SHRMLab’s Better Workplace Challenge Cup HR Tech Winner! #SHRM22

This is the second annual Better Workplace Challenge Cup competition that SHRM has put on. The BWCC is an HR Technology Startup Competition that goes through three rounds of vetting over one hundred new HR Technology startups. The final four make it on stage at the SHRM Annual Conference and they get to pitch who they are and what they do, then an expert panel of judges decides a winner.

The winner receives a bunch of stuff including a $50,000 first-place prize! But honestly, the recognition and promotion alone of being the winner at SHRM is probably worth more than the $50,000! That means really, all of the final four are winners because they all get great exposure.

The 2022 Final Four are also unique in that all four were led by female founders! This seems appropriate given that 80% of HR professionals are female, we need more females developing the technology we use every day to help make our workplaces and our workforces better!

Let’s take a look at the Final Four:

Vinco (Your 2022 Winner!) – Lissy Giacomán, Founder and CEO based in Monterrey, Mexico.  

Vinco is an ed-tech company whose primary mission is to serve as a bridge between employers who wish to upskill, individuals who want to earn credentials, and institutions who want to drive their enrollment online. Vinco works to assist HR teams in upskilling their employees through connections at over 2,000 top educational programs.

Automation Workz – Ida Byrd-Hill, founder and CEO based in Detroit, MI (so you know I was rooting for Ida!)

The Automation Workz Life Culture Audit is a mobile app assisting HR professionals and corporate leaders to motivate front-line workers to digital career and training success. The Life Culture Audit reduces turnover and absenteeism by coaching front-liners through coding games and creation of their life vision so they realize they have the skills and potential success for new digital careers. 

Included – Laura Close, co-founder and chief business development officer

Included helps companies hire and retain a diverse workforce and drive measurable progress on diversity, equity and inclusion (DE&I) goals. The platform provides step-by-step guidance based on your own people data trends. Included makes sure you never miss an opportunity to hire the most qualified diverse talent. 

Inclusivv – Jenn Graham, founder and CEO

Inclusivv is a technology platform that brings people together for courageous conversations. Our conversation design process combines thorough research, psychology and the power of storytelling and follows a simple but powerful framework for hosting small group conversations: three big questions, one voice at a time, and equal time to share. 

Shoutout to the SHRMLabs team, led by Guillermo Corea, they have done an amazing job with this competition, but beyond that, they are truly bringing an in-depth focus to HR Technology that has never been at SHRM and it’s impressive.

Last year at SHRM Annual 2021, SHRM CEO Johnny Taylor, said he wants the entire HR profession to think of SHRM when they think about HR Technology and the SHRMLabs team is truly taking purposeful steps to make this happen.

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