This week on T3 I take a look at the employment video development company Skillscout. Skillscout is a platform for employee-generated recruitment videos. They help you develop job videos and work samples to help organizations hire candidates who are a better fit for the job and the organization.
I became aware of them when I posted the question, “Why don’t we have technology that will, easily, allow organizations to make their own employment branding videos?” I should have known, someone much smarter than me was already on top of it, and being successful at it!
Skillscout has developed a process that will allow you (yes, you, TA and HR pro) to make your own employment videos for your organization. They actually send you a video kit and step by step how-to guide. You take the kit, your iPhone and go start videoing. They show you how to upload your videos and then you sit back and wait for the final product.
They have a team of folks who take your videos and produce them into a very professional looking, branded video that you can use on your career site, with social media, etc. Here’s an example of a finished product:
What I really like about Skillscout:
– They give you both options of Do It Yourself video, or they’ll also come on site and help you. Then once you become comfortable with how to do it and what to shoot, you can start doing your own shoots for all kinds of employment branded video in your organization.
– With Skillscout videos you can make video job postings for all of your jobs. This gives candidates a much better understanding of the job they are applying for and what they’ll actually be doing in the job.
– Skillscout was originally developed to be used within manufacturing to also be able to use video to screen applicants. Where the applicant watches a video within your career site then answers questions or is directed to do a certain task to demonstrate skill.
– When I first saw Skillscout I was thinking about how this could be used within a white collar environment, but Skillscout has actually used this very successfully to help companies attract more and higher quality blue collar workers.
– Cost is extremely reasonable. For a normal 90 -180 second of employment branding fully produced video you’ll pay around $20,000. Skillscout does this for a fraction of that cost. They’re pricing is transparent and listed right on their website.
I love the fact that Skillscout gives some really great direction to get you started with video, but once you get going they also will help you with more culture related videos as well. A technology and company like Skillscout truly help SMB and mid-sized talent acquisition shops to be on a level playing field with enterprise-sized organizations and budgets. If you are in the market for video, this is a must see.
T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market. None of the companies who I highlight are paying me for this promotion. There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find. If you want to be on T3 – just send me a note – firstname.lastname@example.org