2018 Talent Acquisition as a Career Survey! Take it now! @ATAPglobal

I need your help!

As you may know, in 2018 I became the President-elect for the Association of Talent Acquisition Professionals (ATAP). I’m pretty proud of that because I love our industry and spend countless hours advocating for Recruiting and TA pros worldwide.

One of the member benefits of joining ATAP is access to some great data and research. Our most recent project is our inaugural Talent Acquisition as a Career 2018 survey. This survey is meant for any and all Talent Acquisition and Recruiting professionals, including ATAP and Non-ATAP members.

So, PLEASE take a few minutes and complete the survey!

The results should provide us great insight into how TA professionals truly feel today about their roles and their opportunities to be successful in their TA career. We will be sharing the results of this survey publicly first at the Spring ERE Conference in San Diego (April 2-4, 2018), and then on the ATAP website.

Please do me this favor and take the survey. We are trying to get over 1,000 responses! Click here for the survey.

ONE MORE THING:

What the heck is ATAP?!? I get asked this question almost daily. ATAP stands for the Association of Talent Acquisition Professionals. Founded in 2016, ATAP’s mission is to develop a body of unified educational, ethical and measurement standards, advocate on issues that impact those in our profession, and build a global community of inspired and informed professionals. Not only am I a member, but I’m the President-elect (Hair Club for Men joke!) You should be one too – Join Here – use my code to get $5 off your first-year “ATAPDISCTS”! 

Generational Profiling – The Newest Trend in Recruiting!

We all have heard and know what Racial Profiling is, right?

Well, we get to add something new to our toolbox in recruiting, Generational Profiling!

Targeting someone because of their race is awful and illegal. Targeting someone based on their age is no different. It’s called it Generational Profiling and we are in the middle of an epidemic.

Take a look at the average age of these super popular tech brands:

You don’t have to be a genius to understand what’s going on in hiring in these companies. Remember a couple of years ago when we all got hot and bothered because Facebook and the like weren’t hiring women? Please educate me on how this is any different.

If the world, especially our work world, is moving to more and more of a technology focus, what are organizations doing to ensure they hiring for diversity across generations? I’ll tell you! Nothing! It’s not on the radar of 99.99% of organizations. We don’t give a crap if we hire older workers or not.

But, TIM, you don’t understand, older workers don’t get tech and they don’t want to work in tech!

Really?

Here are some fairly significant tech companies, compare them to the ones above:

27 years old average age of employees to 38 years old average age employees is statistically significant in a giant way!

IBM, Oracle and HP value the diversity of generations in the workplace, and are probably more likely to not be generationally profiling when hiring.

You hear “Generational Profiling” when CEOs of Fortune companies speak at shareholder meetings. They will say things like: “We need to ‘modernize’ our workforce”. They aren’t talking about re-skilling, they’re talking about getting younger, believing that’s their real problem. These old farts can’t do what we need to be done.

So, what do you do about it?

We, talent acquisition, need to start calling this crap out! If your hiring managers weren’t hiring women or minorities because of poor ‘cultural’ fit, you would call them out.

In Generational Profiling, ‘poor cultural fit’ equals ‘overqualified’. “Yeah, I don’t want to hire Tim because he’ll be bored in this role.” Bullshit. You don’t want to hire Tim because you might be challenged by having someone on your team that knows something you don’t!

We have the data to show generational profiling. You can put a report together that shows each hiring manager by age and years of experience, then show the exact same thing for their team, then show the candidates presented in the same manner. A really interesting thing will happen! You’ll instantly see which managers are profiling hires by age!

-Tim is 27 and has 6 years of experience post-college.

-Tim’s team’s average age is 24 and has 3 years post-college.

-Tim’s interviews selected average age is “X” with “X” experience.

-Tim’s interviews declined average age is “X+” with “X+” experience.

Stuff just got real!

No one, and I mean no one, likes to be called a racist or a sexist. Our hiring managers should feel the same way if they were called and ageist, but they’re not. We need that to change.

By the way, you will see this in promotions as well…

9 Ways IBM (and the rest of us) Should Be Reinventing Talent @IBMWatsonTalent

Amber Grewal is the Head of Global TA for IBM. It’s a big job. She posted on LinkedIn recently and gave her 9 ways IBM is reinventing recruiting. It’s pretty good. I’m not sure she wrote it. My experience is with giant corporations that they rarely would ever allow one person to post something so big on a social platform, but I’m sure she got in her ideas with some ‘corporate’ wordsmithing, either way, I liked it.

I like when large organizations put HR and TA leaders out in front of the brand. That’s always a risk. I like that IBM is taking that risk. They’re a big player in the HCM/TA tech space, and if you want my attention, give me less PR and marketing pitches, and more practitioner know-how!

Here is the infographic that “Amber” put together:

I’ll go through and give you my comments on all 9:

1. Upskill the Recruiting Function – Oh hell yes! The main problem with corporate recruiting is very little actual recruiting actually takes place. A whole lot of administering the recruiting function takes place. When need to flip those two things!

2. Horizontally Source – This is the Talent Pipeline. The problem with maintaining Talent Pipelines is they’re very expensive. I would rather see an On-demand sourcing function, than a pipeline function, but I like that Amber to be trying to marry the two in a ‘ready-now’ fashion.

3. Work Agile – I think what Amber is saying, and I love it, is not all requisitions are created equal. Some jobs we fill are more important and have more impact on the organization. Yes, yes they do! So, do those things first and do them fast, to maximize the impact!

4. Create a Recruiting-First Culture – This would be my #1. Talent Acquisition doesn’t own recruiting. Hiring managers own recruiting. I can help you staff your department, function, location, etc., but ultimately, you as the leader must own it. If you can get here in your organization, you’ll be great at talent acquisition. The next step is then getting every single employee to understand their role and significance in constantly attracting talent to the organization.

5. Trust-based Hiring – Yeah, I’ve got nothing. Honestly, this is a large, enterprise-level organizational issue. Here’s what happens. Manager A has a great talent, but that talent is being underutilized in their group. Manager B desperately needs the talent Manager A has. Manager A should, for the betterment of the organization, give up their talent to Manager B, but they don’t because they believe they won’t get the talent they need in return. This happens constantly in giant organizations, and it sucks.

6. Proactively Source – Maybe a good first step here would be to first ‘actually’ source! 😉 I like that Amber is focusing her team on certain things the organization needs. Hey, we suck at hiring females in tech roles! Cool, let’s make that a priority and specifically use a rifle approach to go out and get more females in tech roles. That’s just good recruiting. Might want to work with HR to ensure those females will feel like they actually belong as well, when they get into those roles or you’ll never get off that treadmill.

7. Cognitively Assist Candidates – Thanks for joining Marketing! This is where an LI post becomes a commercial and I would bet my entire salary (as a writer) that Amber didn’t actually have this on her original list! This one is supposed to be about Candidate Experience and I’m sure that’s what Amber had, but this is where Watson got shoved in. Not saying that’s bad, but it doesn’t sound like a practitioner put #7 together.

8. Personalize Offers – More Watson, but I will say personalization across the recruiting process is the key to reinventing recruiting. We all want to be recruited like a five star running back to Alabama. We want that experience. It doesn’t matter what role you get hired for, you want to feel like the most important person in the world to that company.

9. Interview with Cognitive – Okay, more Watson, but this is where I’m a huge fan! Very, very, very rarely will you go wrong when hiring smarter people who can process information faster. This doesn’t mean hiring only people who have a GPA of 3.5 or higher. There isn’t a ton of correlation between GPA and actual cognitive processing speed. Go find great cognitive pre-employment assessments and hire smart, it won’t let you down. Apparently, IBM has something like this called Watson or something, check it out.

Amber, thanks for putting this together! It’s a really strong plan for other TA leaders to follow!

 

Is Your Organization Using HR Tech for Good or Evil?

Right before Christmas when things were crazy and no one was paying attention, something happened in the HR Tech world that didn’t get much press. This happens at certain times. It’s why corporations, governments, etc. release bad news on Fridays at 5 pm. It gets buried during the weekend.

The thing that happened was the announcement that many companies (Amazon, Verizon, UPS, and even Facebook themselves) were using Facebook Ads to exclude older people from applying for their jobs! That’s big news, right!?

If these same companies were using the exact same technology to exclude females or African Americans, don’t you think the world would have stopped, if only for a second until Trump tweeted again!? I think it would have, but it didn’t.

From the article:

A few weeks ago, Verizon placed an ad on Facebook to recruit applicants for a unit focused on financial planning and analysis. The ad showed a smiling, millennial-aged woman seated at a computer and promised that new hires could look forward to a rewarding career in which they would be “more than just a number.”

Some relevant numbers were not immediately evident. The promotion was set to run on the Facebook feeds of users 25 to 36 years old who lived in the nation’s capital, or had recently visited there, and had demonstrated an interest in finance. For a vast majority of the hundreds of millions of people who check Facebook every day, the ad did not exist.

Verizon is among dozens of the nation’s leading employers — including AmazonGoldman SachsTarget and Facebook itself — that placed recruitment ads limited to particular age groups, an investigation by ProPublica and The New York Times has found.

The ability of advertisers to deliver their message to the precise audience most likely to respond is the cornerstone of Facebook’s business model. But using the system to expose job opportunities only to certain age groups has raised concerns about fairness to older workers.

So, is this right? Well, Facebook seems to think so:

Facebook defended the practice. “Used responsibly, age-based targeting for employment purposes is an accepted industry practice and for good reason: it helps employers recruit and people of all ages find work,” said Rob Goldman, a Facebook vice president.

“Age-based targeting for employment purposes is an accepted industry standard”. Really!? Well, in one way it is. But only if you’re doing it for good, not evil! If you are out trying to specifically recruit older people because you lack an older population in your workforce, then “yes” that is accepted.

If you don’t want older people, because they don’t fit your culture, then “HELL NO” it’s not an accepted standard!

The holidays came and went and all of this is forgotten because we don’t care about older workers. That’s a fact. We treat older workers like garbage in America. Once you reach 50 years old in America, you become stupid and worthless to hiring managers, even when those hiring managers are over 50!

We would have killed Facebook if they said it was an “industry standard to run ads for only white dudes”. But they are running ads for only young people and that is now an industry standard.

It’s not. It’s prejudice. It’s wrong. It is not an industry standard. Segmenting recruitment marketing is tricky. We have to be responsible enough to know when you exclude a certain group, that better not be an underrepresented group in your workforce and not the majority of your workforce (Facebook!).

So, what do you think? Industry accepted standard or bad recruitment marketing practice? Hit me in the commnets and let me know!

Reference Checking for Employment is Dead!

I remember when I started my first job in Talent Acquisition and HR, I totally believed checking references was going to lead me to better, higher quality hires. My HR university program practically drilled into me the belief that “past performance predicts future performance.”

For all, I knew those words were delivered on tablets from Moses himself!

After all, what better way is there to predict a candidate’s future success than to speak with individuals who knew this person the best?

And it’s not just anybody: It’s former managers or colleagues who have previously worked with this person – directly or indirectly – and have a deep understanding of how they have performed, and now telling me how they will perform in the future.

Grand design at its finest.

About 13 seconds into my HR career I started questioning this wisdom. Call me an HR atheist if you must, but something wasn’t adding up to me.

It was probably around the hundredth reference check when I started wondering either I was the best recruiter of all time and only find rock stars (which was mostly true) or this reference check thing is one giant scam!

Everyone knows the set up: The candidate wants the job, so they want to make sure they provide good references. The candidate provides three references that will tell HR the candidate walks on water. HR accepts them and actually goes through the process of calling these three perfect references.

When I find out that an organization still does reference checks, I love to ask this one question: When was the last time you didn’t hire someone based on their reference check?

Most organizations can’t come up with one example of this happening. We hire based on references 100% of the time.

Does that sound like a good system? Now, I’m asking you, when was the last time your organization didn’t hire a candidate based on their references?

If you can’t find an answer, or the answer is ‘never’, you need to stop checking references because it’s a big fat waste of time and resources! There’s no “HR law” that says you have to check references. Just stop it. It won’t change any of your hiring decisions.

NEW WAYS OF CHECKING REFERENCES THAT CHECKOUT

So, how should you do reference checks? Here are three ideas:

1. SOURCE YOUR OWN REFERENCES

Stop accepting references candidates give you. Instead, during the interview ask for names of their direct supervisors at every position they’ve had. Then call those companies and talk to those people. Even with HR telling everyone “we don’t give out references,” I’ve found you can engage in some meaningful conversations off the record.

2. AUTOMATE THE PROCESS

New reference checking technology asks questions in a way that doesn’t lead the reference to believe they are giving the person a ‘bad’ reference but just honestly telling what the person’s work preferences are. The information gathered will then tell you if the candidate is a good fit for your organization or a bad fit — but the reference has no idea.

3. USE FACT CHECKING SOFTWARE

Google, Facebook, LinkedIn, etc. have made it so candidates who lie can get caught. There is technology being developed that allows organizations to fact-check a person’s background and verify if they are actually who they tell you they are. Estimates show that 53% of people lie on their resume. Technology makes it easy to find out who is.

Great Talent Acquisition and HR pros need to start questioning a process that is designed to push through 99.9% of hires. Catching less than .1% of hires isn’t better quality. It’s just flat out lazy.

Start thinking about what you can do to source better quality hires and your organization might just think you can walk on water.

Your turn: What are your tips for checking references?

It’s Really Hard to Judge People?

I was out walking with my wife recently (that’s what middle-aged suburban people do, we walk, it makes us feel like we are less lazy and it gets us away from the kids so we can talk grown up) and she made this statement in a perfectly innocent way:

“It’s really hard to judge people.”

She said this to ‘me’!  I start laughing.  She realized what she said and started laughing.

It’s actually really, really easy to judge people!  I’m in HR and Recruiting, I’ve made a career out of judging people.

A candidate comes in with a tattoo on their face and immediately we think: prison, drugs, poor decision making, etc. We instantly judge.  It’s not that face-tattoo candidate can’t surprise us and be engaging and brilliant, etc. But before we even get to that point, we judge.  I know, I know, you don’t judge, it’s just me. Sorry for lumping you in with ‘me’!

What my wife was saying was correct.  It’s really hard to judge someone based on how little we actually know them.

People judge me all the time on my poor grammar skills.  I actually met a woman recently at a conference who said she knew me, use to read my stuff, but stopped because of my poor grammar in my writing.  We got to spend some time talking and she said she would begin reading again, that she had judged me too harshly and because I made errors in my writing assumed I wasn’t that intelligent.

I told her she was actually correct, I’m not intelligent, but that I have consciously not fixed my errors in writing (clearly at this point I could have hired an editor!). The errors are my face tattoo.

If you can’t see beyond my errors, we probably won’t be friends.  I’m not ‘writing errors, poor grammar guy”.  If you judge me as that, you’re missing out on some cool stuff and ideas I write about.

As a hiring manager and HR Pro, if you can’t see beyond someone’s errors, you’re woefully inept at your job.  We all have ‘opportunities’ but apparently, if you’re a candidate you don’t, you have to be perfect.  I run into hiring managers and HR Pros who will constantly tell me, “we’re selective”, “we’re picky”, etc.

No, you’re not.  What you are is unclear about what and who it is that is successful in your environment.  No one working for you now is perfect.  So, why do you look for perfection in a candidate?  Because it’s natural to judge against your internal norm.

The problem with selection isn’t that is too hard to judge, the problem is that it’s way too easy to judge.  The next time you sit down in front of a candidate try and determine what you’ve already judge them on.  It’s a fun exercise. Before they even say a word.  Have the hiring managers interviewing them send you their judgments before the interview.

We all do it.  Then, flip the script, and have your hiring managers show up for an interview ‘blind’. No resume beforehand, just them and a candidate face-to-face.  It’s fun to see how they react and what they ask them without a resume, and how they judge them after.  It’s so easy to judge, and those judgments shape our decision making, even before we know it!

 

The Future of Sourcing is Here!

So, yeah, the future of Sourcing, as a function, is not Artifical Intelligence (A.I.).

I know that makes a ton of folks working in Sourcing really excited to hear! For the past year, all Sourcers have heard is that the Robots are coming to take your job. That is incorrect.

The correct version is that the robots are going to take most of your job.

Wait, what?!

Yeah, I know it sucks, but horses don’t pull carts anymore and they made out just fine.

Look, the reality of sourcing is that most sourcing technology on the market today, is better at sourcing than over 90% of actual Sourcers working in the sourcing function. No, not you SourceCon geeks! The true specialist will always have jobs.

When you take the current sourcing tech on the market, add in the A.I. component, you now have a tech landscape that can automatically take your openings, go out and find candidates on the internet, job boards, your own ATS database, etc., contact them to see if they’re interested, then deliver activated candidates to recruiters. And, the tech does this 24/7/365, without bitching about not having a LinkedIn Recruiter seat.

Yes, that is current reality.

So, what’s the Future of Sourcing?

Say, hello, to my little friend! The Telephone!

The future of sourcing is connecting with those millions of candidates, who don’t have a social footprint on the web, or at the very least don’t have enough of a social footprint to ever show up in any kind of crazy search you could dream up.

It’s Larry the Engineer, sitting at his desk in Detroit, MI. Larry works at GM, 20 years experience, hates Facebook, doesn’t have a LinkedIn profile, and doesn’t attend conferences or his former college events. Larry is a candidate ghost. Larry sits in a large sized office space with 35 other engineers who all do similar stuff. You know probably 25 of those engineers. You know nothing about Larry.

You only find Larry one way.

Step 1: You map out that group. You find someone on the inside that tells you about the 35 engineers. You then start piecing it together and find out you can only find 25.

Step 2: You start asking all 25 for referrals. Who do you work with? Who is great in your group? Who doesn’t anyone know about, but they should? Etc.

Step 3: You cold call Larry. You do your Sourcing magic in getting Larry really excited about going to work for Ford.

Welcome to the future of Sourcing.

The robots can’t do this. This is the real future value of sourcing.

Sounds super old-school doesn’t it!? That’s because it is. Turns out, we can find almost anyone online. The “almost” portion accounts for about 25% of the adult population. That’s about 40 Million adults in America alone that the robots won’t find, and neither will your searches. These are people you have to dig up manually, the old school way.

Okay, I’ll tell you the new old school way will be better because you can use texting and messaging and whatever else the kids are using to communicate. But, your real value as a sourcer will not be picking off people who are now online that any robot can find. Your real value will be networking your way to that talent that has no social footprint.

My mom, who started recruiting in the 1970’s would be today’s greatest sourcer! She could talk anyone into giving her anything. If you knew ten people, she could get you to make an additional one up, so she had eleven names and numbers. Your ability to get more referrals of people no one else knows about is the future of sourcing.

Everything that is old is new again.

Corporate TA is Doing Contract Hiring All Wrong!

In every university on the planet in every Economics 101 class, professors teach a very simple concept of FIFO (First In, First Out). It’s basically meant to describe the way products/material move through a system. There are two basic types, FIFO and LIFO (Last In).

FIFO is you get some supplies shipped to your warehouse, but you first use the supplies you already have in your inventory.  LIFO is you get those same supplies shipped to you, but instead of using the inventory you already have, you first use this new inventory to fill orders.

Unfortunately, in Talent Acquisition we really haven’t figured out the basic economic theory when it comes to Contract labor.

We’ve built Vendor Management Systems (VMS) and Managed Service Provider (MSP) which we thought were the answers to our prayers, but I find most corporate TA leaders and most vendors being pushed through these systems, are unsatisfied with the results on both sides.

So, How Do We Fix It? 

The pain point in bad contract hiring is caused by speed!

Yes, that same speed we desperately want is causing us to hire poorly!

Stick with me. VMSs work as a middle person between vendors and corporate TA. They’re basically a wall so your hiring managers and TA pros aren’t taking a million calls a day from bloodsucking recruiters.

VMSs have tried to fix quality issues, but the reality is in their veal to deliver talent quickly, that get caught in this LIFO dilemma. Almost every VMS on the planet runs their submission process in the same way:

  1. Job requisition goes out to suppliers
  2. Suppliers have some sort of limit of candidates they can put in (like 3 each), and the requisition has a limit of submissions it will accept as in total from all suppliers (like 25)
  3. Suppliers are on the clock to put candidates in before the competition puts them in.
  4. Riot mentality ensues and suppliers put the first garbage they can find into the system for fear of missing out.
  5. The “first-in” candidates are interviewed and a candidate is hired on contract.

The hiring manager is told this the best talent available, sorry, you’ll have to do.

This is a lie. 

One small change by VMSs and corporate TA could easily fix this problem. Do everything exactly the same way you’re doing it now, but don’t allow any vendors to submit talent for 48 or 72 hours. With this ‘window’ of time, your vendors would actually contact more talent, better talent, and not have the fear of missing out in shoving talent into your system as fast as possible. They would still be limited to three, but now they could actually select their three best – NOT – the first three they get in touch with.

Simple. Easy. Effective.

The two or three days of waiting, is nothing, compared to the increase in candidate quality you would get.

The contract hiring world has actually gotten to the point where it moves too fast. Too fast to give recruiters a chance to find the best talent that is interested in your openings. Indian call center recruiting shops are killing VMSs because of how they are set up. It’s all about meeting a number, it has nothing to do with actually finding great talent for your organization.

Contract hiring is increasing in all markets. This isn’t going away, so we need to find better ways of doing this. As you look into 2018 and beyond, and start to analyze your total workforce (ftes, contractors, temps, consultants) the portion of the total that will be contingent is growing. The more it grows, the better quality you need to have. Moving fast is great until it isn’t.

Company aren’t hiring the best contract employees they can right now, they’re hiring the fastest. There’s a big difference between those things.

The Talent Acquisition Trends You Need to Focus on for 2018!

Hey gang!

My buddy, Kris Dunn, and I will be leading a free webinar tomorrow talking about the talent acquisition trends you should be focusing on in 2018 that will have the fastest and most lasting impact to your talent strategy success.

Artificial intelligence, Google for Jobs and other hot topics are dominating conversations across the recruitment industry. But at the end of the day, do they really impact your business?

With new recruitment trends popping up all the time, you need to know which ones are worth getting behind — and which fleeting ones you can afford to ignore. Most importantly, you need to be able to cut through the noise and align your business around strategies that will position you firmly ahead of your competition in 2018 and beyond.

Talent acquisition experts Tim Sackett and Kris Dunn will join CareerBuilder’s Scott Helmes to address these issues and more in a new CareerBuilder webinar, “AI, Google for Jobs & More: Talent Acquisition Trends You Need to Focus on in 2018 (And Buzzwords to Ignore)” at 1 p.m. EST on Tuesday, Dec. 5th. (That’s tomorrow!) 

You will walk away with:

  • Tips on how to position your business to have the best staffing and recruiting year ever in 2018
  • Insights on key talent acquisition and staffing trends — and how they will impact your business
  • Strategies to be more efficient and productive so you can show 2018 who’s boss

Register Now

Come join the conversation and start off 2018 on a great path of recruiting success! 

4 Things Great Recruiters Do Every Day!

I’ve hired over one hundred recruiters in my career.  Not a ton, but a pretty good sample size.  I’ve had some of those hires go on to become great Talent Acquisition pros, as well as some who have completely bombed in the profession.  It’s not an easy profession to be successful at, but I’ve seen some basic things that the most successful recruiters, I know, do every single thing day:

  1. Daily motivation. Great recruiters are self-motivated by nature, but the best ones still find ways to give themselves that extra little kick every day. It might be one client or job order they decide they will close on that day. It might be an activity number they challenge themselves with for the day.  It might just be re-centring on a larger overall goal they are chasing and what they’re doing in that day will mean to reach that goal.
  1. Critical of their own work. The best recruiters I’ve worked with own their orders, candidates, interviews, etc. There is no blame.  An interview is a no-show, they own it.  They can look inward and go, next time I won’t have this happen because I’m going to do that one more thing to ensure it’s successful.
  1. They step up. Hey, guys, we have a really critical position that just came open from a hiring manager, who wants it? The best recruiters always step up and want to work those high profile openings.  They want the challenge, and they are comfortable with the pressure.  They also step up with their ideas on how the organization can get better, and share freely.
  1. Daily focus. Successful recruiters can focus in and finish, every day. It’s so easy in recruiting to get pulled in a hundred different directions.  The most successful people stay focused on the job at hand and don’t allow the ‘noise’ to take them off their plan.  They find ways to lock themselves in and keep going until they reach their outcome.

HR and Recruiting both have the same main daily issue we face, we turn ourselves into firefighters.  We run from made up emergency to made up emergency.  It feeds our need to feel like we accomplished something today and became a saviour.

The most successful recruiters are no different.  They get the opportunity to be firefighters, just like we all do, but they make a conscious decision not to allow themselves to slide down the pole. How can you make yourself more successful today?