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Sackett’s 2014 Guide To Whom To See At SHRM!

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The big annual SHRM National Conference happens in a week or so in Orlando.  I’ll be there.  SHRM is letting me speak again this year, which is cool, I’m as subversive as SHRM gets which makes it fun for me.  I always get a lot of SHRM dignitaries that show up to make sure I don’t say anything inappropriate, which makes me get very creative with my words, and if you read my blog you know that list of words is roughly around 350.

To combat the possibility I might slip up they put me at times they hope no one will show up.  This year I’m on at 7am on Monday!  Yeah, 7 freaking am!   Good thing for me I’m a morning person and I drink giant amounts of Diet Mt. Dew – I will have one on stage with me! If you bring me one, I’ll line them up and try to knock them all down in my hour and fifteen minutes!

Bobbi Wilson from Huntsville, AL SHRM (she’s good people, connect with her!) asked me who I would like to see speak at SHRM, besides myself, and I thought it would make a good post, so here’s my Top 10 don’t miss presentations at SHRM!  First we have to lay down some rules of why and who I will choose:

A. I’ll always choose entertaining speakers over non-entertaining speakers.  It’s an HR conference, we’ll have our share of boring ones!

B. I like practitioners, but don’t get too caught up in that.  Most of the best speakers used to be practitioners who found out they’re pretty damn good speakers, so they went the consultant route and doing very well.  Many practitioners are knowledgeable but can’t speak a lick!

C. Titles mean a lot.  If you can’t come up with a creative title, my guess is you can’t come up with a creative presentation.

So, here’s who I will see if I have time in between networking with all the great HR Pros who come to SHRM (I usually get more out of the networking than the presentations!):

1. Tim Sackett, SPHR – Monday 7am – “What Your CEO Wishes HR Would Do!”  – I hear he gives out hugs after his presentation! Plus, he’ll be all jacked up on Mt. Dew!

2. Jonah Berger – Tuesday 2:15pm – “Crafting Contagious Ideas“ – this might be the only session I will actually attend. This dude is brilliant and a great speaker. He’s my #2 behind Malcolm Gladwell.  You should not miss this.  #Fanboy

3. Jennifer McClure – Wednesday 10am – (friend alert! At some point Jen and I will share a Sprinkles Cupcake during SHRM – you’re not invited!) – “The Business Case for Building Effective Business Leaders“ This is actually the worst title in the history of SHRM that doesn’t include “FMLA” or “EEOC”, but Jen is a pro’s, pro who understands how to get a session accepted at SHRM.  The title has to be vanilla!  Don’t hold that against her.  She’s really good and has a cult following of HR ladies who love her!

4. Gregg Tate, GPHR – Tuesday 10:45am – “Adidas: How They Created Their nWow (New Way of Working) Company Culture” – I’ve seen the Adidas guys speak before and they’re usually good with a good story.  Insider tip – see how they pronounce “Adidas” – many insiders from Germany do it differently than we say in the states – you can’t get it out of your head!

5.  Mike Reardon – Monday 10:45am – “Sustaining the Disney Culture Through Selection, Training, and Engagement”

6. Brad Karsh – Monday 2:00pm – “Once Upon a Time…Four steps to Using Storytelling to Deliver Unforgettable Presentations” – This is the most underutilized skill in HR, period. You’ll be a better HR Pro if you have this skill. Not just for presentations but increasing your influence throughout your organization.

7. Chester Elton – Monday 4:00pm – “All In: How Great Leaders Develop a Culture of Belief and Deliver Big Results” – Chester is a good speaker. Doesn’t matter what he’s presenting, he’s probably better than most at that time slot. He’s polished and will deliver a good show.

8.  Cy Wakeman – Tuesday 7am – (Cy has the session of death – no one wants to get up after partying Monday night for a 7am session!) “Reality-Based Rules of the Workplace: New HR Foundation to Boost Employee Value and Drive Results” – Cy knows her stuff!  I like going to presentations where I’m going to hear from someone who actually knows what they’re talking about, and she does!

9.  Michelle Smith – Tuesday 4pm – “Next Practices Leadership: Driving Growth & Innovation in a People-Led Economy” Michelle is from O.C. Tanner and they’ve got some great research on engagement, what works, what doesn’t – well worth the time to see her speak to get that data!

10. Vendor Show – Every day, all day – Pick out three kinds of technology you might bring into your HR shop in the next 3 years (digital interviewing, automated reference checking, assessments, recruiting tools, metrics, etc.) and good spend some real time demoing those products.  It will be some of the most valuable time you spend at SHRM!  Part of our job in HR is to know what we’ll be using in the future, this is where you’ll find that stuff!  Scout out the small booths in the back aisles.  There will be companies there that you haven’t heard about, that in three years everyone will be using – that’s really, really cool!

Connect with me.  One of my favorite things to do at SHRM National is to meet HR pros around the world who read my blog.  I get in Sunday, leave Wednesday.  Tweet me, email me, call my cell, stalk my session – but let’s connect in a real way (okay I mean hugging!).

That New Job Smell!

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Was on the phone with a friend of mine last week talking about their new job.  He had all that passion you hear from folks who just start a job!  Everything is new, it’s cool, it’s fun, it’s engaging.  He said it’s like ‘that new car smell’, you want to be able to keep it as long as possible.

He’s right.  He’s a pro, he gets it.  He’s experienced enough to know the new job smell, like your car, doesn’t last forever. In fact, you probably have a one to two year window of enjoying that smell, until it becomes the grind.  That’s the challenge, right?  How do you keep that New Job Smell as long as possible?

It got me to thinking about how to extend the new job smell.  I to have been victim of a job losing the great new car smell.  Here are some ideas for extending the great feeling of a new job:

1. Connect with people, frequently, from outside your company.  Why?  Because the grass isn’t greener, but you wouldn’t know that because you never talk with people who are on that grass!   When you’re out with people from other companies, what you realize quickly is it’s basically all the same.  We are all grinding.  It makes your job smell a little better when you return.

2. Connect to your industry.  I took a job once and immediately knew it was a wrong decision.  The culture suffocated me!  But, I had payments, I had kids, I had a career to protect, so I grinded it out.  How?  I threw myself into HR.  I started writing. I started volunteering in my profession. I connected more.  I got engaged more than ever, in a job I knew wasn’t the best fit.  I brought my new car smell can of air freshener with me to work each day!

3. Get involved with the business.  HR job started losing it’s new smell?  Go out and get involved in the actual business of what you do.  If you make widgets, find out how those are made. Work with your operators.  When I worked for Applebees, 90% of what I did was HR related. The other 10%?  I washed dishes during lunch rush hours, I made Pico De Gallo, I learned how to mix drinks (okay, I already knew how to do that but it was fun!), I learned how to do training, I helped develop sales and marketing campaigns, etc. Operations has many pain points.  Uncover those and help fix them.

It doesn’t happen with every job, but most jobs come with that new job smell.  It’s completely natural for all of us to have an internal clock of when that job begins to smell old.  For some people it’s two years, some five, heck, for some it’s twenty-five!  The key is understanding that’s what it is.  It’s not the job, it’s you.  No, you don’t smell, it’s you believing the job now sucks, when it’s probably just the same as the first day you stepped into your now junked up office.

Figure it out.  Clean it up.  Another new job isn’t going to solve this problem.

6480 Lunches

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Each day I get up.  Take a shower.  Go downstairs and say ‘good morning’ to my youngest son (he’s up first in the house – he’s like his Dad). Let the dog out.  Then I make lunches for 3 boys.   180 days per year.  My wife would make the lunches if I really wanted her to, but like most couples we have our ‘jobs’.  I make lunches, she puts together water bottles, snacks, makes sure they actually have what they need for everything else.  I run the lunch assembly line.

2 lunch boxes with those blue ice things to keeps things cold, 1 brown paper lunch bag (Keat’s too cool to carry a lunch box)

3 Turkey Sandwiches with cheese, 2 kinds of bread, 2 kinds of cheese.  One on pita or ciabatta (Cameron prefers none normal bread), one on whole wheat, one half on whole wheat.

3 Granola and/or protein bars

3 bags of baked chips (this is as healthy as we get in the Sackett household!)

3 of something sweet (we don’t live in Russia!)

1 Fruit Roll-up (Coop loves these)

1 Large bag of fruit snacks (Keat loves these)

1 bag of Chex mix or other cracker (Keat again)

1 package of peanut butter crackers (Keat again)

2 waters, 1 V8 Fusion

I’ve attempted a few times to figure out our per lunch cost, because it seems like we probably pay more for our kids taking their lunches, then if they just bought school lunch.  My wife and kids tell me I’m crazy, but it seems like an insane amount of food each day for three lunches!

5 times per week, 180 days per year, 12 years, 3 kids.  6480 lunches.

I know my kids have no real conception of what this means.  I know so many families that have their own kids, make their own lunches.  I really don’t mind.  I know that one day, very soon, I won’t be making lunches.  I work a lot, my wife is home mostly, she gets the after school conversations, etc. Most things my sons go to my wife because she is the one that’s there and takes care of most things.

I take care of lunches.  I go to work.  By the time I get home usually one or two or three have already eaten dinner.  It’s not a huge contribution, and I’m sure I could force them to make their own lunch, but it’s one small way I get to show them I’m involved.

6480 lunches seems like a lot, until there all done, then it seems like not so much.

Would You Pay A Candidate To Interview?

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Last week I got my ass handed to me for daring to consider that those who interview with a company, should pay for interview feedback.  Not just normal interview feedback, like thanks, but no thanks, but something really good and developmental.  Most people think that idea is bad.  Interview feedback should be free.  It’s not that I really want to charge people who interview a fee to get feedback, it’s just I think we could do so much better in terms of candidate experience, but we have to get out of our current mindset to shake things up a bit.

This all leads me to the next idea (hat tip to Orrin Konheim @okonhOwp) what if companies paid interviewees for their time?

Cool, right!?

We’ve built this entire industry on shared value.  Organizations have jobs, candidates want jobs, let’s all do this for free.  What happens when the equation isn’t equal?  What if candidates didn’t want your jobs?  Could you get more people to come out an interview if you paid them?  How much would it be worth?  It’s a really cool concept to play around with, if we can get out of our box for a bit.

Let’s say you’re having a really, really hard time getting Software Developer candidates to even consider your jobs and your organization.  It’s a super tough market, and you just don’t have a sexy brand.  You also don’t have the time to build a sexy brand, you need the talent now!  How much would it take to entice great candidates to give you an hour?  $100? $500? $1,000?  What if I told you I could have your CIO interviewing 5 top Software Developers tomorrow for 5 hours for $5,000?  Would you do it?

I hear the backlash of questions and concerns already forming in your head!

– People would just take the money, but not really want the job!

– How would you know these people were serious?

– Why would you pay to have someone interview when others will for free?

– Did you get hit on your head as a child?

– This might be the dumbest idea since your idea last week.

When we think about really having a great candidate experience, shouldn’t compensation be a apart of the conversation.  For most interviews you’re asking someone to take time off work, losing salary, time off, putting themselves at risk of their employer finding out, etc.  At the very least, you would think that we might offer up some kind of compensation for their time.  I’m not talking about interview expenses, but real cold hard cash, we appreciate your time and value it!

If you started paying candidates to interview, do you think you would get and have better or worse interviews?

When you put value to something, i.e., an interview, people tend to treat it as such.  Now that interview that they might go, might not go, becomes something they have to prepare for, because, well, someone is paying me to do this.  To interview.  I’m guessing if you paid your candidates to interview, you would get a higher level of candidate, and have a higher level of success in hiring.  It’s just a theory, wish I had the recruiting budget to test it out!

The Tim Sackett Commencement Speech

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It’s that time of year when universities and high schools go through graduation ceremonies and we celebrate educational achievements.  It’s also that time of year when you get bombarded with every great commencement speech ever given.  There is clearly a recipe for giving a great commencement speech.  Here are the ingredients:

1. Make the graduates feel like they are about to accomplish something really great, and not just become part of the machine.

2. Make graduates believe like somehow they will be difference makers.

3. Make graduates think they have endless possibilities and opportunities.

4. Make graduates think the world really wants and needs them and can’t wait to work with them.

5. Wear sunscreen.

I think that about sums up every great commencement speech ever given.  Let’s face it, the key to any great speech is not telling people what they need to hear, but telling them what they want to hear!

I would like to give a commencement speech.  I think it would be fun.  I like to inspire people.  Here’s the main topics I would hit if I were to give a commencement speech:

1.  Work sucks, but being poor sucks more. Don’t ever think work should make you happy.  Find happiness in yourself, not what you do.

2.  You owe a lot of people, a lot of stuff.  Shut your mouth and give back to them. Stop looking for the world to keep giving you stuff.

3.  No one cares about you. Well, maybe your Mom, if you had a good Mom.  They care about what you can do for them.  Basically, you can’t do much, you’re a new grad.

4.  Don’t think you’re going to be special. 99.9% of people are just normal people, so will you.  The sooner you come to grips with this, the sooner you’ll be happy.

5.  Don’t listen to your bitter parents.  Almost always, the person who works the hardest has better outcomes in anything in life.  Once in a while, a person who doesn’t work hard, but has supremely better talent or connections than you, will kick your ass.  That’s life. Buy a helmet.

6.  Don’t listen to advice from famous people.  Their view of the world is warped through their grandiose belief some how they made it through hard work and effort. It’s usually just good timing.

7. Find out who you care about in life, and make them a priority.  In this world you have very few people you truly care about, and who care about you in return.  Don’t fuck that up.

8.  Make your mistakes when you’re young.  Failure is difficult, it’s profoundly more difficult when you have a mortgage and 2 kids to take care of.

9.  It’s alright that sometimes you have to kiss ass.  It doesn’t make you less of a person.

10.  Wear sunscreen.  Cancer sucks.

So, do you feel inspired now!?  Any high schools or colleges feel free to email me, I’m completely wide open on my commencement speech calendar and willing to give this speech on a moments notice!

 

Talent Acquisition’s Digital Disruption

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I’m headed out to Park City, UT on June 1st to be part of HireVue’s first ever Digital Disruption 2014.  Semi-User Conference, Semi HR Tech Trends Conference, one of the more intriguing agendas filled with practitioners from across industry.  The keynote will be the famous Moneyball guy Billy Beane – remember the Brad Pitt and Jonah Hill movie about baseball and selection metrics, that Billy Beane.  He was really the first guy to bring selection metrics to the forefront of what we in Talent Acquisition now use daily.   He did it to get the best baseball team possible, using the smallest payroll possible, to stay competitive in a world of competition willing to spend whatever it took.  Sound familiar to your own industry!?

I’m looking forward to seeing him talk, again.  The first time I ever saw Billy speak was the day after the Oscars when Moneyball, and it’s actors, were up for a number of awards.  He had great stories from that, plus his normal presentation on metrics.  That was a few years ago.  Things have evolved, as has the emphasis of everyone now using the same metrics.  So, now what?  What do you do when those who have more money than you, now are also using your metrics as well?  My guess is you get back to strategy and culture, and make sure you follow it, like crazy!  It should be very interesting.

On a side note, ERE recently released their annual ‘State of Recruiting‘ study.  You know what they found out?  You don’t like to be called ‘Recruiting’.  In fact, the majority of you prefer to be called ‘Talent Acquisition’.  Did you know that?  It’s uncomfortable to me.  I like to shorten everything.  I like to simplify.  So, going from one word to describe something, to two words to describe something, seems totally ridiculous!  I can’t tell you how much of a pet peeve this is to me.  It’s like when someone named “David” or “Michael” demands you call them by their full name instead of “Dave” and “Mike”.  I hate those guys!  What do you mean you want me to use two syllables when I can only use one!  I demand efficiency!

My guess is people who do this type of business for a living, on the corporate side, felt like they needed two words to keep up with Human Resources.  “Well, if they have two words in their department name, we need to words in our name as well!”  No one would admit this, but in reality, it’s how this stupid stuff happens.  There is actually nothing wrong with calling Recruiting, Recruiting.  HR use to be ‘Personnel’, but had to change it because ‘Personnel’ just didn’t encapsulate what ‘we’ really did.  Now, even ‘Human Resources’ is coming under fire from progressives because we shouldn’t think of our employees, our people, as ‘Resources’.  They are People!  So, you get these ridiculous titles like Chief People Officer and VP of People.

I hear you Recruiters.  I know you want to be all big and fancy and “Talent Acquisition” seems so much more big and fancy…  But you aren’t kidding anyone.  You’re still a recruiter.  You’re not ‘acquiring talent’, you’re putting asses in seats.  Get over yourself, and get back on the phone.

I only bring this up because when I’m in Utah with the HireVue folks, I’ll be rubbing elbows with many ‘Talent Acquisition’ Pros.  Talking about all the new cool trends in, well, Talent Acquisition (a little part of me just died).   I think what Billy Beane will all remind of, though, is that while technology and analytics can disrupt any industry, you still need to have great vision, solid strategy and the courage to follow through with your plan.

My guess is that hasn’t changed as much as we like to change what we call ourselves!

SHRM Releases Their New Certification Designations!

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So, currently you have a PHR (Professional of Human Resources), or a SPHR (Senior Professional of Human Resources), or a GPHR (Global Professional of Human Resources) from HRCI.  SHRM announced it was launching it’s competency based program of certified HR professionals, and the one thing everyone wants to know is what are my new letters going to be!?!?

Hello, My Name is Tim Sackett, SPHR.  But not for much longer, soon I’ll acquiesce to the new SHRM certification because that’s what we do as HR Pros, we give in and take it.

I like having letters after my name.  It makes me feel important, even though only HR people have any idea what they mean.  I’ve always known the letters were a little bit of a fraud.  I got my SPHR without every working in HR.  I can say that now because the statue of limitations has run out on SHRM legally taking away my SPHR, plus my SPHR is now worthless in the eyes of SHRM so they could care less about it!  In 2001 I accepted my first corporate HR gig, after working at a recruiting agency for eight years. I sat for and received my SPHR, without technically ever working in HR.  I did have eight years of recruiting experience, which mostly consisted of sales.

Either way, I felt proud to have letters behind my name.  This is why I’m super excited when SHRM chose my little old blog to make such a super big announcement of their new designations!  Here are the new SHRM Certification Designation letters (if they allowed me to choose them):

HRN – Human Resource Ninja – The HRN designation is for HR Pros who actually get something done, and you never have to hear about it.  That shit just happened and nobody knows how it happened. That’s because it was done by an HR Ninja!

SHRN – Sr. HR Ninja – Like the HRN, the SHRN gets stuff done without needing acknowledgement, but also without notice gets rid of horrible performing employees and leaders, never to be heard from or seen again.  Cold HR killers.  You need to get rid of an under-performing employee? Call a SHRN!

CHRR – Corporate HR Recruiter – The CHRR is a designation for those folks who work in corporate recruiting but don’t actually recruit, but they do a lot of stuff that sounds like recruiting, but isn’t really recruiting, because they don’t really want to recruit, they want to be in HR.  Is that clear?

SCHRR – Sr. Corporate HR Recruiter – The SCHRR is savvy enough to not only not doing any real recruiting, they’ve made a career out of coming up with analytics to prove how good of a non-recruiter recruiter they really are.  The SCHRR is also tech savvy enough to find programs that will endlessly post and pray, so now they can find ways to use Pinterest to not recruit great talent.

NHRBP – Not HR Business Partner – The NHRBP is someone who is so strategic, so business savvy, they aren’t actually considered to be in HR any longer.  A NHRBP can actually run your company. They know everything: Operations, Finance, Marketing, Sales, etc.  Just don’t ever ask them to plan a picnic, organize your annual United Way drive or send flowers to a grieving employee, because they don’t do that!

SNHRBP – Sr. Not HR Business Partner – Or as we like to call it- The CEO.  Moving forward SHRM will now push that every single CEO in the world get their CNHRBP certification.

HRGP – HR Global Professional – The HRGP is like the current GPHR but we moved the letters around. This is for those people who fell into HR and traveled overseas in either high school or college and decided they would rather live outside of America.  We don’t understand them either, but American companies like to feel like the people they send overseas to offend other countries have some insights, so here you go.  No SHRGP will be offered because why.

PhDP – The Doctor of People – I had to do this one for my professor friends who teach HR – hello Matt Stollak and Marcus Stewart! The only way you can get this designation is by spending most of your life at university and actually getting a PhD, and teaching HR classes every Tuesday and Thursday from 9am to 10:30am.  I might actually go back to school because having a PhDP would be the coolest designation ever!

I can’t wait to use my SHRN designation! Thanks Hank!

 

 

Recruiting is my Drug

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I don’t take drugs.  It’s not that I’m anti-drug, I just had something happen in my formative years that scared the hell out of me, so I never really went down that path. I’m 16 years old in 1986, and I’m sitting at home watching this cool new cable show called ESPN SportsCenter and they announce Boston Celtic’s first round draft pick, Len Bias, overdosed using cocaine, and died. I was in complete shock. His friends came out and said it was the first time he ever tried drugs.  First time, dead.  I was scared straight.

Don’t get me wrong, if I’m in pain, drugs are good.  If I’m sick, give me a pill to get better.  I would love it if there was a pill I could take and never get fat.  Also, to give me a full head of hair again.  One second thought, it sounds like I’m actually pro-drug!

I think all of us find certain things that tend to get us going.  For many people that is exercise. Others like to go out and drink and have fun.  I get super energized when I’m recruiting!  I know, geeky, right!?

Like most drugs, recruiting can bring out the best and worse in me.  When recruiting is great, you have a great opportunity for someone, you find the perfect person for that opportunity, it makes you feel like you can do anything.  It’s the high!  When recruiting is bad, you have positions no one wants, you find talent without any other options, your hiring managers think you couldn’t find ice in the North Pole, well, that’s the down side of drugs.

The high brings you back, though.

The right job, the right person, when it seems like no one else has had success.  It reminds me a lot of golfers.  I golf, but I’m terrible.  I still like to golf, because out of a round you’ll get a handful of really, really good shots, and it feels so good, it makes you forget about the downside.  That’s recruiting.  The positives out weigh the negatives.

I tend to find most people in HR, and many of those in Recruiting, hate to actually recruit.  It’s not their drug.  Maybe they like FMLA or developing comp plans. I don’t get high off those, but who am I to judge the drug of another!

People will read into this (besides that I might have a drug problem) that I ‘Love’ recruiting.  Let’s not confuse love and drugs. I love my wife and kids.  I like how recruiting makes me feel when it all works well.   “Oh, it’s so great that you found work that you love!”  Slow down.  If someone would pay me to fish all day, I’d love that! Recruiting is something I found that I’m really good at.  That’s important, for all of us.  Way too many times I meet people who haven’t found that, so I’m grateful for finding recruiting.

What’s your drug?

It’s My Birthday, Biatch!

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Yeah, it’s my birthday, if we were really close friends you would have already known that and sent me something cool like Diet Mt. Dew or a Sprinkles Cupcake.  But you didn’t, so I wrote this stupid blog post as a birthday present to myself.  That’s what happens when you turn 33, you give yourself a present, like an adult.  Actually, I’m 44.  I don’t get why people get all upset to talk about their age.  I look at it as I’m one year closer to moving in with my kids and making their life miserable, paybacks are bitch boys!

Actually, I’m fairly certain that with the massive amounts of Diet Dew I drink I’m headed on a path to Alzheimer’s, and I don’t say that to make fun, it’s just a fact. You can’t put that many chemicals in your body and not think something will happen.  I’m very self aware. I think it’s probably a blessing in disguise to my kids. They can put me in a home, and I won’t know the difference either way.  All I ask, remember it’s my birthday, is you put me in a home that has a lake or a pond.  I like sitting by the water, even it I won’t know why.

Anyway, my wife asked me what I want.  Which is a little like asking ‘what do you want me to allow you to buy yourself’, which I appreciate, because she gets me.  If I’m going to have to get something for my birthday, I might as well like it!  At 44 there isn’t really anything material I need, so here’s the list of things I would want for my birthday in no particular order:

1. To be left alone in the house with a gin and tonic and an NBA game on.  So I can fall asleep without interruption.

2. For someone in my family to take my kids, so my wife and I can have a solid 24 hours together without having to make a meal, do a load of laundry or pick up shoes, coats, backpacks, empty food wrappers, socks, empty cups, etc.

3. For you to listen to this white kid do the rap from TLC’s Waterfalls –

Now you know what a 17 year old Tim Sackett was like.

Happy Birthday to me kiddos!

How Technology Saved Recruiting

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This is a rebuttal post to an article on Forbes.com by Liz Ryan titled “How Technology Killed Recruiting“.  For those of you who don’t Liz she is a media personality who use to work in HR back in 1997 for Fortune 500 companies, which might speak to her viewpoints about recruiting and technology.  Liz writes a ton of HR and Recruiting type articles for publications that wouldn’t give me the time of day (Forbes, Huffington Post, Harvard Business Review, etc.), so clearly she is respected.  That is why I decided to react to her article.  She has a huge stage and gets thousands of clicks, so I was perplexed at this attack on corporate recruiting that really has no true basis in 2014.

Liz feels that Applicant Tracking Systems (ATS) have killed recruiting.  She feels all corporate recruiters do is set a never-ending string of hoops for applicants to jump through, until they are eventually lost in the black hole of a corporate recruiting abyss.  I do think this thought process has merit, 10-15 years ago.  When ATS software first came onto the market they were clearly selling to the corporate HR marketplace.  I can clearly remember sitting in process meetings with ATS vendors and having them show us (corporate HR) how they could make our life easier.  Need more screening of applicants? No problem we can put them through the ropes and only the best will get through!  Then they show you a process flow chart with 67 steps and the rest was history – Liz’s story above.

Today, ATS vendors look at the process completely different (Note: I don’t sell ATS software now, or ever! But I have purchased and implemented 5 systems in my career.).  Now, corporate HR needs the ATS to provide talent fast.  It’s about fewer clicks – how does an applicant let you know they have interest in “1” step, not 67.  Once the talent is ‘sourced’, corporate recruiting can then take them through as many filters as needed to ensure a great hire is made.  This is fairly common practice in the last 10 years of ATS implementations.  Can you still find companies that don’t get this? Yes.  But it’s not the norm in corporate recruiting with today’s ATS. Dare I say ATS vendors asked to set up a 67 step process would probably back out of the deal and refer that customer to their competition, because that will not be a customer you will ever make happy!

Here is why Liz and those who support her argument still carry around this notion of an ATS being a ‘black hole’ for your resume (BTW – I’m wondering when the last time Liz even applied for a job online?).  Candidates make excuses when they are not chosen.  “I applied! And I was perfect for ‘that’ job! But I never heard back.”  I know this because I’ve been the leader of corporate recruiting departments in the last 10 years.  I’ve heard this exact line coming from the cousin of our CEO.  I then had to show our CEO, in fact, three carefully crafted communications that his cousin received from our ATS system as the hiring processes proceeded over two weeks.

Technology hasn’t killed recruiting.  Technology has decreased the time it takes HR to recruit great talent. Technology has increased our retention rates and decreased new hire turnover by giving us better data on which to base our hiring decisions.  Technology has allowed recruiting to be brand ambassadors to our organizations. Technology has allowed most corporate recruiting departments to do ten times more, with the exact same staff it had 10 years ago.  Technology has allowed our employees to be an integral part of our recruiting function by automating employee referral programs. Technology has increased applicant response times by showing us exactly who in our organizations is holding up the process.  Technology has allowed us to fish in candidate pools that, previously, were never possible. Technology moved recruitment out of HR and into one of the most valuable functions an organization can have.

If people are your most important resource.  Your organizations ability to recruit talent, becomes critical to your organizations success. Technology help do that for recruiting. But I don’t write for Forbes, so what do I know.