[googleb38a6498779ef7c9.html]

Categories

Archived Posts

Archive for "Branding"

Jan 15

The Power of Your Network is Still the Most Valuable Thing You Own!

If you’re even a casual reader of this blog you know I have three sons. Two of those sons are in college. Being that my life’s work has been in HR and Recruiting you better believe they understand the importance of good grades and internships! Being the Dad I am I thought it would be […]

Keep Reading

Jan 4

Is Your Organization Using HR Tech for Good or Evil?

Right before Christmas when things were crazy and no one was paying attention, something happened in the HR Tech world that didn’t get much press. This happens at certain times. It’s why corporations, governments, etc. release bad news on Fridays at 5 pm. It gets buried during the weekend. The thing that happened was the announcement […]

Keep Reading

Dec 29

How Fake is Your Employment Brand?

I think most employment brands are completely fake. The reason I feel this way is because HR and Executives approve the messaging.  We, HR and Executives, are the last people who really know what our employment brand truly is.  So, we end up with stuff like this: Seems really cool!  Makes us feel good about […]

Keep Reading

Dec 14

Let’s face it, we love pretty people!

So, you’ve probably heard by now that some companies in Silicon Valley decided to hire models to attend their annual holiday parties and act as friends of executives. The purpose was not to show the executives had pretty friends, but to add some ‘prettiness’ to the party: Along with a seemingly endless string of harassment […]

Keep Reading

Nov 17

Is not being anonymous on Glassdoor really a bad thing?

If you didn’t see it this week Glassdoor got some bad news from the U.S. Court of Appeals: Glassdoor, an online job-rating site, must unmask anonymous users who posted damaging reviews about a company under investigation, the U.S. Court of Appeals for the Ninth Circuit in San Francisco ruled Wednesday. A federal grand jury in […]

Keep Reading

Nov 3

What Does Talent Taste Like? When Recruitment Marketing Keeps it Real…

So, have a Coke and a Smile wasn’t good enough, the college recruiting folks in Coca-Cola’s Italian team had to get ‘creative’ and go off script. Here’s how that ended up (hat tip to Jim D’Amico for finding this pic!): So, I’m not exactly sure from this ad who is tasting the talent. Maybe this […]

Keep Reading

Nov 1

Do you LOVE someone you work with?

Almost two decades ago Gallup research came up with the Q12 of employee engagement. Basically, twelve questions you could give your employees to measure their level of engagement. Soon after, a multi-billion dollar industry was born and everyone in leadership and HR started to worry about how we could get and keep our employees engaged. I […]

Keep Reading

Oct 31

T3 – The Reputation of Your Company As An Employer Actually Might Matter!

Okay, I know Glassdoor has worked for a decade to make you believe that your employer reputation matters. Their own data says that 70% of candidates will check a companies reputation before making a career decision, and they have 40+ million candidates going to their site on a monthly basis. The problem is, I don’t […]

Keep Reading

Aug 7

I Hate Lists! But Less When I’m On Them…Sackett’s Top HR & TA Influencers of All Time!

It seems like there are fewer lists out recently as content. Five years ago lists as content were huge! It was the go-to content for every crappy content marketing professional in HR and TA technology. Why? Because they get traffic! People like to see their names on lists, or not see their names on lists […]

Keep Reading

Jul 18

T3 – @Ongig Transform Your Job Descriptions

This week on T3 I review the video job description platform Ongig. I first ran into Ongig when their co-founder and CEO, Rob Kelly, started posting some great content around the ATS market and which ATS systems were being used most. I’ve used Rob’s data at least half a dozen times for posts of my […]

Keep Reading