Breaking Down the 2020 @Jobvite Recruiter Nation Survey with @Kris_Dunn and @KellyWLavin

(Project fans – sharing a podcast called The Best Hire Ever – this week I was on it with my buddy, Kris Dunn, and Jobvite’s Chief Talent Officer Kelly Lavin! Check it out!)

20 – Breaking Down the 2020 Recruiter Nation Survey – Kelly Lavin and Tim Sackett

In Episode 20 of BEST HIRE EVERKris Dunn breaks down the 2020 Recruiter Nation Survey from Jobvite with Kelly Lavin (SVP of Talent at Jobvite) and Tim Sackett. The survey is a leading piece of research on how recruiters are feeling and working annually, and this year’s release speaks volumes about how recruiters are feeling in the middle of COVID.  Serious stuff as well as recruiters use of IG and TikTok, as well as recruiter turn-offs when viewing candidates on social.

Please subscribe, rate, and review (Apple) and follow (Spotify) to get the latest delivered to you.  Click here if you don’t see the player below!

SHOW HIGHLIGHTS

2:40 – Kelly talks about her love for the HR Capitalist blog, etc. Kris wants to hear more. Tim doesn’t.

5:10 – Kelly breaks down the reason for the Recruiter Nation Survey – the reason for it, what is is and why it is important.

6:48 – KD talks about the survey size and the MARGIN OF ERROR – in a shoutout to an election year.

7:30 – The gang talks about the biggest downwards shifts in where recruiters are no longer spending their time and money during COVID (pipelining, time to hire, employer brand, candidate experience, and increasing retention rate). Wow. So much honesty in 2020.

13:55 – The gang talks about the upwards shifts in time spent and investment (managing layoffs and diversity hiring).  Kelly, KD, and Tim wonder why the focus on diversity hiring didn’t trend upward more.  Lots of honesty in the report from recruiters.

17:45 – Kelly, Tim, and Kris talk about what the survey says about video interviewing and where recruiters think candidates struggle with video interviews.  95% of recruiters think they are good at viewing interviewing. Tim thinks most of the recruiters think they are good at it because they’ve never been on the candidate side in a video interview.  Kelly breaks down the issues with eye contact in a video interview.

24:30 – Tim talks about where recruiters are spending their time via the survey – social media and LinkedIn. Tim hates it. He rightfully points to the candidate database and referrals as where the hires are.

25:55 – KD mocks the uptick in the use of Instagram and TikTok for recruiter purposes. Kelly learns about how KD gets the best TikTok videos in next to no time spent.  Kelly and Tim lead a real conversation about how TikTok might be used in a smart way by TA teams.

28:43 – KD leads a conversation from the survey results about the biggest “recruiter turnoffs” when viewing a candidate on social media (skin shots, use of pot, and of course – spelling errors. LOL).  Stalk much?

RESOURCES AND SHOW NOTES:

————Kelly Lavin, Jobvite and Tim Sackett

Kelly Lavin on Linkedin

Jobvite

The 2020 Recruiter Nation Survey

Tim Sackett on Linkedin

————Kris Dunn

Kris Dunn on LinkedIn

Kinetix

The HR Capitalist

Fistful of Talent

Boss Leadership Training Series

Kris Dunn on Twitter

Kris Dunn on Instagram

At what age should you retire?

We tend to believe retirement is an age thing. Well, once you turn 65, it’s time to retire! Do you know where ’65’ actually came from? Most HR pros will probably guess it, it’s when America instituted social security insurance back in 1935.

The U.S. Government, in 1935, didn’t even use any science to determine 65 years old.  At the time, the national railroad pension retirement age was 65, and about half the state pensions were the same (the other half were 70), so 65 years old was chosen. Way less red tape back in 1935! Can you imagine the government trying to make that decision today!?

So, you turn 65 and you’re supposed to retire. In 1935, that probably was fairly accurate. The actual life expectancy in 1935 was only 61! So, we built social security knowing most people would not live to receive it. Today, life expectancy is around 79 years old!  As you can imagine, 65 years old is no longer a realistic retirement age.

I’m currently 50 years old.  It’s my belief that I have about 20 years left to work and save for my retirement. I’m assuming I’ll work until I’m at least 70.  70 years old today doesn’t seem like 70 years old when I was a kid.  My parents are now in their 70’s and they don’t seem ‘old’. I mean they’re old, but not like they can’t do anything old.  Both could still easily work and produce great work if they wanted to.

All of this should change how we look at succession planning in our organizations, but we still use 65 as the ‘expiration’ date of when someone no longer seems to have value. “Oh, you know Tim, he’s going to be 65 next year, I’m amazed he can still stay awake all day!”

65 in 2020 is not the same 65 we saw in 1935!  The health and physical wellbeing of those two people are worlds apart!

Succession Planning needs to catch up with this difference.  HR needs to lead this charge.  Part of this change starts with us changing the language and numbers we use when describing retirement.  Regular retirement age needs to start at 70 years old, at a minimum, and move up from there.  We need to eliminate 65 years old from everything we write and speak.  It’s just no longer valid or accurate.

Once we push this date out, we can then start to plan much more accurately to what our organizational needs will truly be.  Next, we need to have frank conversations with those who we believe are reaching an age where they want to retire and have real conversations.  HR pros have been failing at this for years!  It’s actually not against the law to ask an employee what their retirement plan is! It should be against the law that you don’t ask this question!

If an employee knows that you are working with them to reach their goals, and you let that employee know that ‘hey, we need you for another five years’, most will actually happily stay on the additional time.  My Dad worked in a professional job until he was 72, and they wanted him longer! Don’t ever underestimate the power of being wanted. As we age, that desire to be wanted just increases!

So, I’ll ask you. At what age do you think someone should retire?

What is the Perfect Diversity Mix for your Organization?

This is a question I think many executives and HR and TA leaders struggle with. SHRM hasn’t come out and given guidance. ATAP has not told us at what levels we should be at with our diversity mix. So, how do we come up with this answer?

Seems like we should probably be roughly 50/50 when it comes to male and female employees. Again, that’s a broad figure, because your customer base probably makes a difference. If you’re selling products and services mostly women buy, you probably want more women on your team.

The more difficult mix to figure is when it comes to race. Should we be 50/50 when it comes to race in our hiring? Apple has taken it on the chin the last few years because of their demographic employee mix, and even as of this week, are still catching criticism for having only 1/3 of their leadership team is female, and only 17% of their entire team being black and Hispanic. 55% of Apple’s tech employees are white, 77% are male.

So, what should your diversity mix be?

The most recent demographics of race in America show this:

  • 61.3% are white
  • 17.8% are Hispanic/Latino
  • 13.3 are black
  • 4.8% Asian

Some other interesting facts about American race demographics:

  • 55% of black Americans live in the south
  • White Americans are the majority in every region
  • 79% of the Midwest is white Americans
  • The West is the most overall diverse part of America (where 46% of the American Asian population live, 42% of Hispanic/Latino, 48% of American Indian, 37% of multi-race)

So, what does this all mean when it comes to hiring a more diverse workforce? 

If 61.3% of the American population is white, is it realistic for Apple to hire a 50/50 mix of diversity across its workforce? I go back to my master’s research project when looking at female hiring in leadership. What you find in most service-oriented, retail, restaurants, etc. organizations are more male leaders than female leaders, but more female employees than male employees.

What I found was as organizations with a higher population of female employees hired a higher density of male employees as leaders, they were actually pulling from a smaller and smaller pool of talent. Meaning, organizations that don’t match the overall demographics of their employee base have the tendency to hire weaker leadership talent when they hire from a minority of their employee base, once those ratios are met.

In this case, if you have 70% female employees and 30% male, but you have 70% male leaders and only 30% female leaders, every single additional male you hire is statistically more likely to be a weaker leader than hiring from your female employee population for that position.

Makes sense, right!

If this example of females in leadership is true, it gives you a guide for your entire organization in what your mixes should be across your organization. If you have 60% of white employees and 50%, female. Your leadership team should be 60% of female leaders.

But!

What about special skill sets and demographics?

These throws are demographics off. What if your employee population is 18% black, but you can’t find 18% of the black employees you need in a certain skill set? This happened in a large health system I worked for when it came to nurse hiring. Within our market, we only had 7% of the nursing population that was black, and we struggled to get above that percentage in our overall population.

Apple runs into this same concept when it comes to hiring technical employees because more of the Asian and Indian population have the skill sets they need, so they can’t meet the overall demographics of their employee population, without incurring great cost in attracting the population they would need from other parts of the country to California.

Also, many organization’s leaders will say instead of looking at the employee base we have, let’s match the demographic makeup of the markets where our organizations work. At that point, you are looking at market demographics to match your employee demographics. Again, this can be difficult based on the skill sets you need to hire.

If I’m Apple, I think the one demographic that is way out of whack for them is female hiring. 50% of their customers are female. 77% of its employees are male, but only 33% of their leadership is female. It would seem to make demographic sense that 50% of Apple’s leadership team should be female.

Thoughts? This is a really difficult problem for so many organizations, and I see organizations attempting to get more ‘diverse’ in skin color without really knowing what that means in terms of raw numbers and percentages.

What are you using in your own shops?

Why Don’t We Make HR Simple? (hint: we might possibly have deep psychological issues!)

Have you ever wondered why HR Departments continue to make complex processes?  In reality, all of us want things simple.  But, when you look at our organizations they are filled with complexity.  It seems like the more we try to make things simple, the more complex they get.  You know what?  It’s you – it’s not everyone else.  You are making things complex, and you’re doing this because it makes you feel good.

From Harvard Business Review:

“There are several deep psychological reasons why stopping activities are so hard to do in organizations. First, while people complain about being too busy, they also take a certain amount of satisfaction and pride in being needed at all hours of the day and night. In other words, being busy is a status symbol. In fact, a few years ago we asked senior managers in a research organization — all of whom were complaining about being too busy — to voluntarily give up one or two of their committee assignments. Nobody took the bait because being on numerous committees was a source of prestige.

Managers also hesitate to stop things because they don’t want to admit that they are doing low-value or unnecessary work. Particularly at a time of layoffs, high unemployment, and a focus on cost reduction, managers want to believe (and convince others) that what they are doing is absolutely critical and can’t possibly be stopped. So while it’s somewhat easier to identify unnecessary activities that others are doing, it’s risky to volunteer that my own activities aren’t adding value. After all, if I stop doing them, then what would I do?”

That’s the bad news.  You have deep psychological issues.  Your spouse already knew that about you.

The good news is, you can stop it!  How?  Reward people for eliminating worthless work.  Right now we reward people who are working 70 hours per week and always busy and we tell people “Wow! Look at Tim he’s a rock star – always here, always working!”  Then someone in your group goes, “Yeah, but Tim is an idiot, I could do his job in 20 hours per week, if…”  We don’t reward the 20-hour guy, we reward the guy working 70 hours, even if he doesn’t have to.

Somewhere in our society – the ‘working smarter’ analogy got lost or turned into ‘work smarter and longer’.  The reality is most people don’t have the ability to work smarter, so they just work longer and make everything they do look ‘Really’ important!   You just thought of someone in your organization, when you read that, didn’t you!?  We all have them – you can now officially call them ‘psychos’ – since they do actually have “deep psychological” reasons for doing what they’re doing – Harvard said so!

I love simple.  I love simple HR.  I love simple recruiting.  I hate HR and Talent Pros that make things complex, because I know they have ‘deep psychological’ issues!  Please go make things simple today!

The HR Technology Conference 2020 ReCap & Top HR Product Winners! #HRTechConf

For the past decade or so, the HR Technology Conference has been one of the top conferences I attend every year! I’ve spoken and many covered all of them as a blogger or analyst, so when HR Tech went virtual for 2020, you knew I was going to check it out!

Let’s face it, virtual conferences are not the same as in person. It’s a very small percentage of folks I know who like virtual over in-person, so I think we are all hoping that HR Tech 2021 will be live in person back in Vegas! All that said, the HR Technology Conference team put a really good virtual event, using the technology platform Swapcard, and I’m sure some behind the scenes production.

The content was exactly what you normally expect from the HR Tech show – my buddy Steve Boese in a fancy suit, looking great, but from his living room, the keynotes this year were a little less big-name celebrities, and more inside baseball HR Nerd celebrities, which I loved (shout out to Josh Bersin, Stacey Harris, John Sumser, Stacia Garr, Jason Averbook, Dr. Tolonda Tolbert, Marcus Buckingham, Lisa Buckingham, and Ken Solon – go follow of these folks – super smart and they all share great stuff!).

Everyone did very well, but of course, once again, Marcus stole the show! He’s ridiculous, great speaker, sharing “wow” content is always a show stopper. This year, Marcus shared some new data from an ADP study on Resilience (and boy in 2020 do we need more resilience!).

Go check it out, turns out, those who go through more change tend to be more resilient. This seems to make sense, but yet we move mountains and constantly make dumb decisions in our organizations because we believe our employees can’t handle change! Also, age/generational differences have zero impact on resilience!

Who won the award for Top HR Product in 2020? 

-Accelerated Coaching and Scaled Mentoring Program

PILOT, New York, N.Y.

pilot.coach

-Dayforce Wallet

Ceridian, Minneapolis, Minn.

ceridian.com

-Fuel Marketplace

Fuel50, Laguna Niguel, Calif.

fuel50.com

-Language Learning Solution

GoFLUENT, New York, N.Y..

gofluent.com

-Manager-on-the-Go

Paycom, Oklahoma City, Okla.

paycom.com

 Microsoft Teams, Outlook Integration

iCIMS, Holmdel, N.J.

icims.com

-Moodtracker

Workhuman, Framingham, Mass.

workhuman.com

-Next Gen Pay

ADP, Roseland, N.J.

adp.com

-Opportunity Marketplace

Oracle, Redwood City, Calif.

oracle.com

-Paychex Flex Remote Workforce Enablement

Paychex, Rochester, N.Y.

paychex.com

-People Experience

Workday, Pleasanton, Calif.

workday.com

-Pluto

Pluto, New York, N.Y.

pluto.life

-Remote Hiring Solution

HackerRank, Mountain View, Calif.

hackerrank.com

-Skills Graph

Cornerstone OnDemand, Santa Monica, Calif.

cornerstoneondemand.com

-Workforce Insights

pymetrics, New York, N.Y.

pymetrics.ai

-WorkVue

Willis Towers Watson, London, U.K.

willistowerswatson.com

Very awesome list of winners and products as you look to 2021 you should be setting up demos to keep yourself up on what’s the next latest and greatest technology in the HR space!

Big shout out to the LRP team for pulling off a great virtual event, it’s not easy to do this right and you guys certainly did! Thanks, Steve Boese, Jeanne Achille, Tim Burke, and Elizabeth Clarke! Can’t wait until 2021!

The HR Technology Conference is going to do another virtual event in March – HR Tech Spring which is a free event, so go save your spot now!

Tomorrow I’m Talking for 9 Minutes! Check it Out! #InnovateWork #FindGreatness

My buddy, Chris Bailey, from the Cayman Islands called me and said, “Hey, I’m helping out with this HR thing called InnovateWork. Will you come on the event and do a talk?” I ask, “How long?” He says, “9 minutes.” I say, “9 minutes! I can definitely talk for 9 minutes!”

The event is Tuesday, November 10th at 1 pm ET. You can register here, the entire event takes like an hour or so – besides my 9-minute talk, you can also see Chris, our friend William Tincup, Simmone L. Bowe from the Bahamas, and Dr. Cassida Jones Johnson from Jamaica

Also, hosting the event are some more friends, Julie Turney, Bill Banham, Rob Catalano (Bill and Rob co-Founded InnovateWork).

What will I be talking about for 9 minutes? 

Great question, but I have a way that I think we can discover who is great in your organization! Yep, in 9 minutes I’m going to teach every single person on the webcast how they can discover who is great in your organization No technology needed. I’m not selling anything. Well, I’m selling you a great idea and an exercise that your leadership teams will love!

In 9 minutes I’m going to actually walk you through the exercise that you can then take back to your own organization and use! It’s simple but powerful, I’ve literally done this in organizations and had people crying!

Come check it out! It’s an hour or so out of your week, and I guarantee you it will be worth it!

REGISTER HERE! 

If You Pay Women More They’ll Work Harder Than Men! (It’s Science!)

A new study out from Harvard (so you know it’s legit and sh*t!) on what is the real payoff on paying employees more. It the age-old question, right? We can’t find great talent, so we say, “well, if we paid more we could find more talent”. Not quite “great talent” but more talent.

But, that really isn’t even the question this is answering. This is about what about our own employees and if we paid them more, would they work harder?

So, will employees work harder for more money? 

The study looked at mass retail and warehouse workers and found that a $1 increase in pay would on average, overall employees, give back the company $1,10 in extra productivity. Not great, but in very big organizations, an extra $.10 per hour in productivity could be significant, but there were other findings I found more fascinating:

1. Women, on average, will actually work harder for more pay than men! 

2. It’s super hard to pre-select those employees, or candidates, who will actually be more productive with the additional pay.

In fact, “women’s productivity responds more and their turnover responds less to wage changes than men’s, which can lead to occupational pay gaps”. Meaning, less pay doesn’t have the same impact on women as it does men. Men are more likely to turnover when they feel they aren’t being compensated fairly.

The other side of this study that is fascinating from a compensation perspective is something we all kind of know, but never like to admit to – we actually kind of suck at selection and determining who will be a great performer from a poor performer. Interviews, especially in no-skill, low-skill jobs, are basically worthless.

You might have a better chance of being a pay leader and only hiring women. At least you’ll give yourself a better chance the ladies will work harder for that money!

I think what this really speaks to is class pay for performance. Our need to make sure we are paying those employees, who perform the best, more than those employees who do not perform the best. We struggle with this. “Well, Tim, they are all classified “Warehouse Associates 1″ if we paid them differently there would be chaos!”

I get it. It’s not easy, but being great is never easy. Do you really think what you are doing now is really working great?

I think we have the ability in retail, dining, warehouse, manufacturing, do compensation testing where we try some of these philosophies and ideas. What would happen if we developed great productivity measures, and then we really compensated our best performers more. Not twenty-five cents more, but significantly more than their peers who are average or below average on those same metrics?

Might you have some turnover of weaker players? Yep. Is that a bad thing? Maybe, most likely not, if you’re prepared with a funnel of potential new hires. Becoming great at HR is about challenging what we are doing now, so we can become better than we are for the future.

Now, go take care of those ladies who are working harder than your dudes!

Does Your Average Employee Tenure Matter? (New Data!)

I keep getting told by folks who tend to know way more than me that employees ‘today’ don’t care about staying at a company long term. “Tim you just don’t get it, the younger workforce just wants to spend one to three years at a job than leave for something new and different.” You’re right! I don’t get it.

BLS recently released survey data showing that the average employee tenure is sitting around 4.1 years.  Which speaks to my smart friends who love to keep replacing talent. I still don’t buy this fact as meaning people don’t want long term employment with one organization.

Here’s what I know about high tenured individuals:

1. People who stay long term with a company tend to make more money over their careers.

2. People who stay long term with a company tend to reach the highest level of promotion.

3. People who tend to stay long term with a company tend to have higher career satisfaction.

I don’t have a survey on this. I have twenty years of working in the trenches of HR and witnessing this firsthand. The new CEO hire from outside the company gets all the press, but it actually rarely happens. Most companies promote from within because they have trust in the performance of a long-term, dedicated employee, over an unknown from the outside. Most organizations pick the known over the unknown.

I still believe tenure matters a great deal to the leadership of most organizations.  I believe that a younger workforce still wants to find a great company where they can build a career, but we keep telling them that is unrealistic in today’s world.

Career ADHD is something we’ve made up to help us explain to our executives why we can no longer retain our employees.  Retention is hard work. It has a real, lasting impact on the health and well-being of a company. There are real academic studies that show the organizations with the highest tenure, outperform those organizations with lower tenure.  (here, here, and here)

Employee tenure is important and it matters a great deal to the success of your organization. If you’re telling yourself and your leadership that it doesn’t, that it’s just ‘kids’ today, we can’t do anything about it, you’re doing your organization a disservice. You can do something about it. Employee retention, at all levels, should be the number 1, 2, and 3 top priorities of your HR shop.

Does Having 2 CEOs Work? Also, Ginger Superiority on #HRFamous

In episode 38 of The HR Famous Podcast, longtime HR leaders (and friends)  Tim SackettKris Dunn, and Jessica Lee discuss whether having two bosses or two CEOs (dual leadership in major corporations) ever works, superior genetic traits and dress codes in a WFH environment.

Listen (click this link if you don’t see the player) and be sure to subscribe, rate, and review (Apple Podcasts) and follow (Spotify)!

Show Highlights:

3:00 – Tim found an article about genetic superiority and the fact that redheads are superior (seems a little biased that Tim found this one). Redheads feel 25% less pain and run hotter in addition to other superior traits.

6:30 – JLee brings up the genetic superiority that Koreans have such as dry earwax and a  lack of body odor when sweating. The HR Famous crew is full of genetic superiorities!

8:30 – Do you find that the redheads in your life run hot in temperature and anger?

9:20 – Next topic: Business Insider reported on the two CEOs of Netflix and dual leadership at that company. They said that this resembles a family where there are often two CEOs leading a single-family.

13:00 – Tim gives an example of his work at Applebee’s and how the CHRO and the CEO had a co-CEO like relationship where the CHRO was very beloved by employees but the CEO was running a lot behind the scenes.

16:00 – JLee thinks it might be a little ridiculous to give out the compensation packages that a CEO of a company like Netflix would get to two different people. She also doesn’t know if a two-parent analogy is the best comparison because she thinks often one parent is doing more than the other.

20:30 – KD mentions two different places that dual leadership can go haywire. He thinks that who makes the final decision may be an issue in addition to the issue of an “I don’t know who my boss is” sentiment among employees.

24:00 – Next topic: dress code policies for virtual working. Some HR departments are trying to reconsider what a dress code looks like in a virtual environment.

25:30 – KD thinks that dress code violations tend to come more in the vain of overdressing rather than underdressing.

28:00 – JLee thinks the charade of putting a suit on for one call or presentation is a little bit ridiculous and not very genuine.

31:00 – Let JLee wear her ripped jeans! KD asks JLee what is actually inappropriate to wear on a video call. JLee thinks T-shirt and athleisure are 100% OK.

33:30 – Tim says that he’s gotten better about asking what is appropriate to wear for meetings instead of shooting in the dark.

I voted for an elderly white man! #YesIDid #vote2020

I’ve written a ton about ageism on my blog. Let’s face it, I’m a 50-year-old white dude. Yeah, I know I love higher 40’s, but still, it is what it is. Ageism is a real problem in hiring. I’ve written often of my support for older workers and them being the most undervalued talent in the marketplace.

That being said, I’m not super excited about hiring a white dude over 70 to be my President. I also wouldn’t be super excited at hiring a black man or woman over 70 to be my President.

Does that make me ageist? Yeah, probably it does! I think it was the broadway musical Avenue Q that said, “we’re all a little bit racist” and I’m saying we’re all a little bit ageist!

Don’t get me wrong, I love my parents, and my grandma and my aunts! They are wonderful dear people! I love spending time with them and explaining things like TikTok and how you don’t have to keep a VCR around any longer. They would do anything for me!

I back the sugar daddies that can grab a girl 40-50 years younger than them, just because they have a ton of money. Wait, no I don’t, that still gross! Like way gross! Stop it!

Being a middle-aged white dude (assuming I live until I’m 100) I was hoping for a selection of candidates that was younger and more diverse. Maybe someone in their 40s! Maybe a female! I don’t know, maybe a Hispanic or Asian! Someone who spoke as I spoke. Someone who viewed the world in a longer-term sense than like I might die before this speech is over.

Call me ageist, if you want. Cancel me. Whatever.

This is our fault. Younger people, like me, are the ones to blame. We allowed this to happen because we don’t get out and vote and say, “Wait, Grandpa, go back home and stop acting like you can run the most powerful country in the free world! We don’t even let you drive long distances any more!” We didn’t show up to vote when it wasn’t the “big” vote. We waited for all the older people, who actually pay attention to this shit, to do the voting, and then we bitch and moan we don’t like the choices!

I think it’s time we just came to the conclusion that, as Americans, we just really like old white dudes! The facts are the facts! The data doesn’t lie! Look, we all have a flavor and apparently, America’s flavor is old, white, and male. Some people get really upset by this, but then go and pick another old white guy. Even Obama, choose an old white buy to be his running mate because he knew the flavor we like. You really think Obama wanted to hang out with Biden!? He could have had someone super cool! He could have had Oprah or Beyonce or Chris Rock, Anyone!

So, go vote for your old white guy today and be happy you were given the flavor you’ve purposely decided you wanted.