Can someone make a Recruiting Degree happen?

Ever wondered why colleges don’t offer a degree in recruiting? With plenty of human resources programs around, it’s always surprised me that there’s no focus on recruiting and talent acquisition.

Typically, folks in recruiting come from programs like Communications, Business Administration/Marketing, Liberal Arts (not known for job prospects), Sports Management, or Human Resources. These degrees open doors to a field where newbie recruiters can earn $40,000 to $50,000 in their first year, and the top ones make six figures.

Imagine a Bachelor’s degree in Recruiting, with classes designed to prepare students for the real deal.

Timmy’s Proposed Bachelor’s in Recruiting Classes:

  1. Recruiting 101 – History of Recruiting
  2. Recruiting 102 – Recruiting Processes and Procedures
  3. Recruiting 103 – Recruiting Communication and Marketing
  4. Recruiting 104 – Sourcing
  5. Recruiting 105 – Negotiation, Offers, and Recruiting Finance
  6. Recruiting 106 – 100 Ways to Connect with People – #1 is the Phone!
  7. Recruiting 107 – Writing Job Descriptions like a Marketer
  8. Recruiting 201 – Employment Branding
  9. Recruiting 202 – Candidate Experience
  10. Recruiting 203 – Recruiting Technology
  11. Recruiting 204 – Advanced Sourcing
  12. Recruiting 205 – Specialty Recruitment
  13. Recruiting 206 – Recruiting Analytics
  14. Recruiting 207 – The Law & Candidates
  15. Recruiting 301 – Senior Project – solving real-life recruiting problems in real-world companies

So, if colleges had a Recruiting degree, would employers hire those grads? Definitely. Employers would dig hiring folks with targeted recruiting skills.

What do you think? Any other cool ones you’d throw in? I think the potential for creating practical content in a Recruiting degree is huge.

The Truth About Job Hopping

Ever thought about whether job hopping is a wise career move? If you’re old-fashioned like me, you probably concluded it wasn’t. But hold on – playing devil’s advocate here! Let me remind you of a Fast Company article I shared a while back. It claims that job hopping can actually enhance learning, performance, and loyalty. Wait, what?! Do Talent Acquisition leaders worldwide really believe in this concept?

Let’s break it down.

According to the article, switching jobs every three years is key for developing quick job-getting skills and ensuring career stability. But not everyone agrees. (It’s me, hi, I’m the problem! It’s me!)

The truth is, that hiring managers often see job hoppers as a red flag. It might signal a lack of commitment or trouble sticking to a role. While some job hopping could be due to a bad company fit, relocation, etc, repeating the same pattern might make them question your decision-making.

Now, some of you might be thinking, “But Timmy, there’s more money in job hopping!” Well, let me not be the first to tell you, the grass isn’t always greener on the other side, right?

Looking back on my own experience, I hopped jobs early in my career, chasing an executive title. In hindsight, not my smartest move, maybe even my dumbest. Job hopping, as the article suggests, isn’t a one-size-fits-all solution.

Here’s the deal: Avoid job hopping. For every person that it helps, it will hurt ten others. Most hiring managers don’t like seeing a resume filled with short stints, raising doubts about your stability.

So, stuck in the job hopper cycle? How do you make it look better?

Bundle your projects under one consulting job, creating the illusion of a cohesive work history. Many IT folks are doing this as contingent workers, handling multiple projects under a single brand. It’s not perfect, but it makes your resume look better.

Job hopping isn’t the career move it’s made out to be. If your career feels stuck, make a change strategically. Most careers don’t stall in just 2-3 years.

4 Habits of Successful Recruiters

In recruiting, success can come down to some simple daily habits. After hiring hundreds of recruiters, I’ve seen what works. Let’s break down the four simple habits that I’ve identified as key factors in making successful recruiters stand out.

  1. Daily Motivation: Successful recruiters stay self-motivated. No doubt about it. They set small goals, like closing a client or job order, to keep themselves on track. Whether it’s meeting specific activity numbers or focusing on a larger goal, daily motivation is key.
  2. Own Up to Mistakes: The best recruiters take responsibility for their work. If something goes wrong, they don’t pass the blame like a hot potato. If an interview is a no-show, they learn from it and make adjustments for the future.
  3. Step Up to Challenges: When critical positions open up, successful recruiters step forward. They embrace challenges and are comfortable working under pressure. They not only excel in their tasks but also contribute ideas for organizational improvement.
  4. Maintain Daily Focus: Successful recruiters stay focused on their daily tasks. Despite the distractions in recruiting, they don’t let the noise disrupt their plans. They concentrate on their goals and persist until they achieve them.

HR and Recruiting both have the same main daily issue we face, we turn ourselves into firefighters.  We run from made up emergency to made up emergency.  It feeds our need to feel like we accomplished something today and became a savior. The most successful recruiters are no different.  They get the opportunity to be fire fighters, just like we all do, but they make a conscience decision not to allow themselves to slide down the pole. How can you make yourself more successful today? And what factors did I miss? Let me know in the comments!

HR Snow Days

With all the snow the Midwest got this past week, I dug up an old blog post about how HR should handle snow days. After seeing enough Bills fans shoveling on social media, I figured this needed a chat. Enjoy.

Look I get it. I have 3 sons and Snow Days are a big deal… if you’re 10! So, if you’re an HR Pro, right about this time tomorrow, you’re going to feel like you have an entire organization full of 10-year-olds,  as we begin to see the first signs of Snowmagedon!

I understand people freaking out, that is, if you live in some place south of the Mason-Dixon line, and you’ve never seen snow before. But, I live in Michigan and it snows here. The snow usually starts around Halloween and ends around Easter.  What I don’t understand is anyone who lives north of, let’s say, Chicago, is even blinking an eye at a snowstorm coming.  Let it snow, clear your driveway and get your butt to work.

It’s not a difficult concept! No, I don’t want you to drive to a client if the roads are dangerous, and, no, I don’t want you to drive to work if the roads are dangerous, and, no, I don’t want you to run around the office with scissors and your shoes untied!  But I do expect we’ll all be adults.

If it looks like there’s going to be a lot of snow tomorrow, you need to make a plan. How about packing some work to do from home, or just plan on watching Lifetime all day, because I completely understand you missing the 3 days of warning that the snow was coming! (he screamed to himself in a mocking voice…)

Snow Days are the kind of crap that drives HR and Leadership completely insane!

Why is it, that the CEO finds his way into the office, driving his Lexus sedan, but Perry in IT just can’t seem to get his 4X4 Chevy Tahoe out of the garage?   If you want a day off that damn bad, take a day off,  but don’t insult the intelligence of all those who found a way to come in.

Be sensible, give your local snow plows some time to clear roads, give yourself extra time to get to work, but at the very least give it a shot. Then, when you get stuck, take a picture with your phone and send it to your boss, they’ll appreciate the effort!

Why Do Good Candidates Slip Away?

Hiring can be a puzzle, and losing good candidates is something that happens more often than we’d like to admit. I once heard that a whopping 95% of hiring managers are curious about why good candidates bail during the hiring process.

Now, the big question is whether talent acquisition isn’t telling hiring managers why candidates bail, or if hiring managers just don’t believe the reasons they’re given.

When asked why a candidate left, most teams usually blame the candidate – they backed out, the job was too far, or they got another offer. But hiring managers often hear a different story from their connections. It could be the TA team dragging their feet on travel expenses or taking too long to schedule an interview. Or a candidate might have been left in the dark for weeks about the status of their application, leading them to accept another offer out of frustration with the lack of communication.

The reality is, many TA leaders shy away from finding out the real reasons because it might make them and their team look bad. It’s not a pleasant thing to deal with, but if you want to improve your hiring process, you’ve got to know why your candidates are actually leaving.

So, what’s the trick? Don’t have your recruiting team ask the question directly. You’ll probably end up with answers that make TA look good and blame others. Instead, get someone neutral or a third party to find out and spill the beans. It might not be pretty, but real leaders want the truth, even if it’s uncomfortable. Facing reality is the first step to making your hiring process better.

Keep at it!

Back in the day, sales, marketing, and recruiting weren’t about fancy automation tools. It was all about your trusty ‘date book’ or relying on your memory to give Timmy from HRU a ring just to check-in.

Old-school sales meant one thing: keeping at it. Reminding folks that you’re still interested, still eager for their business. It was all about bagging that deal before someone else did.

CRMs? They’re good at their job, but sometimes, they miss the mark. I can easily brush off those automated CRM messages—I’ve been in that loop. But you know what I can’t ignore? The persistent lady who’s left me nine voicemails. The power of a nudge. That level of dedication deserves respect. I get how tough it is to make that many calls.

I’m all for tech—I’ve tried it all and automation sure makes life easier. But there’s an art to the old way of following up, keeping at it, a rhythm and persistence that’s hard to replicate.

Sure, you might get tired of “John” who calls every month, but guess who’ll come to mind when you’re in a bind? Not the newcomers who show up when you’ve made it big, but John who was there from the start. John who kept at it.

The downfall comes when companies forget the human touch in their CRM strategy. It’s not about choosing one or the other—it’s about blending both. So, next time you see a familiar number calling or delete an email without a read, remember the effort behind it. The humans are keeping at it, working hard to keep those connections alive!

The 2 Key Criteria

If you’re looking for a new job, it feels like every move, every past action, and even future potential is under intense scrutiny. But one of my favorite studies (an oldie but a goodie) from a Harvard professor reveals that when it comes down to it, job seekers are primarily judged on two critical factors. That’s it – just two.

In a study spanning over 15 years, Harvard Business School professor Amy Cuddy revealed what shapes initial impressions. She unveils the core inquiries individuals subconsciously ask upon meeting someone for the first time:

  1. Can I trust this individual?
  2. Can I respect this individual?

Trust and respect. These are the immediate judgments following the lightning-fast assessment of one’s appearance. But once you start talking, they start checking how believable you are and the background that earns their respect. It’s often based more on the person making the judgment than on your actual attributes. Unfair? Absolutely.

So, how can you tip the scales in your favor?

  1. Adapt your energy to match that of your interviewer. Harmonizing your demeanor with theirs can bridge gaps in compatibility. If your energy doesn’t match, they might wonder if you’re a good fit for the team.
  2. Research your interviewer beforehand. Understanding their background and weaving connections during the interview fosters trust and respect.
  3. Be interesting. Share a short, engaging story that connects and grabs attention.

Remember, an interview is not an examination; it’s a conversation with strangers. Sometimes the chemistry clicks, and sometimes it doesn’t. If you find yourself disliking the interviewers, chances are the job might not be the right fit either. Trust your instincts.

Optimizing Recruiting Efforts: Never Underestimate the Power of Nudging!

I hate administrative work. Dotting i’s and crossing t’s puts me to sleep. I’m not a tasky person. This past week, I had to do a billing/invoicing thing for a client. It was like this 37-step process that I’m sure some accountant is so proud of. It wreaked of CYA. They used technology and walked me through each step. Dot this i. Cross this t. Give us three pints of your neighbor’s youngest son’s blood. You know the deal.

I skipped over one step because it was a live verification step. They wanted to verify that the person willing to go through 37 steps was actually a real person. I didn’t have time for this nonsense. I’ll ignore it. Most likely, they won’t need it. I mean, look, I’ve got a blog! Tens and tens of people know me. Surely, some real person on the other end of this process will see this and check the box.

Nope.

That’s when the nudges started. “Hey, Mr. Sackett, We see you mistakenly forgot to schedule your meeting with us…” Ugh. But, look, I’m a pro. I’ll keep ignoring it, and it’ll go away.

Nope.

“Hey, Idiot, Do you ever want to get paid?”

Okay, the tech wasn’t ever rude, although I suspect if it were, I would be more apt actually to respond! The nudges kept coming, and I was worn down. I scheduled my little call and finished the process. Long story short, the nudging worked. It always works.

I saw some data this past week from a company that gets about 2,000 applicants a month. Only about 500 of those actually follow through with the process and turn it into an interview. What’s the process, you ask? They get sent a link to schedule an interview! The company sends out one “reminder” after 24 hours, and then nothing ever again.

They decided maybe we should give some of these applicants one more chance and send them another reminder/nudge to have them schedule an interview. In the first round, an additional 300 responded. The company got 300 more interviews by sending out one email reminding them to click a link to schedule themselves for an interview.

Nudging works.

I tell my recruiting clients that you can never nudge enough. Your goal in nudging applicants to finish your process is to receive cease and desist letters from attorneys! If someone started your process, clearly they have interest. Our job as talent acquisition professionals is to follow up on this interest until we are 100% sure they no longer have interest. Not 97% sure. 100% sure!

It’s the only thing in recruiting that is black and white. You are either interested = Yes. Or you are not interested = No. Hearing nothing = make more f*cking nudges!

Your nudges should be multi-modal, meaning you should nudge via email, SMS, LinkedIn messenger, snail mail, phone calls, smoke signals, etc. You can use these modes simultaneously, like sending a text and an email at the same time. Or my favorite, The Triple Threat, calling the applicant and leaving a voice mail, texting them and saying, “Hey, I was the crazy person who just called you,” and sending an email, all together. 60% of the time, it works every time!

If we have learned one thing today, it’s to nudge more. Nudge all day, every day. Nudge until you can’t nudge any more. Then, nudge a little more. Get nudgy with it! Just Nudge It!

A Common Sense Crisis

In today’s world, the most precious asset is… common sense. Que “my precious” by Gollum. It’s become a rarity, dwindling away from our grasp. But I want to hold on to it so bad!

Society seems to have lost its ability to acknowledge perspectives beyond our own. Instead of embracing a variety of views, we’ve become one-way thinkers—where there’s only right or wrong, each person interpreting their own truth. It’s a messed-up reality that’s causing a lot of trouble and fights in our lives.

The breakdown in our ability to exercise common sense has led us to this. We’ve forsaken the middle ground, fixating on extreme ends. Rather than striving to understand various viewpoints, we’ve adopted an alarming stance: “I’m right, you’re wrong, end of story.”

Deep down, we recognize this flaw. How? By dismissing anyone who disagrees with us. It’s far simpler to cling to our existing beliefs than to step into the shoes of another.

This challenge isn’t fixed to a specific year or time. It’s not about 2020 or 2024—it’s about our collective inability to embrace common sense. The thing is, the extremes of a spectrum don’t show what’s right or wrong. The real answer is in the middle, where different views come together.

When hiring, I’m no longer fixated solely on a specific skill set or educational or experience. People who still hold onto common sense are what I’m looking for. It’s not just a passing trend—it’s crucial in a world where balance is lacking. It seems common sense is not so common!

Are we witnessing the death of Diversity Equity, and Inclusion?

This isn’t a political rant, so I’m sorry to disappoint if that’s what you’re looking for. This is a professional HR conversation about something we have historically owned in organizations from a responsibility/leadership standpoint. I’ll tell you that over the past five years, the larger the organization, the more the C-suite has taken on this responsibility/leadership standpoint.

Many reports recently have been about major corporations cutting their DEI budgets and staff. Most of these are coming from tech companies who have been hit hard by rate increases and find themselves desperate to cut any non-revenue generating expenses, on top of major headcount reductions across almost all functions. So, it’s not super surprising from a business perspective, as when you dig into the full story, they are cutting everything, not just DEI.

Here’s what I know as a seasoned HR professional who has worked for a long time in enterprise-level organizations. Every program in every organization will at some point be under a level of scrutiny to prove its worth to the organization, no matter how moral, ethical, or idealistic it started out as. You might be leading a program in your organization to save the world from disaster, and some CFOs will eventually come to you and want to talk about the budget and financials and their impact on the bottom line. No matter your mission. This is business. The famous Bob Sugar in Jerry Maguire said it best: “This isn’t show friends, this is show business!”

DEI does not get a pass on this reality in the corporate business world.

DEI will not die in 2024. It’s now a staple of every major organization that has a brand they care about on the planet. However, DEI will have to show that it can move past the touchy, feel-good activities and policies it was founded on and make a real financial impact at your specific organization. Therein lies a problem most of us have. We can’t prove this to be a fact. We can find great news stories and university studies that will say DEI has a positive financial impact, but we still have to prove that it can in our organization. This goes way beyond hiring more people of color to hiring more people-of-getting-shit-done, which actually might be people of color, or women, or non-genders, or trans, or come up with your group. We still have to prove this on the financials.

The scrutiny over DEI programs and budgets is no longer some old white dude CEO not believing DEI is important. Many of those have converted, retired, died, or are on their way out. Millennials now run most corporations. Women are already the dominant workforce participants and are over 60% of college grads today. In the next decade, there will be more women CEOs than men.

DEI leaders can no longer pass off failed programs to others in the organization. C-Suites are looking for DEI leaders who will develop, implement, and successfully run inclusive and equitable programs that add to the company’s overall bottom line and financials. We still have way too many corporations hiring DEI leaders who don’t have the chops to run a successful function and obtain the budgets they need to run a successful function.

What we need more of in DEI is people who know how to execute and understand business. Oh wait, haven’t we been saying that about HR leaders for like three decades!?

The DEI Function of the Future?

I truly believe that most organizations will not have any type of DEI function within a decade. Stay with me! Think about what DEI is really all about. Helping us deliver a work environment that is inclusive and conducive to all people being able to deliver their best work. Right now, most big organizations have a Diversity Recruiting function. Why? Because we are awful at recruiting a diverse workforce, so we decided the way to do this is to start another recruiting function.

This means your recruiting function was broken, and instead of fixing it, you decided to start another one. That’s like saying your sales function is broken, and instead of fixing it, let’s just start another sales function but let the broken one keep doing what it was doing! It makes zero sense for a business to do this. Also, tell me if you call the new recruiting function “Diversity Recruiting”, what do you call the old recruiting function? Normal recruiting? White recruiting? You get my point. Separating how diversity from the rest of the organization as a stand-alone function isn’t ideal.

Building DEI throughout the organization across every function the way it should have been from the beginning is ideal. I’m hopeful, with the strides we’ve made to date, with technology, with data, and with a female-dominated workforce and leadership, we’ll no longer need separate DEI functions within organizations. I mean, the ladies will never make the same mistakes the males made in the past, right?

I’m also not naive to the realities of conscious and unconscious bias in organizations and leadership. So, while I’m hopeful organizations will get to the right place, I have yet to see it at scale. Most large organizations today have data showing them exactly where bias is happening, yet very few have the courage to confront it. We can see exactly which hiring managers are biased, but we rarely do anything. DEI functions will remain necessary if we don’t confront the wrongs in our organizations head-on.

Beat me up in the comments – tell me where I got this wrong. Let’s have some civil discourse!