This week on T3 I review the end to end TA technology platform Symphony Talent. You may not have heard of Symphony Talent, but I’m sure you will recognize many of the organizations that came together to build this platform.
The dream child of Hodes (one of the top employment ad agencies in the world) who went out and bought a bunch of really good TA tech (SkillCheck, Findly, HRLogix, Innovantage, QUEsocial, and others) put it all under the same ultra-modern UI to create something in talent acquisition no one on the market can claim to have.
Symphony Talent is two talent acquisition platforms in one. M-Cloud, an artificial intelligence-based media buying platform for employers, and X-Cloud, an omni-channel experience platform for candidates, employers, and employees. X-Cloud is the ATS, CRM, branding side of the platform.
So, what the heck does it do?
I found myself asking what doesn’t it do?! The reality is, it might be the first end to end TA platform that actually can replace almost all of your TA Tech stack, or the closest anyone has come to this point. It’s on a different planet from tech perspective than most enterprise level TA platforms.
Super smart move from the Hodes side of the business. Organizations spend a ton of money with Hodes to build out an employment brand, advertising campaigns, etc. Only to then take it back to inferior technology and watch all of that money go down the drain. Hodes built a platform that allows organizations to go after candidates like consumers.
What do I like about Symphony Talent:
– Built in Programmatic Job On-demand Ad buying in an A.I model. This alone would have me loving it, but being built into the ATS and CRM is really a few years ahead of where the competition is in this space. This makes programmatic super simple for TA and it’s tied directly into the posting of your jobs.
– Candidate experience was taken to the next level where candidates can check-in and track their own progress through the apply process, and like a consumer site, they can come and go and the system instantly recognizes them and takes the back to where they left off.
– Predictive analytics shows recruiters how long it will take them to fill a job (based on up to the minute market conditions) as soon as it’s posted.
– The User Interface in the X-Cloud portion of Symphony is unlike any other ATS-like product on the market. Ultra-modern, easy to use, and intuitive.
– Built in CRM functionality is not light by any means. Great candidate personalization for returners built on machine learning that will continue to direct the right content and messaging as the candidate evolves their experience with you.
Symphony Talent is really packed with functionality on the X-Cloud side of the platform, but the media buy side, M-Cloud, is just a game changer! The other side of this is Symphony Talent doesn’t have to be an all or nothing platform. They’ve already integrated with iCims, Taleo, Silkroad, etc. So, you can pick the parts you really like, that you’re current stack is lacking.
Built for Mid to Enterprise-sized organizations, but I can see some real tech-savvy SMB’s with cash that will want to get their hands on this, especially in really tough candidate driven markets. Hodes has strength in healthcare, so I would imagine this would blow almost any TA Tech stack out of the water in that industry for those organizations struggling to hire nurses and other healthcare pros.
A real must see demo if you’re in the market.
T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market. None of the companies who I highlight are paying me for this promotion. There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find. If you want to be on T3 – just send me a note – timsackett@comcast.net
Thanks for the tip – always surprises me how many organizations don’t have some sort of recruitment marketing program in place!