What Makes a Great Talent Acquisition Conference? #SourceCon

Hey gang! I’m back from attending and speaking at my first ever SourceCon conference. Can I be real for a second? I never attended SourceCon in the past because I was intimidated. For real!

Let me explain. I’m not a Sourcing Nerd! I’m not going to sit down on my laptop and go deep diving into the national archives to find names of whatever or build search strings that are 5,000 characters long, so I thought, yeah, this just isn’t for me. I was wrong! It is for me! Okay, not the super sourcing nerd stuff, but I even like watching that!

SourceCon was filled with passionate Talent Acquisition pros and leaders, not just Sourcing Pros. Like I’m just going to come up and introduce myself and start asking questions about how I can better and share with you on how you can get better. The interactions at all levels at the conference is off the charts, and unlike I’ve seen at other recruiting conferences, especially around how to make you as a professional better!

So, what do I think makes a great Recruiting conference like SourceCon?

– Leadership to break away from the normal content stream and put different stuff on stage. Shannon Pritchett and the ERE leadership are always willing to push the envelop and try stuff!

– A culture of sharing! Everyone at SourceCon seems to be there to share openly with everyone else, and it makes for interactions and conversations happening everywhere!

– Feeling like you’re being welcomed into the trust circle! That was my initial fear. I’m not really one of them, they won’t want me, what do I have to give them!? It’s the opposite, truly. Steve Levy, an industry veteran is just one of a bunch of actual “Welcome Wagon” pros who volunteer to introduce you into the inner circle and make instantly feel like part of a movement.

– Content where you can’t write fast enough! The content at SourceCon is packed with “oh, crap, I’m stealing that idea and taking that back to my own shop and we’re doing that tomorrow!” Like every session!

– Content that forces you to think differently about what you and your organization are doing. That challenges you, and might even make you feel a bit uncomfortable. Not every session, that would be exhausting, but you need a little bit to force you to think differently about the profession.

SourceCon 2019 is in Seattle, and Shannon and the team just keep finding ways to make it better. Definitely check it out as a great development option for you and your team next year.

Could We Use Congestion Pricing Theory in Recruiting? #SourceCon

Oh, lord, what the heck is Sackett talking about now!?

Congestion Pricing Theory (CPT) is basically paying more for convenience. We see it used on things like tollways, where if you want to ride on this road you pay a premium, or if you want to use this certain lane on a tollway you pay more for the access to a less congested lane of traffic.

You also see it at places like the movies. You pay $12 per ticket to go to a movie on a Saturday night at 8 pm, but if you go at 10 am on a Tuesday morning, you might get that same ticket for $8. It costs more to go during the busy time.

Airlines fully embrace CPT when you pay a little more to get on the plane first so you don’t have to deal with full overhead bins, etc. Theme parks now have tickets you can buy that lets you bypass the long lanes. Congestion Pricing Theory allows consumers to pay more for what they believe is important to them.

So, could we use this model in recruiting?

Let’s say you’re Google and you have thousands of people apply to your jobs that will never get seen. Could Google use CPT to allow applicants to pay an upcharge if they were certain to have their application examined and given feedback? Maybe it’s $25.

For $25 you can be assured your application will have a real human look at it. Would you pay to ensure that would happen? Depends on the company, the job, the competition, your income level, etc. But, the reality is, if someone turns CPT on in their hiring process, and their brand is very attractive, people would pay the fee!

Now, ethically, is this right?

Ethically is it right to have roads paid for by tax dollars, then to drive on those roads in a less congested way, you still have to pay more money? Is it right to charge one person a different, higher, price for the same service that another person paid less for?

One of the main complaints that candidates have about applying for jobs is the lack of information. The reason they don’t get the information they want is it costs too much money for organizations to properly staff TA shops in a way that would allow them to give this high level of feedback.

Congestion Pricing models would definitely give candidates and organizations an option to offer this service for those candidates who truly wanted the feedback they desired or at least more feedback then they’ve historically been given.

So, we don’t do this because we’ll say it impacts the poor and those out of work the most. They can’t afford the price to ensure they will be seen, so the rich get richer and the poor get poorer.

I think it’s interesting that this is the main argument of doing something like this, but we don’t argue this type of pricing when it comes to other parts of our life where these things used to be free, and now they are not.

I’m not saying that we limit those who apply. All are still open to apply and all will have the same experience as they had before. Some, who choose to have an elevated candidate experience, will choose to pay for that experience.

I’m not saying this will ever happen, but if it does, I’m not going to be shocked because we’ve seen so many successes using CPT in other areas of our lives.

What do you think? Hit me in the comments.

Your Weekly Dose of HR Tech: @LinkedIn Talent Insights – LI’s newest product!

Today on the Weekly Dose I take a look at LinkedIn’s newest product, LinkedIn Talent Insights, which is getting released today for public consumption. Talent Insights is LinkedIn’s first self-serve data and analytics product. Talent Insights provides companies with access to LinkedIn’s global database of 575M+ professionals, 20M+ companies and 15M+ active job listings, to help talent professionals and business leaders develop a winning workforce strategy and make smarter talent decisions more quickly.

What we know is if LinkedIn has anything, it has data! I first got to see this product at the 2017 LinkedIn Talent Connect conference when it was still in beta and they weren’t even quite sure what they had yet, and I was like, “Oh, boy! this is crazy cool!”

Here’s how it’s crazy cool. Talent Insights provides access to LinkedIn’s global, accurate and up-to-date data through two reports:

  • With the Talent Pool report, companies will be able to precisely define and understand specific populations of talent with global insights including skills the talent has, what industries and locations they’re in are, how in demand they are, what schools and degrees they have and what companies are hiring them.
  • Using the Company report, companies will be able to understand their own talent at the company level and see how well they are doing in attracting and retaining talent, and develop branding and recruiting strategies to get even better.

Here’s what companies can expect.

  • On-demand data: Talent Insights users will have the ability to access LinkedIn insights, in real-time, to quickly answer complex talent questions. As members update their profiles, the aggregated data within LTI also updates, providing real-time updates to help companies keep up with the market.
  • Actionable insights: The tool is simple and easy to use making it possible for recruiters, HR, and talent leaders to understand the most accurate view of labor market trends at any given moment, without relying on a team of data scientists.

So, why is this something HR, Talent Acquisition, Marketing/PR, Sales, and a lot of other functions in your company will want to get their hands on it? 

Talent Insights provides some super cool competitor data you can’t get anywhere else!

Need to know what kinds of people your competition is hiring and where? Talent Insights can show you that! In fact, it can give you insight to stuff your competitors are working on that isn’t even public if you can just connect a few dots!

“Hey, why is ABC, Inc. hiring a ton of autonomous developers in Omaha!? Oh, no they aren’t, are they!? Yes, they are!”

Talent Insights also gives HR leaders insight to your current workforce, like who’s coming after your talent, where are your employees going, where are the best coming from, where should you be looking to build your next headquarters (I bet Amazon is looking at this!), etc.

This is definitely a product that TA Leaders will want to leverage, and I’m in love with it’s ability to pull competitor data. Just know, as you’re pulling your competition’s data, so might they be pulling yours, and there’s nothing you can do about it. LinkedIn Talent Insights is available to anyone who wants to pay for a subscription, and you don’t have to be a customer of other LI products to get it.

LinkedIn Talent Insights is definitely worth a demo. You might find it’s just not data that your organization needs, but I think the more competitive you are within your marketplace, executitves are always willing to listen to you a little longer when your wrap your needs and wants around competitive data, so take a look!


The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

“Overqualified” is Just another word for Age Discrimination

Had a really talented lady reach out to me the other day. 49 years old, college grad, great portfolio of work. She has been interviewing and is being told she is “Overqualified”.

There is some truth about her being called this. She does have more qualifications than the position requires, but she fully understands what the job is and she wants to do that job, with no notion of wanting to do more than that job, unless her performance shows she’s capable of moving up and the company needs her to move up.

“Overqualified” is just another way to say “Hey, I think you’re too old to work for me!”

Tell me I’m wrong! Give me all the reasons someone is “Overqualified” for a job they want to work at and understand what the job specs are?

I’m a Heart Surgeon but it’s a stressful job, so I decided to take a step back and just do some Cardiac Rehab work. Still get to work with heart patients, but it’s a less stressful workload and pays a heck of lot less, you need less education to do that job.

Am I overqualified to do Cardiac Rehab if I have experience as a heart surgeon? Only if you tell me I am! It’s a job I want, and I have the skills and desire to do that job, so I would say I’m quite qualified to do that job, not overqualified.

TA pros and hiring managers say someone is overqualified when they’re too stupid to come up with another reason about why they don’t want to hire someone who has great experience and more years of experience.

“Oh, Tammy, yeah, she’s overqualified to work in that job. I mean she wouldn’t be happy long-term reporting to me, and I mean she has more experience than I have!” Oh, she told you that? “Um, no.”

I constantly run into retired people who aren’t ready to retire and want to keep doing valuable work. They have great skills and knowledge, but 32-year-old Steve won’t hire them because Steve believes they won’t take his direction. That’s a Steve-issue, not the candidate’s issue!

By the way, this isn’t a young-to-middle-aged guy problem, women are just as bad! Turns out we all love to discriminate against old people, equally!

Tech companies are the worse. Creative companies are the second worse.

Tech companies believe only young people know technology. Creative companies think the only people who buy products and services are 26-year-olds on Instagram and Snap.

“Tim, you just don’t get it. I don’t want to hire someone who is going to retire in 5 years!” What’s your average tenure at your company? “4.2 years” Yeah, having someone for 5 years would really suck for you!

I had a hiring manager tell me this once when he interviewed a person who was 52! “I need someone who is going to stay long term!” Um, 13-15 years isn’t long term?! You’re an idiot!

I find telling hiring managers “You’re an idiot!” is super effective in getting through to them, and cutting straight through to their bias. It has worked 100% of the time in my career. It really works across all biases.

So, now tell me, why don’t you hire someone who is ‘overqualified”?

The Real Problem In Talent Attraction #HRTechConf

Well, clearly, Tim, it’s our process sucks! We need to fix our process! Once we fix our process everything will be fine!

Well, clearly, Tim, it’s our technology! Our ATS sucks! SUCKS, I say! Once we get our new ATS everything will be fine!

Well, clearly, Tim, it’s our career site! Have you seen our site, it sucks!? Once we get our new career site everything will be fine!

It’s our recruiters. It’s our brand. It’s our…

It actually might be all of this but the real problem you have with attracting talent is friction.

Friction is every step we put in place between a candidate and that candidate getting hired. Fill out an application – friction point. Answer these screening questions – friction point. Go through five in-person interviews – friction points.

The only thing a TA Leader should be doing is working to eliminate candidate friction. How can I get a candidate to connect with a hiring manager with the least amount of friction?

The best talent will come to work for you, but the better talent the less open they are to adding friction into their life. “Well, if you just let me talk to Mary the manager of that group, I’ll take that call. But if you make me click 8 times to find your job, then make me register to apply, then make me take three calls from your TA team, then make me take a pre-employment assessment, etc. I have no interest in going through that amount of friction!”

I’m out at The HR Technology Conference this week and I’m doing a presentation today with a great friend and super smart lady, Shaunda Zilich. Our talk will be about Real-Life Recruitment Marketing, and one of the big topics we talk about is the concept of friction elimination. How do I connect a candidate with the hiring manager in as few steps as possible?

Shaunda and I share a belief that getting candidates and hiring managers to have conversations is a big key to being great at hiring! See, real high-level stuff, right!? I joke, but think about your own process and how many steps does it take to get a candidate and a hiring manager together?

I put this tweet up a while back:

In a nutshell, this is all bad talent acquisition. We add friction. We make candidates search to find our jobs. Jump through hoops to apply to our jobs. Then jump through more hoops to ‘show’ us they want to come work for us.

Then we tell our CEO we need to spend a million dollars a year on third-party search because “there’s just not any talent available”.

The real problem with talent attraction has everything to do with the amount of friction you add to your recruiting process. In the end, are you making it difficult for candidates to tell you they love you or are you making it really easy?

Talent acquisition is super hard if you don’t make it easy.

Recruiters – How are you celebrating #GlobalTADay?

Today is a big day in Talent Acquisition! The Association of Talent Acquisition Professionals (ATAP) is launching Global TA Day to celebrate all the talent acquisition professionals that are working hard every day to ensure their organizations have the talent they need to thrive!

ATAP launched the site ilovetalentacquisition.com, in conjunction with our founding sponsor KRT Marketing and you can follow the action that is happening across the country as events are taking place in major cities throughout the day. On the site, you’ll find some great downloads to help you and your team celebrate!

I’ll be in downtown Detroit today and on Facebook live around 1pm EST, as I’ll be celebrating #GlobalTADay with the over 100 TA Pros on the team at Quicken Loans as they are using today as their annual TA Summit where the team will have development and strategy sessions throughout the day, and some fun and celebration as well!

To check out the Facebook Live feed today just go to the Global TA Day Facebook Page!

So, I’m guessing most of you were caught off guard by this! Like, what is Global, what!?! I get it, but it’s not too late to find ways to celebrate today. Here’s how I would celebrate if I was in the office today:

  1. I would follow along on the Twitter hashtag #GlobalTADay and connect with other TA Pros from around the world!
  2. I would ask another TA Pro on my team to get lunch or go get a drink after work, or I might go buy some sweet treats to share around the office!
  3. I would watch some of the celebrations taking place around the world today on the Facebook Live feed.
  4. I would take some time to reflect on while our profession is extremely difficult, especially right now, I’m so grateful for having found a job and industry that I love working in!
  5. I would go signup to be a member of the only professional association the supports my interests ATAP Global! Today only you get an annual membership for $85! (a $10 discount). TODAY ONLY! By the way, I’m the next President of ATAP, so come help me build something great!
  6. I would go on Amazon and buy the best TA Book on the Planet and #1 Best Seller and 5 Star rated – The Talent Fix! (just kidding, no really I would!)!

So, have fun with Global TA Day! You deserve it!

Your Weekly Dose of HR Tech: @Oleeo_ – Talent Intelligence to Unleash Your Recruiting Potential

Today on The Weekly Dose I review the newly rebranded Applicant Tracking System, Oleeo. Oleeo is the former WCN ATS product and they have a long and successful history mostly working with European customers.

Oleeo is a global ATS designed for high volume hiring and has built-in event management which makes it an incredible ATS choice for those organizations that do a ton of campus hiring, or other types of high volume-type hiring events.

Oleeo has some great relationships within the banking and finance industry, and that speaks to how well the software works when it comes to working in industries where it’s critical to do well when competitively hiring on campus. I would foresee health systems and tech companies that do a bunch of hiring on campus would also have a high interest in looking at this ATS. Oleeo also has high-volume retail users as well that are finding success with the system.

Organizations that need to process a lot of potential candidates quickly, now have a system that helps filter the best to the top, and makes it a personal candidate experience. Oleeo delivers really well on all those factors.

What I like about Oleeo:

  • Oleeo is built for hiring events first and foremost. While most ATSs are weak at this, thus most organizations have to have a separate college hiring system, Oleeo delivers a top-notch experience for both candidates and recruiters in planning and executing career fairs.
  • Candidate self-service is a big piece of Oleeo allowing candidates to pre-register for events, schedule their interview time, etc.
  • Oleeo has a built-in CRM tool that allows recruiting teams to build out candidate campaigns by a number of criteria, track key information around these groups, and built automated actions based on the response.
  • Predictive screening technology is also built into Oleeo based on 120 different attributes Oleeo allows you to put an unlimited number of candidates through pre-hire screening, delivering the highest rated candidates immediately to your recruiters to continue on in the workflow.
  • Interview management is also another strength of Oleeo that allows you to customize an interview workflow based on if/then to automate much of the process and again allow candidates to manage some of this process on their own.

Oleeo is basically a new ATS to the U.S. market, but not new when it comes to its ability to know and understand all the complexities of global high-volume hiring, as WCN has been doing this since the mid-90’s outside the U.S.

I like Oleeo brings an enterprise level ATS feel to a marketplace that has been long dominated by an under-powered Taleo, primarily. While the CRM is still light on functionality, and SMS is only push at this time, the Oleeo team has shown it has the experience and knowledge to build out an end-to-end recruitment platform for the global market.


The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

Want help with your HR & TA Tech company – send me a message about my HR Tech Advisory Board experience.

Want to make more money? Be an extrovert!

New research out of the University of Copenhagen finally puts to rest the age-old argument around what’s better: being an extrovert or being an introvert? I have friends who are on both sides and super successful in their careers, but it’s still one of those things where if you are one or the other, you usually believe what you are is the best.

Well, in terms of lifelong earnings the data is pretty clear you want to be an extrovert! From the study:

One striking result is how much the trait of conscientiousness matters. Men who measure as one standard deviation higher on conscientiousness earn on average an extra $567,000 over their lifetimes, or 16.7 percent of average lifetime earnings. Measuring as extroverted, again by one standard deviation higher than average, is worth almost as much, $490,100. These returns tend to rise the most for the most highly educated of the men.

For women, the magnitude of these effects is smaller (for one thing, women earned less because of restricted opportunities). Furthermore, extroversion is more strongly correlated with higher earnings than is conscientiousness, unlike for the men.

Yeah, that’s a half of million dollars! That’s life changing money for most people!

Here is something else that came out of the study that I thought was fascinating, people who are ‘agreeable’ by nature, actually make less money!

It may surprise you to learn that more “agreeable” men earn significantly less. Being one standard deviation higher on agreeableness reduces lifetime earnings by about 8 percent, or $267,600. In this context, you can think of agreeableness as meaning a person is less antagonistic and more likely to consider the interests of others. You might have thought agreeableness would be correlated with higher earnings but alas not.

So, here we are as HR pros telling all of our employees who want to be leaders they should be more ‘agreeable’, put the interests of others above your own, etc. What we are really telling them is “hey, here’s how to ensure you’ll make less money in your career!”

I think we see this in our world today. We tend to want to believe we all want ‘servant leaders’ when it comes to someone leading us individually, or leading our companies. But, for the most part, most of our great leaders we can point to, male and female, are still overwhelmingly extroverted and mostly directive in their style of leadership.

One last thing that came out of the study is that being smart and being extroverted is not correlated. Why does this matter? Well, being smart does correlate to higher income as well. So, when we go try and select great employees we tend to just look at intelligence. Which is necessarily bad. If you are going to try to increase your talent, starting with smart people is never a bad idea, but in the long run, it’s more than just IQ:

Another interesting result from the data is that IQ and conscientiousness are not very well correlated. That implies that finding ideal workers isn’t so easy. The quality of openness, however, is moderately positively correlated with IQ, so you might expect that the smarter workers are more willing to experiment and try new things.

So, do you have to be extroverted to make more money? No, but it’s easier and more likely if you are. If you’re introverted, by nature, it wouldn’t hurt to work on your outwardly extroverted self. We all have the ability to be extroverted and introverted in certain situations. The key for earning more income is being extroverted in a professional setting.

Okay, my introverted friends! Tell me why this research is complete B.S.!

Michigan Recruiter’s Conference – November 1st – Detroit, MI! Registration is Now Open!

The 4th Annual Michigan Recruiter’s Conference will take place on November 1st, 2018 onsite at the GM Headquarters RenCen in downtown Detroit, MI. Registration is now open for this event. There is limited seating because of space constraints. Only 250 registrations will be accepted! This event will SELL OUT, don’t wait!

Okay – all that nonsense is out of the way! Why should you and your corporate recruiting team come? Yes, I specifically said “corporate” recruiting team. No staffing, RPO, or vendors will be allowed to register. Hate me if you want, but it actually works really well. Corporate TA leaders and pros can learn without being pimped constantly!

When Jim and I started this conference 4 years ago we did so that our teams would have world-class recruiting development in our own backyard. National conferences are great, but they are expensive! We couldn’t afford to send our teams, but if we had one local, we could bring our entire team!

Jim and I knew most of the great Talent Acquisition speakers personally, or we knew someone who knew them personally, and we felt pretty confident we could talk them into coming to beautiful Michigan! Okay, they all owe us favors and we just happen to be in Michigan! Either way, the Michigan Recruiter’s Conference has worked out wonderfully!

The 2018 Michigan Recruiter’s Conference lineup is Awesome!

Torin Ellis – Diversity Strategist speaking on “Conversation to Commitment”

Angie Verros – Sourcing/TA Expert speaking on getting more candidate replies

Michael Arena, Ph.D. – Chief Talent Officer at GM speaking on TA Transformation

Dawn Burke – HR and Talent Expert speaking on getting more out of your hiring managers

Holly Fawcett – Sourcing Ninja at Social Talent sharing the latest and greatest Sourcing magic!

– Plus, additional sessions on DIversity Recruiting and Recruitment Marketing!

I want to thank this year’s sponsors: General Motors (just exceptional automobiles), Greenhouse (just an exceptional ATS) and Smashfly (just an exceptional Recruitment Marketing platform). They allow us to keep the cost of the entire conference down to just $89 per person, that includes, coffee, breakfast, drinks, lunch, snacks, oh yeah, and all that great freaking TA development and thought leadership!

Register Today! (over 100 tickets have already been sold in the 1st week!)

Career Confessions from Gen Z: The 4 Essentials Every Office Should Have!

Ever since I was little, I’ve been pretty particular about the spaces that I live in. For my 12th birthday, my parents took me to Ikea and Target and let me “re-do my room” with a New York theme. I can also vividly remember the time when my Mom and I went to tour a college in Upstate New York and we almost left the hotel because we were worried about bed bugs. This particularness caused a lot of stress before going off to college about having to share a room with another teenage boy (a personal nightmare for me).

As I am entering the workforce, I know that this will carry over into the office that I work in. On average, a person will spend about ⅓ of their life at work. That’s longer than most of us will spend at any house we will ever live in! Since I’ve started interning, I’ve noticed some things that have made a big impact on my happiness and productivity at work:

1. Drink Machines: I am drinking water CONSTANTLY and I know that almost everyone sitting around me has a water bottle or cup at their desk. Having a water machine, like a Brita filter attachment or a Bevi machine, is more important to me than having elaborate coffee makers or nice vending machines. (editor’s note – the apple doesn’t fall far from the tree – I’m a life-long advocate for a Diet Mt. Dew soda fountain in the office!) 

2. No Cubicles: I didn’t anticipate this making such a difference, but I now do not want to work in a cubicle. At Quicken Loans (where I’m interning!), we have little half walls that make rows and columns, but they are short enough to see and talk to the people around you. This creates a much more open environment so I can ask questions without getting up or I can eavesdrop on other people’s conversations!

3. Bathrooms: Read my last post for more of my feelings about bathrooms at work but basically, just make them nice.

4. Updated Decor: I get that office decor is difficult. You’re never going to please everyone’s tastes, it’s expensive etc. BUT you could at least put in a little bit of effort to put some decor on your walls that is from this century. A good rule of thumb: if your decor is older than some of your employees, you probably should get rid of it! There’s nothing sadder to me than being surrounded by gray all the time. Liven it up a little!

Now, I could go on for a while about what else I look for in an office, but these are just the basics. Just put a little effort to meet your employee’s requests, and you’ll probably be on the right track!

Another Editor’s Note (because apparently, I don’t have my own platform to say anything I want): I’ve been telling HR leaders this for a couple of years now. With Gen Z – Design matters! It matters in your employment brand, it matters in your personal workspaces, it matters for younger generations. Perception of working in a great place is influenced by design. Don’t discount it! 


 

This post was written by Cameron Sackett (not Tim) – you can probably tell because it lacks grammatical errors!

HR and TA Pros – have a question you would like to ask directly to a Gen Z? Ask us in the comments and I’ll respond in an upcoming blog post right here on the project. Have some feedback for me? Again, please share in the comments and/or connect with me on LinkedIn.