Category Archives: Engineering Recruiting

Sustainable Talent Acquisition

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Here’s what I know.  A sustainable talent acquisition process can’t happen if it’s human run. A manual, human run talent acquisition process eventually falls apart.

Think about your employee referral program.

It was an awesome program when you launched it last month, last year, etc.  Now it’s dead in the water. Why?  Because it’s almost impossible for you, and your team, to keep it going on your own.  Other things become a higher priority, things move fast, eventually, even the best programs get pushed to the side, or forgotten about completely.

I’m not just talking about employee referrals. Every part of your TA process is exactly the same.  Sourcing, assessments, background checks, onboarding, exit interviews, etc.

To make talent acquisition sustainable, you need to integrate technology, it can be human driven.  TA technology allows you to automatically sustain these efforts simultaneously without you actually having to do anything.  Technology can reach out and source and attract. Technology can screen and assess. Technology can drive employee referrals 24/7/365, without you ever touching it. Technology can interview.

Basically, technology allows you to sustain and ongoing recruitment effort without you ever taking your foot off the gas.  The best of us fail at this. We have the best intentions, design the best programs, then life happens and things fall through the cracks. We then come to a point, where we do it all over again.  This is where and why most talent acquisition processes and functions fail, because they are just not sustainable.

Everything is going great, then Mandy leaves for a new job, Sue goes on maternity leave, and Tim who used to be great, has now lost his mojo, and we can’t seem to do anything right. Humans screw up your process! We need them, because humans also make hires, but boy can they make it difficult sometimes!

How can you make your talent acquisition sustainable for years in your organization?  Utilize your technology to it’s fullest. Add technology to the parts that give you the biggest headaches. Then, utilize your humans to build relationships with candidates and hiring managers. Let the tech run the process, let the humans run the people.

The Uber of Recruitment #hrtechconf

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Apparently, the new marketing message for Talent Acquisition technology is to call yourself the “Uber of Recruitment”. I have had six different companies actually use this phrase to explain what their product is, and how it works.

Marketers love to play up being a ‘disruptor’, like Uber did to the taxi industry.  I love using Uber, and I think most people that use it really like it as well. So, making the jump in marketing to use that positive image and tying it back to your product makes perfect sense.

Lazy, but I get it.

Here’s the bigger story, companies are trying to cash in on the multi-billion dollar recruitment industry. Okay, it’s not a big story, it’s been happening for decades, but we are getting to a point where you can see technology making a serious play at truly changing the way companies interact with traditional recruitment agencies.

This is my game, so I’m definitely interested in checking out all these new Uber of Recruiting plays.

Here’s how most of these technologies work:

Step 1: Use our technology to connect with candidates

Step 2: We charge you about 75% less than traditional recruitment agencies

Step 3: We cut out the middle man

Step 4: You get same talent, faster, cheaper, happier.

The basic premise is Uber simple. Put the power of recruitment into the hands of the candidate.  Let them easily connect with those companies that seek their expertise.

Here’s why this is hard.  All of these Uber of Recruitment plays don’t really have an answer on how do we get people and/or companies to use their product.  The need to use Recruitment Agencies are based on a few main premises:

1. The most desirable candidates are not looking, and must be found.

2. You don’t have capacity or skill in-house to find this talent.

3. Agencies can find better talent, than other options (remember this is the premise of use!).

The Uber of Recruitment plays don’t necessarily address all of these premises. I do believe that this technology is going to have an impact to a part of recruitment industry market segment that has issue with cost.

The technology makes it easier for organizations to almost run their own type of agency in-house using this technology, and it makes it easy for candidates to connect.  But, the huge miss is that these technologies still don’t go out and sell a talented person, who is not looking for a job at your company or any company, on why they need to consider this job.

That’s called recruitment, or sales, which is recruitment. Uber of Recruitment technology doesn’t recruit, which is why these plays won’t end the industry as we know it. Uber as an example doesn’t really fit as a recruitment industry killer, but it might work in terms of disrupting and pushing bad agencies to get better.

 

The Only Candidate Available

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Almost every single week of my life for the last twenty years I’ve had to deal with an issue that just seems to never go away. I didn’t matter if I was in a HR or TA role, I was always involved with working with hiring managers who always had some sort of opening, even in bad economic times.

The scenario went something like this:

1. Hiring Manager  has an opening. I/We find this hiring manager a really good candidate. Not perfect, but probably better than many we have already hired in the same position.

2. Hiring Manager interviews candidate. Likes Candidate.

3. I go to speak with the Hiring Manager.

4. You know what happens next…

5. Hiring Manager says she really liked the candidate, but (wait for it)…She would certainly like to see other candidates to compare.

6. I put gun in my mouth and pull trigger.

This same scenario has happened weekly for twenty years across multiple companies, multiple industries and multiple states. It’s an epidemic of enormous proportion across the world.

Here’s the real problem that we face with hiring managers, and it’s completely psychological. The Hiring Manager always assumes that the ‘last’ option, or ‘only’ option is a bad option.

Pretty simple.  We all do this.  If you go to a farmers market and you go to pick out some produce, let’s say a head of lettuce, and the farmer only has one head of lettuce left on the stand. We will assume something must be wrong with that one head of lettuce!  If the farmer puts three other heads around that one, you would gladly pick up the original head, now believing you ‘picked’ the best head of lettuce.

Candidates are heads of lettuce!

When you show a hiring manager one, they assume it’s not as good as the others they are not seeing.

This is actually pretty easy to solve, but very hard to do. Never present a hiring manager with one candidate.  HR and TA are classic economist when it comes to candidate generation. We are FIFOs! Do you remember your Econ class from college? First In, First Out.  The first candidate we find, we immediately send out to the hiring manager.

This starts the problem.

The hiring managers seeing one candidate will discount this candidate as bad. If you just wait a few days, put one or two other candidates with this candidate, not the hiring manager will ‘pick’ the best.  This works pretty well, most of the time.  But, it’s hard to do because we get so excited about finding a good candidate we want to show it the hiring manager as fast as possible.

Stop that!

Be patient. Find a good ‘slate’ of candidates to present all at the same time. Reap the benefits.

The only candidate available will always be that lonely head of lettuce on the farmers stand.  Find more heads, and present them together. No one likes to pick from a pile of one!

Michigan Recruiters Conference #MiRecruits @MiRecruits

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Over a year ago Jim D’Amico and I started talking about how cool it would be to have a Recruiting only conference right here in our great state of Michigan! We had some models of how some others did it, primarily Paul DeBettignies out of Minnesota, and we decided to give it a try.  HR has thousands of conferences! National, state, local. TA has somehow become the redheaded stepchild of HR! Jim and I love redheaded stepchildren so we wanted to change this!

The first one was held on Friday March 13th in Lansing, MI, onsite at Accident Fund who was a great corporate sponsor for our first event.  We had over 100 corporate talent acquisition leaders and pros come in from all over the state. We had a great speaking group that included Paul and Jennifer McClure. It was everything we hoped for and more.

The 2nd Michigan Recruiters Conference will also be held on  Friday October 2nd onsite at Spectrum Health System in Grand Rapids, MI. This time we’ve added more speakers including Kris Dunn, Lori Fenstermaker, David Dart and Troy Farley.  As was the first event, the intent is to help develop and educate corporate talent acquisition pros and leaders to be great.

You can follow the action on the Twitters at #MiRecruits. Also, you can check out my Periscope throughout the day and I’ll bring some Live action to the social stream as well – which you can watch following me on Twitter @TimSackett and download the Periscope App on iTunes or Android.

If you’re just learning about this for the first time, I apologize. The reality is, the demand has been great. We sold out both shows without really even trying.  Turns out, Corporate Talent Acquisitions Pros like development, and we all don’t have very many options! We hope this is a great option, that is close to home.  Send me your contact information and I’ll make sure you get added to the contact list for the Spring 2016 conference. (timsackett@comcast.net)

So, What’s next? 

Our original idea was to try and do this event twice per year. We keep it cheap through great sponsors like Velocity Resource Group and CareerBuilder, as well as corporate sponsors (who provide us with space to hold the one day Conference/Summit) like Accident Fund and Spectrum Health.

That means the next conference will be held in the spring of 2016 and we would love to have it in the metro Detroit area – we just need to find a corporate sponsor, who has a large conference/ballroom type space that can fit a couple hundred people.  Hello, GM, Quicken Loans, Ford, Chrysler, Blue Cross/Blue Shield/ Detroit Medical Center/ Etc.!?  If you have interest in being a corporate sponsor please reach out to me directly, I would love to answer any questions you might have. I promise, we try and make it painless! Plus, it’s huge boost to your employment brand within your market!

You can check out more at www.michiganrecruits.com!

1 Sign That Shows Google Now Controls HR

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It was just a matter of time. The company that vows to do know evil, would eventually take over the function that is the most hated in the world.  Don’t get me wrong, Google didn’t come into your organization and start giving your employees performance reviews, yet.  What Google does is much more stealth.

Remember back in April of this year (2015)? Laszlo Bock, the head of HR for Google, released his book “Work Rules!” He then went on a national book tour and was famously interviewed, everywhere, telling anyone who would listen that you don’t need a college degree to work at Google. In fact, Google has found that your college GPA and transcripts to be ‘worthless’ in terms of making a quality hire.

We all kind of chuckled.  Well, there goes Google, being Google again.

Let’s fast forward to today. Jobvite recently released their 2015 Recruiter Nation Survey.  It’s always an interesting read, with great data and metrics, but one metric stood out, to me, above all others:

“57% of Organizations now report that GPAs are unimportant.”

Do you see what just happened?

If Jobvite would have asked organizations and recruiters in January of this year, this same question, prior to Laszlo’s announcement, how do you think this number would be different?  I’m telling you the number would have been around 5% or less!

GPA are unimportant. Really?

Here’s what Google, I mean Laszlo, forgot to tell everyone about why Google can hire people who have never gone to college.  THEY HIRE FREAKING GENIUSES THAT HAVE BEEN CODING IN THEIR PARENTS BASEMENTS SINCE THEY WERE 12! These kids don’t need college. College would bore them. They know more than the professors teaching them. Google gets to hire the top 1% of people, not just college grads.

You won’t get these geniuses, who don’t need to go to college.  You get half-baked nitwits who need college, a good spanking, a few years to grow up and probably deep therapy.  You are not Google.

Yet, here we are, and you are answering Jobvite’s survey questions and acting like your Google.  Thank you Google.  Thank you for setting HR back a decade.  For not telling the full story, just swaying opinion by making bold statements.  We now get a generation of workers who think they can just jump off their Xbox and into a job paying six figures.  That’s really helpful.  You’re brilliant Laszlo.

Check out Jobvite’s 2015 Recruiter Nation Survey, it’s good stuff, even the stuff that Google brainwashed you to answer.

Watch Me LIVE Right Now! #CBEmpower15

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That’s right, someone made the brilliant decision to put me on TV LIVE. Lights, camera, action!  Today, I’ll be bringing you all the cool stuff happening at Empower 15 in Chicago!

The Live Stream will start at 8am CST today and go all day until 5pm CST (that’s 9am for you East Coasters – and way too early for those on the left coast!).

My friend Laurie Ruettimann will be joining me to kick it off in this morning, then I’ll be bringing you many other great HR and Talent Pros/Celebs throughout the day.

If you want to ask a question on the Live Stream – hit me on the Twitters at #CBEmpower15 or @TimSackett and I’ll try to make you famous!

Click below to get to Live Stream feed:

Empower 15 Live Stream

Remember! This is LIVE, who knows what might happen…

 

The 1 Miracle That Can Make Your Corporate Recruiters Better Almost Instantly

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I’ve had 3 opportunities in my career to step into traditional corporate recruiting departments and make changes that would ‘turn’ these departments around so that the organization would see them as a positive producing department, where previously that had not been viewed as this.  As you can imagine there are numerous changes that can be made to do this.  You could go out and hire more talented recruiters.  You could redesign and launch a new employment brand.  You can redesign your processes.  You can launch a new career website.  Add in recruiter specific training.  Get hiring managers and leadership involved in ‘owning’ their talent in their individual departments.  All great stuff.  All things that I eventually did – all which take considerable time and resources!

When you are stepping into a new organization and taking over, those who hired you expect instant miracles.  Why?  Because that’s what you told them you could do when you interviewed.  One problem.  You told them this without truly knowing what you were going to find when you started opening up closet doors in the department and skeletons began falling out all over the place.  You didn’t realize your staff of recruiters were really just HR admins in disguise.  That your ATS was an advance spreadsheet, and nothing more.  Your hiring managers believed the only way to get talent was to wait for you to deliver it to them on a silver platter, just so they could say “I don’t like that kind – bring me another platter!”  You didn’t know your major vendor was the CEO’s cousin who had no clue and no sense of urgency – but was entitled all the same.

Doesn’t matter now – deliver the miracle!

There is really only one thing I know that works in recruiting.  Doesn’t matter if you’re an agency or corporate.  Doesn’t matter the industry.  Doesn’t matter the recruiting experience level you have on your staff.  It’s been the one miracle that in good times and bad has always sets recruiters apart – at all levels.  Activity.  Outgoing phone calls, number of candidates interviewed, number of resumes sent to hiring managers, etc.  Higher activity level = higher recruiting department satisfaction and results, 100% of the time.  It’s a simple miracle.

So – how do you do this tomorrow?

Step 1:  Instantly track the number of ‘outgoing’ phone calls made per recruiter.  If you don’t have technology to track this – develop a simple call sheet that tracks candidate name, phone number, position called for and result.  Track calls for 2 weeks. (outgoing calls only – keep it simple, establish a habit – great recruiters call candidates)

Step 2: On week 3 – set daily outgoing call goal 25% higher than the two week daily average.  (don’t let on you will do this on week 3 or you’ll have low numbers your first two weeks)

Step 3:  Hold those recruiters accountable who aren’t reaching their call goal.

You’ll hear every single excuse in the world – you have to stay strong.  “I have too many meetings” – tell them you are giving them permission to no longer attend those meetings.  “I have to much paperwork” – stop doing paperwork – that’s for after 5pm and on weekends (recruiting isn’t a 40 hr per week job). Only concentrate on calls.  Calls. Calls. Calls.

Miracle, delivered, almost instantly.

Want to hear some more?  Call me – I’ve got more miracles. Sackett.tim@hru-tech.com; 517-908-3156 or @TimSackett  – my company delivers staffing miracles every freaking day!

CareerBuilder Empower 15 Live Stream Wednesday Sept. 10th!

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Next week Wednesday, September 10th, CareerBuilder has asked me to Host their Live Stream of Empower 15!

That’s right, someone made the brilliant decision to put me on LIVE. Lights, camera, action!  To bring to you all the cool stuff happening at Empower!

The Live Stream will start at 8am CST and go all day until 5pm CST (that’s 9am for you East Coasters – and way too early for those on the left coast!).  My friend Laurie Ruettimann will be joining me to kick it off in the morning, then I’ll be bringing you many other great HR and Talent Pros/Celebs throughout the day. Click on the link above for Wednesday’s lineup of great presenters!

Click below to get to Live Stream feed:

Empower 15 Live Stream

What is Empower?

DISCOVER. ELEVATE. INSPIRE.

The act of connecting employers and job seekers to make meaningful matches has changed dramatically over the past 20 years. And new economic, digital, and social trends have introduced an entirely new set of challenges. We’re giving you a front row seat to share the journey as we look back and, more importantly, ahead to the next 20. Join CareerBuilder and 1000+ other leaders for the talent acquisition event of the year where we’ll identify opportunities to continue to move the industry forward and work together to make recruitment easier and more effective.

Empower is Talent Acquisition’s version of all those cool HR conferences your HR peers get to go to, but they aren’t really designed for true Talent Acquisition leaders!

There’s No Free Staffing Option

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I’ve gotten a chance to work both sides of the fence for an extended period of time in the Talent Acquisition/Recruiting/Staffing game. For ten years I ran corporate talent acquisition shops for some very large organizations.  One organization spent over $3M annually on staffing agency fees! Obviously, prior to me getting there!

I’ve spent almost fifeteen years on the agency side, sandwiched in between my corporate experience. What I’ve learned along the way is that there isn’t a “free” option when it comes to hiring great talent.

Frequently, I get asked from clients for discounts to my fees on the agency side.  I get that. When I was on the corporate side, I would never take an agency’s first offer.  Here’s the main problem with all of this:

Corporate talent acquisition pros don’t want any of it. They don’t your 20% direct fee, they don’t want your retained plan, they don’t want your RPO plan. What they want is Free. A free option.

Therein lies everything you need to know about staffing agencies and corporate talent acquisition.  One side wants free. One side needs to get paid.

The reality is, even staffing on your own on the corporate side isn’t free.  Corporate talent acquisition done right, has a ton of costs. Recruitment tools, automation, branding, job boards, applicant tracking, college strategy, recruiter training and hiring, etc. None of that is free.

All of this, though, should be screaming to the agency folks that something isn’t right.  What corporate talent acquisition pros are saying is “we don’t like the options we are getting from agencies”.  This should be of serious concern, because there are companies trying to design other options for corporate talent acquisition pros.  Options where they’ll feel like they are getting the value they want.

These options aren’t free, either, but they are less than all of the traditional options that 99% of staffing agencies are offering.

When I was on the corporate TA side of the desk, here was my decision matrix to when I would use a staffing agency. This matrix made me feel good about my decision to use an agency:

1. Does my team have the capacity to do this search? If Yes, why would I pay to have this done. If No, the cost if justifiable.

2. Does the agency offer me a recruitment expertise and/or pipeline I don’t have on my team?  See #1 for Yes and No options.

3. Is it financially feasible for me to add more capacity to my team, as compared to an agency option? This one took some more work. If I had a need for an agency to fill, let’s say, three positions and it was going to cost me $100K, well, obviously I could hire a pretty good recruiter for $100K. But, would I need that Recruiter in year 2, 3, etc.? Adding headcount isn’t a one time cost for an organization.

Ultimately, for me on the corporate side, it was almost always a capacity issue.  I had the expertise, but we had bubbles of work I needed extra support with.  Too often, I see corporate TA leaders upset over agency spend and it’s based on the fact they don’t have good recruiters on their team, yet there unwilling to change this fact. I’ll pay for additional short term capacity. I won’t pay for expertise I should have on my team everyday. That becomes my issue!

Corporate TA leaders become frustrated over agency spend because ultimately it’s a reflection on the team they have created.

 

The Most Important Question You’ll Ever Ask a Hiring Manager

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How are those hiring manager “intake” meetings going?

You know, those meetings you have with a hiring manager every single time they have an opening.  You sit down with your hiring manager, face to face, and ask them a page full of questions.  Why is this position open? What would make a candidate most successful in this role?  What color of skin would you like this candidate to have? Boobs or no boobs? Whoops! Scratch those last ones, we would never ask those…

The reality is Talent Pros really only have one question they need to ask hiring managers. That question is this:

“Do you trust that I can find the talent you need?”

Ultimately, this is all that really matters for your success.  If they trust you, they’ll give you all the information you need to be successful.  If they don’t trust you can find the talent they need, they tend to hold stuff back.

Yes, I know that doesn’t make sense, but that’s real world talent acquisition stuff! Welcome to corporate America, a lot of stuff doesn’t make sense!

Most hiring manager have no faith you’ll find them great talent.  They have this belief because so many bad Talent Pros before you failed them.  So many before you didn’t really go out and find the best talent, they just delivered whatever warm body came into the ATS.

I just come out and ask the question.  The first answer you’ll get from 99% of hiring manager is a weird, “Well, sure, I do.” If you really dig into this answer, you’ll get the true answer which 90% of the time is, “Hell no! Why would I?  Your department has really never gotten this right!”

Thank you! That’s what I really needed.  I needed to get that out in the open, so now we can really build trust, and make great things happen.  They’re mostly right. Talent Acquisition fails many of our hiring managers for a number of reasons. Right now, your hiring manager doesn’t need to hear those reasons, they need to hear why this time will be different.

Then, you have to live up to ‘different’! You have to be better.  You have to get it right. Getting it right earns trust.

Once they trust you, great things will happen. Earn that trust.