The Big List of Sh*t You Can Do in HR and TA for 2024!

The gift and the curse of a new year in business is we are tasked with doing stuff. Stuff that matters. Stuff that will have a positive financial impact on our organizations. We have the same issue in our personal lives, but unlike our professional lives, our personal lives don’t demand and pay us to get better.

So many of us spend the first week of the year, or many weeks last year before we left for the holidays, trying to decide what we would do in 2024. Some of us will have big projects ahead of us. I know more than a few who are implementing new tech this year. Some of us will just be looking for incremental improvements on things we put in place in 2023. But the work doesn’t stop. Our job is to get better. And something is motivating about that. It’s a very straightforward, clear direction. Get better. Be Better. Do better.

The question is, what are we going to do in 2024? Here are some ideas to get you motivated:

Fix your apply process. It’s the one thing I can almost always go and look at for a company and immediately see a number of things that can make it better. The first step is easy: go apply for your own job on your career site, but do it in the parking lot of some fast food joint, stealing the WIFI on your mobile device. It will be painful and take too long. Fix that!

Become a top 10% user of your current tech stack (I.E., Super User!). Have a plan to get on stage at the user conference to share your story. Most of us will never be super users of our technology, but it will move you forward more in our careers and our organization more than you can imagine. All it takes is interest and effort.

Start measuring one new thing that actually matters in your function. If you’re in TA, start measuring conversion ratios of screened candidates to hiring manager interviews and work on making that better. In HR, start looking at benefit utilization around preventative healthcare and develop a simple nudge communication strategy to get more of your employees to use their healthcare benefits before they get sick.

Create a Save Strategy around one role in your company that has the most financial impact. We let people leave us too easily. We can save many of these folks. I’ve seen save strategies reach 40% save levels one year out. Stop letting your good employees just walk away from you. You would not allow someone you loved in your life to just leave without fighting for them. Fight to keep your employees. Everyone will notice!

Mentor one person in your company, from your school, from your profession. Just one! We are surrounded by individuals who want and need a little help. Someone who can be part of their network and help them grow. It doesn’t take hours per week. It might take an hour per month. You think this is all about helping someone else, but every time I’ve done this, I’ve actually helped myself so much more. Get your best upcoming leaders in your company to do the same. Challenge them.

Find out what your CEO and senior C-suite team want from HR and TA. About twelve times per year, I meet with different senior teams, and one of the first questions I ask them is what it is they want from their HR and TA teams. The answers always blow me away because I already know what their team is working on, and it almost never aligns with what the senior executives want. This simple conversation can align your entire year. We don’t ask it because we think we are already supposed to know the answer. That is nonsense. Go ask! Almost always, the CEO will say to me, “No one has ever asked me this!”

I can ask them for you and send you the results. Just share this survey link with them, and I’ll send you the overall results. Also, if your CEO or senior executive team fills this out, I’ll put your organization’s name in a hat and do a raffle for a full team TA meeting with me for free! That’s a $5000 value!

The What the Hell Does Your CEO Want From HR/TA Survey!

Whatever you decide to do in 2024, make it something you will actually do. So, I recommend you only commit yourself to one thing. Stay laser-focused on that one thing! Our life and job is hard. I can do one thing.

Escaping the Best Practice Trap

As we kick off this new year in 2024, it’s time to break free from the ‘best practices’ trap and pioneer fresh, groundbreaking approaches in HR. Ever found yourself at an HR conference, where even the mention of a best practice draws in a crowd eager to replicate its success? We’ve all been there. Sure, using strategies that have worked before is tempting. But what if these highly recommended ‘best practices’ don’t actually guarantee success?

The problem lies in assuming that what everyone else is doing must be the best way forward. But times change, circumstances shift, and what was once a winning strategy might be holding us back now.

Let’s face it, adopting someone else’s best practice might just help you reach their level, but is that enough? In the fast-paced world of business, striving to merely match your competitors isn’t what visionary leaders are after. They seek strategies that propel them ahead, not just keep them in the race.

Using successful methods from other companies might help a bit. But it’s like walking a path someone else already made instead of creating your own. The real game-changers aren’t found in replicating what’s already been done; they’re in the unexplored territories of innovation.

Picture this: HR conferences buzzing with ideas yet to be tested, concepts so revolutionary they have the potential to redefine industry standards. That’s the space where true transformation begins.

To truly revolutionize your HR strategy, dare to step away from the best practice treadmill. Instead of asking what worked for others in the past, challenge yourself and your team to explore what could work brilliantly in the future.

Are you ready to break free from the shackles of best practices this year?

Lessons from Curveballs

This holiday season, I’m stepping away from my usual writing to bring you some of the top-read posts from 2023. Enjoy!

The Ball Will Always Find You!

There is a baseball metaphor about the ball finding you. Basically, if you are unprepared or you are scared, that’s precisely when the ball will find you! The moment you least want the ball to come to you is when the ball is hit at you. I’ve heard coaches say this statement my entire life being around baseball.

Life works like this as well.

The one time when you go into the office, and you’re not really prepared for your job or function is the day you’ll be called into an emergency meeting with the CEO! The one question you don’t prepare to be asked will be the one that will be asked.

So, how do you prepare yourself for being unprepared?

1. Acknowledge it when it comes.

So often, we want to try and fake our way through something we weren’t prepared for, but it shows. We aren’t really fooling anyone but ourselves. So, acknowledge it. You know, that’s a great question you asked. I’m not prepared to answer that at this moment, but let me do some research and come back to you with a thorough answer.

2. Redirect the conversation to what you do know.

This isn’t perfect because a savvy executive will come back to the original question, but 60% of the time, it works every time! “That’s a great question. What I focused on were these factors, which, in my estimation, is what we need. I believe…”

3. Answer another question like you’re answering their question.

This is risky, but politicians use this tactic all the time, and it mostly works because the person asking the question is sure you answered their question or not, and they don’t want to sound dumb by asking it again, thinking you answered it! Tim, can you give me some insight into how much we’ll be over budget in TA by the end of the year? “Sure, first, it’s amazing the progress we’ve made. At the beginning of the year, we had no idea we’d be 75% over our planned hiring, and the team has been amazing in reaching that goal. In the second half of the year, we see hiring beginning to slow, and we are anticipating that in Q1 of 2024, we’ll be back up to normal.” Then you just shut up or ask if anyone else has any other questions! Bonus points if you actually go back at them during your answer with some verbal ques like, “You understand, right?” Of course, they’ll be nodding yes! At that point, they will never follow up with another question!

4. Bluff.

Answer the question, even though you don’t really know the answer, and hope and pray they also don’t know the answer! I’ve seen way too many people in my career try and look like a fool. I find that very few executives ask a question they don’t have some semblance of an answer to already. They are just checking to see if you’re on your game and have the answer. So, I do not recommend bluffing. This is usually a low-performer behavior that is probably getting fired soon anyway, and they’re desperate!

5. Open the conversation up to the broader audience or the person who asked the question.

This strategy works really well if you have a strong relationship and trust with the person or people you’re speaking with. In this tactic, you basically acknowledge you don’t know but come back and see if anyone knows or has a strong opinion. You are still driving the conversation and asking questions, which puts you in an authority position, so you don’t look weak by not knowing the answer to the question being asked. “That’s a great question. I actually don’t know the answer, but I’m wondering if anyone else in the room does. Or does anyone have a feeling on what this might look like?” At this point, you could offer up an educated guess as to what you believe it to be if no one else has anything and agree to come back with some more specific information.

Professionally, the ball is going to find you whether you are ready for it or not. We all hope that we will be prepared and ready, but that’s not always the case. Your next reaction is critical to how others will end up viewing you. The more confident you are in your ability and performance, the easier it is to say you just don’t know. Unfortunately, so many times throughout our careers, we get caught off guard, and it might be during a time when our confidence isn’t super high, and that opens us up to trying to make something up on the fly and opening ourselves up to being viewed as a fool.

Posted on  by Tim Sackett

Are You Really Still Ghosting?

This holiday season, I’m stepping away from my usual writing to bring you some of the top-read posts from 2023. Enjoy!

The Reason You Got Ghosted by a Candidate!

Yesterday I answered a question from a candidate about why an employer ghosted them after their interview. Many readers were upset because they were also getting ghosted by candidates. In fact, like all the time, way more than they would ever ghost a candidate. Oh, two wrongs do make a right!

All ghosting is sh*tty behavior by candidates and by those of us who hire. Period.

The reality is that this is hard to admit, and as a professional, we own a portion of the candidate ghosting. Are candidates awful for doing it in the first place? Yes. I will not let them off the hook. But I also only control what I can control, and that is my process, behaviors, etc.

Why are candidates ghosting us?

1. We are moving too fast. Wait, what?! We are told to move fast because that’s what candidates want!? Yes, but when you move so fast, the candidates don’t know you (your company and you personally), the job, the boss, or the reasons why they should come and interview. It all doesn’t seem real. So, it becomes easy to just not show up. (Que Taylor Swift – We need to slow down!)

2. We aren’t giving candidates a way to easily tell us they moved on with another offer. Hourly candidates, especially, are moving fast and have multiple offers. You might have scheduled them for an interview later in the week, but they have already decided to go with another offer. While we gave them instructions on where to go and when we could have made it easier for them to opt out. Many organizations are using auto-scheduling tools like Paradox, which sends reminders and lets candidates choose to reschedule or cancel via text. Those organizations get significantly less ghosting!

3. We believe that once a candidate schedules an interview, our job is done. The most powerful human emotion in existence is being wanted by others. Candidates come to you for a number of reasons, all of which they can most likely get from someone else as well. But, showing them more desire than someone else is a key to great talent attraction. You still need to do that with your messaging even after the interview is scheduled.

4. We allow it to happen without any ramifications. (Okay, this might be a bit aggressive!) What if, every time a candidate ghosted you for an interview, you posted their picture and details on social media!? Yikes! Right?! “This is Tim Sackett, a cute redhead. He ghosted us for an interview yesterday at 3 pm. If you see him, tell him we are thinking about him!” Do you think it would get noticed? Heck, yes, it would!

5. We are making it too easy for candidates to interview. This is a catch-22. We need talent, so we reduce every roadblock possible for candidates. It’s so easy. Most don’t care if they burn the bridge or not. That is truly why employee referrals are so valuable for most employers. Referrals are far less likely to burn a bridge. That might be a trick to use. Ask a candidate: Do you know anyone at our company? Begin to tie the personal connection back to them, and they will be far less likely to ghost. Also, make it super hard to get an interview, and people will hold it as a higher value! “Only 1% of people who apply to our company ever get an interview! it’s a rare thing we offer to only the top candidates.” If you knew that was the case, you would show up for that interview!

I think most of the candidate ghosting is truly reflective of the poor morals and values of the people who are doing it. You made a commitment to someone. You keep that commitment, or at the “very” least, you inform that person you will no longer be able to keep that commitment. It’s a pretty basic human condition. Those who ghost probably had crappy parents and mentors in their life who didn’t teach them the basics. I’ve never once spoken to or met an upstanding individual who thought highly of themselves that would ghost. High-quality people don’t ghost. Low-quality people do.

People don’t like to hear that. They want to talk about circumstances and bad employers, etc. The reality is high-quality people will contact someone and let them know they no longer want to be considered, regardless of how crappy the employer may or may not be. Low-quality people just don’t show up. Don’t hate the player. Hate the game. I’m just telling you the truth. You already know.

If you’re an employer and you ghost candidates after interviews – You (not your organization). You, personally, are of low quality, just like the candidates who ghost you. I don’t like to hire low-quality people. But I also want to give every opportunity for a low-quality person to become a high-quality person.

Posted on  by Tim Sackett

Zoo-Zapped Dreams

Once upon a time, I had my heart set on being a teacher. All through my early twenties, that was the future I saw for myself. But then reality kicked in when I dove into teaching and realized it wasn’t the act of teaching that didn’t fit; it was the political chaos within the public education setup. One incident made it obvious.

There was this amazing exhibit at the local museum, perfectly syncing with my lesson plan by chance. I thought, “What luck! The kids would love this.” So, I proposed ditching our routine zoo visit for this exhibit.

“Can’t do that,” my principal said. “It had to be approved a year in advance, but you can do it next year.” “It won’t be here next year; it’s a traveling exhibit, only available this year,” I explained. “Sorry, won’t happen,” she replied. “What if I got parents to do this after school or on a weekend, and it wouldn’t cost anything?” I pleaded. “Nope, can’t let you do it. Don’t waste your energy on this,” she could see my rising frustration with something that made no sense. Guess where we ended up? The zoo. Same old tour, the same old caged animals, and the same lack of engagement.

Right then, it hit me hard—this system cared more about following rigid rules than genuinely educating kids. My dream of being an educator got a reality check.

But hold on, my dream didn’t vanish; it shifted. See, many think an unrealized dream equals failure. Nope. It’s about adapting when life throws a curveball.

The real grind isn’t just the pursuit; it’s in reimagining when things hit a dead-end. Time for a pivot!

We glamorize chasing a dream endlessly, but the truth is, sometimes dreams need an adjustment. And that’s okay. It’s not defeat; it’s evolution.

Let’s embrace the idea that dreams are adjustable. It’s about celebrating the courage to pivot, not just the pursuit. Chase your dreams fiercely, but know it’s equally admirable to adjust them when life asks you to. Adjustments don’t belittle dreams; they shape them, making the journey all the more vibrant.

Love vs. Victory

With Christmas approaching and New Year’s following shortly, it often seems like everyone’s just gliding through these final days. You know what tends to happen at year-end, right? People start assessing their lives and careers. It’s the classic: “2023 was rough. What am I doing with my life? 2024 is my year! I need a job I love!”

I run a recruiting agency, but my focus isn’t on “love”; it’s on clinching victories and having success. It’s a battleground of winners and losers. Tracking down the top-notch talent usually means they’re already working elsewhere when you spot them. You’ve got to win them over.

When you snag remarkable talent, it’s a win for one organization and a loss for another. It’s a straightforward win-lose situation.

Being an outstanding recruiter is all about a drive to win. Sure, loving this game (and I’m one of those who does) is great, but it’s not the make-or-break factor for success. What matters is the hunger for victory.

The best recruitment firms are consistently on the winning side. They rack up wins at a rate that overshadows their losses, like Stephen Curry hitting threes. Losing should sting, and winning should feel like that unforgettable first kiss.

Love isn’t what decides winning or losing. Some of the toughest rivals I’ve encountered weren’t crazy about what they were doing well; they were just determined to win.

Too often as recruiting leaders we feel we need to find people who love recruiting. All leaders fall into this trap, trying to get their teams to fall in love with the work they do. The belief that ‘love’ will drive great performance. Which might work, but getting someone to ‘love’ work, is really hard, and rare.

Getting someone who only wants to win, that’s much easier to find and feed.

I’m not in the love business; it’s messy and emotional. I’m in the business of winning. It’s clear-cut – it’s either a win or a loss.

The Ingredients of Success

I still remember an NPR interview snippet that caught my attention a few years ago. The topic? Success. Initially, it seemed straightforward—talent equals success, right? Wrong. The interviewee outlined four crucial components:

  • Talent
  • Persistence
  • Patience
  • Luck

You don’t have to have all four at the same time to be successful, but you’ll probably have all four in some kind of combination if you are successful.

Personally, I admire the relentless, persistent hustlers—the ones who refuse to take no for an answer. Persistence is their superpower, a key ingredient in the recipe for success.

Patience, though, isn’t a close friend of persistence. They rarely coexist. Yet, as I think of the successful individuals in my life, they all have great patience. Having patience doesn’t mean you’re willing to sit around and wait to be successful, it’s about understanding that success often demands time—put that on a coffee mug (we’re going to have a whole collection)!

Now, luck. Successful people never want to admit luck is involved. I’m a self-made person. I did it on my own. I’m not lucky! Luck is a bad word to successful people, it discounts the hard work, the effort and the time you put into becoming successful. But, again, each successful person I know can point to a time, or a person, or a meeting, or some chance circumstance that can only be categorized as luck.

I like this model. It doesn’t let you off the hook. You still have to do it all. You can’t just say, “well, I didn’t get it because I wasn’t lucky enough”. That’s not true, be patient. “I didn’t get it because I wasn’t talented enough.” No, keep at it. Luck finds those more rapidly who are talented, persistent, and patient.

Looking back, sure my career journey has been fortunate, but it took grinding thirty years to stumble upon that stroke of luck.

The biggest thing I learned this year

It feels like the world is burning, and no one can agree on anything. I know that I feel this way because I make a conscious choice to go on social media, and the algorithm targets me with content that increases this feeling. That’s just the reality we live in. We are getting fed a non-stop diet of content that isn’t necessarily good for our psyche.

The biggest learning I had this year wasn’t about my social media use. I’ve known about that for a while. I’m a technologist, so I understand why I’m fed what I’m fed. My learning came late in the year as conference season came to a close. As I looked back on the year and the interactions I had with people, I realized something.

I interacted with hundreds, if not thousands, of people throughout the year, and almost never did those interactions include politics or what I would call stressful or uncomfortable conversations. Most of the conversations were about HR or Recruiting with other professionals who were passionate about HR and/or Recruiting. Men, women, people who identify as something other, gay, straight, queer, etc., old, young, black, white, Asian, Indian, etc.

So, I know that many, if not a majority, of the folks I positively interacted with throughout the year most likely had many different ideologies than I did. Yet, we still had enjoyable and educational conversations. We left feeling like we had a connection that we could call on if needed. Never once did I, or someone I was speaking with, make the conclusion that we couldn’t listen and learn from each other because we were talking about something we had in common.

That was my big learning for 2023 and something I’ll take into 2024.

We do not focus enough on what we have in common with each other. We focus too much on the few things we might have differing opinions on.

I met and connected with so many great people in 2023 all across the world. Amazing people who are now a part of my global network of friends and professionals that I will rely on. People of all kinds who I value based on our commonalities, not our differences.

The world, our politicians, our technology, Artificial Intelligence, and often our friends and family are working to rip us apart. Begging us to lean into our differences like it’s a badge of honor. Wanting us to believe that a few differences are much more important than an overwhelming amount of ideas and philosophies we can agree on.

Some of the closest people in my life are the exact polar opposite of me politically. I actually think this makes me smarter and helps me keep an open mind. I’m able to do this because I also know, that while we might think of some things differently, we think about way more stuff the same. And it’s these common beliefs that build a strong relationship.

As you think about your goals and dreams for 2024, I would love to challenge you to do just one thing. Before judging someone (and I’m the king of judging folks!), first try to come up with three things you have in common and verbalize those to that person. Watch where the conversation goes. You will most likely create more friendships. Learn new things about those around you and yourself. You will probably be a bit happier and less stressed.

What I noticed throughout most of 2023 is that I kept running into new people who seemed lonely. I think the loneliness stems from us believing that everyone is different from us when we are mostly the same. In reality, you’ll never find anyone who is the same as you, but we are made to believe that is some kind of worthwhile goal. It’s not. Everyone is different from you. The key is to find out what we have in common, and what we share.

The world wants us to hate each other. I don’t buy that garbage. I’m the hugger guy. In 2024, I’m going to purposely try to find things between us that are common and keep our focus there. I’m really interested in where that will lead us. I already know what the opposite has been doing.

Pre-Thanksgiving Desk Cleanup: Master Marie Kondo’s Method for a Neat Workspace!

As a dude, staying organized isn’t my strongest suit. But thanks to decades of heavy training from Mrs. Sackett, I’ve managed to steer clear of chaos (mostly!). Once you embrace organization, you can’t help but notice when things aren’t organized!

Lately, the buzz has been all about Marie Kondo and her knack for tidying up. Picture this: it’s the prelude to an epic Thanksgiving break, and all you want is a clutter-free workspace to dive into the holiday spirit. So, I’m sharing a video detailing the Marie Kondo method for desk organization—talk about perfect timing!

Share snaps of your revamped desk post-Kondo method—I’d love to see the transformation!

Have a great holiday extended weekend! See you all back here Monday!

The Role of HR as Coaches

There’s an article by Atul Gawande in The New Yorker discussing the importance of “Coaching.” Gawande, a writer and surgeon, talked about coaches as not just teachers but as observers, judges, and guides. From the article:

The concept of a coach is slippery. Coaches are not teachers, but they teach. They’re not your boss—in professional tennis, golf, and skating, the athlete hires and fires the coach—but they can be bossy. They don’t even have to be good at the sport. The famous Olympic gymnastics coach Bela Karolyi couldn’t do a split if his life depended on it. Mainly, they observe, they judge, and they guide.

Gawande, A. (2011, October 3). Personal Best. The New Yorker.

In my HR role, I’ve always believed that HR can act as coaches across our organizations. But there’s often pushback, like “You can’t coach me in Marketing, Operations, or Accounting.” Exactly—I’m not here to teach you those things; I hired you for that. Building a coaching culture starts with hiring people open to being coached.

More from the article:

Good coaches know how to break down performance into its critical individual components. In sports, coaches focus on mechanics, conditioning, and strategy, and have ways to break each of those down, in turn. The U.C.L.A. basketball coach John Wooden, at the first squad meeting each season, even had his players practice putting their socks on. He demonstrated just how to do it: he carefully rolled each sock over his toes, up his foot, around the heel, and pulled it up snug, then went back to his toes and smoothed out the material along the sock’s length, making sure there were no wrinkles or creases. He had two purposes in doing this. First, wrinkles cause blisters. Blisters cost games. Second, he wanted his players to learn how crucial seemingly trivial details could be. “Details create success” was the creed of a coach who won ten N.C.A.A. men’s basketball championships.

Gawande, A. (2011, October 3). Personal Best. The New Yorker.

In working with adult professionals, coaching isn’t about teaching new stuff but helping them analyze and improve what they already do well. Instead of fixating on weaknesses, HR can help make employees’ strengths even stronger.

Coaching has become popular lately, with various types like leadership or life coaching. But coaching for professionals is less common. I believe in HR professionals acting as more hands-on coaches, working daily to improve skills that directly impact the business, not focusing on personal challenges.

One big challenge for HR transitioning into coaching roles is that many employees lack self-awareness, just like us! A great coach helps someone see things in themselves they didn’t notice before.

If HR can build this self-awareness in organizations, it could lead to some amazing changes.