Work From Home Real Talk

This holiday season, I’m stepping away from my usual writing to bring you some of the top-read posts from 2023. Enjoy!

Working from home is not more productive for most people!

The WFH home army hates to hear this! Yikes! But it’s true. While a small percentage of workers, overall, around 10% are actually more productive, the vast majority of people just don’t have the self-awareness and drive to be as productive as they are when they are in an environment that is designed to have them do work.

The media will never tell you this because it’s not popular and won’t get clicked.

Do you know what has happened since the beginning of the pandemic? The golf industry has exploded! Some Stanford researchers, who golfed, started to realize that the golf courses seemed busy. Like really, really, busy! And these courses were busy during times when they shouldn’t be busy, like mid-afternoon on a Wednesday. You know, the time when folks should be working!

They discovered they could use satellite technology paired with GPS and cell phone data to map out traffic at golf courses. This gave them a picture of what this looked like pre-pandemic and what it looks like today. What do you think they found?

First, you have to understand that before the pandemic the golf industry was hurting. Average rounds of golf were down and trending down year over year for a long time. They had this old white guy problem. This means that old white guys were the biggest participants in golf, and that demographic was getting older and dying.

Here’s what Stanford discovered about working from home and golf:

  • There was an 83% increase in mid-week day golfing from pre-pandemic to post-pandemic. All those WFH folks weren’t working all they said they were working!
  • There was a 278% increase at 4 pm. So, we have some hope for those who maybe just were cutting out a little early.
  • The pandemic has led to a golf boom with folks wanting to get outside, but weekend trips to courses were far less of an increase to weekday visits. So, yes, more people are golfing overall due to the pandemic, but weekday golf has exploded with WFH.

I know! I know! This is only one small little study. I’m sure you’re still WAY more productive working at home than you were in the office. But you’re not, or most likely you’re not, but that’s just because you have low self-awareness!

I think most of us just get confused with short-term productivity vs. long-term sustained productivity. The BLS shows productivity of workers has dropped off a cliff, so we really can’t make the WFH productivity argument any longer. I do think for short-term bursts of productivity working from home or someplace where you don’t get interrupted can make you feel way more productive. But day in, day out, over the long haul, working around others who are working will help you sustain your productivity.

I know you hate to hear this. Working at home is so lovely! Plus, you get those great golf tee times during the day!

Posted on  by Tim Sackett

Zoo-Zapped Dreams

Once upon a time, I had my heart set on being a teacher. All through my early twenties, that was the future I saw for myself. But then reality kicked in when I dove into teaching and realized it wasn’t the act of teaching that didn’t fit; it was the political chaos within the public education setup. One incident made it obvious.

There was this amazing exhibit at the local museum, perfectly syncing with my lesson plan by chance. I thought, “What luck! The kids would love this.” So, I proposed ditching our routine zoo visit for this exhibit.

“Can’t do that,” my principal said. “It had to be approved a year in advance, but you can do it next year.” “It won’t be here next year; it’s a traveling exhibit, only available this year,” I explained. “Sorry, won’t happen,” she replied. “What if I got parents to do this after school or on a weekend, and it wouldn’t cost anything?” I pleaded. “Nope, can’t let you do it. Don’t waste your energy on this,” she could see my rising frustration with something that made no sense. Guess where we ended up? The zoo. Same old tour, the same old caged animals, and the same lack of engagement.

Right then, it hit me hard—this system cared more about following rigid rules than genuinely educating kids. My dream of being an educator got a reality check.

But hold on, my dream didn’t vanish; it shifted. See, many think an unrealized dream equals failure. Nope. It’s about adapting when life throws a curveball.

The real grind isn’t just the pursuit; it’s in reimagining when things hit a dead-end. Time for a pivot!

We glamorize chasing a dream endlessly, but the truth is, sometimes dreams need an adjustment. And that’s okay. It’s not defeat; it’s evolution.

Let’s embrace the idea that dreams are adjustable. It’s about celebrating the courage to pivot, not just the pursuit. Chase your dreams fiercely, but know it’s equally admirable to adjust them when life asks you to. Adjustments don’t belittle dreams; they shape them, making the journey all the more vibrant.

A Christmas Present for Your CEO

This holiday season, you’ve got the chance to make your CEO’s Christmas wish list come true. It’s time to give them the gift of insights into what they really want from their HR and Talent Acquisition teams.

I created a short survey designed just for CEOs, all about what they wish HR and TA would do more of or start doing. It’s all about improvements, tech stuff, and making magic happen within your organization. They get to rate your HR team’s current performance, spot areas for improvement, and even prioritize the issues they care about most. Psst, CEOs, your secrets are safe with us – this survey is anonymous.

Spread the Joy

So, spread some holiday cheer and share this survey link with your CEO or hook me up with their email.

As HR pros, you have the power to make some serious magic happen. By getting your CEO involved in this survey, you’re not just boosting your own game but helping us all understand what makes CEOs tick across different industries!

I’m making this holiday season all about shaping killer HR strategies. Are you with me? Share the link with your CEO and let’s sprinkle some HR magic together!

The biggest thing I learned this year

It feels like the world is burning, and no one can agree on anything. I know that I feel this way because I make a conscious choice to go on social media, and the algorithm targets me with content that increases this feeling. That’s just the reality we live in. We are getting fed a non-stop diet of content that isn’t necessarily good for our psyche.

The biggest learning I had this year wasn’t about my social media use. I’ve known about that for a while. I’m a technologist, so I understand why I’m fed what I’m fed. My learning came late in the year as conference season came to a close. As I looked back on the year and the interactions I had with people, I realized something.

I interacted with hundreds, if not thousands, of people throughout the year, and almost never did those interactions include politics or what I would call stressful or uncomfortable conversations. Most of the conversations were about HR or Recruiting with other professionals who were passionate about HR and/or Recruiting. Men, women, people who identify as something other, gay, straight, queer, etc., old, young, black, white, Asian, Indian, etc.

So, I know that many, if not a majority, of the folks I positively interacted with throughout the year most likely had many different ideologies than I did. Yet, we still had enjoyable and educational conversations. We left feeling like we had a connection that we could call on if needed. Never once did I, or someone I was speaking with, make the conclusion that we couldn’t listen and learn from each other because we were talking about something we had in common.

That was my big learning for 2023 and something I’ll take into 2024.

We do not focus enough on what we have in common with each other. We focus too much on the few things we might have differing opinions on.

I met and connected with so many great people in 2023 all across the world. Amazing people who are now a part of my global network of friends and professionals that I will rely on. People of all kinds who I value based on our commonalities, not our differences.

The world, our politicians, our technology, Artificial Intelligence, and often our friends and family are working to rip us apart. Begging us to lean into our differences like it’s a badge of honor. Wanting us to believe that a few differences are much more important than an overwhelming amount of ideas and philosophies we can agree on.

Some of the closest people in my life are the exact polar opposite of me politically. I actually think this makes me smarter and helps me keep an open mind. I’m able to do this because I also know, that while we might think of some things differently, we think about way more stuff the same. And it’s these common beliefs that build a strong relationship.

As you think about your goals and dreams for 2024, I would love to challenge you to do just one thing. Before judging someone (and I’m the king of judging folks!), first try to come up with three things you have in common and verbalize those to that person. Watch where the conversation goes. You will most likely create more friendships. Learn new things about those around you and yourself. You will probably be a bit happier and less stressed.

What I noticed throughout most of 2023 is that I kept running into new people who seemed lonely. I think the loneliness stems from us believing that everyone is different from us when we are mostly the same. In reality, you’ll never find anyone who is the same as you, but we are made to believe that is some kind of worthwhile goal. It’s not. Everyone is different from you. The key is to find out what we have in common, and what we share.

The world wants us to hate each other. I don’t buy that garbage. I’m the hugger guy. In 2024, I’m going to purposely try to find things between us that are common and keep our focus there. I’m really interested in where that will lead us. I already know what the opposite has been doing.

The Reason You Got Ghosted by a Candidate!

Yesterday I answered a question from a candidate about why an employer ghosted them after their interview. Many readers were upset because they were also getting ghosted by candidates. In fact, like all the time, way more than then they would ever ghost a candidate. Oh, two wrongs do make a right!

All ghosting is sh*tty behavior by candidates and by those of us who hire. Period.

The reality is that this is hard to admit, and as a professional, we own a portion of the candidate ghosting. Are candidates awful for doing it in the first place? Yes. I will not let them off the hook. But I also only control what I can control, and that is my process, behaviors, etc.

Why are candidates ghosting us?

1. We are moving too fast. Wait, what?! We are told to move fast because that’s what candidates want!? Yes, but when you move so fast, the candidates don’t really know you (your company and you personally), the job, the boss, or the reasons why they should come and interview. It all doesn’t seem real. So, it becomes easy to just not show up. (Que Taylor Swift – We need to slow down!)

2. We aren’t giving candidates a way to easily tell us they moved on with another offer. Hourly candidates, especially, are moving fast and have multiple offers. You might have scheduled them for an interview later in the week, but they have already decided to go with another offer. While we gave them instructions on where to go and when we could have made it easier for them to opt out. Many organizations are using auto-scheduling tools like Paradox, which sends reminders and lets candidates choose to reschedule or cancel via text. Those organizations get significantly less ghosting!

3. We believe that once a candidate schedules an interview, our job is done. The most powerful human emotion in existence is being wanted by others. Candidates come to you for a number of reasons, all of which they can most likely get from someone else as well. But, you showing them more desirable than someone else is a key to great talent attraction. You still need to do that with your messaging even after the interview is scheduled.

4. We allow it to happen without any ramifications. (Okay, this might be a bit aggressive!) What if, every time a candidate ghosted you for an interview, you posted their picture and details on social media!? Yikes! Right?! “This is Tim Sackett, a cute redhead. He ghosted us for an interview yesterday at 3 pm. If you see him, tell him we are thinking about him!” Do you think it would get noticed? Heck, yes, it would!

5. We are making it too easy for candidates to interview. This is a catch-22. We need talent, so we reduce every roadblock possible for candidates. It’s so easy. Most don’t care if they burn the bridge or not. That is truly why employee referrals are so valuable for most employers. Referrals are far less likely to burn a bridge. That might be a trick to use. Ask a candidate: Do you know anyone at our company? Begin to tie the personal connection back to them, and they will be far less likely to ghost. Also, make it super hard to get an interview, and people will hold it as a higher value! “Only 1% of people who apply to our company ever get an interview! it’s a rare thing we offer to only the top candidates.” If you knew that was the case, you would show up for that interview!

I think most of the candidate ghosting is truly reflective of the poor morals and values of the people who are doing it. You made a commitment to someone. You keep that commitment, or at the “very” least, you inform that person you will no longer be able to keep that commitment. It’s a pretty basic human condition. Those who ghost probably had crappy parents and mentors in their life who didn’t teach them the basics. I’ve never once spoken to or met an upstanding individual who thought highly of themselves that would ghost. High-quality people don’t ghost. Low-quality people do.

People don’t like to hear that. They want to talk about circumstances and bad employers, etc. The reality is high-quality people will contact someone and let them know they no longer want to be considered, regardless of how crappy the employer may or may not be. Low-quality people just don’t show up. Don’t hate the player. Hate the game. I’m just telling you the truth. You already know.

If you’re an employer and you ghost candidates after interviews – You (not your organization). You, personally, are of low quality, just like the candidates who ghost you. I don’t like to hire low-quality people. But I also want to give every opportunity for a low-quality person to become a high-quality person.

How do you “practice” HR?

We are constantly told that if we want to be good at anything in life, we must practice. It starts when we are kids, and we want to be our heroes. If you want to be good at sports, or dance, or computer games, you must practice. Not just “play” but specific steps that lead to success in the endeavor we’ve chosen.

Tyler Cowen released his book “Talent” in 2022 and I really like this quote from it:

“What is it you do to practice that is analogous to how a pianist practice scales?”

What do you do each day to practice your profession?

What I find when I ask HR and TA professionals this question, and we really dig in, is there “practice” is showing up and doing the job. That is akin to an NBA player just showing up and playing games but never putting in time and effort outside of the game to increase or maintain their basketball skill level. They wouldn’t be successful for long.

Just showing up and doing the job isn’t practice. That’s the job.

Are we talking about practice…

YES!

Let me tell you how I practice my skill in HR and TA:

  • I write on this blog that has nothing to do with my paying job.
  • I design and present content for roughly 20+ webinars every year.
  • I design and present content to present live on stage for around 20 different talks every year.
  • I consciously reach out and schedule calls with experts in our industry to “talk shop” each month that has nothing to do with my paying job.
  • I network on sites like LinkedIn to expand my professional network and ask and answer as many questions as I can.
  • I will do upwards of 100 tech demos per year in the technology that impacts my industry.
  • I will attend upwards of 12 HR and TA professional conferences.

Okay, I’m a complete freak around personal development, primarily because I actually really like this stuff. That makes it easier to do, for sure.

But, I rarely get into a professional dilemma where I don’t feel prepared to handle the situation. I believe that is because I’ve “practiced” a whole bunch!

I get asked frequently, “How did you learn this stuff?”

Practice.

Honestly, my hope is one day, I’ll take this love of practice in my professional life and turn it into some other sort of practice in my personal life. Like, someday, I’ll roll out of bed and be like, “okay, today is the day I stop being an out-of-shape dough ball and get back into shape like I was in college!

I mean, if I can put this level of practice into my professional life, it stands to believe I could put that same level of practice into any part of my life.

Do you want to be “Great” at your Career?

I find almost 100% of people I would ask this question to will say, “Yes, of course!”

But like my lazy butt sitting on the couch at night watching Netflix, they are willing to put in the practice of being great. They are just showing up to work and doing the job. That usually doesn’t lead to greatness.

Don’t get me wrong. Some folks can show up and be great, just like freak athletes. That is about .001% of our society. So slow your roll. That isn’t you.

I want to be great at my job, but I don’t really do anything other than the job to ensure I’ll be great at it. Doesn’t that sound funny? It goes against everything we know about greatness in our lives.

Don’t get me wrong. I don’t believe I’m great at HR and TA. I think I’m pretty good at certain parts of it, but I know people who are so much better than me at so many parts. When you compare yourself against the top 1% in your profession, you feel small. You feel like you need more practice.

When you compare yourself against Kevin in payroll, that constantly loses his way back to his cube, you feel like you’re a giant. Practice isn’t needed to be greater than Kevin. That’s our problem. Most of us are surrounded by average players, and your slightly above-average performance makes you feel like you no longer need practice.

Pick higher performance targets. Chose to emulate someone who amazes you in your profession. Chase greatness through practice.

Hiring for High Give-a-Damn!

Josh Zywien, the CMO of Paradox, made a great hire recently, and I sent him a note telling him so. I like to do that. He knows he made a great hire, but it’s always nice to get a note confirming your belief! If you don’t know Josh, you should give me a follow, he’s one of the good guys in our industry.

Josh responded to my note with a statement I wanted to share because it’s profound:

I like to hire people who have a ‘high give-a-damn’! 

I absolutely love that and told him I was stealing it!

What does hiring for High Give-a-Damn Mean? 

It’s one of those intangibles you know when you see it. Like porn. Hard to explain, but when I see it, I know what it is. High Give-a-Damn (HGD) individuals don’t just care about their job and their company. HGD is pervasive in all aspects of their life. You’ll see it come out in other ways away from their career as well.

The High Give-a-Damn Traits:

  • High attention to detail
  • Live an orderly life
  • Most likely, they have a well-kept house, clean, and probably make their bed every single morning.
  • Classic fashionable dress styles that don’t stand out, but you notice them
  • They say the right things and the right times
  • They can be counted on
  • Follow-through is impeccable
  • They give a shit about stuff that matters
  • Have a habit of taking care of their physical & mental self more than the average person.

People with HGD don’t drive around in a messy car with a coffee stain on their shirt. They might not have a lot of money, but what they have, they take care of. They do more with less because part of HGD is not to waste resources, both professionally and personally. So, you take care of your stuff. Part of your ‘stuff’ is your personal self.

I’ve written about organizations “Hiring Pretty” in the past. Scientific research shows that organizations that tend to hire more attractive people actually have higher results. There is a bit of this in HGD. Individuals with HGD most likely get the most out of the attractiveness they have.

It doesn’t mean the person has to be naturally ‘pretty,’ but think of the time when you took that one selfie, that one time when you were feeling super cute, had that one hat on, the light was right, and now it’s your favorite IG photo. Yeah, that, but now what if you did that every day? That’s HGD. “Felt cute, not ever gonna delete!”

Now, at this point, you might be saying, “Tim, all of this seems superficial. There is nothing here about skill or performance, about actually being able to do the job.” Yeah, I’m not only hiring for HGD and nothing else. This is about what if I had three people who had similar skill levels, education, and experience. At that point, my tiebreaker is, who has the most HGD?

Who is going to bring the most HGD to the team? Because in the end, when I’m going to war with my team, I want people who give a damn. Yeah, we might be making widgets for crackheads, but I still want people who want to make the best widgets for crackheads. People who want to make sure that crackhead has the best experience with our product and service. (Right now, Josh is like, WTF, how did I get in a Tim Sackett Blog Post with Crackheads!?)

Not enough Hiring Managers are hiring for HGD. In fact, as a society, we have kind of gone soft on HGD. We have this belief that you can be HGD in your personal life but not your professional life, or vice versa. The reality is true that HGD is always on or never on as a personality trait. You either give a damn about your life, or you don’t. I want to be around and work with people who are HGD.

I’ve Got a Great Business Opportunity For You!

No. No, you don’t. You have a great business opportunity for you, and you need me to make it happen.

Email Subject Lines in the Past Week

  • “Business Opportunity”
  • “Potential Opportunity”
  • “Great Business Opportunity for You!”

There was one common theme with each one of these messages sent to me. Not one of them was an opportunity for me to make money, but each was an opportunity for me to pay someone else money!

Idiots Using these Subject Lines

Do you seriously believe that these subject lines are working? That people are reading them and going, “OMG! I’m the Luckiest Girl alive today! This beautiful human chose me for this opportunity that I was neither looking for nor really even wanting! #Blessed”

I have a feeling there is something clinically wrong with the person who uses this subject line. I want to get them professional help. Medication, therapy, a punch to the throat, whatever it takes, I’m a giver, a helper of sorts.

I would love it if we could have a law where if some moron uses a subject line like this, we can send them away for a while. Like prison, but more used car sales lot they have to live in for eternity. Every day, all day, just wandering the lot and getting approached by an overly aggressive used car salesman that won’t leave them alone.

Look, I Get It 

I run a company that has to sell our services. Every morning I get up, shower, get dressed, and head off to work. “Gotta make the donuts!” They don’t make themselves. Our world is predicated on someone buying whatever it is we’re selling.

So, I feel for you, but I’ve got a few words of advice –

Be Better! 

Be someone who you want your kids to be. Be someone you want your grandmother to talk about at bridge club. Be someone who will get referred by one client to a future client.

Also, I get you can’t just put up a subject line that says, “Hey, buy my crappy lead generation tool!” (Although, I bet your click-through rate on that is a minimum of 100% higher than “Business Opportunity.”

The world isn’t looking to do work, to make you money. Maybe I’m wrong, but maybe your subject line of “Business Opportunity” was just one big miss by me. You were saying, “Hey, I’ve got a business opportunity for me. I just need a sucker like you to bite” if that’s the case, my bad, continue being an awful person.

Great Business Opportunity

As always, I’m here to help fellow sales pros. Here are some subject lines that are guaranteed to get some click-through:

– I’ve got your bag full of puppies!

– You need to verify your Pornhub password

– BOGO on Wine, Chocolate, and Jimmy Choos

– Is this your Mom on Facebook?

“But, Tim, these are all lies!” I know, and I’m super excited you found the commonality between my subject lines and yours. Good luck!

“My company” vs. “Our company”

I was listening to some of my recruiters talk to candidates the other day. I like to do that from time to time. You learn a lot about your team, your jobs, your hiring managers, and your engagement levels.

One of the things I overheard was something like, “I’m going to tell you about the benefits that “MY” company offers.” There was another conversation where someone used “our,” “I’m going to tell you about the benefits that “OUR” company offers”.

It seems like a small difference, right? Both are positive, for sure.

I will tell you, as a leader, “my company” brings me to tears. The one thing I consistently hear from senior executives is, “I can get my team to care about this company the same way I do”. It’s a very common issue that comes up all the time. How do we get employees to take ownership when they don’t have ‘real’ ownership?

It’s a cop-out and too easy to say, “oh, just give them some real ownership”! Having an employee-owned company isn’t simple or easy. It’s very complex.

Using “My company” says to me that this employee is 100% in. Onboard. Wearing the logo! Reppin the gear! It’s not that saying “our company” doesn’t say that, but “my company” definitely says that!

It’s similar to when you hire a new employee from a competitor, and it takes some time to get them away from “we” vs. “them” vs. “you guys,” etc. “So, I know ‘you guys’ do it this way….” Oh, you mean “us guys,” right!? You’re now on the team. You’re not a ‘them.’ You are a ‘we’!

Sometimes some of the biggest changes we make to culture are simple changes in our own language and what those changes end up meaning to all those stakeholders in an organization.