Category Archives: Culture

Announcing the HQ for HR Game Show – Sign Up to Play Today!

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Most of you know I founded another site called Fistful of Talent – we are getting ready to do something cool based off of the HQ series many of you play and have some fun in the process…

Fistful of Talent has teamed up with Paycor to bring you HQ for HR every Tuesday at 1 PM, starting May 1st. We’ll air five episodes with fifteen different HR leaders! Watching this could be the best 15 minutes of your day!

Here’s how it works – hit the link here or below to register for HQ for HR, and you’ll automatically receive email notifications each week about when HQ for HR is going live each Tuesday.  Click the link and join us and answer 12 HR body of knowledge questions digitally while you watch your peers answer them live on air.  You can do it from your desk or your phone, we just want you there!
After every episode, we’ll post a top 10 leaderboard at Fistful of Talent and here at the Capitalist showing who among the participants is an HR LEGEND.  We’ll use that leaderboard to invite you on the show live the following week – we’ll keep working down the list until we have 3 takers!  The top 5 cumulative scores across the 5 episodes will receive a major award to be announced during Episode 1.
PS – no Google allowed – or even Bing, people. We trust you because you look trustable, and let’s face it, most of you are in HR.
Check it as FOT’s Tim Sackett and your friend KD get down to the nitty-gritty with some of the sharpest minds in the HR/Talent industry!

Ugh! Being an Inclusive Employer is Hard!

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It seems like being an ‘inclusive’ employer would be super easy! You just accept everyone! Can’t we all just get along!?

The reality is, being an inclusive employer is hard, because being inclusive isn’t about accepting everyone. What!? Oh, great, Tim has finally lost his mind, buckle-up!

I wrote a post about Jeff Bezos’s annual letter and how he lays out a great framework for how organizations and leaders should management performance. Many people liked the post, but there was also a strong reaction from a lot of people who hate Amazon’s culture.

They hear and read media accounts of Amazon being a bad place to work. About Amazon’s hard-charging, work a ton of hours, you don’t have a great work-life balance, etc. Some people go to work for Amazon and tell themselves during the interview process that “yeah, I’ve heard the stories, but I’m different, I want this, I want to be a part of a giant brand like Amazon, I can handle it because it’s a great step in my career.”

That’s when they find out they actually lack self-insight and they should never listen to their inner-voice because it lies to them!

So, what does this have to do with ‘inclusion’?

If you truly believe in inclusion, you then believe that Amazon is a great place to work, for those who desire that type of culture. It might not be a culture you would ever choose to work. Amazon actually likes the people that self-select out! It makes their job easier because they don’t want you anyway!

If you stand up and shout Amazon is an awful employer, you don’t understand inclusion. No one forces you to got to work at Amazon, and Amazon does not hide who they are. In fact, Amazon might actually be the best company on the planet to show exactly who they are as an employer and what you’re signing up for if you decide to go to work there.

Amazon is giant and the vast majority of their employees love working for them. Those employees thrive in that environment. It’s what they were looking for. It’s how they are wired. If you put them into another what you might consider, ’employee-friendly’ environment, they would hate it and fail.

Inclusion is hard because it forces you to think in a way that theoretically every environment is potentially a good fit for the right person. We struggle because in our minds something that is opposite of what we want must be bad. Because it’s so hard for us to even consider someone else might actually love an environment we hate.

Being an ‘inclusive’ employer is about accepting all types of people (race, gender, religion, etc.), but it’s also about only accepting all of those people who actually fit the culture you have established. That’s the hard part! Amazon accepts everyone, but you better be ready to go a thousand miles an hour and never stop.

Being an inclusive employer is hard because if it’s done right, it’s not just about being an accepting employer of all, it’s about being accepting and then only picking those candidates who actually fit your culture. The outcome can be awesome. The work to get there can be overwhelming. And if done incorrectly you go from being inclusive to exclusive.

The Anatomy of the Perfect Keynote Speech

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I was recording a podcast last week with my friend and professional speaker, Jennifer McClure, last week for her new Impact Makers Podcast (check it out!). I won’t be for a while, but she has some great people she has already recorded including a brilliant session with William Tincup!

One of the secret ingredients to a well-produced podcast is that all the participants are somewhat ready for the conversation that is about to happen. So, Jen and I did some pre-gaming and post-gaming conversation that wasn’t recorded, and the topic of keynote speeches came up.

I was telling her that I had a new talk that I’m doing that is killing (speaker talk for doing well!) and I made a comment about it’s all just stories with bits of data thrown in to make the stories seem more important! (half joking) Jen commented saying, “That’s a blog post! The anatomy of a keynote!” So, here you go Jen!

Before I lay out the perfect keynote, you have to have some ingredients. Here’s the basic keynote ingredient list:

  1. A person who can speak. I would love to say an engaging person who can talk, but I’ve been to far too many conferences where this was a requirement to be a keynote!
  2. A book, working experience with a transcendent brand, or you’re famous. A book is always helpful, conference planners love to have keynotes with books. Books are like a driver’s license for a keynote speaker. But, you can also work Google or Facebook or Nike or just name a giant brand, and working for a brand like that takes the place of a book or your ability to speak.
  3. A price tag north of $20,000. You might be the most awesome speaker in the world, but if you tell them you’ll only charge $5,000, you’re out! Our conference deserves a much better keynote speaker than a $5,000 speaker, I mean we have a budget for $25K!
  4. It helps to be attractive, but the bigger the celebrity/brand the uglier you can be.
  5. Fashion that matches your speaking brand. If you’re a buttoned-up, semi-conservative speaker, you can’t get away with jeans and a hoodie on the keynote stage. If you cuss and drink a red bull and started a tech company and have a YouTube channel with 100K followers, you’ll look foolish wearing a suit and tie.

Okay, we have all the ingredients to a great keynote, what does the actual keynote look like? There are basically three types of keynotes:

Keynote #1 – I’m famous, you’re not! In America, especially, we are fascinated with ‘celebrity’. If you’re famous, you can keynote because somehow we believe you being famous gives you something important to say, even when it doesn’t.

The anatomy of Keynote #1:

– I’m famous!

– I have “being” famous stories!

– But I’m humble and I’m really just like you, but I’m famous!

– Here’s how you should live your life, because I’m famous!

Keynote #2 – I’m not famous, but I work(ed) for a famous brand/person. These keynotes can be fascinated because again we are all interested to know what the secret sauce is of other organizations, and our hope is this person will tell us.

The anatomy of Keynote #2 –

– I work for a famous brand, you don’t!

– Working for this famous brand is awesome! You should try it!

– Here’s what we do because we are a famous brand. You should try it!

– Here’s how you should live your life, because I work(ed) for a famous brand!

Keynote #3 – I’m a Professional Story Teller. A good portion of keynotes falls into this camp. Someone worked their butt off to learn how to be a professional speaker, paid their dues, probably wrote a book or two along the way, probably had a decent actual career to a point, people liked hearing them speak and they turned that into a full-time gig.

The anatomy of Keynote #3:

– Start with a story that will endear the audience to you, even if that story has nothing to do with you.

– Share some data or research, that might not even be yours, but the audience is like “Wow” that can’t be.

– Share another story (that isn’t even about you) that reinforces that data/research and ties to the concept of your new book that was written about other’s people research and stories.

– Another piece of research and data, that ties to the model you present in your book. Plus, acts as motivation for the audience to change something in their life.

– The final story, this is a big one (not yours, again), that you foreshadowed in the first story, and that will wrap up the entire keynote like a bow! This ending story is a crescendo of laughter, tears, and motivation to change your life in ways you didn’t dream of just sixty minutes before.

– Here’s how you should live your life, because I just entertained you for an hour and you have no idea why you want me to sign a book.

Okay, you guys know I love to joke and make fun of life. I get that it’s super hard and takes a ton of practice and talent to pull off a great keynote. I’ve seen keynotes that were brilliant and I know it’s a skill! I’ve also seen keynotes where the keynote speaker stole my time and the conference organizers money!

Great keynotes at any level start and end with great storytelling. The best tie those stories to an actual takeaway that will help you get better at something. That takeaway could be personal or professional, it doesn’t matter. The best keynotes also entertain you a bit. They are masters at almost instantly getting you to trust them and like them.

My least favorite keynotes are famous people. I’m not impressed by celebrity. The worst ones are the new Q&A’s with celebrities. It’s an insult to my intelligence that you’re getting paid $150K for an hour and you couldn’t even come prepared with an hour of material, instead, you just show up and we’ll ask pre-sent questions and listen to your lame answers.

My favorites are people you entertain me, teach me something, take me on a journey with them for an hour. It seems like the hour was over in twenty minutes. I want more. My all-time favorite is Malcolm Gladwell. He’s a masterful storyteller and I could sit and listen for hours.

Who is your favorite all-time keynote speaker and why? Hit me in the comments!

Career Confessions from Gen-Z: What is Gen-Z looking for in a Mentorship Program?

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Hey everyone, I’m back! I took a week hiatus (finals week man) and more Gen-Z posts are coming your way! (Dad editor’s note: I didn’t give him a week off for finals! Buck up, son! Welcome to the show! It’s called multi-tasking! Sure I’m paying you nothing, but I still expect a post each week!) 

For my freshman year of college, I wanted to get away from Michigan and the Mid West. So, I decided to move to New York and attend a school called Marist College. At Marist, I was on the swim team and was immediately overwhelmed. Swim was hard, being away from my Mom was hard, having no friends was hard. It was a rough time.

Before I had gone to college, I had signed up to be apart of a student-athlete mentorship program, where upperclassmen athletes at Marist got paired with freshman athletes of different sports. I got paired up with a guy from the cross country team and I immediately knew that I didn’t want to be apart of the program. The purpose of the program was to meet up, maybe get lunch or coffee, and talk through any problems you’re having at school and in your sport. After a few forced hangout sessions, we stopped talking altogether and went our separate ways.

Now, I think that mentorship programs are a great idea. Having gone through a program myself, and not getting much out of it, I have gathered my own list of how to make a successful mentor program and what I would like to get from a mentor:

  1. Be Relatable: A key characteristic of having a good mentor relationship is being able to relate to them. The mentor needs to be able to relate to their “mentee” and vice versa, or there won’t be any necessary help given or received. This is the main reason that my mentor relationship wasn’t successful. We had absolutely nothing in common and neither of us could relate to the other. 
  2. Be a Role Model: As a mentee, I would like to be able to look up to my mentor. I want my mentor to have some quality that makes me want to be like them. Although it would be nice, it isn’t vital for a mentee to want the same exact position as their mentor but is vital that the mentor possesses some qualities that the mentee aspires to have.
  3. Share Advice: This feels like a no-brainer, but it relates back to the type of mentor/mentee relationship you have. In order to give worthwhile and helpful advice, you need to be able to relate to your mentor/mentee AND the mentor needs to be a role model figure. In my mentor relationship, I received a lot of advice but none of it was necessary to my experience. The things that I needed advice on, like how to choose a major or how to handle being far from home, weren’t areas that my mentor had any advice to give.

****Bonus factor! Experience: This is my extra little bonus factor to making a mentor program top notch. Any experience that a mentee can directly gain with their mentor by their side will not only be the best form of “advice” they can get, but it will help to strengthen the relationship. Something that a mentor/mentee duo can do together to gain experience is a group project in whatever field the mentee is interested in. This may feel a little intern-y but most of your Gen-Z employees will be interns anyways!

You can follow as much or as little advice as you want from this but the bottom line for a successful mentor program is effort. If both sides are willing to try and get something positive out of the experience, then they probably will! Not every mentor you have can be like Yoda (I know very little about Star Wars but hopefully this analogy works), but just be willing to try and make it a worthwhile experience!

This post was written by Cameron Sackett (not Tim) – you can probably tell because it lacks grammatical errors!

HR and TA Pros – have a question you would like to ask directly to a GenZ? Ask us in the comments and I’ll respond in an upcoming blog post right here on the project. Have some feedback for me? Again, please share in the comments and/or connect with me on LinkedIn.

5 Crippling HR Behaviors That Keep Employees From Becoming Leaders!

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In HR (OD, Training, etc. – pick your title) we like to believe we develop our employees constantly and ongoing to become the next generation of leaders.  But many times our actions tell a very different story.  We (HR and our Leadership teams) do and say things daily that keep people from truly reaching their full potential.  Self-awareness of these behaviors is the key to making sure you are the roadblock to creating great leaders in your organization.

Here are 5 things you are doing to stop leadership development in your organization:

1. We try to mitigate 100% of risk.  Leaders need to understand and experience risk.  It’s part of the growth process of becoming a leader.  If we never allow our future leaders to experience risk, they’ll fail when they finally face it or will be unwilling to face it, thus missing out on huge opportunities for your organization.

2. We don’t allow our employees to fail.  There are two parts to this. First, we get personal gratification by saving the day.  Second, we have this false sense that ‘great’ leaders won’t allow their employees to fail, so we step in quickly when we see things going south.   We tell ourselves that we need to let our people fail, and failure is good, etc. But we can’t stop ourselves from stepping in when failure is about to happen or is happening.

3. We mistake what is expected with great.  Words are so powerful.  It’s so easy to say “You’re doing Great!”, when in actuality the correct phrase is probably closer to “You’re doing the exact job you’re paid to do!”  That’s not great. That’s is expected.  You can’t blow hot air up everyone’s butt and think they’re going to get great.  They have to know what great is, and then get rewarded with praise when great is reached.

4. We mistake high performance for the ability to lead.  Just because you’re great at ‘the’ job, doesn’t mean you’ll be great at leading people who do ‘the’ job.  This might be the one behavior that is hardest to change.  All of our lives we tell people the way to ‘move up’ is through having great performance.  But it isn’t.  The way to move up into leadership is to do those things that great leaders do – which does include high performance, but it also includes so much more than just being good at ‘the’ job you’re doing.

5. We are not honest about our own failures.  Developing leaders will learn more about leadership from you if they know and understand your own failures at leadership.  We all have major failures in our lives, and many of those are hard to share because they are embarrassing, they show weakness, they might still be a weakness, etc. Developing leaders will learn more from your failures about being a great leader, than from any of your successes.

Developing future leaders has always been a critical part of HR in organizations, but we are quickly approaching a time in our history where your ability to develop leaders might be the most valuable skill you can provide to your organization.

What do you say to an employee who didn’t get promoted?

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Hey, gang! I did some TalentTalk videos over at Saba’s Blog!

The one that was released this week is about What should you say to that great employee you have that interviewed for a promotion, but you decided to give it to someone else!?

That’s a toughy, right!? Take a listen:

You can check out all of my other posts on Saba’s blog as well by clicking on this link! 

It’s Equal Pay Day! Is Pay Equality Even Real?

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If you didn’t know April 10th is national Equal Pay Day!

How are you spending today celebrating this Ummm, well, holiday-ish thingy?

I have yet to see a company do this, but it would be awesome to see them make all the white dudes come to work and everyone else who is affected by pay inequality actually gets the day off, with pay!

I know, you probably clicked to come read this article because you thought I was going to give you some right-winged propaganda about how Pay Inequality wasn’t real and it was just made up by the left! If that was your thought, you really don’t know me!

Pay inequality is real and I know it’s real because I’ve worked two decades in HR and I’ve seen it with my own eyes.  I’ve run the compensation reports and sat down with executives to show them the real data we were facing as an organization.

Was it 70 cents on the dollar to men? No, not in my experience, but it was enough to be embarrassing. It was enough to show we had real sexist and racist assholes working for us making pay decisions.

Here’s my take on Pay Equality Day…

We own this as HR. I was once asked to step down and leave a company because I went into the executive boardroom as an HR professional and said, either you pay these women the same as the dudes, or I’ll quit. They took that as my resignation because they were not about to pay the women the same. That’s cowardly leadership, but it proves a point.

We – HR – own this. It’s not hiring managers. It’s not CEOs or CFOs or COOs. It’s you and me.

If HR allows a hiring manager to make an offer to any candidate for less than others are being paid in the same role, and we don’t stop that, we own it!

If you don’t stop it, or you believe you can’t stop it, you can quit and go to work for an organization that respects all their employees. If you don’t, you are now complicit in pay inequality. You are now the problem, not the hiring managers, and not the executives.

Now, should you quit and give an ultimatum like I did? Hell no! I was young and stupid.

What I should have done is approached this with a plan and a solution to fix our problem. If at that point, I was told we didn’t have a problem, or we would not be fixing this problem, then I have some decisions to make. My solution was to change employees salaries now or I’m going to throw a fit. That doesn’t work in the real world of budgets, and stock prices, and, well, life.

It took us a lot of time to get into this position, you don’t get out of it overnight. In hindsight, here’s what I should have done to fix our pay inequality issues:

1. Discover the importance of this issue with the leadership team and our legal team. I can do a lot of things, but if this is considered a non-issue by both my executive team and my legal team, I’m not getting anything done.

2. Stop all new pay equity issues. I might not be able to change the past, immediately, but I can definitely ensure no new issues come in the door!

3. Make a plan, with finance, on how you recommend we solve historical pay equity issues, and request an audience to dual-present this plan on this issue with myself and finance. By doing this, I would have known what we can actually do financially and have the buy-in already from those writing the checks.

4. Discover who my true offenders are, and deal with these folks first. In my experience, pay equity issues rarely are equal across an organization. It’s usually small pockets of hiring managers and locations that are doing bad things. “Well, Tim, we’ve always paid the ‘gals’ a little less because they tend to leave and have babies!” Oh boy! Even after coaching, discipline, etc., I don’t allow these folks to make compensation decisions. They lost this responsibility for a long time.

5. Develop and run quarterly or monthly reporting and ensure your leadership and legal team are aware of your progress.

6. Tell your employees what you’re doing.

Pay equity is an HR issue. HR owns it.

We are now responsible for what happens in our organizations when it comes to compensation because we all have been put on notice. If you don’t take this responsibility then you shouldn’t be in HR.

5 Traits that Make Great HR Partners Great!

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I use to think the title ‘HR Partner’ was played out and it probably was for a time.  There was a point a few years ago when every HR Pro had to change their title from HR Manager, HR Director, etc., to HR Partner.  It always made me feel like we were all apart of a bad cowboy movie, ‘Giddy up, Partner!’

I’ve actually grown to really like the “Partner” in the title of an HR Professional.  While many HR Pros just changed their title, I’ve met some great ‘Partners’ in HR who have changed their game, to match their title change.

What makes a Great HR Partner Great?  Here are 5 things I think makes them game changers:

1. Great HR Partners know your business.  Now, wait.  I didn’t say they ‘knew their own business’, they know the business of who they support. But wait, there’s more!  They know the business of who they support, the way the person or team they support knows it. Say what?!  It’s not good enough to know the business of your organization.  You have to know how those you support know and support the business.

That could be different, based on the leader.  One leader might be ultra-conservative in their business practices, another risky. A great HR Partner knows how to support them in the way those they support, want to be supported – while still being able to do the HR part of their job.

2.  Great HR Partners have a short-term memory. Great baseball pitchers don’t remember one pitch to the next.  Each pitch is new. Each pitch has a potential for success.  If they remembered each pitch, the last one, that was hit for a home run, would cloud their judgment about the next pitch.

Great HR Partners are willing to change their mind and try new things.  They don’t carry around their experiences like a suitcase, pulling them out and throwing them on the table each time those they support want to try something new.  Don’t forget about your failures, but also don’t let your failures stop you from trying again.

3. Great HR Partners allow risk.  A great HR Partner is able and willing to accept that organizations have risk.  It is not the job of HR to eliminate risk, it is the job of HR to advise of risk, then find ways to help those they support, their partners, to achieve the optimal results in spite of those risks.  Far too many HR Partners attempt to eliminate risk and become the ‘No’ police.  Great HR Partners know when to say “No” and when to say “Yes”.

4. Great HR Partners don’t pass blame.  If you are a great HR partner and you work with great partners, you will all support each other in the decision making process.  A great HR Partner will never pass blame but will accept their share as being one of those who supported the decision to move forward.

This doesn’t mean you become a doormat.  Behind closed doors, with your partners, you hash out what there is to hash out.  When the doors open – all partners support the final decision that is made.  A Great HR Partner will have the influence to ensure they can, and will, support that decision when those doors open up.

5. Great HR Partners don’t wait to be asked.  A great partner in any capacity is going to support those they support with every skill they have available to them.  In HR we have people skills – so when those who we support have issues, we offer up our ideas on what we can do to help the team.  Great HR Partners don’t stop at HR advice!  In a time of brainstorming and problem solving the idea that goes unshared, is the worst kind of idea.

I might not know operations, and I will say that up front, but I’m going to put myself out there and tell my partners that eliminating the rubber grommets on bottom of the widget is a bad idea, because while it saves us $.13 per unit, it also makes our product slide around and that ultimately will piss off the customer.

Being an ‘HR Partner’ has very little to do with HR.  Those you support expect you have the HR expertise. What they don’t expect is how great of a ‘partner’ you can be.  Great HR Partners focus on the partnership, not on the HR.

The Latest Dating Trend has Always been a Leadership Trend!

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Have you heard of the dating concept called, “Stashing”?

Here’s the Urban Dictionary definition of stashing (editor’s note: you know you’re about to read a great HR post when it starts with a definition from Urban Dictionary!):

“Stashing is when you’re in a relationship with someone and you refuse to introduce them to your friends and family; mostly because you view the person as temporary, replaceable, and/or you’re an assh@le.”

There are other reasons you might ‘stash’ someone. Maybe you know your friends and family would approve of this person, so you stash them because you still like them, but you don’t want to upset your friends and family. Maybe you’re worried your friends might try and move in on this person themselves, so you stash them.

But, usually, stashing has more to do with there is something about the person that embarrasses you, most likely because you’re a shallow, horrible person, so you stash this person you’re in a relationship with. On the leadership side, stashing actually takes the exact opposite effect.

Leadership Stashing

Leadership stashing is when a leader purposely makes sure one of their direct reports doesn’t have a high profile, so that other managers within the same organization won’t know you have a rock star on your team and then try to steal them to their team.

This happens all the time, especially within large organizations!

Here’s how it works. I’m a leader of a group, my name is Tim. A year ago I hired Marcus right out of college. Your basic new hire grad. Green as grass, just like every other new graduate. I quickly came to understand that Marcus had ‘it’. He was a natural. I know Marcus will easily be better than me in the near future if he’s not already better than me.

As a leader, I’ve got a decision to make. Keep Marcus stashed on my team and reap the professional benefits, or position Marcus for promotion, in which I’ll probably lose him off my team. With Marcus on my team, I exceeded all my measures last year, and Timmy got a big bonus. So did Marcus.

When asked in leadership meeting what I’m doing with my ‘team’ to exceed all my measures, I let everyone know some of the ‘new’ leadership accountability strategies I’m using, and how it really comes back to setting great measures and then holding your team accountable to meeting those measures. Marcus, specifically, doesn’t come up.

Am I a bad leader?

Yes, and this is happening in every organization on the planet.

We love to frame this around, “well, Marcus just needs some more seasoning, and I’m the right person to give it to him”. “Marcus is young, and not quite ready.” “Under my leadership, Marcus is thriving, but under some of these other yahoos, who knows what might happen.”

The right thing to do is obvious and simple. My group is doing well, I let the organization know, it’s a team effort, but you all have to know, I hired a rock star, and we need to get Marcus on a fast track to leadership. That’s the right thing, but it’s not as easy as it sounds when you’ve been struggling to climb your own ladder.

What we know is leaders stash talent.

It’s our job as HR pros and leaders to find that stashed talent and elevate that talent within the organization. If we don’t, that talent will most likely leave because being stashed sucks in life and in your career.

 

Career Confessions from GenZ: Are You Recruiting Me on YouTube?

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In the past few years, I have developed a new obsession: gymnastics. I have gone full on gymnastics crazy. I watch all of the meets I can and often will go the Michigan Women’s gymnastics meets alone because I don’t want the distraction of having to entertain a friend! Although I don’t exactly know the root of my obsession, I know what has been aiding it: YouTube.

YouTube has become a driving force in the lives of Gen-Z. A new statistic came out recently that over 70% of Gen-Z watches 2 hours of YouTube videos a day. Also, in a survey of teenagers, 97% said they use YouTube which was almost 30% more than Facebook, Instagram, Snapchat.

In my opinion, YouTube is the most diversified of all media platforms. There is something interesting for literally everyone in the world. For example, there’s a whole community of people that post entire gymnastics meets so I can watch them over and over (or so I can watch them on mute during class….).

In order to recruit Gen-Z candidates, I’d argue that YouTube is the way to go.

Not only are you statistically going to reach more of us, but you are going to hold more of our attention due to the nature of the platform. Most of the ads on YouTube are videos and often you can’t close them until at least 5 seconds have passed. I can describe many more YouTube ads than I can of any other platforms.

Another appealing characteristic of YouTube is the ability to appeal to a certain audience. Since YouTube has a wide array of channels and videos, it is easy to target a certain audience by finding the videos they watch. While I don’t really know what audience will try to reach me through gymnastics videos, you can probably find some computer programmers through gaming channels.

I think that YouTube should be the go-to media platform for recruiting.

There is a difference in uses of YouTube amongst generations. While my parents may only be using YouTube to watch the occasional viral video (my current fav is Fergie’s National Anthem), Gen-Z sees it as a place to interact with people of common interests over video content. And we all know how Gen-Z loves our video content. I encourage everyone to go on YouTube and get lost for awhile, and then you’ll see the appeal it has to us Gen-Zer’s.

This post was written by Cameron Sackett (not Tim) – you can probably tell because it lacks grammatical errors!

HR and TA Pros – have a question you would like to ask directly to a GenZ? Ask us in the comments and I’ll respond in an upcoming blog post right here on the project. Have some feedback for me? Again, please share in the comments and/or connect with me on LinkedIn.