2 Reason Men Get Hired More Than Women

The New York Times had an article regarding hiring practices and succession practices at Google, and G*d knows if Google is doing it, it must be important, and we all must try and do the same thing. What I liked about this article was it didn’t necessarily look at practices and processes, it looked at data. The data found that Google, like almost every other large company, does a crappy job hiring and promoting women.

Shocking, I know, if you’re a man! We had no idea this was going on! In America of all places… Beyond the obvious, though, Google was able to dig into the data and find out the whys and make some practical changes that I think most companies can implement, and that I totally agree with.  From the article:

“Google’s spreadsheets, for example, showed that some women who applied for jobs did not make it past the phone interview. The reason was that the women did not flaunt their achievements, so interviewers judged them unaccomplished.

Google now asks interviewers to report candidates’ answers in more detail. Google also found that women who turned down job offers had interviewed only with men. Now, a woman interviewing at Google will meet other women during the hiring process.

A result: More women are being hired.”

Here are two selection facts that impact both men and women:

1.  We like to surround ourselves with people who we like, which usually means in most cases people who are similar to ourselves.

2. We tend not to want to brag about our accomplishments, but our society has made it more acceptable for men to brag.

This has a major impact to your selection, and most of you are doing nothing about it.  It’s very common that if you run simple demographics for your company, ANY COMPANY, you’ll see that the percentage of your female employees does not come close to the percentage of your female leadership.

Why is that?

Here are two things you can do to help make the playing field more level in your organization:

1. Have women interview women.  Sounds a bit sexist in a way, but if you want women to get hired into leadership positions you can’t have them going up against males being interviewed by males because the males will almost always feel more comfortable with another male candidate. Reality sucks, buy a helmet.

2. Ask specific questions regarding accomplishments and take detailed notes. Studies have found woman don’t get hired or promoted because they don’t “sell” or brag enough about their accomplishments giving their male counterparts a leg up, because the males making the hiring decisions now have “ammunition” to justify their decision to hire the male.

Let’s face it, Google is doing it, so now we all have to do it.  What would we do without best practices…(maybe innovate and create new better practices – but I digress…).

The True Value of Working for a Crappy Company

As some of you may have realized from recent posts (Wanted: People Who Aren’t Stupid), I’ve been interviewing candidates recently for the position of Technical Recruiter working for my company HRU. I love interviewing because each time I interview I think I’ve discovered a better way to do it, or something new I should be looking for, and this most recent round of interviews is no different.

Like most HR/Talent Pros I’m always interested in quality work/co-op/internship experience. Let’s face it, it’s been drilled into us, past performance/actions will predict future performance/actions.  So, we tend to get excited over seeing a candidate that has experience from a great company or competitor and we’re intrigued to know how the other side lives and our inquisitive nature begs us to dig in.

What I’ve found over the past 20 years of interviewing is that while I love talking to people that worked at really great companies, I hire more people that have worked at really bad companies.  You see, while you learn some really good stuff working for great companies, I think people actually learn more working for really crappy companies!

Working at a really great companies gives you an opportunity to work in “Utopia”. You get to see how things are suppose to work, how people are suppose to work together, how it a perfect world it all fits together.  The reality is, we don’t work Utopia (at least the majority of us) we work in organizations that are less than perfect, and some of us actually work in down right horrible companies. Those who work in horrible companies and survive, tend to better hires. They come with battle scars and street smarts.

So, why everyone wants to get out of really bad companies (and I don’t blame them) there is actually a few things you learn from those experiences:

1. Leadership isn’t a necessity to run a profitable company. I’ve seen some very profitable companies that had really bad leadership.   Conversely, I’ve worked for some companies that had great people leaders and failed to make money. Leadership doesn’t equal profits.

2. Great people sometimes work a really crappy companies.  Don’t equate crappy company with crappy talent.  Sometimes you can find some real gems in the dump. I talk with idiots, every day, that work for really great brands. Blind squirrels…

3. Hard work is relative.  I find people who work at really bad companies, tend to appreciate hard work better than those who work a really great companies with great balance.  If all you’ve ever known is long hours and management that doesn’t care you have a family, seeing the other side gives you an appreciation that is immeasurable.

4. Not having the resources to do the job, doesn’t mean you can’t do the job. Working for a crappy company in a crappy job tends to make you more creative, because you probably won’t have what you need to do the job properly, so you find ways.

5. Long lasting peer relationships come through adversity.  You can make life-long work friends at a crappy job who you’ll keep in contact and be able to leverage as you move on in your careers.  And, here’s what each of you will think about the other: “That person can work in the shit!”; “That person is tough and get’s things done”; “That person is someone I want on my team, when I get to build a team”.

We all know the bad companies in our industries and markets.  Don’t discount candidates who have spent time with those companies. We were all at some point needing a job, a first experience, a shot at a promotion or more money, etc., and took a shot at a company we thought we could change or make a difference.  I love people who worked for bad companies, in bad jobs with bad management, because they wear it like a badge of honor!

Watered Downed Feedback is Killing America

I said this before, but you don’t want to hear it.  No one cares about what you have to say, unless it’s telling them how good they are.

People can’t handle critical feedback, unless it’s set up in a mechanism where they expect it and desire it.  That’s the crux, hardly anyone has that mechanism and while most people tell you they want critical feedback they don’t have the makeup to handle it.

Here are the types of “critical” feedback people can handle:

“You’re doing a good job, would love it if you could get that big project off the ground. That would really help us out!”

Here’s what you really want to say, critically, but can’t:

“You do good at things I tell you to do, and all basic day to day duties of the job. I need more from this position and from you, and I’m willing to help get you there. I need someone who can take a project from scratch and kill it, without me having to babysit the entire thing. You’re not doing that, and that’s what I really need you to do. Are you willing do that?” 

Same message, right?  You do some stuff good, but one critical aspect of the job is not getting done. The problem is, the first level feedback is given 99.9% of the time, because managers and leaders know if you deliver the second level, that person will be destroyed!

They’ll think you think they suck, and they’ll start looking for a job.  When in reality, you were just trying to give them legitimate feedback. Real feedback. Something that would actually help them reach expectations.

So, how do you get to a point to be able to deliver ‘real’ feedback?

It’s starts with your hiring process. In the interview process you need to set people up to understand that your organization delivers real feedback, and they must be able to accept critical feedback and not crumble.  This is a team, it’s about getting better, not hurt egos.  Half will crumble in the interview, which is a good thing, you don’t want them anyway.

For those that you think have the self-insight enough to handle it, you need to do it before hire. Give them the real feedback from their interview, and see how they reply, how they interact.  This will show you what you can expect from them when they get this level of feedback as an employee.

For the employees already working, you need to start by showing them and giving them examples of what true feedback looks like. You need to coach and train your leaders on how to deliver this, on an ongoing basis.  You then need to have coaches and mentors sit in with all leaders when they begin to deliver this feedback.

Part of your leader training is to show them how to accept feedback from their teams as well. If you want to dish it out, you have to accept it as well. Training and coaching employees on how to ‘manage up’ is key to making this successful. This isn’t about blowing people up. It’s about delivering true feedback to help them get better, and person accepting and receiving this information under that assumption. We want you to be the best you, you can be.

All this takes work and time. The organizations that can do this win the culture war, because all the people working for you will know they won’t get this anywhere else!

Discount Employee

No, I didn’t make another mistake and mean to title this “Employee Discount”, but you were totally in your right to think I would make a mistake!

We discount our employees.  We do this in a number of ways:

1. Experience.  The ten year employee is always looked at less than a new employee coming in with ten years of experience.

2. Opinions. The long term employee’s opinion gets lost to the new voice, because we’ve heard the old employees opinion before. It doesn’t, necessarily, become less valid, but we treat it as such.

3.  Value.  We tend to pay same level experience internal employees less than we pay someone coming from the outside with the same experience, education, etc. This ‘discount’ is well known in the industry.  Hometown discount. They’ve been here forever. They aren’t going anywhere. Why pay them more competitively?

 There is one more way you are currently discounting your employees, Candidate Experience.

Candidate experience is really sexy right now in HR and Talent Acquisition.  It’s all the buzz! Everyone is concentrating on making their candidate experience better.

You know why?  It’s fuzzy metrics.  While you can get ‘real’ measures and metrics from your Candidate Experience, it’s not really, real.  Candidates want a job from you.  When you ask them about their experience they inflate what they really think because they want a job from you.  When you ask them after the entire experience is over, two things happen, first, they either got the job (in which you’ll get good measures) or second, they didn’t get the job and still want one (in which you’ll get good measures).

We love good measures in HR and Talent Acquisition.

We hate measures that make us work, like employee engagement.  It’s easier and more rewarding to spend money and energy and Candidate Experience, than Employee Engagement. Employee engagement is hard. As soon as we fix the stuff from the last survey, the employee expect more! You know who doesn’t expect more? Candidates.

The ironic part of all of this is the easiest and best way to have great candidate experience is to not have to hire.Spend more resources on Employee Engagement, and you won’t have to spend more resources on Candidate Experience.

Chicken or the egg. Discounted Employees. You are discounting your employees in favor of candidates, and you don’t even realize it.

Stop Hiring Generics

I know, I know, you only hire ‘top talent’.  The problem is you don’t have a top talent brand. You have a generic brand.  So, while you keep telling yourself you hire top talent, you don’t. You hire generics.

That’s okay, generics are just like top brands, right?  I’ve tried generic drugs and name brand drugs and I have to be honest, I didn’t see (err, feel) a difference.  So, based on my formal study of generics, you have nothing to worry about! Yay!

Generics suck. You know it, and I know it.

You are hiring generics.  Most organizations are hiring generics.

Here’s how you can tell.  Ask yourself why you hired one of your recent hires.  If it was because they had the skill to do the job, and a really nice personality, didn’t smell funny, you hired a generic.  If you hired them because they can do the job and  you can specifically say why they fit your culture, you hired a brand name!

Therein lies the problem, you have a generic employment brand.  It doesn’t have to be generic. You made it generic because it sounded safe and professional. Because it sounded like every other boring brand you have heard or seen. “Tim, you don’t get it, we aren’t Google or Tom’s”.  Thank G*d. No one really likes those crappy shoes and Google probably hires worse than you.

The question is, who are you? Really?

At my company, we’re grinders. We’re a little more blue collar, than white collar. We might swear in a meeting and no one will notice. We like kids and dogs and both are welcome to come visit the office, and no one will ever feel odd about that.  We like making money, and we love watching each other succeed.  We don’t get sick on Mondays or Fridays.  We like to try stuff. We probably hold on to bad clients longer than we should, but that’s because we get involved and relationships are hard to end.  Most of us like Michigan State, the ones that don’t get brutally harassed as much as possible.  We like to give everyone nicknames.

That’s not generic. That’s specific.  We don’t hire generic. We hire folks who fit our brand. The ones that get hired that don’t fit, get weeded out pretty quick.  Generics don’t fit well in with Brands.  There’s always something that just isn’t right. Strong brands build strong cultures. Generic brands build cultures where people don’t feel any connection.

Stop hiring generics.

Better Employee Relocation Design in 4 Easy Steps!

I have to admit I’ve been one of those HR Pros who has had to design and develop relocation policies a few times in my career.  My philosophy on relocation has changed somewhat over the years. In my career, I’ve accepted positions 4 times in which I went through “professional” relocation for various HR positions in my career.  That fact has more impact on my philosophy of relocation than all other issues combined.

So, Fact #1 on getting a better relocation policy for your company: force those designing the policy to relocate, at least once.  If you haven’t relocated, you can’t design the policy, it’s that simple.

People who haven’t relocated to another state for a job have no idea what impact it has on your life.  It’s not the same as moving to a new house in another part of the city you live in.  For the most part, if you have a significant other and some kids thrown into the mix, it’s probably one of the most stressful events you’ll go through in life.  You get hired, Yeah!  You now have to go show up at the new job, without family, belongings, etc. You’re trying out the new position, culture, etc., all the while your spouse is home trying to run life, now without 50% of her support resources. That person, you, is now living in a hotel or furnished the apartment, eating out each meal, sitting around doing nothing, etc. You’ll only understand if you’ve been through this!

You need to find a new house, but not until the old house is sold, find the right schools, etc., etc.  Oh, and, by the way, you probably have some HR administrator going over your relocation expense reports like they’re a Zapruder Film. Oh, I’m sorry Mr. Sackett, you seem to have spent $1.32 too much on parking at the airport last week. Really!? I haven’t seen my wife and kids for two straight weeks, and we’re talking about $1.32?  DON’T UNDERESTIMATE FACT #1.

I know the talk, lately, about relocation, has been about how difficult it is to get people to relocate because of falling housing values.  Workforce Management’s article Recruiters Get Creative with Relocation in Sluggish Housing Market by Leah Shepherd speaks specifically to this dilemma. Clearly, it’s more expensive to get people to relocate, but I will argue that it isn’t more difficult.  HR folks are classic in confusing expensive and more difficult – finance people don’t have this same issue.  It’s not more difficult to get some to relocate, it’s just more expensive.

Here is where Fact #2 comes in: Never allow your Hiring Managers to get involved with Relocation.

Believe me, they will want to. It’s interesting how people who already work for a company tend to view relocation dollars spent, like the person receiving the relocation is getting a huge bonus!  All of sudden your hiring manager believes they are personally responsible for every penny that is spent.  They aren’t, and you the HR Pro understand this, and that’s why we keep our hiring managers out of the picture.  We need them to have a great first impression of the new person, so take the money out of the picture so they can focus on the fit and skills.

HR/Recruiting Pros are in the business of increasing talent of their organizations, and this fact has to be paramount when discussing the finances of corporate relocation.  This brings us to Fact #3 on how to make your relocation policy better: don’t budget relocation as a single annual amount, budget relocation by the percent of hires you anticipate in having to relocate.

Look, it’s way too easy for finance and executives to look at the HR budget and say, “Wow, $1.5M in relocation budgeted for 2010? You need to cut that by $500K.”  Great, I’ll do that, but tell me which people we won’t be hiring?

Recruiting Pros need to come to the table with market data supporting why relocation is necessary and at which roles and levels.  Cutting relocation isn’t a question about saving money; it’s a question about which talent is less important to the company, because that’s the real cost.  Also, budgeting by hires forces departments and divisions to answer to their talent management strategies, instead of throwing it on HR’s back. Hey, it’s August, and we’ve already spent our Relocation budget for the whole company!  No, Mr. Hiring Manager, it’s August, and we’ve spent your department’s relocation budget. You better talk to Mrs. CEO and tell her why you couldn’t manage your budget.

And lastly, Fact #4 – Don’t come to a Relocation Gunfight with a knife.  Know what the person brings to the table and be able to show the alternatives to hiring that person, but either way show what the impact will be to the organization no matter what decision is made.

T3 – BrandAmper #HRTech

T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the space and I wanted to educate myself and share what I find.  If you want to be on T3 – send me a note.

This week I have the pleasure of reviewing one of the hottest companies in HR Technology, and one that was named 2014 HR Technology Conference Awesome New Startup, Brand Amper by Ajax Workforce Marketing. Brand Amper is the genius behind two of the smartest people in HR Tech, Jason Seiden and Lisa Cervenka.  I’ve known Jason for years, and I personally consider him one of the brightest people I know, thus he makes really cool stuff for HR and Talent Pros! Lisa is the marketing genius behind the brand, and really helped to bring Brand Amper to life.

Brand Amper, at its core, is a branding solution specifically designed to meet the demands of managing and building a brand on social platforms like LinkedIn, where the “voice of the employee” trumps the voice of the company.  By helping employees use the company’s employer brand to look their best on social media, Brand Amper helps companies (1) make their brands stronger and more consistent, (2) identify keyword trends to improve social and career site content, (3) engage employee advocates in sharing authentic content about why people should join—and stay at—the company, (4) improve transparency and accuracy on review sites like Glassdoor, and (5) understand how employees represent the brand in real-time.

Employment branding has exploded onto the HR scene in such a huge way that almost no HR or Talent Pro doesn’t have this on their radar as a major issue/project they’re constantly involved in, in today’s work environment.  The one major problem we all face is how do we share ‘our’ brand, when our employees are going out and sharing something completely different. Brand Amper turns this upside down, and solves the issue from the opposite angle!

5 Things I really like about Brand Amper: 

1. Brand Amper solves your dilemma about “what is our employment brand, really”, issue.  It gives you exactly what your true employment brand is, and helps you to shape it on where you want to take it.

2. Brand Amper helps employees draft their employment story by walking them through some simple steps. Not creative? Doesn’t matter, Brand Amper can help the least creative person in the world come up with their story.

3.  The platform makes it really easy for employees to go out and share their story, making these stories some of the most powerful recruitment marketing you can buy. Except you didn’t have to buy it!

4. Connects with both LinkedIn and Glassdoor to make it super easy to help manage your employment brand on these two giant networks of potential candidates.

5. The entire process, while not designed to be an outcome, will raise your employee engagement.  Jason doesn’t sell this aspect, yet, because he wants the data from current clients to prove this, but I’ll say it, because it’s going to happen.  Employees love to share the good things about their job and their companies. I call this the “Grandma Effect”.  Employees want their grandmas to be proud of the job and company they work for.  Pride, raises engagement.  I’m not a genius, I just have worked in HR for 20 years.

I want to call out another T3 review I did on QueSocial (first time I’ve done this), but if I’m using Brand Amper, I’m following it up by using QueSocial. If I’m already using QueSocial, I think I would strengthen that investment by going back and starting to use Brand Amper!  If I own Brand Amper and Que Social, I’m figuring out a way to blend these two products together – because they would work great together!

Check out Brand Amper your employment brand needs this!

 

Labor Unions are Dinosaurs

You already know I’m not a fan of labor unions.  I just don’t see the point to them in today’s society.  They were needed once in our history. They are no longer needed.

Employers, for the most part, in today’s information is everywhere world, can’t afford to treat employees bad.  It doesn’t mean that we can’t find stories of this happening, it does, but employers face major ramifications for going off the rails.

Regardless, the data is even showing us how ineffective labor unions really are. From BusinessInsider:

“The Bureau of Labor Statistics recently released its annual figures on the number of employee strikes and employer lockouts for 2014. Only 11 work stoppages, including both strikes and lockouts, involving at least 1,000 workers began in 2014, tied with 2010 for the second lowest number on record.”

labor unions

Employers and employees no longer have an appetite for strikes.  Employers can’t afford them, and employees can’t afford them.  At no other point in the history of the world have employers and employees worked so well together. Both, have too much to lose.

When you reach this point in an economic relationship, labor unions cease to have relevance.

Labor unions, now, seem to be more of a burden on employees, the people they represent, than they are to the actual employers.  In the past couple of decades you actually see more employers inviting unions into their shops, not because they love unions, but because they see unions as a way to control employees more effectively.

Contracts work both ways.  When unions are strong, like they were fifty years ago, contracts work to the favor of the employees. When unions are weak, like they are now, contracts work to the benefit of the employer.

Are unions completely dead?  No.  Could they be?  Yes.  The existence of unions, while hugely important to American labor history, no longer have a useful existence in a 21st century employment market. If anything, they are now holding employees back.

 

One Surefire Way To Get The Job You Love

Everyone wants a job they love.  Everyone. The priorities might change from person to person, but if you asked someone, do you want a job you love, or a job you hate, 100% of people will give you the ‘Love’ answer.

There are some caveats. I might want a job that I love, but I also need a job that provides adequate pay and benefits.  I’d love to a professional puppy petter, but I just don’t see anyone putting a high value on that job.  I might want a job I love, but I also want to be close to my friends and family. While I would love working with injured dolphins on a remote island in the pacific, without my friends and family, that job would get old quick.

The one surefire way you get a job that you love is to want ‘that’ job for the right reasons.

Not because this ‘new’ job is better pay or benefits. Not because it’s in a warmer climate, or that my girlfriend lives nearby.  That is not how you get a job you love.  You’re just getting a job that fits some of your life criteria.

To get a job you love, you have to want it because that’s what you’ve always wanted to do your entire life.  You have a path that shows you’ve wanted it your entire life. You’ve been working towards this job. If you walk the path, you have a much better chance of getting to the end.

I would love to coach the Los Angles Lakers.  But, let’s face it, while I’ve wanted this most of my entire adult life, I’ve never put the work into pursuing this love job.  I didn’t bust my butt coming up the coaching ranks. I wasn’t willing to travel around the world pursuing this passion. I wasn’t willing to make peanuts for years as I got experience.

The problem is people just want a job they love without the path.  It doesn’t work that way.  99.9% of people don’t fall into jobs they love.  They might start a job not knowing if they’ll love it, and go on the path, and find out that they actually do love it.

Want a job you love?  Work for it. Show people that’s what you want through your actions and efforts.  That’s the surefire way to get a job you love.

Double Your Chances for Promotion in Two Easy Steps

I had a kid reach out to me last week and ask how he could get promoted at his current company.  I call him a kid, because he was probably 20 years younger than I, so I’ve reached that point in my life I can start calling adult professionals, ‘kids’.

Laurie Ruettimann and I had this talk just a couple weeks ago, right after she turned 40. I told her, “I’ve finally reached that point in my life where I have 20 years of solid work experience, but I feel bad about telling people that number!” 20 years of experience sounds old!  I remember when I had five years of work experience and I would try and stretch it to 7 or 8 years of experience by adding in college jobs!

Now, I have the legit experience and I want to make it sound like it’s ten years!

So, this kid wants to get promoted.  He’s got just under 5 years of experience and he’s itching for more.  We’ve all been there. Here’s what I told him:

“You need to do two things in this order: 

1st – Put together a self-development plan with activities and goals and a timeline. Show that you’re working on your ‘opportunity’ areas. (Opportunity areas are weaknesses for the GenXers reading this) 

2nd – You need to make your direct supervisor keenly aware of this plan, and (the most important part) you need to ask that supervisor for help in accomplishing your plan.  Have very specific things your boss can do to help you complete your development plan.” 

We then talked about what some of those things would look like based on what he told me he thought his ‘opportunity’ areas were.

Bosses love to promote people they believe they’ve helped and mentored.  It’s a great ego stroke, and they get bonus points from the organization because they are ‘developing’ talent.  Bosses don’t get credit for hiring great talent.  They get credit for promoting great talent.

It’s Organizational Behavior 101 at it’s finest.

It doesn’t have to be very sophisticated.  Bosses like to promote people that they believe are engaged in their job and the company.  By you taking the initiative to have your own development plan, and not wait for them to offer it up to you, and by you asking them for help, you just doubled your chances of getting promoted.

There are a lot of moving factors in anything like this, but if you are working for someone who is respected in the organization, and you have an above average performance as compared to others in your work group, this will almost always play out well for you.

Want to get promoted?  It only takes two steps.