3 Things HR Pros Should Never Apologize For!

I think HR Pros apologize way too much, and I got the idea from the Fast Company article – “3 Things Professional Women Should Stop Apologizing For“, which are:

  1. Their Financial Expectations (I.E., pay us the same!)
  2. Their Physical Appearance (I.E., Sorry we aren’t club-ready – I was up with a sick kid all night!)
  3. Their Professional Accomplishments (I.E., Just because I’m a woman doesn’t mean I can’t brag about what I do great!)

It’s a great article, check it out.  This got me thinking about all things we Apologize for in HR – that we should stop apologizing for – so here’s the Top 3 Things HR Pros should stop apologizing for:

1. You Getting Fired!  Oh, boy this could be #1, #2 and #3!  I can’t tell you how many HR folks I’ve trained over the past 20 years that I’ve specifically said: “When you let this person go, Don’t apologize!”  I mean truly, what are you saying! “I’m sorry you are terrible at your job or made the decision to sexually harass your co-worker,  you’re fired!”  When you really stop and think about it, it even sounds funny.

2. You Not Getting Promoted.  This is almost the same as apologizing for getting fired.  Instead of apologizing to someone for not getting promoted, how about you give them a great development plan so they can actually get promoted!  Organizations can be big hairy breathing things, and sometimes decisions are made and you won’t know the reasons.  HR Pros shouldn’t apologize for you not getting promoted, but they should help you navigate the political and organizational landscape.

3. You not liking your Boss, your Job, your Pay.  Ugh!  We tend to apologize for all these personal ‘happy’ choices a person makes.  The last time I checked, I never forced anyone to take a job, or forced them to accept the pay I was offering them, or forced them to work in the occupation or career they chose.  These are their own personal choices, if you don’t like it, LEAVE!  Go be happy somewhere else.  I hope that you’ll be happy here, but I can’t force you to be happy. I’ll try and give you a solid leader, with good pay and challenging work, but sometimes what I see as solid, good and challenging might not meet your expectations.  That’s when you need to make a happiness decision!

So, what should you apologize for a HR Pro?  I can think of two things that I apologize for on a regular basis:

1) Things I can Control (If I control it, and I screw it up, I need to offer you an apology);

2) Surprises!  (I might not be able to control a surprise, but they suck when it comes to business and your livelihood.  I apologize for surprises because in HR it’s my job to make sure those don’t happen to you as an employee).

The Non-Smoker Smoke Break!

Let’s break down some math on the amount of time smokers take, paid, in smoke breaks daily: 

An average smoker smokes 15 cigarettes per day. I’m going to assume that when awake the smoker smokes about 1 cigarette per hour, so that’s 40 cigarettes per week smoked at work.  It takes about 5 minutes to smoke a cigarette. 

I’m going to assume that it takes probably 5 minutes round trip to get to your designated smoking area, 5 minutes to smoke your cigarette, so 10 minutes per break. I’ll say a good worker only smokes 6 cigarettes on the clock, so 60 minutes per day, one hour, paid to smoke. 5 hours per week paid, to smoke, 255 hours per year to smoke.

Is everyone following me? 

255 hours of paid smoke breaks – or basically taking an in-office vacation for roughly 6 1/2 week per year, on top of their actual away-from-office vacation time. 

So, what I’m trying to get to is how can we/HR build in non-smoker smoke breaks!? We know HR won’t do that! Can you imagine an official policy to take breaks not to smoke!? Does anyone have an official Smoke Break policy in today’s world? 

Here’s my idea: 

  1. If you don’t smoke and you have a co-worker that does smoke, just go out with them every single time they smoke. In fact, get a group of people to go with them and build and strengthen relationships, just don’t try to breath too much! 
  2. Petition to get paid 12.5% more than someone who smokes, because that’s basically how much more your working than the average smoker. 
  3. Take a two-hour lunch break and when HR tells you that you can’t do that, take them into a conference room and run them through the math on a white board! 

I don’t understand smoke breaks. It’s kind of like sexual harassment. For the longest time we thought it was completely normal for a boss to sleep with his secretary and now we know it’s very wrong! 

I’ll be honest. I feel the same way about how it became the norm to offer free coffee at work. No one has every offered me free diet Mt. Dew at work! (I take that back, my friend Jim D’Amico did at Celenese when I went to visit!) 

So, we let people go take smoke breaks, paid, and it’s somehow completely fine. 5 hours per week, paid. Completely fine, to actually for real not do work. Just stand outside and slowly kill yourself and you get paid for it! How great is work!? 

Let’s face it, I’m not actually mad at smokers, I’m super jealous! I can’t tell you how hard it is for me not to start smoking knowing all the great benefits you get! I’ve actually tried hanging outside with smokers, but because I was in HR, and didn’t smoke, I think they thought I was trying to get them in trouble or spying on them. I wasn’t, I just wanted all that free time off! 

I’ve been thinking about starting that meditation, mindfulness crap. That might work. I could just randomly stop working, sit down in the middle of the hall all criss-cross-applesauce and just put on some headphones and close my eyes. Make people walk around me and my mindfulness break! 

I wonder what HR would do? “Hey, Tim, we’re not paying you to relax, get your butt back to work! Now, if you want to get all jacked up on nicotine, that’s fine, get off the floor and go light one up!” 

The Talent Fix Book Club Launching in January 2019! Monthly Development for your TA Team!

If you are a regular reader of this blog than you clearly know I wrote a book, The Talent Fix, that was launched in April 2018. I have been overwhelmed by the awesome response and I would like to give back to the community that has given me so much. 

Beginning January 23, 2019, I’ll hold a monthly book club webinar, for free, where I’ll be going over each chapter of the book in detail, from a discussion point of view. Each webinar is scheduled for one hour, it might be a bit less or a bit more depending on discussion and questions. 

Each month, I’ll pull out some of the highlights and strategies, discuss them in more detail, open up the discussion to Q&A from the book club attendees, and probably bring on some micro-celebrity Recruiting guests as well to talk shop and continue to challenge the way we think about Talent Acquisition! 

We’ll go one chapter at a time, and while they might be too slow for some, most people don’t even read one book a year, so we’ll go slow and make sure we have truly dynamic discussions each week! 

The schedule will breakdown like so: 

  • January 23, 2019 – Introduction to the Book Club, we’ll breakdown Kris Dunn’s Foreword and I’ll tell you the “KD” story, plus a bonus topic of what recruiting tools you need to look at in 2019! 
  • February – Chapter 1 – Highlights, discussion, and live Q&A
  • March – Chapter 2 – Highlights, discussion, and live Q&A
  • April – Chapter 3 – Highlights, discussion, and live Q&A
  • May – Chapter 4 – Highlights, discussion, and live Q&A
  • June – Chapter 5 – Highlights, discussion, and live Q&A
  • July – Chapter 6 – Highlights, discussion, and live Q&A
  • August – Chapter 7 – Highlights, discussion, and live Q&A
  • September – Chapter 8 – Highlights, discussion, and live Q&A
  • October – Chapter 9 – Highlights, discussion, and live Q&A
  • November – A look forward to preparing for 2020, looking at our next book club read, and a mini-demo of the hottest recruiting tool on the market I found in 2019! 

Also, remember, I’ll bring in several surprise guests that are genius level TA leaders, sourcers, and tech experts as well! 

Register for the free Talent Fix Monthly Book Club! 

This will be the easiest Team Development you’ll do all year! I’ve already had multiple teams contact me about signing up! One TA leader went out and bought each member of his team the book so they could get started and be ready for January 23rd! 

Buy The Talent Fix on Amazon or SHRM Members can buy it directly from the SHRM bookstore at a discount with your SHRM membership! 

I can’t wait to talk to everyone on January 23rd! If you have any questions, just send me an email at sackett.tim@hru-tech.com! 

Does Technology Have an Impact to a Great Employee Experience? @PwCAdvisory

We’ve been told for at least two decades that the key to a great employee experience is what? 99% of answered probably one of two things:

1. Working for a great leader.

or

2. Having a best friend at work.

The reality is, the true key of a great employee experience is probably farther down the Maslow pyramid then we want to believe.

For sure it’s great to have a wonderful boss and great friendships at work, and those two things will give you a great employee experience, they will only give you a great experience is some others thing are first met. Things like being paid a wage that you feel is fair for the job you are doing and that is comparable with others doing the same job. Actually liking the job you are hired to do. Having the tools and technology available to you to be successful at your job.

PwC recently released their Tech at Work Report and found that while leaders believe they are attempting to deliver the right tools and technology (90% of executives believe they are paying attention to their employee’s needs when introducing new technology), only 53% of employees feel their leadership is actually delivering on this promise.

Our executives feel satisfied with their technology experience at work, while most employees are much less satisfied than their leadership team. Why? I would guess that most executives don’t live and work in the same tech environment as their teams, and while strong leaders will bring their teams in on those tech selection decisions, most do it so far into the process that employees will feel they can’t push back on decisions that have really already been made.

The PwC report also found that 73% of employees know of technology systems that could help them produce a higher quality of work. If that’s the case, that we aren’t giving our employees these tools, it will most likely lead to higher turnover. Employees will find work environments and work experiences that will assist them in being the most successful they can be, especially in today’s ultra-low unemployment environment.

Another critical factor found in the Tech at Work Report is that our employees want both digital and face-to-face interactions, but it depends on the interactions. For common HR/Work interactions (scheduling a vacation, IT help desk support, employee benefits, etc.) our employees prefer a digital experience. Whereas when we do things like training, communicating with peers, etc., we would much rather have those interactions face-to-face, and technology free.

So, how can we utilize technology to drive a great employee experience? 

First and foremost, we can decouple technology and the employee experience. These two things work together in a positive, or a negative, way when it comes to delivering a great experience. Also, the PwC report recommends:

– Don’t make technology decisions without knowing what the impact will be for the end-user. Sure you did that job, a decade ago, but have you done it recently?

– Get the right people in the decisionmaking loop who do know the current job and the impact new technology will have on the end user.

– Upskilling your workforce to new technology is not training, and we need to think about this process much differently. Employees who are upskilled are much more likely to value their experience and be retained longer.

Employee Experience is huge for 2019. With historic low unemployment and a demographic across the workforce that will keep unemployment low for the near future, it’s critical for organizations and leaders to understand how technology is driving positive employee experiences for great companies. Go check out the PwC report, it’s loaded with great information and advice!

The 2018 Emerging Jobs Report is Here!

LinkedIn released their 2018 Emerging Jobs Report today and as always it’s packed full of some great information that speaks to where we see the world of Recruiting today, but also what we need to keep our eye for the future! 

So, what stood out in the latest report? First and foremost it’s what jobs are hot this year to last – 

So, I think we’ve all been hearing all of this A.I. and Blockchain stuff. The reality is, we aren’t really talking about true A.I., it’s Machine Learning (ML) and we’ve seen giant increases in the needs for these skills. 

Out of the top 15 emerging jobs (those jobs growing the fastest on LinkedIn) 6 of those were related to ML, Data, and Blockchain. That’s significant in terms of the products and technology that are being built by companies for the future. 

What else did we learn? 

While the report is designed to make us believe it’s all about Tech hiring, it’s not really all about tech hiring! 

  • Sales Executives
  • Recruiters
  • Realtors 
  • Account Executives (another title for sales)
  • Administrative Assistants 

Were all super high on the list as well. What does that mean? Well, those really aren’t emerging or growing jobs, it’s more about who’s living, searching, and spending time on LinkedIn. That might not be the patronage that LI really wants long term for the health of the site, in terms of your normal mix. 

The largest skills gap is still good old fashion oral communications! 

Again, I’m not sure how much of this is truly a skills gap and how much of that coming up in the data is just a function of the types of roles people are trying to recruit for on LI. If the report shows that all of these A.I., Blockchain, and Data jobs are what’s truly hot, oral communication wouldn’t be the most critical thing in those roles. 

But, oral communication is definitely a skill that is in short supply for most professions, and much needed by most professions outside of tech, like sales type roles. 

Machine Learning is definitely a skill set that employers are begging for. I reached out to my buddy and Recruiting savant, Steve Levy, just the other day as we had a search for a client demanding 10 years of ML experience. I was like, I don’t even remember ML being used as a term ten years ago! 

Steve confirmed, it most likely wasn’t. We did find some mention from 2009, but that was about it. So, the hysteria is real. Entry level position, five years of experience! 

I was surprised not to see Autonomous vehicle knowledge on there as this is another skill set we see companies begging for and we are constantly helping our clients in these searches. It’s not just about cars. It’s about delivery vehicles, mass transit, freight hauling, garbage trucks, etc. If it moves people or things, it’s going autonomous eventually. 

Check out the report. It’s great read at the end of the year as you’re preparing for recruiting plans for 2019! 

Can we talk about the Kevin Hart Academy Award thing!?

If you haven’t seen or heard, comedian Kevin Hart was asked to host the Oscars. It’s a big deal for an entertainer to get that gig, 25-30 million viewers big! After it was announced, some news outlets ran some stories about some homophobic tweets that Kevin did in 2009, 2010, and 2012.

The tweets are definitely insensitive. If you had an employee sending out those tweets, you would have a problem on your hands. Kevin is a comedian, and he truly believes he was being funny. He hasn’t sent tweets like that for the last five+ years.

The Academy asked Kevin to apologize. Kevin said he already apologized for those tweets and that is old business. The Academy said apologize or step down. He stepped down. He then went on Instagram and explained himself and why he wasn’t apologizing –

“I chose to pass, I passed on the apology. The reason why I passed is that I’ve addressed this several times. This is not the first time this has come up, I’ve addressed it. I’ve spoken on it.”

Hollywood Reporter did a poll of over 2200 adults and asked what they thought and here were some of the results:

  • 42% of viewed Hart as favorable, 14% viewed the Academy as favorable. (the rest in the middle)
  • 56 percent of respondents agreed with the statement, “An old social media post does not represent the person who posted it and has no influence on my opinion of someone.”
  •  44 percent agreed with the sentiment, “Social media posts are a form of expression and influence my opinion of someone regardless of how old the post is.”

GLAAD president and CEO Sarah Kate Ellis said of Hart’s stepping down, “Hart’s apology to LGBTQ people is an important step forward, but he missed a real opportunity to use his platform and the Oscars stage to build unity and awareness.” I agree with Ellis, I would have loved to see Kevin come on and use his humor and influence to show people who he truly is and what he stands for.

This is some real life stuff.

We have employees. We have friends. We have family. We ourselves have said things and posted things for any number of reasons that we might probably don’t stand behind, but it catches up to us and now someone makes to make a big deal about it. There is a ton of learning here. I love comedy! I can put what a comedian says in the context that it’s a joke and it might be 100% the opposite of what they truly believe.

There’s a big part about Comedy is about pushing the line of what we feel is acceptable. We hear someone say something on a comedy stage that you would never hear in public and shock and awkwardness makes you laugh, not necessarily because you believe the statement, but because of how ludicrous it is.

What Kevin Hart does on Twitter is very different from what we see from other non-comedians on social media. That’s a huge difference, but Kevin doing it makes some feel they can do it. Again, it’s been a long while since he’s done this, and I think the Academy was wrong in not standing behind Kevin and saying, “Kevin has addressed these past tweets and apologized in the past, we won’t ask him to do that again, the Kevin we know and love is a man of…” That’s all that had to happen, and all of this would have gone away.

I think he and the Academy missed an opportunity to speak about this on one of the largest stages around. To bring awareness to a subject that hurts many people. 14 and 15-year-old boys still use “gay” as a negative when joking candidly with their friends because they don’t hear from people like Kevin Hart saying that it’s not a negative. Finding ways to make jokes using negative phrases and turning them into positive phrases, and yes it can be done and it can be funny.

I do not think something you posted on social media should follow you around for years if you’ve addressed and apologized for it, but it does, and it will. The cost of education at every age is super expensive. Kevin found out how expensive it can be at a very high level.

What do you think?

The 12 Steps of a Recovery Passionate A**hole!

I wrote a post a while back titled, “The 5 Things HR Leaders Need to Know About Developing Employees“. In that post I had a paragraph:

When I was young in my career, I was very ‘passionate’. That’s what I liked calling it – passionate.  I think the leaders I worked with called it, “career derailer”.  It took a lot for me to understand what I thought was a strength, was really a major weakness.  Some people never will gain this insight.  They’ll continue to believe they’re just passionate when in reality they’re really just an asshole.

I then had a reader send me a message and basically said, “This is me!” And I was like, “That was me too!” And then we kissed. Okay, we didn’t kiss, but it’s great to find another like yourself in the wild!

The reality is, I’m a recovering Passionate Asshole.

What’s a “Passionate Asshole” who are asking yourself? Here’s my definition. A passionate asshole is a person who feels like they are more about the success of the company than anyone else. I mean everyone else. They care more than everyone! And because we care so much, we treat people poorly who we feel don’t care as much as us!

Passionate assholes truly believe in every part of their being they’re great employees. You will not be able to tell us any different. They are usually high performing in their jobs, which also justifies even more that they care more. But, in all of this, they leave a wake of bad feelings and come across like your everyday basic asshole.

You know at least one of these people. They’re usually younger in the 24-35-year-old range. Too early in their career to have had some major setbacks and high in confidence in their abilities.

Here are the 12 Steps of Recovery for Passionate Assholes:

Step 1: Realization that your an Asshole, not the best employee ever hired in the history of the universe. This realization doesn’t actually fix the passionate asshole, but without it, you have no chance.

Step 2: You understand that while being a passionate asshole feels great, this isn’t going to further your career and get you to your ultimate goal.

Step 3: Professionally they have knocked down in a major way. I was fired. Not because I was doing the job, but because I was leaving a wake of bodies and destruction in the path of doing my job. You don’t have to be fired, demotion might also work, but usually, it’s getting canned.

Step 4: Some you truly respect needs to tell you-you’re not a good employee, but an asshole, during a time you’re actually listening.

Step 5: Find a leader and organization that will embrace you for who you’re trying to become, knowing who you truly are. You don’t go from Passionate Asshole to model employee overnight! It’s not a light switch.

Step 6: Time. This is a progression. You begin to realize some of your passionate asshole triggers. You begin to use your powers for good and not to blow people up who you feel aren’t worthy of oxygen. Baby steps. One day at a time.

Step 7: You stop making bad career moves based on the passionate asshole beast inside of you, telling you moving to the ‘next’ role is really the solution to what you’re feeling.

Step 8: We make a list of people we’ve destroyed while being passionate assholes. Yes, even the people you don’t like!

Step 9: Reach out to the people you’ve destroyed and make amends. Many of these people have ended up being my best professional contacts now late in life. Turns out, adults are actually pretty good a forgiving and want to establish relationships with people who are honest and have self-insight.

Step 10: We are able to tell people we’re sorry for being a passionate asshole when find ourselves being a passionate asshole, and not also seeing the passion within them and what they also bring to the organization is a value to not only us but to the organization as a whole.

Step 11: You begin to reflect, instead of reacting as a first response. Passionate assholes love to react quickly! We’re passionate, we’re ready at all times, so our initial thought is not to think, but react decisively. You’ve reached step 11 when your first thought is to no longer react like a crazy person!

Step 12: You begin to reach out to other passionate assholes and help them realize how they’re destroying their careers and don’t even know it. You begin mentoring.

I know I’ll never stop being a Passionate Asshole. It’s a personality flaw, and even when you change, you never fully change. But, I now understand when I’m being that person, can usually stop myself mid-passionate asshole blow up, and realize there are better ways to communicate and act.

Hat tip to: Kyle Brown (a fellow Self-Identified Passionate Asshole)

Employee Holiday Gift Guide

It’s usually HR’s job to come up with the annual employee gift. Most companies are lame and will do the exact same thing every year. If they don’t give a turkey on Thanksgiving, they’ll definitely give out turkeys at Christmas. If they did give a turkey at Thanksgiving, you’ll likely get a ham or a fruitcake for Christmas.

Can I just say Christmas, instead of the “holiday season” or list all the possible options? My family is Jewish, but we get it, almost no company will ever recognize Chanukah, and if they do, it’s usually insulting, “Oh, isn’t that the Jewish Christmas?!” Ugh. Most of the American workforce follows some Christian-based religion that celebrates Christmas, so it’s just easier to play along with the majority.

At some point, usually, right around the pagan holiday of Halloween, someone in HR will raise the question to leadership, “Hey, what are we doing this year for ‘Christmas’ for the employees?”  What they really are asking is, “How much money are we spending per employee for some gift that looks more expensive than what it really is?”  Depending on the organization, it’s a wide range!

Here are the worst holiday gift ideas to give your employees:

  • Company Logo Portfolio – you know those fake leather bound binders with a legal pad inside. Twenty years ago those were so hot! Now, they’re sad. If you give this out as a gift you should be shot. “Oh, great, thanks, a pad of paper I can’t wait to take a picture of this and post it on my Snap making fun of the lame company I work for!”
  • Company Logo Bag – Any bag really. Duffle. Messenger. Backpack. The only time this isn’t lame is when it’s a really nice bag. Meaning the bag, minus your stupid logo, better cost at least $100 per bag. Your $12 limit per employee just makes any bag you choose, sad. Oh, it’s a Herschel bag, okay, you’re good, send me one to!
  • Any Company Logo Item Your CEO Wouldn’t Buy For Themselves – Let’s face it no one wants a crappy polo shirt, or cheap hoodie, or water bottle made in China. If your leadership team wouldn’t buy this on their own and use it, don’t buy it for your employees. If your CEO is a cheap SOB, ignore what I said above and just skip logo items altogether!
  • Any Mass Pre-packaged Food Items – You know what really sucks? Getting a gift basket of elf-sized trial-sized food items made to look gourmet that were probably made seventeen months ago.
  • A Charitable Gift in “My” Name – I love being charitable. I hate when some tries to be charitable on my behalf. You don’t know what I support! I might hate sick puppies and I don’t want money going to them. That’s not your call. My favorite charity is my kid’s college fund! Are you giving me money for that?

Employee gift giving, especially the bigger your organization is, is a tough game.  You don’t want to be cheap, but if you have 10,000 employees, that one endeavor becomes super expensive! The best thing to do is just stop it all together!

You go through one negative year of people complaining they didn’t get their lead-based painted candy corporate logo candy dish, then the next year no one remembers. Instead, let your hiring managers throw potluck lunches and have some fun. People will remember those, have more fun, and they might actually interact with each other!

Does it Capture Eyeballs? #RecruitmentMarketing

First off, hat tip to my buddy, Glen Cathey for sharing the article I’m about to reference. If you don’t know Glen, do yourself a favor and get to know him, follow him, stalk him. He’s brilliant and I read everything he ever puts out. If released his grocery list, I would read it.

The article title is “The Hottest Advertising Trend for 2018!“.

Can you guess what the trend is, before clicking over the article? Social media? Nope. Digital advertising? Nope? Block Chain? That doesn’t even make sense! Nope!

The hottest ad trend in 2018 is…Billboards!

Come on, Tim, I don’t have time for your crap today, I’ve got to find talent!

Look –

Digital grew more, but billboards also had growth, and they will grow less since they’ve been around since the advent of roads!

It makes sense, though, it today’s world where we capture your attention everywhere, and I mean everywhere, the noise has gotten insane. Except, it’s less insane when we are driving. Turns out, too many distractions and we start playing bumper cars on the highway!

So, Billboards are still highly effective and compared to other advertising, super cheap –

You can put up your “Help Wanted” message on a billboard and the only thing cheaper in getting attention is another old-school tool, the radio! (CPM – Cost per thousand impressions – so for every 1,000 people seeing your ad you’re only paying $5.22 on average)

I love digital media and all the social media tools and strategies. I don’t think you will ever walk away from those. But, in 2019, when Talent is still almost impossible to find, you need to go over to that 60-year-old in the marketing office and let them spin you a tale about the good old days of billboards!

Billboards work because they fill the simple need of putting your message in front of the faces of a lot of people, and some of those people will connect with that message. It’s not a rifle approach that new media tools have become, it’s definitely a shotgun approach, but in local markets, they still are super effective.

So, when your CEO comes running to your office ranting about how you need to find more talent, just let her know you’re going to be using 2018’s hottest marketing technique and solve the problem. Then go buy some billboard space!

Transform Recruitment Marketing Conference is Back for June 2019!!! @Smashfly

Transform is Back!!!

Smashfly Transform is the bold community that’s impressively grown from 200 at the first-ever Recruitment Marketing Conference in Boston in 2016 to more than 10,000 strong across the globe today. Transform is the place for this community to come together. I was the Emcee for the very first Transform in Boston, and I’ll be the Emcee once again for this event!

Attendees are the rebels, the early adopters who want to transform the Talent Acquisition industry.

What is Transform…

  1. Brings together this unique segment of thinking in TA to create better, smarter experiences through recruitment marketing, technology, and innovation
  2. Is a place to find and connect with the people who get it, the people who want to change the industry through new tech, strategies, data, Marketing techniques and more
  3. Introduces these leaders to each other for support, for ideas, for inspirations, for community, for validation
  4. Gives the recruiting revels a path forward through dialogue, interactive brainstorms, tactical sessions, and strategic keynotes.

Transform is NOT a user conference… We’re still working on the agenda, but we’re planning two days of content including keynotes, super inspiring speakers, break-out sessions and workshops. Transform is one of the only events that takes peer-to-peer learning to the next level.

Each speaker is vetted, coached and their content is completely unique to Transform. No out of the box presentations that you will hear at any other event. We will have some more user-focused content to help with product adoption, but those will be breakouts/opt-in.

Sponsors are invite-only, the leading vendors in the space who get it. This is a unique chance to meet with these technology providers face-to-face and demo their products.

Overall, Transform is an experience. A place to grow in your job, your careers, and as a person. Our speakers challenge more than just the status quo of recruiting, they push you outside your personal comfort zone so you leave the conference with tools the work-belt and the personal-belt.

We don’t skimp on experience, and the food is incredible. The welcome party will be on the rooftop of the Revere Hotel overlooking the Boston Skyline and (fun fact) when you check-in there is a pillow menu in your room to select the type of pillow you want to sleep on.

Sounds like the one conference you can’t miss if you are in Recruitment Marketing, Employment Branding, or have responsibility over those strategies in your organization.

Click Here to Get More Information on Attending Transform on June 19-21 2019!