Category Archives: SHRM

7 Words Mathematically Proven to Get You More Hires!

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Wired recently worked with OkCupid and Match.com to find out which words were used on the most popular dating profiles on their sites.  Millions of data points were done for this data analysis and they came up with the most popular 1000 words.  What they came up with were the exact words to use in your profile descriptions to get the most clicks.

I’m going to take this one step further and say if these words attract singles to another single, I’m quite certain they would attract a job seeker to a job.  My theory being singles are also job seekers.  Okay, I hear you, just because some words might attract one person to another person doesn’t mean those same words will attract a person to a job – but it might.

It is my belief that we can totally re-write Job Descriptions in a way that is a lot less HR’ish, and much more real, which will make more people want to work in the jobs you have.  Here is one I put together for hiring a Recruiter for my staff.   The positive is, it lets us in HR get our ‘creative on’.

Let ‘s give it a shot. I’ll give you 7 categories of words that were mathematically proven to get more dates hires:

1. Active Words: Yoga, Surfing, Surf, hiking, athlete, etc. These words were popular because people want to be associated with things that are good for them. Do you highlight active things you do at your organization in your job descriptions?

2. Pop Culture Words: 30 Rock, The Great Gatsby, Homeland, Arrested Development, The Matrix, The Big Bang Theory, The Hunger Games, etc.  People want to work with an organization that has a personality.  Pop culture references in your JD give you a personality.

3. Music Words: (FYI – some of these could also be considered Pop Culture) – Radiohead, Nirvana, live music, guitar, instruments, etc .Does your organization have a musical preference? Why not?  Maybe you’re a little country, maybe you’re a little rock and roll, either way, it’s alright to let candidates know!

4. Calm Words: Ocean, meditation, beach, trust, respect, enjoy, planning, dedication, openness, etc. Words that project a feeling of safety and security. In today’s employment marketplace, don’t discount the value of your jobs based on how calm and secure the work is.  Anxiety is at an all-time high.  Having the ability to say “we’ve never laid off in our history!” could pay you huge dividends.

5. Food Words: Chocolate, cooking, foodie, pizza, sushi, breakfast, etc. Food is a gathering and sharing point in most cultures.  If you do food related things in your work environment it brings all of your people together. Everyone eats. Not everyone will do Yoga or want to watch movies.  Chili cook-offs, company happy hours, Donut Fridays, etc.

6. Descriptive Words: Creative, motivated, confident, driven, passion, awareness, etc. Most HR pros see JDs as a means to an end.  They’re a legal necessity.  We should be looking at them as mini-commercials for our jobs.  I would love to see a company go full video JD – nothing written, just watch our Job Description. 60 seconds of someone telling you what this job is.

7. Spontaneous Words: Tattoos, F*ck, wasted, kissing, puppies, sucking, lucky, etc.  Words that most people would never expect to see in a JD.  This word has absolutely no usefulness in a JD – that’s exactly why we put it in there.  It might not attract an older conservative candidate, but it might be just what a newer generation is looking for.

I’ve never met a senior executive that had a problem with any job description I wanted to write – not matter how bland or how crazy.  That being the case, why do we continue to write JDs that put people to sleep?

Maternity/Paternity Plans in 2016 #HRTF16

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Hey, gang! I’m at HR Tech Fest in Washington D.C. and so far there has been some exceptional content and keynote sessions!

One of those keynotes was given by Jim O’Gorman who is the SVP of Talent and Organization at Hulu. Jim spoke about the organizational evolution of Hulu going from startup to becoming a teenager. What I loved about the entire presentation was he works for a big brand, but he shared real world HR issues they have faced and how the solved them.

You don’t always get this from major brands. You usually get this very washed, clean view of how great everything is and perfect they are, and you leave really learning nothing. Jim gave solid ideas and examples of stuff any of us could do in our own shops!

One great idea he had was sharing their Maternity and Paternity programs that Hulu has recently put in place, and the challenges and results. Ironically, Dawn Burke and I just had this same conversation about her own HR shop and the challenges they have had with instituting a modern maternity program.

What does this have anything to do with an HR Technology conference!?

That’s the cool part. Jim, and Hulu, used their HR analytics and technology to prove that developing a new Maternity/Paternity program would increase engagement, loyalty and retention. The money it was going to cost, would come back in spades by the increase in these other metrics.

Sure it was the “right” thing to do, but it also have to make financial sense to the organization.

The Hulu program gives the primary caregiver 20 weeks of pay (12 weeks in a row – think the traditional FMLA time that is required but with pay), and 8 weeks of pay that can be used as transition time.  These 8 weeks is to be used to slowly transition those primary caregivers back into their work life.

Primary caregiver is defined as birth mother, same-sex parent who is going to primary caregiver or father if the father is going to be the primary caregiver.

On top of this, the secondary caregiver in Hulu’s program, traditionally the father, also gets 8 weeks of paid leave to use as they need to support the primary caregiver. That means a secondary caregiver can decide when this time needs to be used, within the first year of life of the child.

Hulu’s philosophy was we can’t build just one maternity/paternity program because everyone’s situation is different. It has to be flexible for all of our arrangements. Each family is different and unique, and if truly want this program to deliver our desired outcomes (increased retention, high engagement, and loyalty) we need to develop a program that is customizable for each person.

“Customizable”!? HR? Benefits? Policies?  Wait, that sounds different!

Sounds pretty cool to me. Sounds like the future of HR to me.

Combine great ideas with what our employees actually want and need with technology and organizations can make great things happen!

Check out HR Tech Fest – it’s their first year in the U.S., and they put on a really great conference. No detail was forgotten, the content was world-class and the attendees were highly engaged! I’ll be back!

The Most Powerful Talent Attractor

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We make talent acquisition much harder than it needs to be.  We focus on things like employment branding, candidate experience, recruitment analytics, etc. All important stuff, but a lot of this focus takes away from what’s really basic and critical to being great at acquiring talent.

At its core, the most powerful talent attractor is simply just being desired.

This might seem ultra-simplified to you, but it’s not. Think about yourself for just a moment.

When you get a call from a recruiter, yourself, about going to work someone place else, doesn’t that feel really good?  No, I mean, REALLY, good! “Oh my gosh, you guys, I got this call today, from ABC Company, and they tried to recruit me! I was like, heck no, I’m great here, but I thought it was funny, they wanted me!”

We Love to be wanted! It’s a basic natural feeling and emotion.

The key to great talent acquisition is getting your team and your organization to understand this. If TA would act more like the nerdy guy trying to get a date, and less like the super pretty girl acting like being interested is the farthest thing from her desire, we would be so much more successful!

But, we don’t. We act like candidates should want us. Not we should want them.

Now, imagine that same recruiting call to yourself. This time instead of the company wanting to recruit you, they actually say, “well, we’re not interested in you, but wanted to see if you could refer someone else at your company.”

How would that fell!? It would feel awful and you would be pissed!

We want to be wanted. We wanted to be desired.

If you can get your recruiters to have that mindset, you’ll be amazed at how much easier it is to pick up the phone and talk to candidates.  If we all just truly understood that the candidate on the other end of the phone was just like us, they just want to be wanted, recruiting them seems like a breeze.

“So, you mean I don’t treat them like I’m doing them a favor by talking to them?”

Now you’re getting it! Treat them like you really hope they’ll go on a date with you! Just don’t actually ask them for a date! Just think about your own personality in these terms of how you’re communicating to the candidate.

#SHRMtalent – Is This a Recruiting Conference?

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I’ve been pretty outspoken throughout the years about the lack of great Talent Acquisition conferences on the national stage.  There are some great local and regional recruiting conferences, like Recruit DC, Talent 42, Minnesota Recruiters and, of course, the Michigan Recruiters Conference.

I really love the folks at SourceCon, and they do a great job, but for many corporate talent acquisition pros, SourceCon can get really way too far into the weeds, and most will feel intimidated by what’s being discussed. ERE continues to trip over themselves and hasn’t never fully turned itself into that national TA conference.

This is my first time to SHRM Talent and I have to say SHRM is well positioned to create something really big for corporate Talent Acquisition leaders and pros!

Much of the content was on the same par you would find at any of the top recruiting conferences around the world. Of course, I’m doing a couple of sessions and people were highly engaged, asking great questions. Some of the others here include:

Johnny Campbell from Social Talent who had another super engaged session!

Chris Hoyt, the Recruiter Guy, sharing great information on Candidate Experience!

Dee Ann Turner, head of talent for Chick fil a, one of my favs, and say what you want about them, they hire super nice and friendly people, consistently, at every location I’ve ever been in.

Great Keynotes by Jim Knight and Kat Cole – again solid, solid, speakers and talent pros.

Chloe Rada, Recruitment marketing at Sodexo, talking employer branding.

And just a ton more talent practitioners sharing really solid information.

These are people you would expect to see at the top TA conferences in the world, challenging people with some really innovative ideas and best practices.

Of course, in a large national conference, you need content at all levels, so all of it won’t be for everyone. I’ve come to grips with that. I sat in a session and found myself wondering ‘how the heck did this person ever get picked to come to a TA conference?’ When you have 50 plus speakers, not everyone is going to be for every attendee.

But, for the most part, I’m thoroughly impressed with what SHRM put on, and you all know I don’t normally say that! There were around 1400 attendees at SHRM Talent, and I really thing SHRM can position themselves as the premier TA conference in the world, just as they’ve positioned SHRM National as the premier HR conference in the world.

What are the next steps for SHRM Talent, in my opinion?

  • They need a technology track – TA corporate pros are hungry to learn more about what technology can do for them.
  • They need a few more hardcore recruiting, sourcing speakers.  Some folks who will get into the weeds for those who desire that.
  • I would love SHRM play around with session times. An hour and 15 minutes is your parents conference presentation. Most attendees, now, would prefer TEDx style presentations. This becomes a logistical issue, but I think if you move speakers and not attendees, they could test some of these things. No one wants to sit for 75 minutes and hear speakers drone on.

I’m leaving Orlando encouraged about SHRM and the direction of SHRM Talent. Corporate Talent Acquisition is in desperate need of a great conference and SHRM might actually be able to fill this need for the future!

@SHRM Talent Management in Orlando – I’m Here, Are you?

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I’m speaking twice this week at SHRM Talent Management in Orlando.  SHRM’s TM conference is a combination of Talent Management and quickly becoming SHRM’s Talent Acquisition conference. The agenda content is about 50/50, with some really great Talent Acquisition speakers on the agenda.

I like the SHRM events from a speaker’s point of view because the attendees at SHRM are real-life in the trenches everyday HR and Talent Acquisition Pros. It’s not about being the most innovative, it’s about trying to get unburied and many times just surviving the day and week!  This is real HR and Recruiting.

I have a problem. I’m not sure how to solve it. Do you have some ideas?  A lot of ideas flow from conferences like this, and that’s my style of speaking. I want to give you a few things you can take back and start using immediately.  I’m not here to change your entire world. I’ve been in HR and Recruiting too long, to understand, one conference session isn’t going to change your world. But, I might be able to make a bit better.

My two sessions are – Moneyball Recruiting – The Simple Science Behind Great Hiring on Monday at 3pm. Think a lot of slides with pictures of Brad Pitt and me talking about how you can turn your recruiting into the Oakland A’s draft board. Did you hear me!? Brad Pitt slides!  My second session is Wednesday morning at 9:45am and is titled: See What’s Next. Be What’s Next. The Future of Talent Acquisition.  Less slides with Brad Pitt, but I threw in some slides of my cutest kid!

Shoutout to the SHRM folks for giving me the best time slots I’ve ever gotten at a SHRM conference! I feel like Steve Browne!

Let me know if you are around and we can meet up for a hug and Diet Mt. Dew – I’m on the Twitters @TimSackett or send me an email to timsackett@comcast.net.

 

Top 70 Applicant Tracking Systems (ATS) in 2016

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Ongig released this study this past week – The Top 70 Applicant Tracking Systems of 2016. This study is based on around 3300 employers around the world, most in the U.S.  To put that into perspective, there are over 200,000 employers in the U.S. alone with over 100 employees.

I use 100 employees, because once you get to that magic 100 employee number, usually at that point we see companies begin to purchase their first real HR technology – HR System of Record and an ATS. So, it’s a pretty limited sample, but better than anything else you’ll find, plus, it’s a good list of a possible 70 ATSs to take a look at. Also, realize, and I don’t have an exact number, but I would be there are well over 500 ATS systems on the market right now.

Here’s the list:

ATS 2015 Share
Taleo 36.43%
Homegrown 11.10%
Jobvite 8.58%
Kenexa – Brassring 7.56%
iCims 6.39%
ADP 4.79%
SAP-SuccessFactors 3.72%
PeopleFluent (Formerly PeopleClick) 2.52%
Silkroad 2.27%
iRecruitment/PeopleSoft 1.74%
Ultipro 1.67%
Greenhouse 1.67%
HRDepartment 1.28%
Newton Software 0.78%
Jobscore 0.50%
Lumesse 0.50%
WorkDay 0.46%
Lever 0.46%
PeopleAnswers 0.46%
Kronos 0.39%
Jazz.co 0.39%
HRSmart 0.39%
MyStaffingPro 0.35%
ContactHR 0.32%
Ceridian 0.32%
HireBridge 0.28%
PCRecruiter.com 0.28%
Force.com 0.25%
HealthCareResource 0.25%
ApplicantPro 0.21%
ATS OnDemand 0.21%
ApplicantStack 0.21%
HRMDirect 0.21%
eRecruiting 0.18%
Cornertone OnDemand 0.18%
Smartrecruiter 0.18%
CATS ATS 0.14%
SmartSearch 0.14%
Luceo 0.14%
Pereless 0.14%
Bird Dog 0.11%
GlobalSuccessor 0.11%
Hiredesk 0.11%
iApplicants 0.11%
TrueBlue 0.11%
Hyrell 0.11%
Bullhorn 0.11%
JobScience 0.11%
Vitae 0.11%
ResumeWare 0.11%
Navicus 0.07%
RecruiterBox 0.07%
Workable 0.07%
Recruiting.com 0.07%
Snaphire 0.07%
Tribepad 0.07%
ClearCompany 0.04%
Jobstreet 0.04%
Konetic 0.04%
Njoyn 0.04%
Selctrak 0.04%
SpeediARMS 0.04%
HireRabbit 0.04%
JJ Keller 0.04%
netMedia 0.04%
NovaHire 0.04%
PracticeMatch 0.04%
TeamWorkOnline 0.04%
PeopleAdmin 0.04%

Crazy, right?

Obviously, Taleo has a huge market share, and many large enterprise clients use them because of the integration with Oracle. Taleo has a giant built-in market.

More surprising for many would be the huge number of homegrown ATSs being used. I’ve seen so many of these, and almost every single one is awful! In fact, you can get a free ATS that is better than 99% of the homegrown systems being used today.

Another thing you’ll see, and it won’t change, is that the top enterprise level HRIS systems on the market, will also have a huge share of the ATS market – Orcale/Taleo, Workday, ADP, Kronos, SAP/SuccessFactors, UltiPro, etc.  Most of these ATS systems are designed for big, giant cumbersome talent acquisition processes. They are not the best ATS technology on the market, but HR executives who know nothing about recruiting, usually, just want integration. This is one major reason why most giant organizations fail at TA.

This list, alone, is why buying a new, or first, ATS system is so difficult. The choices are endless, and many of these on the list, are frankly, not very good ATS technology, some are brilliant. So, you can’t just buy what everyone else is buying, because that is a major trap as well.  So, do your research, and if you still feel lost, find someone who actually knows this technology!

At the very least, before you sign the contract, talk to current customers of the ATS that are at all stages – current implementation, a year into using it, seasoned users. Also, talk to people that have left them in the past year and find out why. If the ATS vendor won’t help you find these contacts, run away from them!

Thanks to Ongig for putting this together – cool stuff, if you’re a geek like me!

T3 – Elevated Careers

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This week on T3 I take a look at new careers site being developed by dating site eHarmony, called Elevated Careers. I actually reviewed them back in October of 2015 at the HR Technology Conference, but they were in beta. They had their big launch recently, so I wanted to remind folks to check them out now that it’s live!

I was at the launch and learned a few things to add:

  • Dr. Warren is super passionate about making this work. He truly believes Elevated Careers can match companies and candidates for the right fit.
  • Organizational Fit is still something that organizations haven’t figured out. Which makes this a giant market that is basically untapped.
  • Elevated Careers is taking great care not to become a job site for eHarmony.

Elevated has taken the successful compatibility matching technology of eHarmony that is responsible for 438 marriages per day – that’s 4% of all marriages in the U.S. per day! – and applied the same scientific methods to match employees with jobs and companies. Just as eHarmony came about because Dr. Neil Clark Warren knew there had to be a better way to finding love than just luck, Elevated believes that if jobs and employees are matched based on compatibility, people will be much more satisfied and fulfilled in their jobs, and companies will have higher rates of employee retention, motivation, engagement, and productivity.

If you’re like me, the first time I heard of Elevated Careers, I chuckled a bit. I admit, I’m sophomoric and a twelve-year-old at heart! Once I got a chance to see the product, and smart minds behind it, I was chuckling for a different reason. These folks know what they’re doing, and they have a giant captured audience to leverage. Think what you want about dating sites, but they know how to build trust, get massive amounts of data on their members and at that point is just a matter of leveraging that data.

5 Things I really like about Elevated Careers:

1. Elevated Careers gets what most career sites don’t even focus on – Fit Matters!  Their backbone is a freaking dating website; they’re going to be better at matching and fit than almost anyone!

2. eHarmony has been public about making this work. This bodes well for ensuring they’ll get the investment needed to make a great product. The UI is already very tight and intuitive. They made a very easy to use product.

3. Elevated will have a unique talent pool to leverage, that is unlike any other product on the market. You won’t be able to contact dating website members, that would kill that brand, which they have to very protective over, but you will be able to market to those members through Elevated.

4. Their fit technology will give candidates a Compatibility Score. This will help candidates know how well they will potentially fit with a potential company, but also show them where and why they fall short.

5. The job function is more than just an aggregator, as organizations will have to validate themselves before their jobs will show up in search. This way candidates know the jobs they’re applying for are current and up-to-date.

Having trouble hiring people that fit your company and culture?  Give Elevated Careers a demo and see what they’ve got.  The science behind their product is proven and very strong. They just might have found the secret sauce for organizational and job fit!

T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on T3 – send me a note.

Rerun – Your Going Away Party

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It’s Spring Break in Michigan, so I’m going to step away from the daily grind and throw some Reruns at you! You guys remember Rerun, from What’s Happening? (look it up, kids!) So, enjoy the Reruns, they’re some of my favorites!

Originally ran January 2011 – I like to use a lot – of – dashes – in my writing in – early – 2011!

I think like everyone, I want to be a good leader.  I think like any leader, the definition of good is dependent on who is listening to your message, and what they take away from that message.  Leaders are constantly asked to walk a fine line – do what is right for the business and do what is right for our employees.

Most of you know, these two things don’t go in opposite directions but run parallel in the same direction (although many times, our employees don’t feel they are traveling in the same direction).  It’s not one or the other – business vs. employees – it’s both.  You need the health of both groups, one can’t live without the other – although – sometimes both sides think that one can live without the other.

In my 20 years of professional background, I think what I’ve learned from watching both good and bad leaders is that your ability to walk that fine line successfully – determines your fate.

It’s a very small margin for error.   You must be fair, consistent and above all communicate in an upfront, transparent way when you can.   Before I was put into a leader position – I didn’t get this fine line.  I would be frustrated with my leaders – why didn’t they support us more, why did they seemingly always support the business?  I vowed, when I was a leader, I’d be that person they didn’t have the courage to be.

It’s funny how careers have a way of giving you what you ask for!

The best HR leader I ever worked for gave me some advice, and frequently I reach back for it.  He said,

“Tim, employees will never throw you a party when you take something away.  But if it is the right thing to do, then you have to do it.  Because they will throw you a going away party when you get fired for not doing the right thing.” 

He wanted to know if I wanted to be the kind of leader that employees wanted to throw a party for or a kind of leader that didn’t want employees to throw a party for.

I think, I can do without the party.

The Key to Handling High Maintenance Employees Like a Pro

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Do you know the one piece of HR technology that hasn’t been created, yet? The Diva Detector!*

Wouldn’t that be nice? “Hey, Mr. or Ms. Candidate, please look into the DD 2.0 and don’t blink….Yeah, looks like you’re a straight-up diva, and sorry, but we’re fully loaded up on those at the moment. Please feel free to test again in 30 days. If your diva levels come down to just a know-it-all, you’ll be reconsidered!”

We tend to hire high maintenance employees because they’re very good at hiding their diva-ness during the interview process. Sometimes they even hide it through the probationary period of their employment. Those are the really hard-to-handle ones because they know they’re divas and hide it long enough to make your life difficult.

The question is, what do you do once you have a high maintenance employee?

I’ve had to deal with this in every single HR stop of my entire career, usually with a line out the door waiting to one-up each other on who has the biggest diva flag.

The thing about high maintenance employees is they usually want more attention than a normal employee. It’s this need for attention that drives you nuts, their manager nuts and all the other employees around them.  The key is getting them to focus on what the organization needs from them, not what they need from the organization. So, how do you do that?

Well, usually, high maintenance employees become a problem because their direct supervisor doesn’t stop this issue immediately when it comes to light. But, this is common, especially with new hiring managers, so it’s critical to work with them and help them become better managers.

High maintenance employees are at their best when they can divide you and the hiring manager. You can’t allow this to happen. You have to make a plan with the hiring manager and stick to it. The best way to box in a high maintenance employee is to never allow them to play two parties against each other. “Well,” they might say, “my boss said I could lead, then Jenny just took over, and I’m the one…”

You see where this is going!

As soon as this starts, you just need to say one thing, ” I’m going to call in your boss and Jenny so we can all talk.” To which they’ll probably say: “You don’t need to do that. You’re in HR! I thought this was confidential!”  (I love that one, by the way. I’m not a lawyer, I’m an HR leader, there’s a big difference.)

My reply to this, delivered in very calm, even-keeled manner is, “I can see this is very important to you, so I don’t want anything to get misinterpreted, it’s best that we get all of us together and get on the same page.”

High-maintenance employees hate to be on the same page because they get their power from the lack of communication within organizations. So the best way to limit their impact is to get everyone in the same room and nip the issue in the bud before it gets way out of hand.

(*Remember how I mentioned how great a Diva Detector would be? This isn’t exactly that…but Jellyvision’s unique recruiting process is a pretty close second. Check out how they weed out divas and slackers right here. It’s good stuff.)

2 Minutes with Tim! SHRM-SCP or HRCI-SPHR?

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Hey! guys, I’m trying a new platform out this week called Anchor.FM which allows me to post audio right on my blog, and if you have the Anchor App which you can download for free from the App Store for iPhone, you can easily respond back.

Here’s how it works – I have 2 minutes to tell you anything I want. You have one minute to tell me I’m full of hot air! It’s really that easy. Check it out! Either way, you can listen by just pushing the play button below.

This week, I decided to discuss if you should get your SHRM-SCP or HRCI-SPHR. I was asked this question this week via private message and thought others would love to join the conversation.

Let me know what you think about the audio post in the comments!  Anchor is made for people like me – a face made for radio!

I love the idea and think it could be a great way to post every once in a while, or a regular Thursday edition, who knows!