Category Archives: HR Technology

Your Weekly Dose of HR Tech: @TextRecruit Drip Campaigns Really Work!

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Today on the Weekly Dose I review TextRecruit‘s new Drip Campaign feature that my team is actually really using!

So, I don’t talk a lot about my tech stack, because I think it’s a real differentiator when it comes to running a staffing company. In fact, I’m fairly cocky about telling clients I know for a fact, my tech stack is better than theirs, which is why my team can find and attract talent faster than theirs can!

We use TextRecruit.

Why?

Because being able to text candidates, more than one at a time, is critical for recruiting success. Plus, I need a way for my recruiting team to manage multiple text conversations at a time, and a platform that will capture all of those conversations.

So, we have been using TextRecruit with a high rate of success when it comes to getting more reply rates than we could with email, InMail, and phone calls.

So, what are Drip Campaigns using TextRecruit?

Drip Campaigns are a series of automated text messages built to drive deeper engagement with candidates. They help you automate text messages based on whether your candidates respond, and engage them with the right message at the right time.

They work like this:

  • Create the different messages you want to send to your candidates and decide how much time you want between them
  • Once you start your campaign, candidates that respond will stop receiving messages while unresponsive candidates move to the next drip message
  • After the campaign, you can check your analytics to see your response rates

We do a lot of message testing so it might look something like this:

Message #1 – “Hey ‘Candidate name’ it’s Tim from HRU. I’ve got this awesome position we need to talk about. Let me know when you’re available.”

No response.

Message #2 – “”Candidate Name”, it’s Tim again! Here’s the link to that position I texted you about. Contact me back and I can give you more details!” 

Still no response.

Message #3 – “It’s Tim! I’m stalking you! No, really, I really do think you’ll like this position. Just let me know “Yes” or “No” and I’ll stop bugging you about this position.” 

What!? Still no response. Remember, even a response of “No, I’m not interested” is a good response, because now you at least know something about that candidate, and you can respond back with “Okay! Is there something you would be interested in and I’ll make sure I put that note on your profile?”

Message #4 – “Last Chance! I don’t want to assume you’re not interested until I really hear from you. Here’s the link again. Just text me back!” 

We set up the messages. The candidate sees it as a personal text to them, with their name embedded, if you have that as part of the message, and the TextRecruit technology does the rest! Easy to set up and use.

So, what’s the response rate? 

70%! (this is my team’s response rate when using the drip campaign method – I can’t guarantee your results will be the same)

That’s an unreal number for recruiting response! You can send out 4 emails to 100 candidates in a drip campaign and you might get a 15-20% response rate. The cool thing is the technology is running the interactions and letting your recruiters respond to those who are interested.

TA pros and leaders ask me constantly how they can get more candidates. One thing that I know that works, is you need to start communicating with candidates in a mode they will respond to.

Editor’s note: I pay to use TextRecruit as part of my tech stack. Many will assume this is a paid commercial and I don’t pay for the tech. I do. 

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

Two Industries Leaders Launch Diversity & Inclusion Technology, @TalVistaHR!

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It was announced today that industry veterans, Elaine Orler and Scot Sessions have partnered up to launch the D&I technology platform TalVista. TalVista provides a view beyond the noise of unconscious bias in the hiring process. Now businesses can be more inclusive from the job description through to the interview.

Based on research, the words we use will either reveal our inclusive or exclusionary tendencies. Companies who combine our job description optimization and redacted resume reviewing with scripted and structured interviews now have a SaaS platform to mitigate unconscious bias. This will result in greater inclusivity with a more diverse and skilled workforce.

For those who were familiar with Talent Sonar, Elaine’s team acquired Talent Sonar and they are relaunching it as TalVista.

So, why should you be paying attention to TalVista?

– TalVista does three things: 1. Helps you build Job Descriptions that are more neutral in nature. What we know now are the vast majority of JD’s are written very heavily to favor males; 2. Help control Unconscious Bias by giving you control to redact resumes as you see fit; 3. Build ‘Scripted Interviews’ that allow you to assign questions to hiring managers who score the answers.

– Full integrations already built with Workday and Taleo, of which, if you’re using one of these systems you desperately need this help! Also, like most Saas products, TalVista can be fairly easily integrated into most ATSs.

– A leadership team that fully understands the end user of their product, and will build a roadmap that will continue to push the boundaries of helping organizations with their D&I strategies.

Let’s be honest. In the vast majority of organizations, Diversity and Inclusion has very little in terms of investment. We love to talk about it and act like it’s super important, but when you actually look at the investment made to make real change, most organizations can’t point to anything besides the possibility of hiring a D&I officer.

TalVista now gives TA and D&I leaders a real tool to add to their tech stack that will give them measurable results that align with their D&I strategy.

One of the goals of the TalVista team is to help organizations hire ‘nonhomogeneous’ teams. Take a look at your own team right now. Does it mostly look like you? Chances are it does. If you’re working in an organization and/or field where innovation and great decision making is critical to your success, research has shown that a homogeneous team is actually hurting your chances of success.

We all have unconscious bias. HR, TA, and D&I leaders are fighting every day to limit this bias but mostly fighting without any weapons. This is one reason I believe that TalVista’s technology will be successful. It’s the right time and the right tech to help solve the problem. I demoed TalVista this past week and it’s easy to use, with a very clean user interface and experience. Everyone on your team could use this product with limited training.

Your Weekly Dose of HR Tech: @LinkedIn Makes Some Changes to Help Candidates Apply Easier!

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Today on the Weekly Dose I take a look at some recent changes LinkedIn has made to their platform to make it easier for candidates. Here is the announcement from LinkedIn on two of the new enhancements that were made:

  • How You Match on job postings shows members how they stack up to the experience needed for a role based on the skills on their profile and recruiters can save time when reviewing candidates by immediately seeing how an applicant fits a specific role, within LinkedIn’s job management page.
  • 1-Click Apply gives job-seekers the option to save basic information, including a resume,  to apply for a job with a single click (desktop) or tap (mobile).

While these two features were made with candidates in mind, with record low unemployment in so many functions and markets, employers will also take advantages of these two additions.

LinkedIn has enormous amounts of data and the “How You Match” feature demonstrates a little psychology behind the data. On the surface, I think most TA pros would look at this and think “it won’t matter! Candidates don’t care if they match a job or not, they just apply, regardless.”

From a psychological standpoint, though, I think most employers will actually see an uptick in quality from this change. When LinkedIn’s matching technology tells you that you don’t match very well, most sensible people, won’t apply to that job.

When I first heard of the 1-Click Apply feature, I got scared that this was a recipe for mass applies from non-qualified candidates. That was my initial reaction, but I think LI brilliantly put these two features together to control this behavior.

Candidates want less friction when it comes to applying for jobs (that’s what Google’s data taught us with Google for Job’s algorithm). So, LinkedIn’s 1-Click Apply is the Holy Grail of an application process! We should all be striving to get to 1-Click Apply!

The truth is, in most ATS environments, today, it’s almost impossible to get to a one-click apply process, so kudos for LI for making this happen on their platform. While many will say they have one-click apply, most of those are based on you using your LI profile to make this happen, which usually takes an additional click or two.

The time is right for 1-Click Apply from an employer’s standpoint as well. Right now, most of us in TA are begging for more applications, so anything to make it easier for candidates to apply is welcome! The key is ensuring you get good quality with those additional applies, and I think LI did a good job trying to help out employers as well by launching the matching feature at the same time.

Acting like the candidate is the most important thing has become very vogue as of late for TA tech companies. Google started it with GFJ. Indeed is now trying to act like candidates matter, for the first time in their history. Now, LinkedIn joins the welcome wagon in letting candidates know they matter, and based on demographics and economic conditions, it looks like candidates will matter for a long while!

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

The Best HR Technology Conference on the Planet is Happening in Vegas!

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I get asked a lot about my favorite HR conference to attend. I have a few that I really love, but one of my all-time favorites is The HR Technology Conference! The HR Tech Conference runs September 10-14th in Las Vegas.

So, why do I love it so much? 

1. HR Tech has a half-day event called Women in HR Technology. It’s beyond awesome and powerful! They started this before #MeToo and #TimesUp. Just like technology, LRP was ahead of the curve in seeing this as an important issue and the content is so strong!

2. Discovering the Next Great HR Technology Company. This is a “Voice-style” competition where companies with new technology in every function of HR get a chance for the title of Next Great HR Tech Company! You get to see great new tech, in a fast-paced pitch environment, and the audience helps decide the outcome!

3. Great Keynotes. Dirty Job’s Mike Rowe is one of the keynotes for the 2018 HR Tech Conference. He’s awesome! Also, Facebook’s Randi Zuckerburg will speak on future consumer trends, and how it impacts us in HR and Recruiting.

4. I’m Speaking! Okay, it’s me and my friend Shaunda Zilich, and we’ll be co-presenting on Real-life Recruitment Marketing: A guide to attracting great talent.

5. The Expo! The HR Technology Conference expo hall is Disneyland for anyone with an interest in the future of all things HR, and for folks with a general interest in technology! I would come to the HR Tech conference just to walk through the expo hall and see all the cool stuff we have at our fingertips in HR! You can actually register just for the expo!

6. The Startup Pitchfest. 30 of the top HR Tech Startups square off against each other to compete for bragging rights, but also a great prize that will help them in their efforts as the move from startup to the Next Great HR Technology! JUNE 29TH is the Deadline to enter! I’m one of the judges!

What I love about the HR Technology Conference is that you can be at any level of your HR tech knowledge, from novice to expert, and you’ll find things that are designed specifically for you. When I started going I was definitely a novice and I was like a sponge! Now, I’m at a higher level and I’m still blown away at each conference with how HR and TA are evolving!

The folks at LRP, the company who produces The HR Technology Conference, have given me a discount code I can pass along to you! Use the code #TSackett18 and you’ll get $300 off the price of registration!

It’s the best HR conference in Vegas you’ll go to all year!

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

Does This Sweater Make Me Look Fat?

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I’ve got a bit of a problem.

I love buying new clothes, jackets, and shoes. You see, I’m kind of built like a fire hydrant. Picture a fire hydrant in your mind right now. Not very sexy is it!

So, I compensate, not by eating a great diet and working out constantly! Hell, no! That’s really hard work. I compensate by buying more clothes that I think will make me look skinnier than I really am!

Do you do this?

We do this in HR and Talent Acquisition all the time!

Just replace ‘clothes’ with ‘technology’. Yeah, we suck at HR, so instead of going out and fixing our foundational issues, let’s go buy a new pretty technology to cover up all of this fat, err incompetence!

Yeah, baby, with this new shiny technology no one will ever suspect we really suck as bad as we do!

The new stuff we buy screws with our heads. Every new shirt and sports coat I buy, I look at myself, and go “oh yeah! you’re going to look so awesome when you wear this!” Then I get on stage and someone tags me in a picture and I want to starve myself for a year!

Buying new stuff to make us look better than we are is the biggest lie we tell ourselves, ever.

So, before you go buy that new technology to fix all of your problems of why you suck at HR or TA, you have to know one truth. That truth is technology doesn’t fix why you suck. If you suck, great technology will make you suck faster. Bad technology will still make you suck, you just won’t be as fast as sucking!

Just like clothes won’t make me skinnier, new technology won’t make your function perform better.

 

The Talent Fix – My new book is now available to purchase! If your organization is having trouble hiring, this is a must buy! 

Talent Fix Review: My mom says it’s her favorite book that I’ve written!!! (I’ve only written one book!)

Purchase The Talent Fix now! 

The Weekly Dose of HR Tech: CareerBuilder Partners with Google Cloud Job Discovery

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The week on The Weekly Dose I dig into CareerBuilder’s partnership with Google Cloud Job Discovery and let you know what it means to you as a Recruiting Pro and Leader!

CareerBuilder was one of the early partners with Google in a number of fronts. When Google for Jobs launched, CB was the first TA technology company to work directly with Googles team to build out their job schema and make sure that CB users who were posting jobs on CB would have those jobs show up high on GFJs search results.

CareerBuilder is pushing the relationship even farther with Google and they recently released a case study showing the advantages CB clients are receiving since CB started using Google Cloud’s Job Discovery A.I. and Machine Learning technology. Google wrote a great piece on this relationship and the advances CB users are seeing, check it out! 

What does all of this mean to us (Employers posting jobs on CB or employers thinking of using CB)? 

– Google knows what and how candidates want to search for jobs, so they built a tool to make this a better experience for candidates. CareerBuilder has also been in the game of wanting to deliver a great search experience for candidates coming to their site to look for jobs as well. When they both came together, it was pretty apparent that CB’s job seekers could benefit from Google’s Job Discovery search.

– CB started testing out Google’s Job Discovery as the backbone of their job search and some amazing things started happening:

  • 40% more views of jobs on CB’s Talent Networks
  • Candidate application quality increased by 18%
  • 41% increase on actions by candidates on their saved job search results

Why!? 

The A.I. and machine learning component of Google’s Job Discovery that is being used by CareerBuilder candidates actually improves the job search for candidates. Less false positives, the technology learns which jobs candidates are clicking on and applying for and then automatically will put more jobs that are closer to the ones you want in front of them.

What you see is less bad volume of candidates, but an increase in qualified candidates for your jobs. So, the partnership of CB and Google has reduced the amount of work it takes a recruiter on any given job by lowering the number of candidates who don’t fit your job and increasing the number that actually does.

One other driving factor around increased quality and relevance is CB’s and Google’s focus on mobile first location search. Most people want to be able to search for jobs based on commutable distance. Prior to Google’s Job Discovery search, this wasn’t as specific as most of us would want, but now people can easily search by very exact distances and times it takes to get to work.

CareerBuilder has been beaten up recently in the media with some moves they’ve made to focus themselves on the future and how things were handled, but in the end, it’s not show-friends, it’s show business, and CB is making the right business moves to ensure their clients are getting what they need.

Go read the Google Case Study, it’s a fascinating piece on why you might want to start looking at investing some of your job posting dollars away from Indeed and test out the Google Job Discovery tech that CareerBuilder is using!

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

The Weekly Dose of HR Tech: @ClickBoardingHR Blow New Hires Away with Great Onboarding

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The week on The Weekly Dose I review the employee onboarding technology Click Boarding. Click Boarding is a best of breed employee onboarding solution that you can use with any ATS or HRIS system. What you’ll find is most ATSs and HRISs have something in their system that is considered ‘onboarding’, but what we know is that it’s usually a very weak version of what we actually need and want for onboarding our new employees.

Click Boarding is a technology designed for organizations that believe Candidate Experience and Employee Experience are paramount to their organizational success. You spent a ton of resources recruiting great talent to your organization, the last thing you want to happen is a poor onboarding experience to take place and that talent bails on you before they even got started!

For my money, great onboarding in the bridge from a great candidate experience to show your new employee they are about to have a great employee experience. Click Boarding is the bridge we all wish we had between those two extremely important experiences!

What I like about Click Boarding: 

– Click Boarding does everything you expect from great onboarding. As HR Pros we tend to get caught up in all of the compliance things we need to get done with new hires, and rightfully so, but true onboarding also has to be less about what we need in HR and more about creating a great experience for the new employee. This is where Click Boarding shines.

– New hires are welcomed, prior to starting, with your branded information, video welcome, access to team directory, etc. Everything they need to be ready for their first day. All of which is configurable to how you want to make it.

– TA and HR Pros, depending who covers onboarding for your organization, have easy to follow checklists to keep you on task to ensuring you easily get everything accomplished you need in onboarding, accessible via desktop and mobile.

– Click Boarding gives you a tool to personalize the onboarding experience like no other suite HRIS system currently has. From forms to pre-hire instructions, to video messages from your boss and teammates, Click Boarding allows you to make an experience to forget, to one you will remember.

I was asking the same question you are asking yourself right now. Why do we need a standalone onboarding technology, our HRIS system has onboarding? Your HRIS system has built-in new hire compliance. That is not onboarding.  This is what every single person in the world hates about HR, including those of us working in HR.

Click Boarding is easy to use, delivers a great onboarding experience for your new hires, and if that is important to you, they are a technology you should demo. I find most organizations spend a ton of time talking about making onboarding better, but spend almost zero when it comes to resources on technology to actually make onboarding better. If this is you, it’s worth an hour to see how technology can drive great onboarding.

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

The Weekly Dose of HR Tech: @Candidate_ID – The Talent Pipelining Platform

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This week on the Weekly Dose I review the talent pipelining platform Candidate.ID. Candidate.ID’s Talent Pipeline Platform provides one central, unified SaaS solution that manages and optimizes every tactic used to find, attract, engage and nurture candidates.

So, what does it really do?

Candidate.ID calls itself a talent pipeline platform which makes it this awesome cross between CRM, ATS, email marketing, and screening tech. Candidate.ID’s unique scoring algorithm identifies with laser focus, exactly which candidates within your talent pipeline are ready for a hiring conversation.

How does this work?

Think of it like this, you have candidates at all levels within your pipeline, some are just at the awareness level, some are learning more about you, others are considering applying, and others have already applied. Candidate.ID’s system figures out at which level a candidate is at and then automatically nurtures them based on the level they are.

Personalization is critical to candidate experience and candidate close. The only way you can do this is by measuring the level of interaction, and Candidate.ID’s algorithm has proven effective in getting each level to the finish line.

What I like about Candidate.ID:

– The platform measures ROI of pipeline effectiveness and shows you which candidates to prioritize for your team, so they know who to go after in the moment based on which candidates are ready to make the final step.

– Candidate.ID uses multiple levels of tracking that include cookie tracking, IP recognition, and fingerprint tracking across devices. This allows you to track candidates through content, social media click tracking, text message click tracking, career and corporate websites, etc.

– A dashboard of real-time candidate traffic that shows you the entire journey of a candidate’s interaction with you. You see everything a candidate does in engaging with your employment brand.

– Not only do you see this with new candidates coming in, but one of Candidate.ID’s most powerful functions is being able to nurture your entire ATS database, and show your team which candidates are ready and when the right fit is close.

Candidate.ID is an enterprise-level tool. It works best when you’re hiring roughly 15+ of the same kind of position per year at a minimum. A great example is a client that had 3,000 design engineers in their database. They put them into Candidate.ID and started nurturing them and within 8 weeks they were able to make 18 hires and 25 others in final conversations, 500 that were being warmed up for the future.

Candidate.ID is a sophisticated recruiting tool that can be used by corporate TA, staffing and RPO alike, given you have the volume to make it worth the investment. It’s powerful, and it will put your team at a competitive advantage for talent. Definitely a tool you should demo if you’re in the enterprise space and hiring mid to senior level talent (probably $40k – $150k+). This would not be something for high volume hourly hiring.

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

The Weekly Dose of HR Tech: @HRmarketer now has Employer Brand Advocacy!

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On the Weekly Dose this week I review HRmarketer’s new Brand Advocacy product. If you don’t know who HRmarketer is they are someone you should probably take a look at. They were originally developed as a real-time data and HR industry insights product to help drive HR marketing and media relations campaigns, primarily for the HR vendor community to sell better to all of us (and they still do a great job at doing that!).

What HRmarketer found out over the past years was that they had built most of what an Employment Brand function would need to have a fully automated employee brand advocacy tool as well. Since they already built a brand advocacy tool for vendors, building one for employees was pretty similar with a few changes.

So, what the heck is an employee brand advocacy tool!?

Think of Employee Brand Advocacy the way you think about all those consumer brand you follow socially and love. One of my favorite brands is Nike. I follow them on Instagram, FB, Twitter, etc. If they share cool content, I tend to share a lot of that cool content with my followers. As you can imagine, Nike loves this kind of content share, because it’s coming from a fan.

Now, think about how you can use that with employees with your employer brand.

Not all of our employees love us. Some just like us, or they’re on the path to loving us! We all have a few employees that are truly in love with us! They love us, we love them! If you asked these employees to share some content with their networks, they would in a second! Without even asking why. Remember, they love you!

If you truly want to build and grow your employment brand, you need employee brand advocates! Now, you can do this manually and send a million emails asking for help, then send more emails showing them a piece of content to share, then hoping most will share. You can do that. It’s tough, and it’s hard to maintain.

This is where HRmarketer comes into play by automating the entire employee brand advocacy function for you! It’s like Employee Brand Advocacy on steroids!

What I like about HRmarketer’s Employer Brand Advocacy program:

– It’s priced to get people to test it! You don’t pay by the size of your company, you pay by the number of advocates that use the program. So, you can start small with one group and see how it works, then, as you prove the value, you can expand where you need it. (HR vendors should take note, this is a great pricing model).

– Super easy to create as many employee groups as you want. By skill, by location, by demographics, by hiring a manager, etc. Want more female referrals? Just create a group of all of your female employee brand ambassadors and have this group share content and job openings with their network.

– Advocates don’t have to live inside the platform. Once it’s set up and permissions approved, email reminders of new content go directly to your ambassadors who can then pick and choose what content they share and how they share it. You can also set up mobile and desktop notifications as well for new content.

– It measures the analytics so you have real data on the effectiveness of various content you share. Plus, you can also see which advocates are having the most impact, and figure out how can you leverage these employee ambassadors even more, or even set up rewards.

I’m a gigantic fan of this technology!

If you’re running a large TA shop, an employee brand advocacy program is a must. If you want to do it really well, employee brand advocacy automation is a must. HRmarketer made this platform super easy to use, you don’t have to be techy to use it, and they made it cost effective to test and show your organization the value.

So, I tell you to demo a lot. I know, I love tech and I geek out about this stuff, but this is one you really need to demo if you want to start an employee brand ambassador program, or just have interest in what and how other organizations are using these programs to expand their employment brand. Just demo it, you’ll see!

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

The Weekly Dose of HR Tech – @Flash_Recruit – Live Chat for Recruiting

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The week on the Weekly Dose I review the recruiting chat application FlashRecruit. FlashRecruit built a technology for recruiting that everyone is already familiar with and comfortable with. It’s not a chatbot, but a real-time messaging application your recruiting team can use to connect with candidates when they are engaging with your employment brand.

FlashRecruit Live Chat connects qualified candidates to recruiters everywhere they post their jobs: career sites, job boards, social media, and email campaigns. It allows you to use Intelligent Screening to ensure quality and easily screen a candidate in or out of your process. The value of FlashRecruit to your recruiting team is its ease and simplicity of use!

Not only can the chat window pop up for candidates who are on your career site, but you can also link to the FlashRecruit live chat function in sourcing emails, and various other recruitment marketing campaigns. A candidate can easily click to ‘chat live with a recruiter now’ and it will open up the application and start the chat. FlashRecruit has seen engagement with email campaigns go from 9% to 36.9% by adding in the option for candidates to do a live chat!

What I like about FlashRecruit:  

– It fits seamlessly into your current recruiting process. You can add the application, and your recruiters get a notice that a candidate wants to chat. FlashRecruit gives recruiters the option of ‘being away from my desk’ communications (or after hours, lunches, etc.). So, your team can turn on and off the ‘live’ ability of the tech.

– It works and it’s inexpensive! Quite simply, we live in a world where people want to ask a question and get an answer when they have time to ask the question and not wait. It might be the biggest complaint candidates have about recruiting in general, and FlashRecruit solves that main issue.

– It integrates into whatever process you’re using, and you can use it sourcing and recruiting campaigns for higher reply rates – just this makes it exciting!

– On average, FlashRecruit users see that candidates ask 2.5 questions. So, this isn’t something that will overwhelm your team, but actually, allow them, and the candidate, to screen themselves out quickly by just asking a couple clarifying questions.

– Recruiters can use this across platforms, so if you have a super hard to fill position, and the recruiter chooses to have the chat on 24/7 so they can interact with that one candidate who might have interest on a Sunday afternoon – they can choose to do that. Or they can set it to out of office and create custom messaging for those candidates who try to connect after hours.

Currently, FlashRecruit is primarily working with staffing companies, but this application can really be used across any talent acquisition function. They started with staffing because for the most part staffing recruiters are more willing to give this access to candidates, but I’m finding more and more corporate TA shops who are also opening this up to better their candidate experience.

If you haven’t seen this type of technology you should be taking a look and demoing FlashRecruit. We know that younger generations of candidates engage with this type of messaging at a high rate, and I would not be shocked if this becomes a standard option in many ATS platforms down the road. FlashRecruit already has built out this integration with Bullhorn.

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net