Category Archives: Hiring

Top Candidate Lies

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Every Monday morning I have a meeting with my recruiting team – it’s a great way to kick off the week – we share what we are working on, we talk about problems we are having on specific searches so the team can share ideas and tips, maybe even a possible candidate they know of, etc.  We also share stories!  Monday mornings are great for sharing recruiter stories – horrible interviews interviews, funny excuses candidates have, negotiating nightmares – you name it, we talk about it!

I was reminded this week how bad of liars candidates can be – we get a lot of candidate lying stories in Monday morning meetings!  So, as a shout out to my Recruiters – and all recruiters – I wanted to put together a list of the Top Candidate Lies.  When I started thinking about all the lies, I found I could break it down by category – so here goes – hit me in the comments if you have a favorite that you get – or think of one I missed:

The Education Lies

– “I have all the credits, I just didn’t graduate.”

– “I did all the classes, I just need to pay the fees to graduate.” (so you spent 4+ years going to school, got done, but that last couple of hundred dollars stopped you from graduating…)

– “I graduated from ‘State U’, but it was a long time ago, I’m not sure why they can’t verify my degree.”

– “I had a 3.0 GPA in my ‘core’ classes, but a 1.9 GPA overall…”

– “Well, it was an Engineering/Business degree.”

The Background Check Lies

– “No, I’m not on drugs.” Then fails drug screen. “Oh, you meant Marijuana as a drug…” 

– “She told me she was 18.”

– “They told me in court that never would be on my file, so I didn’t think I needed to tell you.”

–  “No, I don’t have a felony.” (Oh, that felony! But that was in Indiana…)

The Experience Lies

– “When you said Java, I thought you meant experience making coffee.”

– “I was a part of the ‘leadership’ team that was responsible for that implementation.” (So, basically you knew of a project that happened while you were working there…)

The No-Show Interview Lies

– “My car broke down.” (Either through some fantastic wrinkle in space, or gigantic amount of lying, candidates have more car trouble per capita than anyone else ever in the world who has driven a car)

– “I couldn’t find the location.” (So, your answer to this dilemma was to turn around and go home and not call and let us know you got lost?)

– “My son/daughter got sick, so I can’t make it.” (Again – crazy coincidences that happen with candidates and sick kids…)

The Termination Lies

– “It was a mutual decision that I left.” (“So, you’ll ‘mutually’ decided that you would no longer have a job?”, is the question I always ask after this statement! Candidates – this statement sounds as stupid as it reads.)

– “I (or any family member) was in a bad accident and in the hospital, so they fired me for not showing up to work.” (No they didn’t – there are some bad companies out there, but no company does this.)

– “I play on a softball team and after games we go out and have a couple drinks. The next morning my boss smelled alcohol and fired me for drinking on the job.” (This was a true lie I got from an employee – it started out as me just giving him a written warning – until I went lunch, not joking – 10 minutes later at the Chili’s down the street from the office, and there he was belly up to the bar drinking a beer…upon cleaning out his desk we found a half a fifth of vodka.)

Here’s my take on candidate lies – candidates continue to lie, because Talent/HR Pros don’t call them out on it.  We (HR) also perpetuate this problem by hiring the folks who give you the crappy lie, but don’t hire the folks who come clean and tell you the truth.

 

Check out my follow up to this post: Top Recruiter Lies!

 

 

 

The Cost of Bad Hires

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If there is one constant in HR and Recruiting – it is the fact that no one will ever agree on how much a bad hire costs an organization!  Never!  It doesn’t matter how much time you put into coming up with some algorithm, how much research to back up your numbers – it’s still going to be 90% subjective/soft numbers at best.  This is the main reason executives in our organizations think the majority of HR/Talent Pros in the world don’t get business!   We come to them with stuff like this:

“We need to reduce turnover because of Engineer who leaves us, costs the company $7,345,876.23!”

Then you go through a 73 slide PowerPoint deck showing how you came up with the calculations all the way down the parking meter expense during the interview, and when you’re done – no one believes you’re even close to an actual number.

The gang over at National Business Research Institute put together a pretty good infographic proving my point – take a look:

NBRI - The Cost of a Bad Hire Infographic

97%+ of the ‘lost’ cost is from “Training” and “Productivity Loss” – those are very subjective measures in almost all organizations.  What that says is – ‘Oh, Jimmy isn’t working out – fire him – and because he wasn’t working out we lost ‘X’ percent of productivity over any other possible replacement (which in itself is a whole other leap)’.  And, we lost 100% of training we put into Jimmy because he is now not here.  Which again is subjective, since most training isn’t one-on-one, and resources used to train are almost always not used just on one person, etc.

So, here’s a better way to figure out the cost of a bad hire:

1. Ask your head of finance or accounting what they think it costs? “Ballpark it for me?”  $10K? Sounds great! We’ll use $10K.

2. Use $10K as your cost of bad hires.

Your reality – HR’s Reality – is it really doesn’t matter what the number is – only that the powers that be in your organization all agree on the number. Stop wasting your time trying to come up with a better number – just come up with a number that those signing the check agree is probably legit.

 

The 4 Letter Word We Never Use In HR

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I’m not sure about your HR experience but in my HR experience I’ve used every 4 letter word known to man – except one.  That word is:

Luck.

This came to mind recently when I was speaking to a really close HR friend of mine who happens to work at a really great company.  The kind of company who wins all of those HR and Recruiting awards and accolades for doing ‘great’ HR work.  For being the industry leaders in HR and Talent.  For being the company ‘we’ should all follow and emulate.  My friend is funny, I like hanging out with funny people, and she told me the only reason they’ve won any of those awards is luck!  Not skill, not hard work, not better HR/Recruiting talent – it is luck.  Granted, their team had to do some work after the luck to take advantage of timing – but the Luck is the reason they got to ‘greatness’.

She says that they were your average to below average company – nothing special – when a perfect storm of timing hit them.  They had a product that became popular and they went virtually overnight from being a nobody to a somebody.  “We were the same company, but now everyone wanted to know how and what we were doing in HR and Recruiting!  Internally, we laugh about it – we weren’t doing anything new or different – but being asked to accept awards and come speak.  To hear professionals all of sudden think your something special is a pretty cool feeling!  Everyone should experience it, but it makes me sad because I know HR pros who are hell of lot more talented than I working at crappy companies doing much more than we are in HR to turn their companies around – and they’ll never get awards and no one wants to hear them speak – and quite frankly they do HR better than we do!  We got lucky…”

In HR, and probably most parts of our organization, we never want to give Luck credit for anything.  It diminishes us as professionals, and diminishes the profession.  It can’t be LUCK that is making us ‘better’ it’s our skill!   We didn’t get lucky by hiring that designer who after 5 years just had inspiration and got our company noticed, our selection process picked that person. We didn’t get lucky by winning that harassment lawsuit, it was our training.  Luck is a very bad work to use in the corporate world!  Can you imagine going into your CEO when she asks “So, how did you guys lower our turnover by 25% in the past 12 months?”, and you go “Luck”!  But how many of ‘us’ had these conversations in the past few years when we saw our turnover plummet because of the recession, and our employees having no other job choices – go into our executives and talk about our ‘processes’, our ‘engagement programs’, our ‘programs to reduce turnover’ – when in reality you could have done nothing and turnover was going to plummet.  Luck, was on our side.

I like to give Luck credit.  I’ve been very lucky in my career – and I’m always willing to give it credit.  I think luck has more to do with success than people want to give it credit for.  Sure, once luck comes your way, you better have the skill and motivation to take advantage of your situation – but luck is behind so many great pros.  I still believe in hard work and skill will take you far – but hard work, skill and luck – will take you farther!   That word Luck is real tricky.

Fast: As Defined By Various Hiring Managers

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I’ve been in Recruiting now for 20 years!  Can you believe it?!  That I started recruiting at 10 years old…

The other day I was thinking about how the word ‘Fast’ takes on many different definitions when you talk to various hiring managers, or in my case, various hiring managers at various companies.  When most people think of the word ‘Fast’ in the world, I assume they are thinking about timing – quick timing, short timing, etc.  In the recruiting world when a hiring manager tells you – “We need to fill this position ‘Fast’!”  99.9% of recruiters will feel that means if I find the a good candidate – that manager will move right away to interview, offer and fill the position.  Not so ‘fast’ my friends!

When I hear ‘fast’ come out of a hiring managers mouth I get excited! Finally! A hiring manager who wants to move – a go-getter – a doer – I’m closing this puppy by the end of the week!  In my mind I start to calculate how ‘fast’ we can actually fill this position.  It’s Monday – I can find a candidate by Tuesday, Interview on Wednesday, offer on Thursday – it’s not out of the realm of possibility that the candidate can start on Monday! That’s like hitting for the cycle in Recruiting!  A one week recruiting process – now that’s ‘fast’!

Here’s how Webster defines ‘Fast’:

1 –

a : firmly fixed <roots fast in the ground>

b : tightly shut <the drawers were fast>

c : adhering firmly

d : not easily freed : stuck <a ball fast in the mouth of the cannon>

e : stable <movable items were made fast to the deck>

2 –
a: firmly loyal <became fast friends>

 

It’s not until you get down to the third definition in Webster’s that you being hearing words like: quick and rapid!  Now, as a Recruiter, ‘Fast’, in terms of a hiring manager makes complete sense!  Firmly fixed! Tight! Adhering Firm!  Not easily freed… 20 Years is how long I’ve been recruiting and thinking that ‘fast’ actually meant ‘quick’ and ‘rapid’ when filling positions.  Now, I just feel stupid!  This whole time I thought hiring managers wanted me to fill their positions quickly.  So many days being frustrated when the hiring managers were slow to move on candidates, when I thought they were going to move ‘fast’ – now – only to find out they were moving ‘fast’ – hiring manager ‘fast’…

 

I’m sure HR never would define ‘fast’ like a hiring manager…

 

 

16 Stupid Moves That Get You Fired

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TheLaw.TV had an article recently of the 8 Stupid Moves that Get You Fired.  Two things about this came to mind: 1. What the hell is TheLaw.TV (is it a TV show on the internet?; if so why the article? Why .TV?  NBS, ABC, CBS, FOX, etc. don’t end in .TV); and 2. I’m pretty sure there’s  more than 8 Stupid Moves to get fired!

Here are the 8 Stupid Moves from TheLaw.TV:

1. Being late too often.

2. Stealing from the company. (I’m sure they don’t mean like office supplies – they mean like Stealing-Stealing…)

3. Too man sick days.  (Yep – you get sick days – but companies don’t like when you use them, we just tell you, you should use them – it’s Jedi-mind-tricks, but HRish)

4. Falsifying time card. (My personal favorite is having a ‘friend’ clock out for you later in the day, when you left early. I get to fire both of you!)

5.  That’s not on my Job Description. (I don’t think this one was real but someone at TheLaw.TV needed some more – I know this is fake because the only thing SHRM has truly taught HR Pros in the last 50 years is that one line on the bottom of every Job Description – I don’t even need to write – You know it! “Other duties…”

6. Drinking on the Job. (before noon.)

7.  Sexual Misconduct. 37.8% of people met their spouse at work according to an eHarmony totally legit survey.  In that same survey, but unpublished, were how many people found their ‘next’ spouse at work- at a slightly higher rate of 92.8%)

8.  Surfing Porn. (Nothing says ‘Fire Me’ like boobs at work. On a totally different but same note – I’ve never had to fire a woman for surfing porn at work – that might be a separate post if I could find a HR Pro willing to share a female porn firing story!)

Solid list – but remember the title was ‘Stupid’ – I think they missed a few – here’s the missed ones:

9. Cooking fish in the break room microwave.  (That’s like terrorist bad! You know who you are!)

10. Smoking Pot in Your Car at Lunch When I can see you from my office window. (“Hi (me waving) – I can see you!”)

11.  Wearing white socks with black or brown dress shoes.  (I haven’t fired anyone for this, but I’ve come close.)

12.  Fighting with the boss over some stupid idea you won’t let go of. (But really, we should change up everything we do and become a charity because 50 years of running a profitable company is enough)

13. Taking credit for crap you didn’t do, but people who report to you did. (I would actually go with hanging over firing on this one.)

14.  Asking for a salary increase after you just got a your butt handed to you in your performance review. (Gutsy, but stupid.)

15.  Listening to really weird Pandora mixes at the office in attempt to look cool. (I have to admit I did this back in the day – last year – but it was rap because I wanted to look black, not cool.)

16. Being ‘way’ into anything in an over-the-top way. (Think transmeta-physical yogo ultra-marathoner – I only eat dirt and I’m obsessed with Pokemon. Come on – you’re fired.)

Ok – give me your Stupid Move that will definitely get someone fired!  Hit me in the comments.

So, you think ‘your’ job sucks…

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You probably saw this bouncing around the social channels last week because it talked about ‘Brazilian Waxing’ and ‘Getting Fired’ (and if you come to this blog you either are in HR/Recruiting, or you’re my wife or Mom) – two things that when put together grab the attention of HR pros!  Here’s the background story from Huffington Post:

 

“A Western Pennsylvania woman has sued the Pittsburgh waxing salon that employed her, claiming she was fired after refusing a Brazilian wax treatment as part of her training.

In the lawsuit filed in federal court last week, Jennifer Finley, 35, says a corporate trainer from her waxing chain, the European Wax Center, told her and her colleagues in October that they would have to perform the bikini wax treatment on one another. After declining, Finley says she was immediately terminated.”

This is where we all get to snicker and play the HR Game of “What Would You Do!?”

Here’s what I would have done:

I would have fired her.

What!?

She was hired to give Brazilian Waxes, of which, she wasn’t trained to do and as part of her training she had to learn how to give a Brazilian Wax. Did I mention she accepted a job to give Brazilian Waxes?  So, I’m know expert in the training of Brazilian Waxes, but I have had to do training, so my guess is the best way to train is to do it on non-customers.  You see ‘paying’ customers tend not to want the trainees when it comes to stuff like haircuts, spray tanning, eyebrows, plastic surgery, root canals, Brazilian Waxes, etc.   They’re paying for a ‘trained’ professional.  When the server comes to the table when you’re at Applebees and she has a ‘trainee’ with her – you’re alright with that – I mean will Mandy really screw up my Strawberry Lemonade?!  Probably not.  When Jennifer comes at me with bowl of hot wax and has on the ‘trainee’ name tag – we’ve got problems!

The main problem was the fact this women had to perform her training wax on a coworker.  Uncomfortable, right?  But you took a job to do Brazilian Waxes – did you really think you were going to make it out of training without seeing some…well you get the picture!  The last I checked people in America still have a choice of which job they take.  While certain people might have more limited choices than others – you still have choices.  I struggle to have sympathy for individuals who choose a profession, then complain that they don’t want to ‘do’ the job.  You chose a job that removes the hair off – again – this is a family show, you know where this is going!

I’m fairly certain I wouldn’t want to be a Brazilian Wax technician/or what ever that title might be.  But I am 100% certain that if I chose to be in the Brazilian Wax field of study that at some point before they let me around the Happy Meals (don’t let your mind go south – this was a line from Chris Rock about working at McDonalds!)  – I need some practice – some training – some live interaction of what you’ll be asking me to do.

What would you have done?

*******Updated 7-8-13 at 11:00am EST****************

Ok, apparently I’m twisting this a bit – the lady in question didn’t want to have a coworker perform a waxing on her.  So, not quite apples-to-apples.  Some will say – ‘I can be a tattoo artist and not want to get a tattoo’ or like Greg mentions in the comments – ‘brain surgeons don’t perform surgeries on each other’ – both correct statements – but both are not really the same thing, as in both other examples there are proper training and techniques you can do without having to do this on coworkers.  Not quite sure how you would ‘train’ on waxing without getting some wax on yourself…nor do I really want to know!

The question still remains – how would you have handled this?

 

The Laziest Referral Request Ever!

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This is an actual email message I received last week:

 

Good afternoon,

 

I am going through updating our resume database and it looks like we have an old one on file for you. If you are currently seeking new restaurant management opportunities or know of someone that is, please email me your most recent resume, explaining any gaps of employment (if any).

 

If your referral is placed through us, we will send you $100.

 

Thank you,

Kim Cox

Recruiting Facilitator

“Industry Experience. People Results.”

Premier Solutions

5623 N. Western

Oklahoma City, OK  73118

(405) 948-4050 Ext. 401

(877) 948-4001 Ext 401

Fax (405) 948-1290

kcox@psokc.com

www.premiersolutionsinc.net

 

Let’s break this down for Kim and maybe we can give her some pointers on the next communication she sends out:

 

1. “Good Afternoon”  – I actually received this email at 11:56am – so it was close to afternoon – I would have hoped for maybe a little more personal context – “Good Afternoon Tim!”

 

2. ” I’m updating my database” – good for you! I can’t remember ever sending my resume to someone in Oklahoma or being a restaurant manager, but apparently I’m in the database. Might I suggest a bigger call to action.  “We have a client who has interest in your background! Contact me regarding this opportunity!”

 

3.  “If I’m seeking a restaurant manager opportunity or know someone who is” – I’m not, I don’t – does that mean I don’t have to contact you back!?  Or does it mean I should send you a referral and my resume – I’m a little confused.

 

4.  “Email me your most recent resume and explain any gaps” – Well, we hardly know each other, but alright, I guess…

 

5. “If…We’ll send you a $100” – So, let me get this straight – I send you a referral, you hire them and Bam! I send me $100!  Wow – will it be cash or check?

 

I wanted to share this message in its entirety just in case someone might know of a restaurant manager and need an extra $100!

 

To Kim’s credit, her signature line and contact information is great!  Sure it lacks any social context of Twitter or LinkedIn, but 4 colors and 3 fonts – someone put some time into that!

 

People – it really just isn’t that hard to do recruiting – but we make it look like we are trying to launch the space shuttle sometimes.  Come on, at least put in a little effort!

3 Reasons To Hire Back An Employee You Fired

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There is an unwritten HR law that needs to be addressed.  This law states:

“If you fire an employee, at no time in the history of mankind should you hire back that employee to your organization.”

So it is said, so shall it be…

I was reading an article recently about ESPN’s new CEO, John Skipper, when he was asked about bringing back former polarizing Sports Center anchor, Keith Oolbermann.  Here’s what Skipper had to say about the possibility of bringing back Olbermann:

“I wasn’t here when Keith was here, but he is very talented. So I had dinner with Keith — it was delightful and fun. And I would not have had dinner with him if we didn’t sit around and think about whether there was a reason to bring Keith back. I haven’t met with him again, but we don’t have a policy here that you can never come back.”

So, ESPN doesn’t have a policy about bringing back terminated employees.  Do you?

I know of companies that actually have it written into the policy manual about bringing back terminated employees.  Sometimes it’s a time thing – ‘it has to be more than 5 years’ – or a position thing – ‘it has to be into a different position than they had previously’  – or a severity thing – ‘the termination could not have been for cause’, etc.  Sometimes it’s just the classic unwritten rule thing!  Regardless if it’s written or unwritten any organization that refuses to hire back terminated employees is extremely shortsighted!  Let’s be clear – I’m not saying your should bring back the jerk who embezzled money or sexually harassed every female employee.  What I’m saying is – if you analyzed every single termination you’ve had over the past 10 years in your organization, there are probably some really good hire-backs in that group!  But you wouldn’t know that – because it’s not something you’re going to do – it’s a policy…err…un-policy thing!

Here’s 3 reasons you of when you should potentially hire back a previously terminated employee:

1. They’re the best at what they do.  Yep – talent and performance trumps all.  Well, mostly!  If the person got fired for some kind of behavior that they can’t or won’t change – well, it will end bad again – but many times – having years away and proving themselves all over again in another organization – makes these folks ultra-valuable again to your organization.

2. New Leadership.  Let’s face facts – a large percentage of your terminations happen because of personalities not matching.  In almost every leadership change organizations see high turnover.  This doesn’t truly mean those leaving are bad employees – it’s a phenomenon that happens when you new leadership and ideas meet old leadership behaviors and ideas and they don’t match.

3. Former Employee and You (your organization and leadership) have had significant growth.  I’ve seen some young, less experienced people get fired, who 5 -10 years later were completely different people.  All of that blind fight and energy that had when they were younger which distracted from their talent is gone, and what you have left is this focused high performing employee.  At the same token, our leader who was less experienced and didn’t know how to handle high potential employees, now does.  Growth happens.

Unfortunately, 99% of organizations refuse to bring back an employee who was fired, ever!  It’s too bad really – you’re probably missing out on some great talent, especially if you’re in a smaller geographic area with limited talent pools to begin with.  Sometimes it’s up to get our organizations to become a little more open minded to the fact that change happens, and not every person who gets fired, is a bad employee.

HR Announces – ‘We’re Out of Ideas’

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Recently the crew at FOT has been having some conversations about what’s new in HR.  It use to be all you had to do was show up at a HR conference and listen to someone from Zappos, Google, Sodexo, etc. to find out what were the latest and greatest happenings going on in HR!  But no more – it seems like HR is in a dead period of new ideas!  I blame the recession – why wouldn’t I – the ‘Great Recession’ gets blamed for everything – might as well take some HR heat!   Nobody at FOT could really come up with any ideas that were new.  But thankfully the good HR folks at Google came through one more idea, but I don’t how new it is…

From Quartz – Google admits those infamous brainteasers were completely useless for hiring:

“Google has admitted that the headscratching questions it once used to quiz job applicants (How many piano tuners are there in the entire world? Why are manhole covers round?) were utterly useless as a predictor of who will be a good employee.

“We found that brainteasers are a complete waste of time,” Laszlo Bock, senior vice president of people operations at Google, told the New York Times. “They don’t predict anything. They serve primarily to make the interviewer feel smart…

Bock says Google now relies on more quotidian means of interviewing prospective employees, such as standardizing interviews so that candidates can be assessed consistently, and “behavioral interviewing,” such as asking people to describe a time they solved a difficult problem. It’s also giving much less weight to college grade point averages and SAT scores.”

Yes, you are reading that correctly – Google’s ‘new’ HR idea is to go retro!  Back to behavioral interviewing and standardized interview decks – hello 90’s!  Isn’t that wonderful – I can’t believe Google didn’t have someone at SHRM 13 leading a session like “Google’s Strategic HR Innovations – Just Interview Them Stupid!”  HR ladies would have packed the house to find out how they to could jump into the 90’s.  Also, let’s just come right out corporately and validate to all those kids in college – you’re just wasting your time and spending your parents retirement.  I’ve really never been so excited for our industry!

So, I would like to take it upon myself and the entire HR community to let the world know – HR is out of ideas!

Here’s were we/HR stand:

– Still need to hire people

– Still need to train our employees

– Still need to provide benefits and pay administration

– Still planning the company picnic, and/or ‘holiday party

Long live HR.

#1 Thing Job Seekers Do Wrong

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I was asked recently by a job seeker: “How do I zero in positions that I’m qualified for and, those that I will be challenged by?” (shout out to Michael Kubica, MBA for the question)  After going back and forth with Mike I think the question is really: “How do I get a job that will use my skills and that I will actually find interesting?”   Most people don’t really want to be ‘challenged’ – they use the word ‘challenged’ or ‘challenging’, but when push comes to shove what most people want is a job where they feel like their contributions are valuable to the organization and their using the skills they are best at.  People want to feel successful – not challenged.  Many times when you’re challenged, you fail – most people don’t like to fail – and will quit.  But job seekers know that hiring managers and HR folks to hear the “challenge” word!

It boils down to what are failed job seekers doing wrong?

The #1 thing that job seekers are doing wrong is only looking for jobs, of jobs that are posted!

I hear it constantly. “I’ve been applying to jobs constantly”, “I’m on the job boards, Indeed, directly to company pages, etc. There isn’t a job posted that I haven’t applied to – there’s nothing left I can do…”  The reality is, HR and Talent Pros know this, most jobs that you want never really get posted.  Here’s how a vast majority of jobs get filled today:

Step 1: Need for a position is Identified in an organization. This might be for a new position being created, a person who resigned, termination, etc. – but now we know we need a body.

Step 2:  The hiring manager, or person who knows of the need first, has one thought – “who do I know, right now, that would fit this position?”

Step 3: If there is an answer to the question in Step 2 – that person is contacted.

(Realize – never in the first 3 steps was there any mention of “Oh, we better post that position quickly!” This all happens before any of that talk)

Step 4:  If there is a viable candidate to fill the need of the organization – that position is filled with that need – the position is never posted.

I say ‘it’s never posted’, but we all know that’s not true – it gets ‘posted’ but it really doesn’t get posted.  It only gets posted to close the loop on the recruiting process – but the resource to fill the need has already been identified – so you applying to that posting is an exercise futility. So many of the positions that get filled in our organizations, are filled like this. Who do you know?  I know someone. Bam! Filled. Job seeker – you’ve got know shot at these ‘prime’ positions.  That’s something behind the curtain that HR/Talent Pros don’t want you to know.

So, what can Job Seekers do to combat this?

Simple.  Network.  Connect with people in your expertise in the companies you want to work. With the people at companies in the area you want to work.  As a job seeker you want to put yourself into the minds of those individuals who when they find out they’re going to have a need – your name comes up in that conversation.  Keep posting – but spend at least double the time you do posting – networking and meeting those who will be in those conversations.  You’ll open yourself up to an entire other bucket of potential openings!