Reality check! Your candidate experience is probably fine

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Here’s the deal about candidate experience: it’s often pitched like it’s some tangible product, but truth be told, it’s not.

We’ve got these big shots in the industry telling us otherwise. They thrive on advising companies spooked about the fallout from a candidate having a bad experience. But let’s face it, that story’s made up. Sounds necessary, but it’s not.

Here’s how Candidate Experience probably came to be:

  1. Imagine this scenario: an exec’s relative applies for a job online. The system does its thing, rejects the unsuitable candidate, and sends the usual ‘Thanks, but no thanks.’ But here’s the twist!
  2. The exec learns that their bright relative got zero interaction or even a shot at an interview. Cue the family drama.
  3. To save face, the exec lays into the Talent Acquisition head about the treatment of candidates.

And voila! Candidate Experience drama unfolds—all because a relative got snubbed.

The exec, not wanting it to seem personal, drums up other reasons, and everyone just follows suit. “Treat candidates like our customers! Turn them into fans of our brand! Treat them better than ourselves; it’s a talent edge!” We start buying into this spiel, thinking our methods stink. But the fear that a sour candidate will boycott our products? It’s blown out of proportion. Only a tiny fraction think this way—just par for the course in Talent Acquisition.

For most Talent Acquisition leaders, what we’re doing is just fine. We treat candidates like regular humans, communicate whether they fit or not, and it works. Yeah, some of us might have some wonky processes, but we don’t have any huge issues. The biggest fib in HR? Making Candidate Experience out to be a big deal. Candidates aren’t asking for much—they just want to know we received their application and our thoughts on their fit. Treat them like people: a simple ‘thanks, but no thanks’ or ‘we’re interested, here’s what’s next’ does the trick. Be communicative.

It’s not brain surgery; it doesn’t need a ton of time or cash. You don’t have a real problem. I get it, everyone’s telling you otherwise, so it feels real. But trust me, it’s not!

A Holiday Wishlist for HR Pros

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As the holiday season approaches, let’s get into the gifts that HR professionals across the board are actually asking for this Christmas. And no, it’s not just about world peace or the wishful return of a discontinued Starbucks flavor—let’s get real about what the HR world truly desires.

Among the top items on this list are new HR AI Tools. Imagine getting our hands on some AI Tools that could turn us into HR superheroes, making us 10 times more efficient! It’s like getting a power-up in a video game, but for real-life HR adventures in 2024.

Another contender for the ultimate gift? The ability to hire more staff. It’s not only about filling positions but about alleviating the burden on overworked teams and managers. And a gift that keeps on giving to the candidates hired!

Then there’s the gift of a revamped employment brand. Imagine having the appeal of companies like Google, Marriott, and Apple. Being in a workplace that has that kind of pull seems amazing. Even though it’s not all glitz and glam, having a standout brand makes you daydream about being part of that crew.

Of course, there’s also the quest for top-tier talent. This isn’t merely a single wrapped present but more of an ongoing pursuit. Securing the cream of the crop is the ultimate aim and promises to make an HR professional’s life exponentially easier.

Working in HR is like having a secret Santa superpower. With a sprinkle of time, a dash of influence, a pinch of strategy, and a dollop of luck, we wield the magic to grant these wish-list items to our organizations. It’s like being the HR wizards making holiday miracles happen all year round!

What’s your ultimate gift for HR this holiday season?

The biggest thing I learned this year

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It feels like the world is burning, and no one can agree on anything. I know that I feel this way because I make a conscious choice to go on social media, and the algorithm targets me with content that increases this feeling. That’s just the reality we live in. We are getting fed a non-stop diet of content that isn’t necessarily good for our psyche.

The biggest learning I had this year wasn’t about my social media use. I’ve known about that for a while. I’m a technologist, so I understand why I’m fed what I’m fed. My learning came late in the year as conference season came to a close. As I looked back on the year and the interactions I had with people, I realized something.

I interacted with hundreds, if not thousands, of people throughout the year, and almost never did those interactions include politics or what I would call stressful or uncomfortable conversations. Most of the conversations were about HR or Recruiting with other professionals who were passionate about HR and/or Recruiting. Men, women, people who identify as something other, gay, straight, queer, etc., old, young, black, white, Asian, Indian, etc.

So, I know that many, if not a majority, of the folks I positively interacted with throughout the year most likely had many different ideologies than I did. Yet, we still had enjoyable and educational conversations. We left feeling like we had a connection that we could call on if needed. Never once did I, or someone I was speaking with, make the conclusion that we couldn’t listen and learn from each other because we were talking about something we had in common.

That was my big learning for 2023 and something I’ll take into 2024.

We do not focus enough on what we have in common with each other. We focus too much on the few things we might have differing opinions on.

I met and connected with so many great people in 2023 all across the world. Amazing people who are now a part of my global network of friends and professionals that I will rely on. People of all kinds who I value based on our commonalities, not our differences.

The world, our politicians, our technology, Artificial Intelligence, and often our friends and family are working to rip us apart. Begging us to lean into our differences like it’s a badge of honor. Wanting us to believe that a few differences are much more important than an overwhelming amount of ideas and philosophies we can agree on.

Some of the closest people in my life are the exact polar opposite of me politically. I actually think this makes me smarter and helps me keep an open mind. I’m able to do this because I also know, that while we might think of some things differently, we think about way more stuff the same. And it’s these common beliefs that build a strong relationship.

As you think about your goals and dreams for 2024, I would love to challenge you to do just one thing. Before judging someone (and I’m the king of judging folks!), first try to come up with three things you have in common and verbalize those to that person. Watch where the conversation goes. You will most likely create more friendships. Learn new things about those around you and yourself. You will probably be a bit happier and less stressed.

What I noticed throughout most of 2023 is that I kept running into new people who seemed lonely. I think the loneliness stems from us believing that everyone is different from us when we are mostly the same. In reality, you’ll never find anyone who is the same as you, but we are made to believe that is some kind of worthwhile goal. It’s not. Everyone is different from you. The key is to find out what we have in common, and what we share.

The world wants us to hate each other. I don’t buy that garbage. I’m the hugger guy. In 2024, I’m going to purposely try to find things between us that are common and keep our focus there. I’m really interested in where that will lead us. I already know what the opposite has been doing.

The Quest for Simplicity!

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Ever wondered why HR Departments insist on tangled processes? Truth is, we all crave simplicity. But peek into our organizations and complexity rules the roost. The harder we try to simplify, the messier it gets. Surprisingly, the culprit’s closer than you think—it’s you. Yes, YOU. Yup, making things complicated? It’s kind of your thing. Go ahead and pick up that red pencil in the photo and circle “Complicate” instead, you know you want to!

Harvard Business Review dropped some knowledge bombs:

“There are several deep psychological reasons why stopping activities are so hard to do in organizations. First, while people complain about being too busy, they also take a certain amount of satisfaction and pride in being needed at all hours of the day and night. In other words, being busy is a status symbol. In fact a few years ago we asked senior managers in a research organization — all of whom were complaining about being too busy — to voluntarily give up one or two of their committee assignments. Nobody took the bait because being on numerous committees was a source of prestige.

Managers also hesitate to stop things because they don’t want to admit that they are doing low-value or unnecessary work. Particularly at a time of layoffs, high unemployment, and a focus on cost reduction, managers want to believe (and convince others) that what they are doing is absolutely critical and can’t possibly be stopped. So while it’s somewhat easier to identify unnecessary activities that others are doing, it’s risky to volunteer that my own activities aren’t adding value. After all, if I stop doing them, then what would I do?”


Ron Ashkenas. “Why Organizations Are Afraid to Simplify.” March 28, 2013. Harvard Business Review. https://hbr.org/2013/03/why-organizations-are-so-afraid-to-simplify

Turns out, people love complaining about being swamped, but secretly, they enjoy it. Being busy is like a gold star.

Managers cling to tasks like lifelines. Admitting something they do is low-value or unnecessary? Terrifying. Especially when job cuts loom large. They’d rather sell the idea that what they do is crucial, even if it isn’t.

Here’s the kicker: you can break this cycle. How? Reward people for axing pointless work. Right now, we hail the overworked, perpetually busy folks like heroes. But let’s not forget the silent achievers—the ones who nail it in half the time. Somewhere down the line, ‘working smarter’ morphed into ‘work smarter and longer.’ Truth is, most folks can’t work smarter, so they pile on hours and glorify every task as vital.

Cracking the Code

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In the world of recruiting, most conversations I’ve heard come in coded language. Understanding the true meaning behind these terms can be both revealing and enlightening. Let’s decode a few together:

1. “Offer Pending”

  • What it implies: “I’m preparing to extend an offer.”
  • What it means: “I’m uncertain about the candidate’s willingness to accept, or they haven’t responded yet.”

2. “Professional References”

  • What it implies: “Previous supervisors providing insights about your work.”
  • What it means: “References like your parent’s friend or your old coach don’t cut it. My boss wants your previous boss to tell us how great you are versus your priest telling us how great you are.”

3. “Market Offer“

  • What it implies: “Salary based on local industry standards.”
  • What it means: “We didn’t anticipate market changes; here’s what we can afford based on projections from a couple of years ago.”

4. “Excellent Benefits Package“

  • What it implies: “Comprehensive benefits covered by us.”
  • What it means: “Similar benefits to others, but ‘Excellent Benefits’ definitely sounds more appealing.”

5. “An “A” Candidate“

  • What it implies: “Top-tier talent with impeccable credentials.”
  • What it means: “This is the best person (and only person) we could find to accept your marginal pay rate, crappy location, and iffy company culture.”

6. “Niche Recruiter“

  • What it implies: “Specialized in specific skills or industries.”
  • What it means: “You think you need someone who specifically recruits only for what you are looking for. The reality is a great recruiter can find you whoever you need regardless of skill/industry, but it makes you feel better if we tell you we have that specific niche.  So, YES, we are “niche.”

This recruiting jargon effectively masks reality and creates a culture of polite misdirection. We “dance” with each other and tell each other what we want to hear – and we leave with this wonderful false sense of security that everything is fine. Yet, when crucial decisions are at stake, transparency does matter. When in doubt – Speak the truth.

Embracing Challenges on a Mission

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Whenever someone mentions being “on a mission,” it reminds me of the Blues Brothers movie and their pursuit:

In our modern leadership landscape, openly declaring one’s mission is a powerful step. It makes complete sense, set a goal, sharing it with the world, now you’ve got some investment into making sure you truly do go after that mission. However, there’s a crucial aspect of missions that often goes unaddressed.

Acknowledging the inevitable bad days or rough patches within a mission is vital, yet rarely discussed. Many leaders shy away from admitting this reality. When challenges arise, panic sets in, and people begin to believe that the mission won’t be accomplished.

As leaders, part of our responsibility is to equip our team for the journey ahead. It’s not just about motivation; it’s also about presenting the truth. We must prepare our troops for the tough moments, the setbacks, and the muddy paths. Embracing the possibility that not everyone will emerge unscathed and there will be backwards steps is crucial. It’s in these moments that the real strength of leadership shines through.

The greatness of being on a mission lies not just in the endpoint but also in the journey itself. That has to be on a motivational coffee cup or something, right?

Iron Bowl 2023 Recap from a Non-Invested Fan!

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If you read this blog regularly, you know my best friend Kris Dunn, and he’s an Auburn University fan. I’m a Michigan State fan. And like best friends do, we support each other in our fandom and sometimes in our misery of fandom.

Thanksgiving weekend each year is a big rivalry week in college football. You’ve got a lot of big games: UofM vs. Ohio State, Washington vs. Washington State, Florida vs. Florida State, etc. Arguably, the biggest one is Auburn vs. Alabama, which they’ve titled the Iron Bowl!

So, when Kris offered me to come down for a game, I, of course, had to go see the Iron Bowl! You know what they say? Throw out the records. This is a backyard brawl, brother vs. brother. These teams know each other like family, and it’s about bragging rights for the rest of the year.

I grew up in Big Ten country and have lived through every single UofM vs. MSU game since I was old enough to remember. For years, “we” (MSU) got destroyed by UofM. For most of my life, that was the case. Then we hired the right coach, and we went on a pretty good decade run. Kris and I like to believe that MSU and Auburn are similar. We have these big rivals with national brands, Michigan and Alabama, so you’re almost always going to be the underdog. But being the underdog has some amazing celebrations when you finally win one.

I won’t bore you with details of a game that has already happened. Long story short, like every classic memorable football game, Alabama won on a miracle play when it looked like all was lost, and Auburn got their hearts broken. I was there to see the entire devastatingly amazing thing.

Thoughts from a Big Ten Guy in SEC country for the biggest rivalry in college football:

  • Folks in the SEC take football more seriously than up north. That’s a fact. I will not argue. I’ve seen it firsthand. They get to the games earlier. They are way more engaged throughout. They don’t leave early.
  • The SEC pre-game stuff made me feel like I was in a cult. They have dudes with microphones leading cheers 20 minutes before kickoff, and it’s unlike anything you see in the Big Ten or Pac12. The entire stadium is doing these old-time 1940s type Raw-Raw-We-Kick’em-In-The-Knee type cheers. It’s funny and amazing all at the same time.
  • The Auburn Eagle flying out at pre-game is something every single college football fan has to see. It’s America at its finest, and if terrorists saw this in person, they would understand why America can never be defeated. You pair this with three F-15 fighter jets flying overhead, and you just want to wrap yourself in the flag and stand a post!
  • Alabama’s band had 30 women twirling guns. GUNS! AMERICA! You can’t make this up. Thirty women wearing bathing suits, in stripper boots, and twirling guns! It made me want to go vote!
  • If I’m running a football stadium in the Big Ten, ACC, Pac12, etc. I am sending my stadium entertainment team to watch SEC games in person. They do it differently. They do it better. I’ve never been to a better stadium environment than the Iron Bowl at Auburn.
  • I love college sports because I think you have more of a chance to see amazing things happen, I.E., Upsets. The joy and pain you see in upsets can’t be replicated. I got to witness that, in a way, fans of those teams will talk about for a decade until the next amazing thing happens. Ten years ago, for the record, the Kick 6 happened, which snatched the win out of Alabama’s fans’ hands with one second, and Auburn got the big win. For a decade, Auburn has been able to warm themselves on cold nights thinking about that one memory. Now, it’s Alabama’s turn. The hard part for Auburn fans to swallow is that it seems like Alabama has an embarrassment of riches, and they don’t deserve this moment. I kind of agree! The underdog deserves this moment!
  • These are 18-22-year-old kids playing a game they love with hopes of going on to professional football. Less than 1% will. So, at the end of the night, when the lights go off, and crowds go home, these are still just young men playing a game and trying everything in their might to win. For themselves, their coaches, their school, and their fans. I have to remember this sometimes. For how badly I want my team to win, those kids playing the game want it a million more times than I do. They are the ones putting in the work. So, my heart breaks for the Auburn players.
  • Alabama coach Nick Saban said it best after the game. Basically, if you play the game long enough, you’re going to experience some amazing things and some heartbreaking things. That’s part of playing the game. That night, he got to be on the positive side of that experience, but he’s also been on the other side. The bad times make the good times all that better.

Thank you for allowing me to indulge you with something non-recruiting or HR-related. Although, there’s a lot of learning from the greatest things we experience in our lives that I’ll definitely take with me!

Unlocking Talent Gold: Embracing Hiring Veterans

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In HR and talent acquisition, we’re always on the hunt for the ultimate hiring solution. We’re willing to explore almost anything that promises better talent for our organizations. So, it perplexes me that most organizations overlook a massive talent pool – veterans. Let’s dive into why hiring veterans is a game-changer:

Teamwork – The military hones teamwork skills like no other. While a lot of companies find it hard to get their teams to work together, veterans are all about teamwork.

Following & Giving Directions – HR pros always have the best stories of employees struggling with basic instructions. Leadership training discussions are recurrent, focusing on the need for clear direction. Veterans bring an ability to both follow and give concise directives—a skill set sorely needed in organizations.

Pressure Handling and Deadline Management – When someone’s life or safety is at risk, you learn how to work under extreme pressure, which probably pales in comparison to much of the pressure we put on ourselves and our employees in normal work situations.  Regardless, having individuals who can not only handle pressure but thrive under pressure, are skills our organizations need.

Planning and Organization – Military training instills impeccable planning and organizational skills, an area where many employees struggle. Hiring managers often stress the importance of being organized, and veterans are really good at it.

Flexibility and Adaptability – Change is a constant in organizations, and managing it consumes resources. However, veterans excel in adapting to change, drawing from a background where constant adaptation was the norm. Their ability to navigate change smoothly is a skill that organizations desperately need.

So, why the struggle in hiring veterans? It’s not about the veterans but about HR professionals stuck in a rigid mindset. We’ve cultivated a culture fixated on matching every single qualification in a job description, missing out on the potential of great individuals. It’s time to shift from instant gratification to investing in training and nurturing talent within our organizations.

While we are at it, let’s dispel some myths around veterans:

  1. Misconception: Military service is for troublemakers or those not smart enough for college. Reality: For many the military is a strategic choice, not due to a lack of intelligence or options.
  2. Misconception: Veterans are rigid and only understand top-down management. Reality: Today’s veterans are well-versed in soft skills leadership, adaptable to various management styles.
  3. Misconception: There’s no time or resources to train veterans. Reality: Not true – plus haven’t you already had that position open for 6 months? The fact is, this is an organizational choice and you as an HR Pro have the influence to change it. There are many resources out there for organizations to train returning veterans.

We have great men and women who make a personal choice to keep this country great.  As employers and American citizens, we owe these men and women a chance. At HRU Tech, 28.6% of our new hires in 2020 were Veterans. Grab this free eBook, crafted to elevate your Veteran recruitment approach to new heights. They deserve a shot, and this resource can help to make that happen.

Maximizing Employee Referrals: The Key to Hiring Success

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Referral hires often stand out as the cream of the crop in any company’s recruitment efforts. It’s a simple equation:

Good Employee + wanting to stay a good employee + employee’s reputation = usually good people they recommend to HR/Recruiting to go after and hire

I’m like Einstein when it comes to HR math! However, here’s the challenge: despite this equation, many companies struggle to receive enough referrals. We’ve analyzed our referral process, fine-tuned collateral materials, and even leveraged technology to automate referrals. Yet, the numbers remain short of our expectations and needs.

There’s a straightforward but often overlooked aspect: giving employees explicit permission to share job openings within their personal and professional networks every time a referral is needed for a specific position.

HR excels in roll-outs—we’re masters at initiating programs. However, where we often stumble is in the continuity of these programs post-roll-out. Brutal truth, but true.

So, how can you ramp up your referral game?

  1. Establish a program (surprisingly, not all companies have one).
  2. When in need of a referral, ask for it every single time. Assuming that employees will naturally share openings isn’t always effective.
  3. Specifically “give permission” to employees to share job openings on their social networks—Facebook, LinkedIn, Twitter, Instagram, TikTok you name it!

BEST PRACTICE TIP: Create departmental email groups. When a relevant position opens up, send an email to the group with standard referral language and an easily shareable hyperlink along with clear instructions.

Granting “permission” triggers action—it’s a psychological thing, and it works wonders. Think about it, like you were a 5 year old.  Your parents tell you, you can’t ride your Green Machine in the street.  Then, one day, Mom is out getting her nails done and your Dad sees you doing circles in the driveway on that Green Machine and he goes “Hey, why don’t you take that into the street?!”  What do you do?  You immediately take that bad boy for a ride in the street! Dad “gave you permission” and you ran with it!

Referrals aren’t quite the same, but it’s surprising how some employees question whether they’re allowed to share job postings with friends and family. Don’t assume—they might surprise you.

So, empower your employees. Give your employees permission to get you some referrals! Or what if you allowed anyone in your company to hire?

Pre-Thanksgiving Desk Cleanup: Master Marie Kondo’s Method for a Neat Workspace!

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As a dude, staying organized isn’t my strongest suit. But thanks to decades of heavy training from Mrs. Sackett, I’ve managed to steer clear of chaos (mostly!). Once you embrace organization, you can’t help but notice when things aren’t organized!

Lately, the buzz has been all about Marie Kondo and her knack for tidying up. Picture this: it’s the prelude to an epic Thanksgiving break, and all you want is a clutter-free workspace to dive into the holiday spirit. So, I’m sharing a video detailing the Marie Kondo method for desk organization—talk about perfect timing!

Share snaps of your revamped desk post-Kondo method—I’d love to see the transformation!

Have a great holiday extended weekend! See you all back here Monday!