The Realities of Using a Full-Fledged Modern Day Talent Acquisition Platform

I’m in a pretty cool place in life right now. Great job, great family, every day I get to work and talk with awesome, smart people, every week I get to see the most awesome technology on the planet. Like the t-shirt says, “Life is Good!”

If you’re a TA leader for a big shop, I’m guessing my life is better than yours! Why do I know this? Because the technology you’re being asked to use has completely passed you by on the side of the highway!

Remember that first time when you’re Mom or Dad asked you to ‘fix’ the clock on the VCR? It was simple, but they had no idea on how to set the VCR clock, so it would blink “12:00” for weeks until you decided to fix it. Most TA leaders, right now today, are looking at that clock on the VCR blinking!

The reality of using a full-fledged modern day Talent Acquisition Platform is:

– You’re not ready for it.

– It’s like you’ll be taught how to walk all over again.

– It’s like you’ll be learning a new language.

– It will be the single most valuable thing you’ll ever do in your TA career.

– You’ll be forced to teach your entire leadership something completely new.

– Most vendors selling these solutions, don’t have the capability to actually teach you and your team how to effectively use it.

– You and your team aren’t ready to unlearn all of your broken, bad habits to use it effectively.

– You’re going to have to admit to yourself and others, you really don’t know what you’re doing.

That last one is hard. Because we do know what we’re doing, damn it! But, this is where you have to remember the blinking VCR clock. You don’t, but you can learn!

A full end to end TA platform will change the way you, your team, and your organization actually attract, recruit, and onboard talent. Gone, completely, will be Post and Pray. So, will be those employees who think this is what recruiting is.

It’s not overly difficult to learn these new skills. It is uncomfortable because it’s a BIG change from what you’re actually doing today and calling it recruiting. You’re not recruiting. You’re administering a recruiting process. Those are different things. Your organization actually needs you, desperately, to attract, retain, and develop great talent.

Any monkey can collect resumes and pass them onto a hiring manager. In fact, you don’t even have to pay an admin $12 per hour to do that, I can find you an A.I. bot that can do that for pennies on the dollar.

The really, really cool part about this is you’ll completely change your career path by doing this! Once you implement and transform your organization’s recruiting practices using technology, you’ll have other organizations lined up at your door begging you to do the same for them!

The real reality is you have a choice to make. Fix the blinking clock, or keep ignoring it. What kind of TA leader are you?

In Human vs. Machine – You need some Machines on your team!

The Spring SourceCon Conference recently took place in San Diego. If you don’t know what SourceCon is, it’s basically the one place in the world sourcing pros get together to share the secret sauce!

I’ve never been invited, but I hear it’s really awesome. (The “I’ve never been invited” is somewhat of an inside joke as I know I don’t have to be invited to attend if I want to go!)

SourceCon is your NOT normal talent acquisition, recruiting type conference. You just don’t show up and go to lame sessions, then go home. They’ve added a ton of hands-on learning, so when you go home, you actually got better for coming.

One thing the SourceCon folks do is also hold an annual contest called the Grandmaster Challenge. The competition pits anyone who’s interested against each other in a sourcing challenge to see who can solve the issues the fastest and most accurate.

This year the challenge was tabbed Man vs. Machine as SourceCon decided to pit sourcing technology against real-life sourcers to see who’s better. The technology chosen to compete against the humans was Brilent. Brilent is a candidate matching tool that works with your ATS (I wrote about them in May 2016 – I really like their tech!).

The basic challenge presented was this:

  1. Download a folder of three jobs: Ground Service Agent, Systems Administrator, and Product Manager. The jobs were real but altered from when they were originally posted.
  2. Download a trove of over 5,500 resumes.
  3. Search thousands of resumes and find the people who were hired, interviewed and sourced for the roles; by an undisclosed company.
  4. Points were given when the right resumes were found and classified correctly. (i.e. This person was hired. This individual was interviewed. Et cetera.) Points were also given if contestants found the right resume but categorized it incorrectly.

Brilent uploaded the resumes and did the analysis and returned the results in 3.2 seconds! Yes, that’s seconds with an “S”! The human participants took anywhere from 4-25 hours of research to produce their results.

The machine, Brilent, ended up getting third place because the platform got some of the candidates right, but not all. Humans took first and second, for finding virtually the same list, but a little more accurate.

For my money, the machine won by a landslide!

The reality is, we’re talking about sourcing and new hires. None of us really know who is actually going to be best performers once they’re hired, so I’m not even sure just because the humans were able to find the actual hires made, that those hires will even be any good!

In 3.2 freaking seconds, the machine gave me a really solid list to work from. Or I could have waited for hours, for almost the same list. Machine – 1, Humans – 0.

I just can’t even imagine this is a conversation about who really won here. We won. We won because we can now take a tedious skill of screening and get almost the same results in a fraction of the time. This allows us to have more capacity to increase talent pools, attract higher level talent, build a stronger brand, etc.

I love having great sourcing pros on my team, but I also need to get me a couple of those machines!

T3 – @Lever #ATSDifferently

Over the holidays I’m taking a break from normal writing and sharing some of my most read posts from 2016. Enjoy. 

This post ran as part of my Tuesday HR and TA technology series. Lever is a really great ATS, but I think they might be even better at SEO as this T3 post gets read heads and shoulders over anything else I’ve written for T3! 

This week on T3 I get to look at a rather new entrant to the applicant tracking system (ATS) field, Lever.  Lever was designed from the ground-up to be different than every other ATS on the market.  Most ATS software are built for the recruiter in mind. The thinking being this is a software used by recruiters, we need to design it so the recruiters will love it.

That all makes perfect sense, if the basis is true – used by recruiters for recruiters.  Lever decided that basis wasn’t totally true. ATS software should be used by everyone in the company. Yes, recruiters definitely need to use it. Also, hiring managers need to use it. Those in the interview process need to use it, etc. If attracting talent is a key component of your organizational success, then you need an ATS that is designed to be used by everyone, not just recruiters.

Lever is designed for organizations who are really focused on talent attraction, where hiring managers own the talent on their teams and are keenly involved in the talent acquisition process. Lever isn’t trying to be the ATS for everyone. They’re trying to be the ATS that companies in tough talent markets use, where talent is an organizational priority, not an HR or TA priority.

5 Things I really like about Lever: 

1. Lever structured their database differently so that you don’t end up with duplicate profiles within your ATS.  It’s structured around the candidate, not requisitions, so you end up with a much cleaner database overall.

2. Lever is designed around CRM functionality, it didn’t bolt on a CRM to it.  This makes a difference when it comes to the functionality of how it automatically follows up in the future for you.  The hope is you don’t end up with a gold mine of talent in your database that you can never mine. Lever is constantly working to mine the gold you already have.

3. Lever’s reporting is a step above most ATSs in that they, again, went at it from an organizational need, not HRs need. Within Lever you can instantly see your pipeline speed and conversation rates all at a granular level to see the detail you need to make quick decisions.

4. Candidate interview scheduling is built within Lever, and integrates all parties, the candidate, hiring managers, interview teams, HR and TA. No back and forth stuck in the middle go between any longer. You select who to involve and the system will instantly show you when and what conference rooms are available to get it done. All in one step.

5. Collecting candidate feedback is another strong functionality within Lever.  It’s a simple interface any hiring manager or anyone on the interview team, can use easily. Plus, there are auto reminders that will continue to bug all involved until it’s done!

Lever is fairly new but already has over 700 customers, with some major tech companies who have recently switched over from some very big ATS products, which really speaks to how they are doing things differently within the ATS space.  Definitely worth a demo if you are not happy with your current ATS, or in the market looking for something new.

Lever is led by a great team, and I suspect you’ll continue to see innovation come out of this camp.  I met with them personally at HR Tech, and their CEO, Sarah Nahm, was one of the few HR Tech executives who truly seem to care what I thought about the product and took written notes as we discussed it. Most just want the free publicity, she wanted to know how to make her product better. That’s rare, and exciting!

T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on T3 – send me a note.

Too Many Recruiting Tools Are Killing Your Recruiting Efforts

You’ve heard of this concept of the Inverted-U Curve, right? It’s fairly straightforward. In the beginning, you have nothing or very little. As you increase the resources you begin to become more effective. Eventually, as you add more resources you’ll actually reach maximum potential.

In the attempt to go even higher, you keep adding more resources, but you don’t see an increase in effectiveness or output, you actually see a decrease. This is the basic concept of the chart above.

This happens in recruiting too many organizations.

We start out with a bunch of recruiters and some phones. That’s not enough we need to add some other stuff, these recruiters need tools! So, we give them email and an ATS. Then comes the job boards, postings, InMails, etc. Might as well automate background checks and references. We really need to fill the pipeline, here comes sourcing tech!

Wish we had a way to get our messages out to candidates more effectively! CRM, branding technology, data analytics, SMS messaging, etc. Just keep adding more tools! That’ll a fix it!

Except it doesn’t!

What happens to your recruiting team as you add more tools?

  • The complexity of the process increases.
  • Core recruiting skills diminish, or at the very least don’t increase. (Laziness factor)
  • Increased points of failure in communication with each piece of new tech.

What we know is technology doesn’t make you better at recruiting. Technology makes you faster at recruiting, but if you suck at recruiting, technology will only make you suck faster!

Great recruiting starts with your people. Your recruiters. That’s your foundation, not your technology. Technology can help cover up some hickeys of bad recruiters temporary, but eventually, we will all see the real hickeys!

So, before you sign that next contract for some new technology, first take a look at your team. Do you have the right people on your recruiting bus? Do they have the core skills they need? How will I get them the skills they need?

The continued increase in technology will only take you so far. You can either solve this problem on the front side, or eventually, you’ll face it on the back side, but either way, it’s coming. In my experience, it’s easier to solve up front then wait for it to come up when twelve technologies deep into your TA stack!

T3- Jobvite’s Annual Recruiter Nation Report

Talent Acquisition software provider Jobvite released their annual Recruiter Nation 2016 report today. This report always has some gems I love to share and usually use in presentations throughout the year. Here are some of my favorites from this year’s report:

51% say that employment branding is their #1 investment that they will make in the next 12 months! In case you’re bad at math, that is over half! This doesn’t really speak to a “real” need for EB, it speaks to a lack of understanding of what their organization truly needs from TA. For most companies, this will be a waste of resources. An organization can be great at attracting talent with a brand no one knows. The fact that half of all organizations will have this as their #1 investment is a painful reality of a lack of great TA leadership in the industry.

Internal hires (38%) are ranked highest quality by recruiters — followed closely by employee referrals (34%). I actually laughed out loud when I first read this! Really? I mean REALLY!? Internal hires rank as your highest quality? Well, isn’t that surprising…They better be your highest quality!!! They already work for you, Moron! Sometimes I just don’t get why we ask stupid questions. Another stat you might find surprising, water is wet! Also, stop giving internal recruiters credit for internal hires. They didn’t do anything to fill that job.

According to recruiters, 43% of them rated diversity as somewhat or very important when making a hiring decision. But 40% of them were neutral about diversity and its influence. Want to know why your organization isn’t moving the needle on diversity recruitment? It’s this stat! Your recruiters hear that it’s important, but they don’t believe it’s important. Why? Because you don’t show them any internal statistics that more diverse work groups, in your own environment, perform better than those lacking diversity. Show them, or shut up.

60% of recruiters rate culture fit of highest importance when making a hiring decision — topped only by (you guessed it) previous job experience (67%)! What didn’t matter? Cover letters (26%), prestige of college (21%), and GPA (19%). Yep, all you haters that still think cover letters are a thing! They aren’t, go back to 1997.

This year, recruiters are most focused on growing talent pipelines (57%) and the quality of their hires (56%). 

Can we be real for a second? I mean really, really!? You’all are pissing me off!

56% of Recruiters are concerned with Quality of Hire. That’s nice. Tell me how you measure that? Oh, it’s when a new hire stays 90 days in the job. That means quality? How does that align with the industry? Oh, you don’t know, because everyone measures QofH completely differently and it’s a freaking meaningless metric! I WANT TO SHOOT MYSELF IN THE HEAD!

Quality of Hire is not a Recruiting metric. Quality of Hire is a hiring manager metric! It’s something that starts with TA, flows through HR, ends up in Performance Management and ultimately is tied to Hiring Manager decisions and their ability to develop and onboard new hires. TA has very little to do with quality of hire. TA is responsible for Quality of Source, that is a different thing.

So, just stop it. Stop doing this. You’re giving me an aneurysm!

And now back to the survey…

87% of Recruiters use LinkedIn to find candidates, the largest of all networks. 67% of Candidates use Facebook to search for a job, the largest of all networks. Do you see a problem here?

Definitely, go download the report! It’s loaded with a ton of data that can help shape some of your TA decisions in the near future, or just get you to do more of what everyone else is doing because you were told by idiots like me it’s the new hottest thing on the market to do, and fun wasting most of your budget developing your brand no one will ever know about.

T3 – Brilent @GetBrilent

This week on T3 I take a look at the candidate recommendation engine, Saas recruiting software, called Brilent. Brilent is tackling one of the most challenging obstacles to innovation by helping recruiters place great talent. Brilent’s core technology instantly matches a pool of candidates to a company’s open positions.

Here’s the problem you have with your ATS – Candidate applies for a job you have open. A candidate doesn’t get that job, or isn’t qualified, and is almost immediately forgotten. With Brilent, when a candidate applies in your ATS Brilent matches their qualifications to every job you have listed and gives you a ranking on how well they match. They might have applied to Job 1, but they actually might be a better fit for Job 2.

Also, Brilent matches all the candidates in your database to instantly find hidden talent in your ATS you didn’t even know was there, or you just forgot about.  Then gives you a ranking of which candidates in your database are the best match based on their search algorithm which is much more advanced than simple keyword search.

5 Things I Really Like About Brilent

1. The team is led by former Facebook Data Science pros, so they know how to play with data really well! They understand this is a core issue for 99% of ATS users, and they’re finding a way to solve it!

2. The platform automatically matches candidates with all jobs, not just the one they’re applying for, and alerts them to jobs they are a strong match for. This ensures you that the candidate isn’t missing something, plus provides a higher candidate experience with no effort.

3. The system is built on machine learning so the more you use it to search your database to find great talent, the smarter it becomes to bring back possible matches, and less likely to bring back false-positive matches.

4. Brilent integrates directly with your ATS, and basically helps to cover up the single biggest weakness most ATS systems have in not allowing you to effectively leverage your database of candidates to find that hidden gold. The candidate who applied three years ago, but never went anywhere because your hiring manager found someone on his own. Bam! There she is again – ready to be contacted!

5. The ranking of candidates gives you a great visual of who has applied and who is in your database and who you should be contacting for the position based on how they ranked.  Also, anytime a candidate applies and gets a highly ranked match of one of your jobs, the recruiter gets alerted immediately.

Sometimes the best technology is the one that makes the most sense.  Brilent knows you normally don’t want to blow up your ATS and start over, but they also know your ATS isn’t working for you like you need it to work. So, they solve that. The best tech does that, it solves a problem and doesn’t blow up everything you have.

Well worth a look and a demo. It’s quick and easy to use. Check them out!

T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on T3 – send me a note.

Top 70 Applicant Tracking Systems (ATS) in 2016

Ongig released this study this past week – The Top 70 Applicant Tracking Systems of 2016. This study is based on around 3300 employers around the world, most in the U.S.  To put that into perspective, there are over 200,000 employers in the U.S. alone with over 100 employees.

I use 100 employees, because once you get to that magic 100 employee number, usually at that point we see companies begin to purchase their first real HR technology – HR System of Record and an ATS. So, it’s a pretty limited sample, but better than anything else you’ll find, plus, it’s a good list of a possible 70 ATSs to take a look at. Also, realize, and I don’t have an exact number, but I would be there are well over 500 ATS systems on the market right now.

Here’s the list:

ATS 2015 Share
Taleo 36.43%
Homegrown 11.10%
Jobvite 8.58%
Kenexa – Brassring 7.56%
iCims 6.39%
ADP 4.79%
SAP-SuccessFactors 3.72%
PeopleFluent (Formerly PeopleClick) 2.52%
Silkroad 2.27%
iRecruitment/PeopleSoft 1.74%
Ultipro 1.67%
Greenhouse 1.67%
HRDepartment 1.28%
Newton Software 0.78%
Jobscore 0.50%
Lumesse 0.50%
WorkDay 0.46%
Lever 0.46%
PeopleAnswers 0.46%
Kronos 0.39%
Jazz.co 0.39%
HRSmart 0.39%
MyStaffingPro 0.35%
ContactHR 0.32%
Ceridian 0.32%
HireBridge 0.28%
PCRecruiter.com 0.28%
Force.com 0.25%
HealthCareResource 0.25%
ApplicantPro 0.21%
ATS OnDemand 0.21%
ApplicantStack 0.21%
HRMDirect 0.21%
eRecruiting 0.18%
Cornertone OnDemand 0.18%
Smartrecruiter 0.18%
CATS ATS 0.14%
SmartSearch 0.14%
Luceo 0.14%
Pereless 0.14%
Bird Dog 0.11%
GlobalSuccessor 0.11%
Hiredesk 0.11%
iApplicants 0.11%
TrueBlue 0.11%
Hyrell 0.11%
Bullhorn 0.11%
JobScience 0.11%
Vitae 0.11%
ResumeWare 0.11%
Navicus 0.07%
RecruiterBox 0.07%
Workable 0.07%
Recruiting.com 0.07%
Snaphire 0.07%
Tribepad 0.07%
ClearCompany 0.04%
Jobstreet 0.04%
Konetic 0.04%
Njoyn 0.04%
Selctrak 0.04%
SpeediARMS 0.04%
HireRabbit 0.04%
JJ Keller 0.04%
netMedia 0.04%
NovaHire 0.04%
PracticeMatch 0.04%
TeamWorkOnline 0.04%
PeopleAdmin 0.04%

Crazy, right?

Obviously, Taleo has a huge market share, and many large enterprise clients use them because of the integration with Oracle. Taleo has a giant built-in market.

More surprising for many would be the huge number of homegrown ATSs being used. I’ve seen so many of these, and almost every single one is awful! In fact, you can get a free ATS that is better than 99% of the homegrown systems being used today.

Another thing you’ll see, and it won’t change, is that the top enterprise level HRIS systems on the market, will also have a huge share of the ATS market – Orcale/Taleo, Workday, ADP, Kronos, SAP/SuccessFactors, UltiPro, etc.  Most of these ATS systems are designed for big, giant cumbersome talent acquisition processes. They are not the best ATS technology on the market, but HR executives who know nothing about recruiting, usually, just want integration. This is one major reason why most giant organizations fail at TA.

This list, alone, is why buying a new, or first, ATS system is so difficult. The choices are endless, and many of these on the list, are frankly, not very good ATS technology, some are brilliant. So, you can’t just buy what everyone else is buying, because that is a major trap as well.  So, do your research, and if you still feel lost, find someone who actually knows this technology!

At the very least, before you sign the contract, talk to current customers of the ATS that are at all stages – current implementation, a year into using it, seasoned users. Also, talk to people that have left them in the past year and find out why. If the ATS vendor won’t help you find these contacts, run away from them!

Thanks to Ongig for putting this together – cool stuff, if you’re a geek like me!