The Weekly Dose of HR Tech: @Greenhouse Inclusion! #ghOPEN

Posted on April 3, 2018 by Tim Sackett

This week I’m in New York City at the Greenhouse OPEN, the recruiting user conference put on by ATAP sponsor Greenhouse. This morning Greenhouse made a major product announcement of Greenhouse Inclusion.

Greenhouse Inclusion is an add-on product to the Greenhouse ATS that will help organizations in their attempt to attract and recruit a more inclusive workforce. From Greenhouse’s VP of Marketing, Maia Joshbachvivli:

“The problem is not that companies don’t mean well – many companies have good intentions but are facing challenges when trying to realize their visions. What we’ve seen is that companies often focus on a few targeted strategies, but struggle to incorporate inclusive behavior across the organization in a holistic and lasting way. Greenhouse Inclusion will create a level playing field for candidates of all backgrounds by giving employers the ability to operationalize and measure the behavior change needed to mitigate bias in all aspects of hiring.”

D&I hiring has been a major challenge for all organizations and Greenhouse set out to develop a technological solution that will directly impact inclusive hiring in a measurable way.

What I like about Greenhouse Inclusion:

– Greenhouse ATS clients can now dig into their recruiting funnel and see exactly where inclusive hiring is an issue within their organization. What Greenhouse found in beta was that many organizations will find this is not a top of funnel issue. Greenhouse Inclusion will show exactly within the funnel where inclusive hiring is failing.

– Greenhouse Inclusion is configurable to blind information on resumes that organizations decide might hinder inclusive hiring. These include the ability to blind name, school, company, etc., based on protocols each organization can determine for themselves.

– Greenhouse Inclusion also discovered that successful inclusive hiring starts with ensuring all individuals follow through with your hiring process, so GH Inclusion places well timed ‘nudges’ to individuals to come back and complete the application process, ensuring you get more of the individuals you desire to increase your inclusive hiring.

Greenhouse Inclusion is currently being marketed as an add-on solution to current Greenhouse ATS customers. I really liked the ability to use your own data to determine where in the recruiting funnel your inclusion hiring was falling down, allowing your organization to make adjustments in real-time to your process to get candidates through your process.

This isn’t a marketing ploy by Greenhouse. Greenhouse partnered with the D&I experts at Paradigm and experts at Stanford and the University of Indiana to ensure they were developing a product that was scientifically based on the best practices of D&I hiring. From an ATS perspective, it’s really impressive what they’ve put together.

The reality is, we all care about D&I hiring. Where we struggle is actually making it happen. Greenhouse has put forth a real product that will actually help organization reach their goals to become more inclusive, and do it in a way where HR and your executive team will feel confident it was done the right way.

5 Traits that Make Great HR Partners Great!

Posted on April 2, 2018 by Tim Sackett

I use to think the title ‘HR Partner’ was played out and it probably was for a time. There was a point a few years ago when every HR Pro had to change their title from HR Manager, HR Director, etc., to HR Partner. It always made me feel like we were all apart of a bad cowboy movie, ‘Giddy up, Partner!’

I’ve actually grown to really like the “Partner” in the title of an HR Professional. While many HR Pros just changed their title, I’ve met some great ‘Partners’ in HR who have changed their game, to match their title change.

What makes a Great HR Partner Great? Here are 5 things I think makes them game changers:

1. Great HR Partners know your business. Now, wait. I didn’t say they ‘knew their own business’, they know the business of who they support. But wait, there’s more! They know the business of who they support, the way the person or team they support knows it. Say what?! It’s not good enough to know the business of your organization. You have to know how those you support know and support the business.

That could be different, based on the leader. One leader might be ultra-conservative in their business practices, another risky. A great HR Partner knows how to support them in the way those they support, want to be supported – while still being able to do the HR part of their job.

2. Great HR Partners have a short-term memory. Great baseball pitchers don’t remember one pitch to the next. Each pitch is new. Each pitch has a potential for success. If they remembered each pitch, the last one, that was hit for a home run, would cloud their judgment about the next pitch.

Great HR Partners are willing to change their mind and try new things. They don’t carry around their experiences like a suitcase, pulling them out and throwing them on the table each time those they support want to try something new. Don’t forget about your failures, but also don’t let your failures stop you from trying again.

3. Great HR Partners allow risk. A great HR Partner is able and willing to accept that organizations have risk. It is not the job of HR to eliminate risk, it is the job of HR to advise of risk, then find ways to help those they support, their partners, to achieve the optimal results in spite of those risks. Far too many HR Partners attempt to eliminate risk and become the ‘No’ police. Great HR Partners know when to say “No” and when to say “Yes”.

4. Great HR Partners don’t pass blame. If you are a great HR partner and you work with great partners, you will all support each other in the decision making process. A great HR Partner will never pass blame but will accept their share as being one of those who supported the decision to move forward.

This doesn’t mean you become a doormat. Behind closed doors, with your partners, you hash out what there is to hash out. When the doors open – all partners support the final decision that is made. A Great HR Partner will have the influence to ensure they can, and will, support that decision when those doors open up.

5. Great HR Partners don’t wait to be asked. A great partner in any capacity is going to support those they support with every skill they have available to them. In HR we have people skills – so when those who we support have issues, we offer up our ideas on what we can do to help the team. Great HR Partners don’t stop at HR advice! In a time of brainstorming and problem solving the idea that goes unshared, is the worst kind of idea.

I might not know operations, and I will say that up front, but I’m going to put myself out there and tell my partners that eliminating the rubber grommets on bottom of the widget is a bad idea, because while it saves us $.13 per unit, it also makes our product slide around and that ultimately will piss off the customer.

Being an ‘HR Partner’ has very little to do with HR. Those you support expect you have the HR expertise. What they don’t expect is how great of a ‘partner’ you can be. Great HR Partners focus on the partnership, not on the HR.

The Latest Dating Trend has Always been a Leadership Trend!

Posted on March 30, 2018 by Tim Sackett

Have you heard of the dating concept called, “Stashing”?

Here’s the Urban Dictionary definition of stashing (editor’s note: you know you’re about to read a great HR post when it starts with a definition from Urban Dictionary!):

“Stashing is when you’re in a relationship with someone and you refuse to introduce them to your friends and family; mostly because you view the person as temporary, replaceable, and/or you’re an assh@le.”

There are other reasons you might ‘stash’ someone. Maybe you know your friends and family would approve of this person, so you stash them because you still like them, but you don’t want to upset your friends and family. Maybe you’re worried your friends might try and move in on this person themselves, so you stash them.

But, usually, stashing has more to do with there is something about the person that embarrasses you, most likely because you’re a shallow, horrible person, so you stash this person you’re in a relationship with. On the leadership side, stashing actually takes the exact opposite effect.

Leadership Stashing

Leadership stashing is when a leader purposely makes sure one of their direct reports doesn’t have a high profile, so that other managers within the same organization won’t know you have a rock star on your team and then try to steal them to their team.

This happens all the time, especially within large organizations!

Here’s how it works. I’m a leader of a group, my name is Tim. A year ago I hired Marcus right out of college. Your basic new hire grad. Green as grass, just like every other new graduate. I quickly came to understand that Marcus had ‘it’. He was a natural. I know Marcus will easily be better than me in the near future if he’s not already better than me.

As a leader, I’ve got a decision to make. Keep Marcus stashed on my team and reap the professional benefits, or position Marcus for promotion, in which I’ll probably lose him off my team. With Marcus on my team, I exceeded all my measures last year, and Timmy got a big bonus. So did Marcus.

When asked in leadership meeting what I’m doing with my ‘team’ to exceed all my measures, I let everyone know some of the ‘new’ leadership accountability strategies I’m using, and how it really comes back to setting great measures and then holding your team accountable to meeting those measures. Marcus, specifically, doesn’t come up.

Am I a bad leader?

Yes, and this is happening in every organization on the planet.

We love to frame this around, “well, Marcus just needs some more seasoning, and I’m the right person to give it to him”. “Marcus is young, and not quite ready.” “Under my leadership, Marcus is thriving, but under some of these other yahoos, who knows what might happen.”

The right thing to do is obvious and simple. My group is doing well, I let the organization know, it’s a team effort, but you all have to know, I hired a rock star, and we need to get Marcus on a fast track to leadership. That’s the right thing, but it’s not as easy as it sounds when you’ve been struggling to climb your own ladder.

What we know is leaders stash talent.

It’s our job as HR pros and leaders to find that stashed talent and elevate that talent within the organization. If we don’t, that talent will most likely leave because being stashed sucks in life and in your career.

My New Favorite Interview Question!

Posted on March 29, 2018 by Tim Sackett

I love the concept of questions that will truly show you who someone is. We’ve gone through a long history of asking basic interview questions that don’t really get to the heart of anything. “So, Timmy, tell me what you would like to be doing three years from now?” Okay, well, sitting on a beach drinking margaritas sounds better than this. How am I doing? Did I get the job?

For my interview questions, I really want to understand how someone thinks. What are their true motivations? What gets them up in the morning? It might not be the job I have, in fact, I hope it’s not the job I have because that would be depressing. I don’t get up in the morning for the job I have, I get up because I’m a grown-ass man with a responsibility to take care of my family. I really like my job, but my job is not my motivation.

So, what’s my new favorite interview question? It’s simply this:

So, with the latest data scandal at Facebook, did you delete your Facebook account?

I ask, then I shut up and wait for an answer.

What am I looking for? I’m looking for people who aren’t so naive and fragile that a data breach on a free platform that they willingly signed up for wouldn’t cause them to freak out.

I’m looking for candidates who would go, “no, why would I?” They would describe the process of signing up for Facebook, knowing they were getting value out of something they never paid a dime to use, and knowing that came with a cost. That cost? It’s your data.

I’ll tell you, that isn’t the only right answer. The other answer I would accept is, “Yes, I did, and I also deleted LinkedIn, Instagram, SnapChat, Twitter, etc. I deleted these because I was tired of using free platforms that I know manipulated me and take my data, and I finally got to a point where I didn’t want that to happen any longer.”

Either answer, I would be good with. Both answers show me that the candidate has a pretty good head on their shoulders to understand how the real world works. The same kind of head my grandparents had. No one gives you a free lunch. If you’re getting a free lunch, there is an expectation that you’ll be giving the person paying something, eventually.

If the candidate did delete their Facebook profile, then went right out to Twitter to announce it, then, well, that’s an answer to. It’s not the answer I’m looking for in a candidate I want working for me. I don’t need employees who are shocked by the basic realities of life. It was free, but it cost billions of dollars to make. How do you think they’re paying for it?

Oh, I just love the perfect interview question! Designed correctly, it can give you such great insight to an individual! So, what’s your favorite interview question?

Career Confessions from GenZ: Are You Recruiting Me on YouTube?

Posted on March 28, 2018 by Tim Sackett

In the past few years, I have developed a new obsession: gymnastics. I have gone full on gymnastics crazy. I watch all of the meets I can and often will go the Michigan Women’s gymnastics meets alone because I don’t want the distraction of having to entertain a friend! Although I don’t exactly know the root of my obsession, I know what has been aiding it: YouTube.

YouTube has become a driving force in the lives of Gen-Z. A new statistic came out recently that over 70% of Gen-Z watches 2 hours of YouTube videos a day. Also, in a survey of teenagers, 97% said they use YouTube which was almost 30% more than Facebook, Instagram, Snapchat.

In my opinion, YouTube is the most diversified of all media platforms. There is something interesting for literally everyone in the world. For example, there’s a whole community of people that post entire gymnastics meets so I can watch them over and over (or so I can watch them on mute during class….).

In order to recruit Gen-Z candidates, I’d argue that YouTube is the way to go.

Not only are you statistically going to reach more of us, but you are going to hold more of our attention due to the nature of the platform. Most of the ads on YouTube are videos and often you can’t close them until at least 5 seconds have passed. I can describe many more YouTube ads than I can of any other platforms.

Another appealing characteristic of YouTube is the ability to appeal to a certain audience. Since YouTube has a wide array of channels and videos, it is easy to target a certain audience by finding the videos they watch. While I don’t really know what audience will try to reach me through gymnastics videos, you can probably find some computer programmers through gaming channels.

I think that YouTube should be the go-to media platform for recruiting.

There is a difference in uses of YouTube amongst generations. While my parents may only be using YouTube to watch the occasional viral video (my current fav is Fergie’s National Anthem), Gen-Z sees it as a place to interact with people of common interests over video content. And we all know how Gen-Z loves our video content. I encourage everyone to go on YouTube and get lost for awhile, and then you’ll see the appeal it has to us Gen-Zer’s.

This post was written by Cameron Sackett (not Tim) – you can probably tell because it lacks grammatical errors!

HR and TA Pros – have a question you would like to ask directly to a GenZ? Ask us in the comments and I’ll respond in an upcoming blog post right here on the project. Have some feedback for me? Again, please share in the comments and/or connect with me on LinkedIn.

The Weekly Dose of HR Tech – @Flash_Recruit – Live Chat for Recruiting

Posted on March 27, 2018 by Tim Sackett

The week on the Weekly Dose I review the recruiting chat application FlashRecruit. FlashRecruit built a technology for recruiting that everyone is already familiar with and comfortable with. It’s not a chatbot, but a real-time messaging application your recruiting team can use to connect with candidates when they are engaging with your employment brand.

FlashRecruit Live Chat connects qualified candidates to recruiters everywhere they post their jobs: career sites, job boards, social media, and email campaigns. It allows you to use Intelligent Screening to ensure quality and easily screen a candidate in or out of your process. The value of FlashRecruit to your recruiting team is its ease and simplicity of use!

Not only can the chat window pop up for candidates who are on your career site, but you can also link to the FlashRecruit live chat function in sourcing emails, and various other recruitment marketing campaigns. A candidate can easily click to ‘chat live with a recruiter now’ and it will open up the application and start the chat. FlashRecruit has seen engagement with email campaigns go from 9% to 36.9% by adding in the option for candidates to do a live chat!

What I like about FlashRecruit:

– It fits seamlessly into your current recruiting process. You can add the application, and your recruiters get a notice that a candidate wants to chat. FlashRecruit gives recruiters the option of ‘being away from my desk’ communications (or after hours, lunches, etc.). So, your team can turn on and off the ‘live’ ability of the tech.

– It works and it’s inexpensive! Quite simply, we live in a world where people want to ask a question and get an answer when they have time to ask the question and not wait. It might be the biggest complaint candidates have about recruiting in general, and FlashRecruit solves that main issue.

– It integrates into whatever process you’re using, and you can use it sourcing and recruiting campaigns for higher reply rates – just this makes it exciting!

– On average, FlashRecruit users see that candidates ask 2.5 questions. So, this isn’t something that will overwhelm your team, but actually, allow them, and the candidate, to screen themselves out quickly by just asking a couple clarifying questions.

– Recruiters can use this across platforms, so if you have a super hard to fill position, and the recruiter chooses to have the chat on 24/7 so they can interact with that one candidate who might have interest on a Sunday afternoon – they can choose to do that. Or they can set it to out of office and create custom messaging for those candidates who try to connect after hours.

Currently, FlashRecruit is primarily working with staffing companies, but this application can really be used across any talent acquisition function. They started with staffing because for the most part staffing recruiters are more willing to give this access to candidates, but I’m finding more and more corporate TA shops who are also opening this up to better their candidate experience.

If you haven’t seen this type of technology you should be taking a look and demoing FlashRecruit. We know that younger generations of candidates engage with this type of messaging at a high rate, and I would not be shocked if this becomes a standard option in many ATS platforms down the road. FlashRecruit already has built out this integration with Bullhorn.

The Weekly Dose – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market. None of the companies who I highlight are paying me for this promotion. There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find. If you want to be on The Weekly Dose – just send me a note – timsackett@comcast.net

SpamBrands: Is there really any difference between Employment Brands?

Posted on March 26, 2018 by Tim Sackett

I have a belief that 9 out of 10 employment brands are exactly the same. Meaning, if you were to really go out and ask candidates to give you specific differences between employment brands, they wouldn’t be able to tell brands apart.

EB #1 only hires the best talent, treats their employees with dignity and respect, values diversity, has a fun work environment, and really listens to their employees.

EB #2 does the same thing as #1 but in green!

EB #3 does the same thing as #1 and #2, but they also only hire top talent.

EB #4 does all of that but they pay for performance.

At this point in employment branding history, we are really just creating SpamBrands! Our brand is just like that brand, but better! How are you better? Because we say we’re better!

I do think we have a few special employment brands in the world. So, the big question becomes what makes those brands truly standout from all the spam we get bombarded by on a daily basis?

I had this idea a while back, about SpamBrands, but I sat on it because I didn’t know how to answer that question. The answers I kept coming up with was just more spam! Not real differentiators that made a difference.

I’m not sure if this is right or not, but in with my limited marketing knowledge, it seemed to make sense. I believe the only true employment branding differentiation that your organization has is:

A truly transformational leadership vision.

Any organization can pay more. Have better benefits. Have great diversity. Have tremendous leadership soft skills. Any organization can make the product you make cheaper and better. Etc. Etc. Etc.

It’s an extreme rarity to have true leadership vision! Elon Musk vision. Steve Jobs vision. Henry Ford vision. Oprah Winfrey vision. Crystal clear, inspirational, unending. A vision that stands out front and employees will follow it like without question.

So, if this is the case that the only thing that really separates our organizations is a transformational vision and someone who can lead it, and the rest of us are basically the same, what are we really telling candidates? Isn’t it just spam? If it is, isn’t employment branding just a giant waste of time and resources?

I’m going to say NO!

Didn’t see that coming, right!?

Basically, we are living in an Instagram world. Most people see great design and a savvy media strategy as something that is ‘better’ than something that doesn’t have that.

Employment branding works because marketing works.

It doesn’t mean you’re actually a better employer to work for. Let’s not be naive. We can all play the game, and get that’s it’s a game. It doesn’t make you or your organization bad for playing the game. But it is a game if you don’t have that transformational vision.

It’s even cool if you truly believe your company is a great company! Belief is what separates good from average for most employers. I mean belief is what transformational vision is based on.

So, what’s the favorite part of your SpamBrand?

What Paid Holidays Should You Be Paying Your Employees?

Posted on March 23, 2018 by Tim Sackett

Every year, American employees leave 430 million vacation days up for grabs. (If you were wondering, that’s 1,178,082 years of unused vacation every year.)

Or in other words, way too much time.

We already know Americans are by and large workaholics. But still, if you own a small business, there are some days you should definitely give off to your employees. And it’s helpful to know what that mix of days should be.

That’s where I come in. I’ll show you how to build your own paid holiday schedule for your small business, using benchmarking data as our trusty guide.

The bigger PTO picture.

Let’s start with the main question on your mind: How much time off do people normally get? An average full-time employee in a small, privately-owned business in the U.S. receives about 7.6 paid holidays per year, according to the Bureau of Labor Statistics. That number also breaks down even further:

Technical/professional employees get 8.5-ish days a year.
Clerical/sales employees get 7.7-ish days a year.
Blue-collar/service employees get 7 days a year.

While that’s the average, other studies have shown most employees report getting about nine paid holidays per year. Think about these benchmarks as you decide on the number that will work best for you business.

There are no federal laws requiring employers to give PTO, but most companies offer it anyway. Why? Because it’s a must to attract and retain great employees. In fact, PTO is the second most important benefit to employees, right after health insurance.

Now, onto the next layer of the paid holiday puzzle: Choosing the actual days you give off.

So, what paid holidays should I offer?

Click through this link to my Gusto post to get the rest of this riveting content!

No, really, I promise, it’s good stuff! Have I ever steered you wrong?

Is This a Major Sign Your Company Culture is Broke?

Posted on March 22, 2018 by Tim Sackett

Or, is this just the reality of workplaces today, in the world we live in with the #MeToo and #TimesUp movements?

That’s the question I was asking myself this week when the Wall Street Journal reported that a group of female employees at Nike circulated their own survey about workplace behaviors. Here are some details from the Quartz at Work article:

According to The Wall Street Journal, the developments were precipitated by an employee-led survey circulated among women at the company. It reportedly asked respondents about inappropriate behavior by men at the company and gender inequities more generally.

Sources told the paper that Parker eventually learned of the survey, which led to a recently completed six-month formal review of company culture. Then, last week, employees learned that Nike brand president Trevor Edwards, widely considered Parker’s likely successor, would step down in August, while one of his top lieutenants, vice president Jayme Martin, was terminated immediately. According to the Journal, the two men “protected male subordinates who engaged in behavior that was demeaning to female colleagues.”

So, before I give you my opinion, I have to tell you I’m a complete Nike fanboy! My first pair of Nike’s happened around the 6th grade when I was in high school the first Air Jordan’s were released. I saved my money all summer to get my first pair (by the way, I came home from college to find my Dad mowing the lawn in these same shoes, believing since I left them in my closet I no longer wanted them!). I’m not a complete sneakerhead, but I’m a wannabe sneakerhead for sure. I love Nike, as much as anyone can love a brand.

I believe Nike’s culture is fine. It’s probably better than most places to work in the world by a great deal. I feel this way from people I know who work there and feedback I hear in HR circles. Nike is not Uber, by a million miles.

I think this shows that every workplace, no matter how good, still has some things we need to clean up. Should female employees at Nike have to circulate their own survey to deal with poor workplace behaviors? No. But, understand that Nike, over most companies, hires emboldened, powerful women. That means this isn’t surprising. The surprising part would be that these women didn’t take action.

I’m not sitting in Nike, so I don’t know if the response that happened was right, or enough. On the outside looking in, it seems like the senior leadership team handled this appropriately.

In the past, I can only imagine how this would have been handled, but my guess is it wouldn’t have been with a senior leader leaving the company, it probably would have been a lot of coaching these female employees around the appropriate way to lodge a complaint, followed by many of these females eventually leaving or being pushed out.

That was the old HR/leadership playbook. That playbook no longer works.

I would love to hear your opinion on this real HR issue and how it was handled by a very visible brand? Hit me in the comments!

Career Confessions of GenZ w/@CamSackett: Maybe You Should Take Our Smartphones Away!

Posted on March 21, 2018 by Tim Sackett

March Madness is fully upon us. This season unites us all over a love for college basketball or in my case, a love for winning money by googling an article about who the “Cinderella” teams are and somehow winning your neighborhood pool (it’s only happened once). Whether your team is out (sorry Dad) or still fighting (Go Blue!), the close matches between teams can be super distracting to everyone. I know that I was watching a game in class the other day, and I don’t even like basketball that much!

It’s been found that March Madness may potentially cost employers $4 billion in productivity. It’s almost impossible to stay focused when there’s a #16 seed beating a #1 seed! (shoutout to the person running the UMBC twitter). One negative marker of Gen-Z is our ability to be easily distracted or our inability to pay attention to one thing for long periods of time. An average college student’s attention span is somewhere between 10-15 minutes, while most classes are over an hour. Although this isn’t an argument about our screwed up education system, it does open up a conversation about how to best approach the use of things such as cell phones and social media which can be very distracting.

I’ve had a cell phone since I was 10 when a family friend forgot to pick me up at swim practice. Some younger members of Gen-Z have gotten them even younger than me. We have grown up with these distractions around us at all times, and it can be difficult to manage.

I am a big fan of teachers that try to embrace the qualities of Gen-Z rather than fight it. More and more, I see teachers and professors trying to implement activities using cell phones or allowing laptops in class. Although I commend these teachers for trying to work with us, it isn’t working. Every single time I bring my laptop to class, I end up online shopping and missing some important information. The same can be said when cell phones or social media is involved.

Although it seems I’m advocating for an eradication of all cell phones and social media use during work hours, I’m not. Frankly, I don’t really know the rules of cell phones at most offices, but I know that my Dad is pretty quick to respond to my texts during the day. What I am saying is that a healthy encouragement of no cell phone use is a good idea.

I think that something like a station where you could drop off and charge your phone for a period of time could be really beneficial to boosting productivity. When I have to get work done, I’ll go put my phone across my apartment from me and turn it off completely to avoid distractions. Whoever says they are good at multi-tasking is LYING. Whenever my phone lights up, I want to check it and I know you do too.

I don’t have a solid answer for you on this one. It’s a tricky topic that isn’t black and white, but it is important to acknowledge. It is important to remind your Gen-Z employees that they are adults and cell phones aren’t banned like they are in a lot of schools. Also, it is important to remind them that this is a place of work and they are getting paid to do a job, not to sit on their phones and send Snapchats about how bored they are (that’s all that we are doing on Snapchat. I promise!). Let me know what you think in the comments!