Category Archives: Career Path

What we say versus What we want in a Job!

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My wife always tells me it’s actions, not words that make a difference. You can say all of this great stuff, but if you do nothing, it’s meaningless. I think we would all agree with this.

So, when we hear graduating students, candidates, and employees tell us what they really want is “Meaningful Work” in their careers, we have to understand that those are “Words”! Not actions, just words. A new study from Olivet Nazarene University Meaningful Work Survey asked this question and, predictably, found this:

So, yeah, 90% of us believe that meaningful work is critical for our career and happiness. Sounds about right, those ‘words’ tend to always come out when we talk about our dream job, etc.

Then the study asked another question. It was basically, given your current career, job, etc. what is the one thing that would make it better? An action. But, remember those words!? What you would believe would make their career/job better should be “more meaningful work”! 90% of you idiots just answered that is was super important for your career and happiness!

Here’s what they actually said:

Show. Me. The. Money!!!!

Yep, you know I love this! “We just a job that saves puppies! That would make me so happy!” Oh, wait, saving puppies only pays $23,000 per year!?! Yeah, screw those puppies! I want to work for a private equity firm! I’m a boat, bitch!

Want to retain your employees? Stop trying to make your employees believe that the rubber vomit you’re manufacturing matters and pay them more and give them flexibility! Stop asshole managers from treating their people bad! And magically, you’ll have high retention and your people will love working for you, even though you don’t save puppies!

I get it, deep down, we all want to do something that changes the world for good. We want to help others, and save puppies. And the concept of meaningful work does really matter, given all other things, like compensation, flexibility, great leaders and co-workers, etc. are equal.

If I can make six figures a year saving puppies, I’m saving puppies. You’re saving puppies. We are all saving puppies!

But it doesn’t, so our actions speak way louder than our words when it comes to career choices and change. Meaningful work is not the most important thing for people in their careers. Its something to consider, but don’t get too caught up in believing it’s going to fix all of your employee experience issues!

Who are the best companies to work for? And why?

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I don’t put much stock into “Best Company to Work For” lists. That said, the data provided by Universum in there World’s Most Attractive Employer Report is pretty cool and gives you some insight on how you can help move your organization in the right direction.

What’s wrong with the best places to work lists?

  1. It only measures those employers who actually do the work to be considered for the list.
  2. It’s based on data that someone, other than yourself, decided was criteria for being a great place to work. And that might not align with what your org considers to be a great place to work, or the talent you market to, etc.

All that being said, I find that organizations, every single one who tries out for these lists, probably care about their employee and candidate experience at a pretty high level. Are they really the ‘best’ place to work? I don’t know, but they’re trying and that’s more than most of us can say!

So, who are they?

So, you can already see the bias, right? Tech, Business services, big brands. There isn’t one company on the list you haven’t heard of. Doesn’t that seem strange? You mean in the top 50 companies in the WORLD, there isn’t one company we haven’t heard of who is just great? Well, it’s the “World’s 50 Most Attractive”, so the one thing about being “attractive” is you’re probably known, when it comes to lists like these.

What makes you an “Attractive” employer? 

1. The ability to have high future earnings (you can make a lot of money) – 49.1%

2. You’ll get professional training and development – 43.8%

3. The job is secure (you won’t get laid off) – 39.1%

4. Working for this brand will help your career in the future – 38.8%

5. You have the ability to be creative – 38.7%

6. The company is successful within the market they compete in – 38.5%

7. The company encourages you to go home once in a while – 38.2%

8. You like the people you work with – 38.2%

9. You have leaders who support and they know how to develop talent – 38%

10. Competitive base salary – 37.6%

Anything pop out at you from the list?

What about #1 and #10? Oh, so, really base salary doesn’t mean anything, as long as I make a lot of money from what I’m doing!?! Turns out we release research and data for a reason. If you’re trying to sell employer branding software, it’s important for employers to understand it’s not about how much you pay because at that point you don’t need a brand, you need to pay the most.

But, it’s not what this data says. Like all modern research around this topic, what you make, is significantly more important than things like ‘being developed” and having “challenging work”. The person has to know and understand that financially this will work out very well for me, and then, all the other stuff becomes important once that question is satisfied.

You can not act like the most important thing on the list (#1 – High Future Earnings) is really that different than the last thing on the list (#10- competitive base salary). Those things are married at the hip if we have any inkling about basic compensation theory on where someone starts their career in base salary vs. the impact that has on future earnings, in the millions of dollars, going forward.

Let’s face it, as an employer you want to be able to deliver each of the ten things on the list in a really good way. If you do, you will not have trouble attracting talent or keeping your best talent.

College Students: Are you adding your side-hustle to your resume!?

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I got killed a few weeks ago by some trolls on Twitter over posting this tweet:

I get that many people need to work side hustles to make ends meet in today’s world. I wasn’t talking about these folks working their butts off to make ends meet. I myself work side hustles.

In today’s #outrage culture, this tweet was seen as insensitive by some folks who spend way too much time on Twitter and not enough time on their professional role! Also, I’m clearly not Gary Vaynerchuk, the king of hustle porn, who could tweet this exact tweet and get 5 million likes before the end of the day!

Turns out, Recruiters are now encouraging college students to put their side hustles on their resume and profiles. Why? Because employers actually really like candidates who aren’t afraid to work! It’s the #1 thing that executives tell me when we talk about their pain points around hiring. “Tim, we just need people who want to work!”

So, what are the top side hustles you should be adding onto your resume and profiles? The folks at The Knowledge Academy did a survey and found these were the most popular:

  • 85% of US recruiters recommend those college students who buy items from garage sales and then sell them online for a higher price, to include it on their resume/job applications
  • 67% of US recruiters believe college students that create/modify products to sell online, should have it on their resume/job applications
  • 60% of US recruiters think college students who offer photography services for hire, encourage stating it on their resume/job applications

I really think as a candidate, any skill you believe adds to your overall value as an employee should be something you add to your resume and/or profile, but just know that some HR/Talent/Hiring Managers will look at this in different ways. If you’re an engineer and you’re also driving for a ride share service, you probably need to explain why the full-time gig isn’t enough. “I’m also supplementing my income with weekend and evening ride share to help pay off my student loans quicker!”

The survey found that –52% of recruiters feel companies who know an employee has a growing ‘side hustle’ should take an active approach to support them (i.e. offering flexible working hours). Um, what!? So, Mary is our accountant and we love her, but she also has a growing cupcake business on the side and I should give her time off to go do that and not fulfill her duties in a full-time role? I’m not sure I 100% can buy into this philosophy from a business standpoint!

I would probably go back to that employee and ask them if they started their own business, like this side hustle, and had to hire folks, who then wanted to not work their ‘real’ job, but put more time and effort towards their own thing, how would that sit with them? I already know the answer. They want and need workers who are committed and get their jobs done like everyone else.

It’s definitely a different world we live in. Side hustles become full-time hustles for so many folks. I definitely see this when someone is working a full-time gig that they hate, and a side hustle that they love. Like Gary V would say, you need to then adjust your lifestyle to fit your side hustle, and not your full-time gig if that’s what you desire to do. What you can’t do is think just because you love petting puppies, doesn’t mean you can do it full-time without giving up some stuff. It’s hard to make those Tesla payments on a puppy petter salary!

Are Employees Really Upset Over Being Replaced By Robots?

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I think we all want to believe that our employees are freaking out that one day their job, in the near future, will be replaced by a robot. It’s all you hear right now in our space! “A.I. will be taking over 97% of jobs by next week!”

The reality is our employees are not afraid of their job being taken by a robot. But they are afraid!

Turns out, our employees are more afraid of their job being taken by another employee, not a robot! A new study by the Technical University of Munich has shown that our employees are actually more afraid of other people taking their jobs, then by A.I.

The study shows: In principle, most people view it more favorably when workers are replaced by other people than by robots or intelligent software. This preference reverses, however, when it refers to people’s own jobs. When that is the case, the majority of workers find it less upsetting to see their own jobs go to robots than to other employees…

People tend to compare themselves less with machines than with other people. Consequently, being replaced by a robot or software poses less of a threat to their feeling of self-worth. This reduced self-threat could even be observed when participants assumed that they were being replaced by other employees who relied on technological abilities such as artificial intelligence in their work.

Turns out, it’s a huge punch to our gut to be replaced by another human since we compare ourselves to being equal, or better, to other humans, but we can comprehend that technology, like A.I., is actually better than ourselves at many tasks.

“The robot can definitely do parts of my job better than me, but g*d damn it, Mark can not!” 

It makes sense, for the most part, we all have fairly fragile egos. It’s hard for us to comprehend that our employer would replace us with another person because that means we probably suck at our job, or at least, our employer thinks we suck. If I’m replaced by a machine I can rationalize that away. If I’m replaced by another person, that’s a hard one to explain to family and friends.

It’s definitely something to keep in mind as we transition many tasks over to the robots. I think from an organizational behavior standpoint we are very concerned about what our employees will think, but the reality is they’ll probably have less issue with it than if we were shopping their jobs offshore to people who will do it cheaper but are real!

Career Confessions of Gen Z: “Greener Grass”

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A criticism I often hear of my generation is that we don’t stay at a job or company as long as previous generations. I call it “grass is greener” thinking. It’s on my mind often, both because of the direct and indirect experiences in my own career. I wish I had a clearer position on it, but I don’t. I’m still figuring it out and thought it might help to throw some stuff down on paper.

As with everything in our lives, we have tremendous visibility to new opportunities more than ever before. I receive daily updates of not only the new opportunities at new companies available to me but the potential earning power I might have at those opportunities. I don’t think this is a bad thing, but how will it continue to shape the way we, as Gen Z, view, interact, and ultimately move between opportunities? Furthermore, what are the positive and negatives to “grass is greener” thinking?

In my opinion, this type of thinking is ever-present early in one’s career, and it’s arguably the most important time to act, or not act, on the thought. The majority of us switch jobs at an incredible pace, and we all have our own justifications for doing so. We sometimes get frustrated at work when the fruits of our labor do not appear to pay off the way we think they should, which can lead to feeling undervalued or simply stuck. As those feelings well up inside of us, we begin to take advantage of resources that show us where the grass could be greener. Rightly so, but are we truly helping ourselves and those around us by looking at new opportunities outside of our current company?

Fully exploring and vetting a new opportunity is a TON of work. It’s not difficult to submit applications via LinkedIn, and many companies make it simple to apply to a few different positions at once. This isn’t what I am talking about. I mean actually taking the time to research the company and opportunity requires a lot of time and attention. Not simply for what both are, but also for how they align with your own goals and mission statement. Should you be fortunate enough to move through the interview process, another set of commitments begins. You may need to spend a few additional hours per week prepping, in addition to the hours you will spend interviewing. After all of this, there is still your current role. One of these opportunities will be sacrificed. If you’re thinking you can handle both, stop. Maybe you’ll get close, but one of your opportunities will take a backseat.

I think that there are serious pitfalls to juggling new opportunity exploration and current role responsibilities. What might you miss out on in your current role? You might be getting by day-to-day, but just getting by isn’t going to lead you to a promotion. Just the same, are you giving your all to exploring the new opportunity? I’d argue that people can certainly move through an interview process and successfully get the job without doing an appropriate amount of opportunity vetting. Simply put, the grass seems green, so they graze. However, after a few months, they realize that the grass isn’t greener and so begins the process of looking for something new all over again. Nobody wins in this scenario; the company is out the investment they put into the new team member, and the person has taken a few steps back, both professionally and personally.

I recently read “The Servant” by James C. Hunter, and it led me to contemplate how leadership intersects with grass is greener thinking. One of my key takeaways of the book is that leadership opportunities present themselves on a daily basis. It really doesn’t matter the position we have or where we are at in life. So, the question is, as we look for greener grass, are we being the best leader we can be? I truly am not criticizing because I don’t have the answer, but I think it’s worth pondering. If we slack a little in our current role, however minimal because we are looking for the next big thing (for ourselves), are we being a good leader? Or, if we happen to obtain that new opportunity, but ultimately find ourselves unhappy because the grass isn’t as green as we thought, are we being a good leader?

Don’t get me wrong:  As much as this sounds like a criticism of Gen Z’s insatiable desire for the next great opportunity, it isn’t. I graduated from college 6 years ago. I’ve worked at 3 different companies for an average of 2 years. Truthfully, I didn’t expect to move this much, and the jury is out on whether or not I think I’ve made the right decisions. I’ve seen a lot of positives in my moves, but I can’t overlook some of the negative impacts they have had on my career development either. I’d be remiss if I didn’t mention that I currently work in talent engagement. The grass is greener thinking keeps me in business. However, I urge you to really think about your career. Do you want to build a portfolio of experience, or is grinding in your current role perhaps better for the long-term? I don’t know, but you will.

All of this said, at the end of the day, sometimes you need to find greener grass 🙂

What are your thoughts?

Quintin Meek a talent consultant at Pillar Technology (part of Accenture Industry X.0). Also an active member of Detroit’s startup and tech community. Every day is something new and challenging, and I am learning more than ever before. I’m finding that I’ve become a lifelong student, and I’m excited to see how that continues to shape the road ahead.

Should You Be Promoted Every 3 Years?

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If you didn’t catch it this week, a job board executive came out with how often you should be promoted early in your career. Basically, he said it should be every three years. Do you agree?

Early-career employees should aim to get a promotion around every three years, according to Ian Siegel, CEO of ZipRecruiter. “If you aren’t moving up after three years, there is a problem,” he said.
Let’s say you start your new job right out of college at 22 years old.
First job title (Individual Contributor): HR Generalist 
Second job title at 25 years old: Senior HR Generalist
Third job title at 28 years old: HR Manager 
Fourth job title at 31 years old: Senior HR Manager
Fifth job title at 34: HR Director 
Sixth job title at 37: Sr. HR Director 
Seventh job title at 41: Vice President of HR
I’ve told this story before but I had a goal coming out of college that I wanted to be a Vice President by 35 years old. I spent the early part of my career chasing titles. I became a Vice President at 38. Upon becoming a VP at 38 I immediately realized it didn’t matter at all!
Titles are organizational-size specific. If you work for a 250 person company (or a bank or a startup) becoming a VP of whatever probably isn’t too hard. If you work for a company that has 25,000 employees becoming a VP is going to take some time. Also, are you really a Vice President when you have 2 direct reports, or when you are responsible for an organization of hundreds or thousands?
The reality is titles are basically meaningless to everyone except yourself.
I think Ian’s math actually works out for large organizations. If you start working for large companies, the three-year promotional cycle probably works out in most normal economic environments for above average performers who meet the following criteria:
  1. Have the desire to continually move up.
  2. Have the ability and desire o relocate.
  3. Have a specialized skill-set or education.
  4. Have a willingness to go cross-functional and learn all parts of the business.
  5. Have the ability to play the political game.

You don’t get promoted for just showing up and doing the job you were hired to do. Every idiot in the company can do that. Showing up doesn’t make you promotable.

There are probably a few things that can help you move up faster that I think most upwardly mobile professionals don’t know. You need to make your boss know that you want to move up and you’re willing to work with them to make that happen. Working with them doesn’t mean trying to push them out, it means you will work to push them up.

You need to have a developmental plan that your boss, and maybe the boss above them, has signed off on. This plan is your responsibility, not their responsibility. If you think it’s your bosses responsibility to make your development plan and push for your promotion, you’re not someone who should be promoted. Own your own development, with their guidance.

Understand that three years in an average. You will be promoted sometimes in six months and sometimes in six years. In some career paths you’ll be promoted three times in three years, but then not again for nine. The right amount of patience is critical in getting promoted. One of the biggest mistakes I made in my career was jumping companies for a title because I thought my current boss wasn’t going anywhere and three months after I left he was promoted and told me I was in line to take his spot. I loved that job! I had no patience.

Being promoted has nothing to do with time and everything to do with you putting yourself in a position to be promoted.

 

 

 

Ford Layoffs – “Hey, stay a few days and say your goodbyes!”

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A big announcement yesterday over at Ford where 7,000 or so white-collar workers will be getting laid off. For generations of automotive families, this is really anything new. You grow up knowing about once every ten years, the big autos will do some ‘right-sizing’ or reorganizations. The reality is, and other industries are much different, auto industries hire in good times like your drunk Uncle Lou buys drinks at the bar after he cashes his income tax return check!

In good times, there is nothing better than working in the automotive industry. Everyone gets hired for good wages, bonuses are good, and they throw money around like it’s monopoly money. In bad times, they ‘right-size’ and it’s not targeted, it’s pretty much we need to cut 10,000 people, make it happen!

Ford CEO Jim Hacket said this layoff is different, it’s not, but to prove the point he also said this:

He acknowledged saying goodbye to colleagues is “difficult and emotional.”

“We have moved away from past practices in some regions where team members who were separated had to leave immediately with their belongings, instead giving people the choice to stay for a few days to wrap up and say goodbye,” he wrote.

Wow, really!?! Thanks, Jim!

Honestly, though, it is a bit more humane, right? Basically what you say when you walk someone out immediately during a layoff is this:

  • Hey, you no longer have a job but thank you for all those years of your life and discretionary effort you gave!
  • Also, we don’t trust you, so get the hell out, NOW!
  • Also, if you know of any younger workers who can do what you do, but for 30% less, please refer them to us!

Now, I am not saying Ford is laying off older workers and keeping younger workers. That would be slanderous, and I would never say such a thing! You can look at the data for yourself! It is a bit ironic though how white-collar layoffs tend to impact higher paid, more experienced workers. Turns out experience only matters to a certain salary point, then we are mostly the same in terms of productivity and knowledge.

No, Ford is in a very competitive industry and very fast-changing industry, and while all these ‘more experienced’ workers made us a lot of money, we now need to hire a different set of skills for our next generation of products. We no longer need all these mechanical engineers (true) and we need many more electrical and computer engineering skill sets (also true). Also, we probably need less more experienced finance, human resources, marketing, and operations folks as well, for these new more technical products we are creating.

So, back to the actual layoffs. Do you agree with Hackett (no relation, since my name, is “Sackett” with an “S”, and not an “H” but I see the confusion if you’re dumb) on his layoff approach of treating the Ford employees a bit differently and letting them close up shop and not walk them out immediately?

My take:

This should be an individual management decision. Your manager knows if you’re a terrorists or not. If she believes you can act like an adult and not sabotage anything on your way out, she should be able to make that call. If she believes you’re a problem, she should also be able to make that call on walking you out immediately.

I don’t believe this should be an all or nothing approach. I’ve seen people who have done some very bad things when given the chance to ‘pack up shop” on their way out. When you take the livelihood way from a person, you really don’t know how they’ll react. Some will become desperate and take anything they can get, staplers, information, etc.

Most, the vast majority, will be sad and grieve but also be able to handle this news in a respectful manner, knowing they’ll probably need that manager reference to land their next spot.

Layoffs suck, even when done for the best reasons to save the jobs of thousands of others. They just suck. I feel awful for those Ford employees having to go through this, just as I did for the GM employees who had to go through this at the end of last year. Organizations are living, breathing things, and as such, tend to make the same mistakes as well do in good times and bad.

 

College Athletes: You better have some experience!

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My oldest son is so close to being off the payroll and graduating college I can almost taste it! Because he transferred schools after his first two years he has a couple of classes to make up, but he has a great internship this summer, so he’s going back to school in the fall to finish up his senior year.

He plays college baseball, so a bunch of his senior teammates in the same grad class as he did graduate this past weekend. I got to speak with a bunch of these parents who are now excited for their kids to find jobs. You know we all love to hire college athletes, right!?! Right?

Here’s the thing. College athletes work their butts off and put in more hours than you can ever imagine between their sport and their classes. The work ethic. The competitiveness. Etc. Is why so many employers search out college athletes to hire.

But, with all of that comes one big problem. Most college athletes use the summer to get themselves ready for the next season. Becoming a starter takes place because of the extra work you put in on the offseason. So, we find a ton of college athletes don’t actually have much on their resume upon graduation, except for the fact they played a college sport, which now that they are in the real work world has very little value for most employers.

I get it, we are sports obsessed in America. We think little Johnny and little Suzy are the next Olympians and we spend enormous amounts of time and money chasing these dreams. I’ve personally spent more time and money than probably 99% of parents out there!

If I take off my Dad hat and put on my employer hat, this isn’t all it’s cracked up to be.

Great Enterprise Rent-A-Car found success hiring college athletes to work as Manager in Training. By the way, that job sucks! But, if you can make it through the first couple of years, you can make a decent career out of it. But do you think anyone is going to college believing that they want to be a Manager in Training for a rental car company?

I look at the resumes of so many college athletes, as compared to non-college athletes and there is one glaring difference, and that difference isn’t one was an athlete and one wasn’t. It’s that the non-athlete, many times, has 3-4 internships with real companies, doing real jobs, getting real experience. That has real value to employers.

I Love that my son got the experiences he did in college athletics, but he was also smart enough to say I’m willing to give up training all summer, to get internship experience because, in the end, I’m not getting drafted. He’s in the minority. Most either work jobs that have nothing to do with getting a career, or don’t work at all, and then upon graduation are surprised to find out they aren’t as sought out as they were lead to believe.

So, if your kid is playing a college sport here’s my advice:

  1. Unless they are high-level D1 and have a legitimate shot at going pro and making real money, don’t let a college coach make your kid feel like they have to use their entire offseason to keep playing their sport.
  2. Get a real internship, at least one, before graduation that is in line with your degree.
  3. If you bought into the hype and the pressure and your kid now has no experience in the real world, it’s never too late to go and do an internship, even for free, to get real experience. Even after graduation.

Here’s the reality. When a hiring manager has an opening, especially for entry-level grads, they will see resumes with candidates who have multiple internships with big brands, and those candidates come across a very sexy! They will also see resumes of candidates who were athletes in college, and they will be intrigued. Almost always, the candidate with real-world experience will kick the ass of an athlete without experience in an interview.

Have fun. Play sports. Also, get some experience!

Has Your Job Lost that New-Job Smell?

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Was on the phone with a friend of mine last week talking about their new job.  He had all that passion you hear from folks who just start a job!  Everything is new, it’s cool, it’s fun, it’s engaging.  He said it’s like ‘that new car smell’, you want to be able to keep it as long as possible.

He’s right.  He’s a pro, he gets it.  He’s experienced enough to know the new job smell, like your car, doesn’t last forever. In fact, you probably have a one to a two-year window of enjoying that smell, until it becomes the grind.  That’s the challenge, right?  How do you keep that New Job Smell as long as possible?

It got me to thinking about how to extend the new job smell.  I to have been a victim of a job losing the great new car smell.  Here are some ideas for extending the great feeling of a new job:

1. Connect with people, frequently, from outside your company.  Why?  Because the grass isn’t greener, but you wouldn’t know that because you never talk with people who are on that grass!   When you’re out with people from other companies, what you realize quickly is it’s basically all the same.  We are all grinding.  It makes your job smell a little better when you return.

2. Connect to your industry.  I took a job once and immediately knew it was a wrong decision.  The culture suffocated me!  But, I had payments, I had kids, I had a career to protect, so I grinded it out.  How?  I threw myself into HR.  I started writing. I started volunteering in my profession. I connected more.  I got engaged more than ever, in a job I knew wasn’t the best fit.  I brought my new car smell can of air freshener with me to work each day!

3. Get involved with the business. HR job started losing its new smell?  Go out and get involved in the actual business of what you do.  If you make widgets, find out how those are made. Work with your operators.  When I worked for Applebees, 90% of what I did was HR related. The other 10%?  I washed dishes during lunch rush hours, I made Pico De Gallo, I learned how to mix drinks (okay, I already knew how to do that but it was fun!), I learned how to do training, I helped develop sales and marketing campaigns, etc. Operations have many pain points.  Uncover those and help fix them.

It doesn’t happen with every job, but most jobs come with that new job smell.  It’s completely natural for all of us to have an internal clock of when that job begins to smell old.  For some people it’s two years, some five, heck, for some it’s twenty-five!  The key is understanding that’s what it is.  It’s not the job, it’s you.  No, you don’t smell, it’s you believing the job now sucks when it’s probably just the same as the first day you stepped into your now junked up office.

Figure it out.  Clean it up.  Another new job isn’t going to solve this problem.

4 Ways to Enhance the Workplace for Generation Z

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The youngest talent populating the labour market belongs to a cohort called Generation Z; generally defined as anyone born after 1997. Now making up roughly 30% of the global population, the question has quite rightly been asked: how can we strategize to attract and retain these alien ‘digital natives’?

You will have already seen the researchers and think tanks throwing their scare-mongering claims at you, with each article making different assumptions for what an entire generation demands from their employers. Sounds ridiculous right? The reality is, being born in 1998 myself, even I can’t speak for the hundreds of millions of young people belonging to Gen Z. The irony is, as we explore what might enhance the workplace for Gen Z, in fact makes the workplace better for everyone.

  1. Training and development.

I think I’m safe in saying the concept of staying with the same organisation until retirement has long expired. A symptom of this change in labour market conditions is that job-hopping is a bigger concern than ever. Retention is an increasing challenge then, for a generation with the same lack of organisational loyalty as the millennials before them. Effective and frequent training & development is therefore a crucial factor in fostering a longer-term allegiance, by demonstrating your will to invest in their futures. Not only retaining an engaged Gen Z workforce, but an engaged workforce in its entirety.

  1. Student debt help.

For the Gen Z graduates of today, there is no doubt that student loan repayment will be a significant factor in their financial well-being, with the average cost of a 3-year degree sitting at £35,000. Solutions to address student debt makes employers immediately relevant, signalling empathy in a move that can really make an impact. Its not hard to see this offering a serious competitive advantage in attracting top graduate talent, and once again it’s not just Gen Z that benefits, anyone with a considerable amount of student debt will be more concerned with its repayment before making any meaningful retirement contributions.

  1. Mental and physical well-being.

Amid a generational mental health crisis amongst young adults, employers that can demonstrate what they are doing to promote cultures of openness and support will only surpass those who neglect the issue. The exact same goes for physical health and well-being, which is just as important and entirely interlinked. The common theme of empathy towards societal issues is clearly becoming a strategic tool in attracting and retaining Gen Z talent, and equally, ask yourself which generation doesn’t want their mental and physical well-being to be a priority?

  1. Exam help.

The importance of career-focused perks is again highlighted as we look at employers projecting empathy towards their current or prospective talent’s goals. Offering things like paid study leave, exam materials, or opportunities to take professional qualification exams in-house go a long way to achieving this. No question Gen Z’s are exam and development focused, but yet again we see desires that are not exclusive to one generation.

So perhaps my title was misleading, but hopefully we’ve stripped away the mystery surrounding what Gen Z wants. And at the same time highlighted that it’s very easy to look at Gen Z as making new demands, when really the uncomfortable truth lies in a historic lack of being strategically prepared incoming generations and emphatic around issues that are nothing new.

Josh Milton-Edwards is a fledgling HR professional mad about all things culture, engagement and wellbeing. I work for an award-winning best-practice culture department based in the UK. Soaking up every last bit of the experience before completing my HRM degree in 2019/20. Aiming high and can’t wait to see what more opportunities arise for the taking!