Ex-employers, Please Send Gifts!

Dear Applebees,

I use to work for you in Human Resources.  It was a great 3 1/2 years, I loved working for you.  I was surrounded by the most talented group of Human Resource, Operations and Training professionals I’ve ever been around.  I tell this story often, but you know when you go into a large business meeting with like 20-40 people all sitting in a large square or circle of tables?  And you look around and you instantly see a couple of slugs, people who shouldn’t even be working for the company, let alone be in this meeting.  The first time I traveled to Applebee’s headquarters for a large operations meetings and I walked into the entire group of HR professionals that the Applebee’s leadership team had assembled, I looked around the room and couldn’t find one of those people!  Then it hit me – I’m that person – I’m the slug!  It was the coolest feeling to be challenged like that – to be surrounded by talented, caring people all working to make a company great.

I’ve moved on to bigger roles and a bunch of new experiences, but I still share so many things I learned while I was with you to those HR Pros I’m connected to.  I still talk so highly of the brand and the people that make your brand what it is today.  You’ve got some really great people still working for you, even after that crappy pancake place bought you.  You’ve lost some great ones as well – I could point out a number and where they are currently working and what their numbers are – who knows, they might want to come back.  You knows, maybe I want to come back.

Tell you what.  Why don’t you send me something. Just a little something to remind me of what I’m missing – a gift card, a free appetizer coupon, a carside to go Frisbee – you could even have someone drop off lunch to my office — grilled chicken oriental roll-up .  You see, I might want to come back, but no one has ever asked.  No letters, no phone calls, no tweets or Facebook messages.  I know I left you and that probably didn’t feel very good, but I think we can all be adults about this.  I had some growing up to do, I needed to see if those fries on the other side of the street really were hotter.   You can’t blame a guy for that.

So, who knows, we were so close once – and there’s nothing to say we can’t be close again,

Tim

****************************

Just in case you are very lost at this point – check this out from Yahoo! Also, Marissa Mayer if you want to send me stuff, I’ll even think about coming over to Yahoo! Who knows – I like gifts!

In case you’re still lost: some of the best recruits you’ll ever get, are people who’ve already worked for you and were good, but you’ve never asked them to come back.

 

The A+ Player Employee

I know a ton of HR/Talent Pros are sick of hearing employees broken down into A, B and C players.  It seems played out and dated.  But I like it.  I’m simple and the ABC player scenario is easy for me to describe, in very quick manner, how someone is performing.  I’ll give you, though, there are problems.  Once you have your “A” players, how do you tell which is the best one?  Can’t a “C” player be close to moving up to “B”, but another “C” be close to getting terminated?  The problem is, ABC doesn’t accurately enough describe individuals, it just describes groups of employees – a range of performance at any given snapshot in time.

I was having a conversation about this the other day with a peer and was describing a person’s performance who worked for me – an “A” player.  As I was describing this person, I said, “but you know what, they are better than an “A” player – they’re an “A+” player”!   Oh, boy, here we go.  What the heck is an A+ player?!

Traits of your A+ Players:

– All the talent and performance of your traditional “A” player, but with:

A.  Work like they’re a “B” player hungry to get to “A” status

B.  Lack the ego some “A” players tend to catch upon gaining “A” status

C.   Don’t believe they’ve reached “A” status, even when they have.

A+ players are special.  As soon as you read the traits you had an individual come immediately to mind.  That person who is a great performer, but also someone you wish all of your employees would emulate.  A person who is a joy to work with, and gets things done.  Maybe not the best at any single task – but the person you want to do every task.  A+ players aren’t culture changers, they are the culture.  Not everyone has an A+ player, and I don’t believe you can create one.  You usually have to hire them – and they ascend to A+ level very quickly.

When people tell me they only hire “A” players I tend to judge them as not having any idea about HR/Recruiting/Life.  You don’t hire “A” players.  You hire talent you believe is capable of becoming an “A” player within your organization.   Because they were an “A” player at another organization, has very little impact on their performance level within your organization – unless you somehow magically cloned their previous environment, leadership and resources and put them back into that same place.  It’s true that past performance is predictive of future performance – but only when you put that talent into a very similar circumstance.

That’s why it’s really hard to find A+ players, because you don’t even know when you hire someone if they will reach that level.  You might have a feeling – like – “oh boy, we’ve got someone special coming in”, but you don’t know, until you know.  All I really know is when you have one, do what you have to keep them around, because you’ll never know if you’ll get another one.

 

Uncommon Trait of a Great Leader

For those who don’t know – I had great seats for the MSU vs. Iowa basketball game last week (see pic above of me being an idiot on national TV – it was AWESOME!).  My company, HRU, does a bunch of IT business with MSU and we are big supporters (yep, I now have the infamous “donor” tag at MSU) of MSU athletics – heck, our corporate headquarters is about 2 miles from campus and roughly 1/2 of my staff are Sparty grads.  All those things being put together – I was offered a chance to travel with the MSU basketball team to the Iowa game and got a chance to sit behind the bench for the game.

So, what does this have to do with Leadership Traits?  This is probably where you’ll believe I’ll go on and on about how great MSU Head Coach Tom Izzo (he’s also the guy on the front page of this blog in the pic with me) is – because he is – but you’re wrong.  The leader I want to talk about is one of the team captains from MSU, Russel Byrd (only a sophomore).  Here’s a kid who barely plays.  Was a highly recruited kid out of high school, but still hasn’t found his shot at the college level.  I think most of Spartan Nation was stunned when he was named one of the Captains for the 2012-12013 team.  How does a kid who rarely plays, become Captain of the team?

The uncommon trait of a leader – not being the most skilled.

Normally, in most organizations, the people who ascend to leadership positions, tend to be the most skilled, or pretty close to the most skilled.  It is very rare that a person is selected who isn’t the most skilled.  Why?  Traditional thinking says how can you lead people who are better than you.  The reality is, and we know this in HR, having high skill in a function and having the ability to lead in that same function – really have zero correlation.   No doubt, many great leaders are also highly skilled, but not always.

Back to my Spartys!  What I came away with from my trip with MSU Basketball was that Russell Byrd is a natural leader.  I called him the mayor, the entire trip – I might be his biggest fan now! He never missed an opportunity to engage with those traveling with him – his teammates, his coaches, the team managers, us tag-along donors, the hotel staff, etc.  It might be a handshake, eye contact with a wink and a smile or putting his arm around you and joking around.  He was encouraging, always, he kept a positive attitude even when his own performance, that night, wasn’t what he would have wanted.  While not having a good game, he set his own feelings aside, to pick up those on his team, who were more skilled, who needed some picking up.  He put his team, before himself.

When you think about succession in your organization, I wonder how many of us really look at one’s ability to lead vs. how skilled they are.  I immediately assumed Russell Byrd would not make a good Captain for his team, based on his skill level.  I think too often, those responsible for hiring leaders, do the same thing.  We pass over many of our most influential employees and give the job to the best performer – who often struggle in that role.  I’m not saying Byrd is a great leader because he’s not the most skilled, I’m saying he’s a great leader in spite of not being the most skilled.

Great skill does not equal great leadership.  Great leadership comes from having an ability to connect with people.

 

 

 

 

 

HR Can Succeed By Doing Less

You know Jim Collins – the ‘Good to Great’ guy?  He has another book to, it’s called How The Mighty Fall: And Why Some Companies Never Give In.  This isn’t a book review, or for that matter an endorsement of this book.  I will say, Jim brings up one very interesting concept in this book on why companies, organizations, departments, etc. – fail.  It’s something that we do constantly within HR, and most of us would never view it as something that would actually be hurting our organization.  We do too much!

This over-riding pursuit ‘to do more’ has some drastic consequences.

I will tell my HR brothers and sisters, if you never worked in a large HR/Talent shop – you might understand where I’m going with this.  That’s because small to medium sized HR shops usually are working their tails off just to keep their heads above water.  Large HR/Talent shops are a little like the game Monopoly. You’re either making yourself larger in some way or another, or you’re going through a ‘right-sizing’ so you can start over at making yourself larger again!  Within that mentality comes this ‘more’ cycle.

Most large HR shops don’t try to reduce their work because that goes against this empire building mindset.  They try and come up with more programs, more projects, more ways to measure, more ways to ensure an employee is engaged, more ways to check the checklist to ensure compliance, more ways to well, show that you’re doing more than the other guy/gal.  If you aren’t creating more, you’re aren’t valuable and showing your worth.  No one ever got promoted in HR for eliminating programs – the saying goes!

Here’s the other way to do HR that 90% of HR/Talent Pros don’t do:

1. Eliminate any HR program/project that doesn’t save employees time (not your HR department – but the time of the actual employee).  Remember that new Open Enrollment process you put in to eliminate all of that data entry by your department – but it now takes employees 25 minutes to sign up for benefits vs. 5 minutes – that 20 minutes times the number of employees just cost your company a ton of time – which means money in the real world.

2. Develop a talent management process that works for your hiring managers, not one that makes your feel good about yourself.  That 5 page annual review sure looks great – but it’s a pain in the ass of your hiring managers, and the reality is the employees aren’t getting in more feedback.  Stop that.

3. Stop designing processes around gaining 100% compliance and start designing processes so simple you’ll have 99% compliance (which is more than you should hope for).

Doing less HR is actually harder than doing more HR!  It seems like that should be the opposite, but it’s not.  Doing less means you have to really think strategically about what your function should be delivering and what it shouldn’t.  It means you move some things out of your department, that never should have been there in the first place, but “we’re in HR and we’re suppose to do whatever we can to help.”  No, you shouldn’t.  You’re in HR – you should deliver great HR that is simple and easy to understand.  For most HR/Talent Pros that I know – this concept of doing less goes against every bone in their body.  Great HR isn’t about doing more – it’s about doing the least amount possible to deliver the services that are needed for your organization to have great people.  That is really hard to do without adding more for people to do!

 

 

 

Want something better than InMail?

Facebook announced it’s testing a new product last week.  What’s the product?  A version of paid messages within Facebook.  Think LinkedIn’s Inmail, but for Facebook and an additional 800,000,000 users and potential candidates! From the article:

“Today we’re starting a small experiment to test the usefulness of economic signals to determine relevance. This test will give a small number of people the option to pay to have a message routed to the Inbox rather than the Other folder of a recipient that they are not connected with.

Several commentators and researchers have noted that imposing a financial cost on the sender may be the most effective way to discourage unwanted messages and facilitate delivery of messages that are relevant and useful.

This test is designed to address situations where neither social nor algorithmic signals are sufficient. For example, if you want to send a message to someone you heard speak at an event but are not friends with, or if you want to message someone about a job opportunity, you can use this feature to reach their Inbox. For the receiver, this test allows them to hear from people who have an important message to send them.”

Oh, please, if there is a Facebook God, please pick me for this test!!!  You see, I’m a believer.  I fully believe Facebook is going to change the way we recruit talent in the future.  The way we network to find referrals, etc.  I’m also a believer that companies will pay Billion$ of dollars to have this ability.  I also, fully, believe that the majority of recruiting professionals out there will understand how to use this function appropriately.  Plus, having a financial consequence will ensure this won’t become spam central.

Let me give you an example.  I have a client right now looking for 2 Human Factors Engineers.  They are hard to find because individuals in these roles have fully employed and get multiple contacts per week with offers.  We’ve had success finding good ones – but eventually even the best networks start to dry up.  Facebook has an additional 500+, self identified HF engineers that I can find through friend search – but that I’m not connected to.  I can try to connect through a request, but they’ll say they don’t me – and Facebook will slap my hands and warn they are going to kick me off the network.  If Facebook said to me – Hey, Tim, for $1 per message, we’ll allow you to send a message to all 500 HF Engineers – I would sign that check right now – twice!   And these are just the ‘self-identified’ folks – Facebook has thousands more who have identified but not made it public.  I’ll pay for those as well! So will most companies.

Think this isn’t going to happen, eventually?  You’re wrong – this is a multi-billion dollar opportunity – every year.  You know what else?  It won’t have any impact to your Facebook experience.  While it sounds like a Spam nightmare – it won’t be.  First, these are directed ads for specific people, not everyone. So, Charlie working the friers at McDonald’s, calm down, I’m not sending you any messages.  Second, they cost money – so companies aren’t going to be sending millions of these messages – they can’t afford. This isn’t a shotgun strategy, this is a sniper rifle strategy.

Facebook – call me. We need to talk!

How Not To Hire A D1 Football Coach in the BigTen

For those College Football fans, last week was a bit crazy on the college football coaching carousel!  The one that really caught my eye was Bret Bielema, the University of Wisconsin coach, leaving to go to the University of Arkansas in the SEC.  First off, I hate the University of Wisconsin. Second off, I hate Bret Bielema.  Being a Michigan State University fan/donor – the University of Wisconsin has been a rather large pain in our backside the past few years!  So, it’s with respect (and hatred) that I bid the rather large jackass, Bret Bielema, adieu.   Here’s what is really great about this whole thing, though – the head coaching job at the University of Wisconsin (like most state colleges) is a state job – and with most ‘government’ jobs they have processes they need to follow when hiring. No. Matter. What.

Here’s the posting – from the University of Wisconsin career site! It’s awesomely bad HR!

Want the job?  Here’s what UW is looking for in their next coach:

– Bachelor’s degree required (I mean this isn’t Arkansas!)

– Minimum of 5 years of successful collegiate football coaching experience, preferred. (way to shoot for the moon!)

– Other qualifications include the ability to work cooperatively with diverse groups and administrators, faculty, staff and students. The successful applicant must be able develop and implement innovative approaches and solutions; work well independently and in teams; and be flexible in accepting new responsibilities. (Um, what!?)

– Anticipated start date: December 24, 2012 (Merry F’ing Christmas we need recruits – start calling!)

I really would love to sit down with the President and Athletic Director of the University of Wisconsin and find out if they ‘truly’ feel this is the job requirements for their Head Football Coach at UW! And, oh brother this is a BIG and, is this current ‘recruiting’ process meeting their needs!!!  I can only assume I already know this answer.

Want to apply:

Unless another application procedure has been specified above, please send resume and cover letter referring to Position Vacancy Listing #75429 to:

Holly Weber
1440 Monroe St.
Kellner Hall
Madison, WI

I’m sure Holly is a solid Talent Acquisition Pro and will do a proper job screening you before you meet with the Athletic Director.

Is it just me, or do you feel they might end up using a head hunting firm on this hire?!  To me, this is the exact reason HR/Recruiting get zero respect.  This job should not be posted on the career site next to the janitor opening. This hire will have millions of dollar impact to the funding of this school – stop treating it like it’s like every other hire – it’s not – and it makes you look like you have no idea what you’re doing.

Give Your Employees Permission

It’s pretty widely accepted that referral hires are the best hires that most companies make.  Pretty easy math equation on why :

Good Employee + wanting to stay a good employee + employee’s reputation = usually good people they recommend to HR/Recruiting to go after and hire

I’m like Einstein when it comes to HR math!

But, there is one piece to the equation that most all companies struggle with.  We don’t get enough of these referrals!

So, we look at our referral process. Then we go out and look at our collateral material associated with our referral program. Then we look at using technology to automate our referral program. Then we look at the numbers again – and again – we still don’t have enough of these hires…

There is still one thing we keep forgetting to do – it’s simple – which is probably why we “assume” we don’t need to do it.  We/You need to give your employees permission to do share this with their personal and professional networks – each and every time you want a referral for a certain position.

You know what we do really well in HR?  Roll-outs! We do!  We can roll-out the shit of just about any program you can think of.  We love roll-outs. We live for roll-outs! You know what we do really bad in HR?  Continuing programs after we roll them out!  The truth sucks because it’s true.

How can you get more referrals?

1.  Have a program (don’t laugh, too many still don’t)

2. When you want a referral – ask for it – each and every time.  (We tend to roll out the referral program and assume each time we post a position our employees will just naturally share it with potential referrals – they don’t)

3.  When asking for a referral specifically “Give Permission” to your employees to share this with their Facebook friends, their LinkedIn Professional network and their Tweeps. (Specifically)

BEST PRACTICE ALERT: Create email groups by department, when you get an opening for that department send an email to the group with your standard referral “permission” language – plus one other item – an easy cut and paste hyperlink that they can post or send to their networks with specific instructions on where to paste/send it to.

Giving someone “permission” to do something strikes a trigger in their mind to actually do it – it has something to do with psychology or something, I don’t know I’m an HR pro, but suffice to say it works!  Think about it, like you were a 5 year old.  Your parents tell you, you can’t ride your Green Machine in the street.  Then, one day, Mom is out getting her nails done and your Dad sees you doing circles in the driveway on that Green Machine and he goes “Hey, why don’t you take that into the street?!”  What do you do?  You immediately take that bad boy for a ride in the street! Dad “gave you permission” and you ran with it!

Referrals might be a “little” different but I’ve actually had conversation with employees who’ve said “Oh! It’s OK if I send this to my friends and family?”  Like our posting was sort of corporate secret or something!  We shouldn’t assume.  You’ll be surprised.

Now – go give your employees permission to get you some referrals!

 

 

New Recruiting Vendor – Intomi

One of the most unique Recruiting vendors I saw when I was at HR Tech a few weeks back was a company out France.  The name of the company is Intomi – pronounced – “In-To-Me” and they’ve come up with a product that I dare say might change Corporate Recruiting as we know it, and when I say they’ve come up with something no one else has – believe me – NO One is selling this product!

Think about what is the one thing that Corporate recruiting is missing – what is it?

No, it’s not sourcing tools – they’ve got plenty of those.

No, it’s not screening tools – that market is flooded.

No, it’s not ATS’s, or CRM’s, or branding – and you’re not going to guess this because their product is unlike anything that has ever been scene in corporate recruiting.

What Intomi does is quite simple, which makes it even that more powerful.  That’s really what every recruiting and HR vendor should be striving for – designing a product so simple that it needs no explanation – just pick it up or turn it on – and go.  Simple is difficult to do – Intomi gets this!  I’m sure it was the simplicity of their design that first drew me into their product, but it was the functionality that kept me looking at it.

In 20 years of being in the talent/HR space I’ve never seen a product that had such an immediate impact to the amount of talent that was brought into our organization, and was so cost effective at the same time.  When job boards first came out 20+ years ago – that was a big deal – and over the past 10 years social tools have really changed the game – but all of these things had one fundamental flaw – Intomi changes all of that – it eliminates the one struggle that corporate recruiting still has.

Intomi does one thing and one thing only – Intomi will immediately separate you from your competition – as you can tell I’m a huge fan!  So, what is this super simple, super powerful solution to all of your recruiting problems?

Intome forces your recruiters to physically pick up the phone and dial the number of a candidate – and won’t allow the recruiter to hang up the phone until they say at least one word. Freaking Brilliant!   This will be HR Tech’s 2013 Award winner for sure!   How does Intome do this?  Glad you asked.  They use something called metrics – which actually tracks the number of calls a recruiter makes, how long they spent on the phone and how many qualified screened candidate profiles they send on to hiring managers.  If those metrics aren’t met, the recruiter is then coached and if they are continually not met, Intome will fire them for you!  I’m just really in love with this product!

I’m not their sales person – but if you want more information on this product, then you have no idea what you’re doing in recruiting.

 

Before The Rose Ceremony – Interviewing beyond Selection

Join Dawn Burke and I for our October webinar (sponsored by the good folks at HireVue) – “Before the Rose Ceremony: How to Become an Employer of Choice Through Your Interview Process”, where we’ll explore the following and compare it to the meat show on the Bachelor/Bachelorette:

  1. What pre-interview, pre-phone screen features subconsciously tell a candidate that you’re different from your competitors and help you plant the initial “why you want to work here” seed
  2. The 3 things that need to be present in your initial outreach to a candidate to prevent their BS meter from exploding (aka momentum killers).
  3. 5 Key Features of the live interview process at your company that sell your culture as a Great Place to Work – regardless if you hire the candidate or not.
  4. FOT’s Top 7 Interview Questions for uncovering great info and selling the candidate on your company as an employer of choice – they won’t even realize you’re doing it (and you’ll get great info as a result).
  5. SEND IN YOUR LESS ATTRACTIVE FRIENDS TO GIVE APPROVAL! (That’s FOT in this case.)  We’ll end with a simple audit process that you can use to determine if your interview process is contributing as much as it should toward your company being viewed as a destination of choice for candidates.

Join us for “Before the Rose Ceremony” and install a couple of the interview process features we discuss, and candidates will start to view you less as the Motel 6 and more like the Ritz.  Or wherever it is that feels like an upgrade from the Motel 6.  Maybe the LaQuinta?  The W?  You tell us.  The point is when you say no to people and they still love you, you’ve arrived – just like the bachelor or the bachelorette.  We think the way you interview candidates can help you accomplish that in the recruiting process.

**This program,ORG-PROGRAM-124798, has been approved for 1.00 (General ) recertification credit hours toward PHR, SPHR and GPHR recertification through the HR Certification Institute.

REGISTER TODAY

LinkedIn’s Talent Brand Index Could be Trouble!

Ok, let’s be as transparent as possible:

1. I’m pissed at LinkedIn like a scorned girlfriend because they won’t let me buy their corporate version LinkedIn Recruiter (not that I need it – I know you can do x-ray searches or use a great product like Scavado for a fraction of the price and get the same info. – but it’s the racialist mentality of it all – “No, you can’t have it because your a bad staffing company and we only give it to good corporate recruiters) – see – scorned girlfriend.

2.  I use LinkedIn every day. Mostly to recruit employees from one company to another company, and someone pays me to do this.

3. I like using LinkedIn – solid U/I and a great recruiting tool, inexpensive.  (we call that a triple threat)

OK – On with the show!

Last week LinkedIn announced a new product at their annual Talent Connect conference, called Talent Brand Index or BrandConnect – or something like that – as you can see I wasn’t invited (which I’m actually not pissed about – I mean I’d like to go – but it’s not like the scorned girlfriend thing). Basically this is a tool/measure of how much your brand is engaged on the LinkedIn site – but it has a number of components baked into the algorithm that make this less than black and white.  I have 3 opinions of this announcement that range in 3 very different psychosis:

Pessimistic View (LinkedIn Haters)

Holy crap – this is just another way for LinkedIn to hold companies hostage over their brand!  Basically, the Talent Brand Index, if I want a higher score, forces me to encourage my employees to get on LinkedIn – the more employees I have on, the higher score I get.  Also, the more products I buy from LinkedIn, the higher my score.  I don’t want my employees to be on LinkedIn because my competition will be pimping them non-stop and I’m bound to lose some.  Plus, they keep using the words “Brand Engagement” that invariably will get confused by people as my “employee engagement” when it really has no correlation.

Optimistic View (LinkedIn Lovers)

This tool is great at showing me where I can increase my “engagement” of my brand within the product.  We trust our employees and want them to network professionally and share our brand with as many people as possible – it’s good for them, it’s good for us.  We believe we have a great place to work and increasing our brand engagement on LinkedIn will only help our recruiting efforts.  Plus, this new tool really, for the first time, gives us great insight to how people outside of our company feel and interact with our employment brand.  It’s great data!

Pragmatic View (The Middle)

If you have a “great” work environment and strong employment brand (let’s say 10% of companies) this is wonderful.  You have low turnover, high employee engagement – this will only help you recruit more folks – and more employees you have on won’t hurt you because they aren’t leaving you.  The other 90% of companies could see some impact from this – if they go out and encourage their employees to actively get on LinkedIn, in hopes of raising your Brand Index score. You have pockets that aren’t pretty and you’ll have folks that get picked off by your competition.  This will then cause you more work.  It’s not to say those people wouldn’t leave on their own – some will, regardless, but I don’t want to throw them a job fair in the lobby of our building. Reality check – most HR shops/companies don’t have the people, the money or the desire to really move the needle on increasing their “LinkedIn Brand Index” score – so this will be a non-issue for most.

Final thought

I would like those companies who really think this is a great deal to do just 1 thing for me. Will you do that?  Today, go to your CIO and tell them you are going to have the entire Software Development team put their profiles up on LinkedIn – because you want to raise your Brand Index score.  Then let me know the results – if you still have a job, or are conscious.