Where do you find the best recruiters?

Logical Argument (that I had with someone recently):

Best Recruiters = Best Companies to Work For

Rationale: The best recruiters bring in the best talent, the best talent makes the best companies.

Illogical Argument (but frequently factual):

Worst Companies to Work For = Best Recruiters

Rationale: If your company is the worst company to work for, meaning you have a bad environment, and a bunch of other negative stuff, it’s going to be very hard to recruit top talent to your organization.

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I was having this conversation with an HR executive that I highly respect but he can be a major idiot (i.e., he use to be my boss which in itself doesn’t make him an idiot, that he does on his own).   Here’s my point.  Working at a bad company makes it extremely hard to recruit.  This type of environment breeds recruiters who either fail (and usually very quickly) or through tremendous odds succeed in finding talent to little by little make their organizations better.

His point is easy: Great company, everybody wants to work for you, recruiter cherry picks the best talent and then calls them to tell them they’ve won the Job Lottery (my explanation, not his!).

I’m not sure this is the chicken and egg scenario. Does the company make the recruiter great, or does the recruiter make the company great?  I really believe great recruiting can turn around a company that isn’t so great. But, average or even sub-average recruiters many times won’t pull down a great company.  At the same token, I do believe the Best Companies to Work For have more average recruiters than great recruiters (oh boy, I said it), why?

Because working in recruiting for a Best Company, makes you lazy. You know longer are the hunter, you become the farmer.

Before you blow a gasket I’ve worked in both environments, crappy going out of the business company where nobody wanted the job you were offering, to industry leading the best company to work for everyone wanted your job, even the crappy jobs.  It was easier working for the latter.

Did the best company still have challenges, you bet, but it was still easier.  We had high-class problems at the best companies (oh no! how do we properly select from all these great candidates) compared to the bad company (oh no! how do we keep the doors open next week if we can’t hire enough people).

So, what’s my point?  

If you are looking to hire a great, top performing recruiter don’t believe the hype that they need to come from a “Top” company.  Where they need to come from is a company that has faced major recruiting challenges, and they’ve found ways to be successful in-spite of those challenges. If you find a recruiter who has always live in fairy’s world their entire career you throwing them into your nightmare might cause their halo to fall off.

Are You Hiring Weaker IT Talent If You Get Above 12% Female on Your Staff

So, Stack Overflow came out this week with their annual Developer survey. This survey is the real deal when it comes to IT staffing and data. Over 64,000 IT pros responded to the survey! That’s a giant data set up on hiring trends! You can download the survey results here: Free Guide: Recruiting Developers in 2017. (FYI – they’re not paying me to promote this, it was just fascinating data!)

So, there’s this concept in hiring when you look at pools of talent in a single skill set when it comes to gender. Let’s say you were running a retail chain. Your total employee mix is 70% female, 30% male. When you go to hire leaders you would assume that your leader gender mix would be 70% female and 30% male. But, we know this doesn’t happen.

In fact, in most cases, we see the opposite, 70% male and 30% female leaders selected. What happens when you do this is that you degrade the quality of leaders you are hiring because you are over hiring out of one pool. So, the quality of talent you are pulling from continues to get weaker and weaker. If only 30% of your employees are male, but you’re hiring 70% of your leaders from that small pool, you are statistically more likely to make bad hires.

In IT 88% of employees are male, 12% female (from the study). Thus, the theory would say, if you hire more than 12% female IT workers, you are ‘over’ hiring within one pool and probably getting lower level candidates from that pool.

I know that sounds crappy, right! Everyone hates when data doesn’t tell the story we hoped for! I get it, we all want more females in IT. I want more females in IT. But if you force it, you actually are giving your organization weaker talent, based on the pools available.

Some other super cool things that Stack Overflow was able to pull out of the data: 

– How do IT Pros find their job (called Job Discovery)?

  • 27% Referred by friends, peers, internal employees
  • 18% External Headhunters
  • 14% Contracted
  • 13% Job Board
  • 8.5% College Career Fair
  • 7.7% Visited Career Site directly

What’s missing? Yep! Almost no IT talent is hired by your internal recruiters! This should be super scary for TA Leaders! Go ahead and argue the data – it’s 64,000 IT pros! This is not a lie. Why is this the case? Well, the study also shows that only 13% of IT pros are actively searching for a job at any one time. Most internal recruiters only work with actively searching job candidates, so their pool of talent is very small, to begin with, thus way less hires.

– Job evaluation factors? Those things IT pros find most important when deciding upon which company to go work for. This one will also sting most Corp TA Leaders:

  • #1 – Is this position better for my career and skill set (okay, this is good)
  • #2 – Money fools!
  • The last thing on the list? Diversity. Ouch. IT pros could care less about your diversity initiatives and working in a diverse workforce. We want so badly for this to matter to candidates, but this study says it doesn’t. IT pros care more aobut the reputation of the person they work for, than diversity.

Go download the study for yourself. If you truly understand all of this data it will make it much easier for your organization to hire IT talent. We tend to spend so much time focusing on the wrong things and then struggle to understand why we can’t hire enough or fast enough.

 

 

 

Recruitment Marketing Isn’t About Automation

Look, I love everything Recruitment Marketing (RM). It takes two things I’m very passionate about Recruiting and Marketing and puts them both together. I love the creativity and science behind how do you get someone interested in some thing, more specifically how do we get a person interested in coming to work for us.

Recruitment Marketing technology is pretty freaking awesome! I love it as well. But, great RM isn’t about automation. Great RM is about what originally attracts us to anything.

Great RM boils down to only two things:

1. Do you want me?

2. You don’t want me.

I like to think about RM in dating terms. I’ve been married for twenty-five years so my dating references are a bit dated, but I now have sons who are dating so I get a new perspective.

When you like someone a couple of things could happen. One, they like you in return. This could be great for some, but a turn off for some as well. There are two specific things that happen when we date. We want to be wanted and we want to be pursued. So, the second is they don’t like you, and you don’t know why.

Let me give you an example from my own career. I always have wanted to work at Nike. I love their products. I love their brand. I would have been the best employee Nike ever hired! They didn’t want me. That made me want that job even more. Working at Nike is a tough gig to get, which is part of the reason I wanted it.

I did get offers from other organizations that were also great brands. Target was one who offered and pursued hard. Even tried to get me after I turned them down and went to work for Applebee’s. Sent a gift basket to my house before Christmas, 6 weeks after I already started working for Applebees. It felt really, really good to be pursued and wanted by another!

Most of us do the pursuing. If you’re extremely lucky in talent acquisition you have a brand that allows you to be pursued. There aren’t many of these organizations that are wildly pursued by almost everyone. Google, Facebook, Nike, etc. But, we all have a small group of folks who love our brand and organization for whatever reason.

We tend to discount these folks, especially if we have questionable employment brand, to begin with! Why would Charlie want to work here so bad!? Something must be wrong with him! That’s where most TA organizations fail.

If you have Nike’s brand you never question ‘why’ someone wants to work for Nike. It’s Nike! Everyone wants to work for us. If you’re ABC Manufacturing in Wildwood, NJ you question why anyone wants to work for you. It’s crazy, right!? It’s the exact same scenario, one positive, one negative.

All of this has nothing to do with the RM platform you choose. This is about the culture you allow on your TA team. You might not be Nike, but it doesn’t mean you’re not a great opportunity for someone. Leave that up to the person to decide, don’t decide for them!

 

2017 Michigan Recruiter’s Conference is October 25th in Detroit!

That’s right gang! We’re back and better than ever!

The 2017 Michigan Recruiter’s Conference will take place on Wednesday, October 25th from 9 am to 4 pm in downtown Detroit onsite at our wonderful corporate host Quicken Loans!

Registration is now open – the cost of this event is $69 per person. This is a corporate talent acquisition event, no agency or third party recruiting pros will be allowed to register. It’s not that we don’t love you all, it’s that this is a development event, not a come pimp us with your services event.

Space will be limited, so please register early if you want a seat. You can transfer registration to another person on your team if plans change.

Who’s on the Agenda I hear you asking yourself! Oh, boy did I hit a few home runs this year!!!

SPEAKERS:

Carmen Hudson, Principle Consultant at Recruiting Toolbox, and Co-Founder of Talent42

Shaunda Zilich, Employment Brand Leader at GE

Will Maurer, Global Talent Acquisition, Sourcing Manager, General Motors

Holly Fawcett, Curriculum Development Manager at Social Talent

Margie Elsesser, VP of Talent Brand & Strategy at Quicken Loans 

Mike Bailen, VP of People at Lever and former Head of Talent for Zappos

Killed it, right?!?!

ERE, SHRM, and TEDx wished they had this line up coming to their events!

Thank you to our sponsors for making this happen – Lever and Quicken Loans.  We could not offer this at such a low price without their financial assistance and support! So, support them!

Can’t wait to see you all in Downtown Detroit! Bringing it to the D!

 

 

 

 

HR 101: Prepare to be surprised!

HR 101. If there is one thing I could give a new HR Pro it would be this simple advice. No matter how prepared you think you are, you really only need to prepare yourself, for one thing, being surprised.

You don’t really get judged on your daily stuff.  Let’s face it, 99.9% of the time that goes off without a hitch.  You get judged on how you handle surprises.

Surprises make and break great HR Pro careers.

There’s really the only way to prepare for surprises.  You need to expect that a surprise will always happen. That one employee you can’t lose or the entire project will blow up, be prepared to lose them.  Talk about it, plan for it, and basically come to grips that it will happen.  Then it will happen, and you’ll be the only one not surprised by it.

The best HR Pros I’ve worked with had this one common trait, they were unshakeable when surprised. Almost like they expected it.

We’re Like the Venmo of Recruiting

So, for the Gen-X and older folks reading this I first probably need to explain what Venmo is. Venmo is a digital payment system, like PayPal (Venmo is actually owned by PayPal) but different. It’s a mobile app that allows you to make payments between friends and socialize the exchange. Out to dinner, want to easily split the check, one person pays, the others “Venmo” them their share and you get this cool friend feed to see what everyone is doing.

I’ve got three GenZ sons and they Venmo. They don’t carry cash anymore, so when they need to exchange funds with friends, it’s all done on their smartphones.

So, we constantly see talent acquisition and HR technology call themselves the “Tinder” of recruitment, or the “Uber of HR”, or some other stupid comparison to make themselves sound way cooler than they really are. I figured no one is saying they’re the “Venmo” of Recruitment, so what the hell, I’m stealing it before anyone else can!

Here’s my Venmo for Recruiting product. It’s a mobile, crowd-sourced app that shows your network where everyone is interviewing and allows you to share information, contacts, questions, reactions, etc. of your interview experience. Candidates can crowd source positions with each other, ask for help in making connections with companies they’re interviewing with, and share how a certain hiring manager might be to work for.

I’m going to start there. Only candidates, no employers, to build traction. Completely free, I’ll live off my angel funding for the first three years on our way to 50 million users. Then, we turn on the employer portion, ala Glassdoor but better, that will allow employers to see what networks are saying about them and their jobs, but not allow any responses or interactions.

You get to see this new voyeuristic kind of experience that is hidden camera in nature to know what candidates truly think about your organization, your hiring managers, your interview experience, your jobs, etc. Then, it’s up to you to make some decisions on how to change what you don’t like, highlight what’s going well, and basically find ways to use the data from our “Venmo of Recruiting” (it’s trademarked!).

If I know anything, I know TA leaders will pay for inside information to what candidates truly think about them. They’ll pay a lot! Also, they’ll continue to pay to see how that data changes with the changes they make. How cool would it be to have this kind of lab environment and be able to test out pieces of your candidate experience and see real-time feedback?

Also, how cool would it be to have a network sharing real information about interviewing, jobs, organizations, etc., on a mobile platform within your trusted network if you’re a candidate? Venmo for Recruiting. I’m calling it “FeedMo.us” – Feedback and More.

Feedmo.us is now taking meetings with angel investors. Just send me a note if you’re interested in being a part of Venmo for Recruiting!

Midwest Recruiter’s Bootcamp! Minneapolis July 31st-Aug 1 (LAST CALL!)

My good friend and recruiting guru, Paul DeBettignies, is hosting the Midwest Recruiting Bootcamp in Minneapolis next week, and he asked me to come and speak at it. He also asked some of the top recruiting minds in the business as well! The camp is next week July 31st and August 1st in Minneapolis, and you can still register and be apart of this!

Check out this list:

  • Maren Hogan – Create Winning Employer Brand for Knockout Recruitment
  • Jim Durbin – 8 Mistakes You’re Making: The New Rules Of LinkedIn
  • Shannon Pritchett – In OR out? Creative Sourcing Techniques to Find Your Candidates OUTside the box
  • Caroline Karanja – 10 ways to build diversity, practice inclusion and increase engagement within your organization
  • Paul himself – Create and Grow Your Recruiter Brand
  • Nick Roseth – Selling Minnesota: Strategies And Tools to Improve Recruiting To The Region
  • And me – hugging mostly! Okay, not really, I’m going to be sharing the 10 Truths Of Recruiting And Why You Are Failing At Them! And, how you can not fail at them!

When Paul first talked to me about the concept of the Midwest Recruiting Bootcamp I knew instantly it would be a hit and something I wanted to be apart of! Why? This is real Recruiting development for recruiting teams! It’s what I wanted to bring to Michigan with the Michigan Recruiter’s Conference.

National level development and speakers, in our own backyard! 

Paul let me know today he still has some space open for any recruiter’s or recruiting managers who want to join us. We’ll be onsite at the University of Minnesota. It’s two days that are packed with great material. If you can’t make both days – come one day, then send someone else on your team the other day! Or just come one day – you’ll still get a ton out of it!

REGISTER FOR MIDWEST RECRUITING BOOTCAMP! 

This might be the biggest bang for the buck in recruiter training budget history!

Here’s Paul telling us a little more:

The 7 Forgotten Tools of Recruiting

Join me on Wednesday, July 26, 11 am PT / 2 pm ET to talk Forgotten Recruiting Tools! 

These days, recruiting moves so fast and is filled with so much technology that it can be difficult to remember what works best and what’s a passing shiny object.
In this free webinar, I’ll dig into some tried and true ways that have been forgotten by most organizations when it comes to attracting and recruiting great talent, and some newer techniques that people will probably want to go back and take a second look at!
  • Simple ways to discover untapped talent pools
  • Connect with more candidates 100% of the time
  • The single most valuable tool in recruiting that you already have, but probably aren’t using!
  • Along with some new tools to add to your toolbox

 

Plus, much, much more!

 

Old school, new school, just plain old good school, my hope is you’ll leave this webinar with some new ideas on using some old tools you already have at your disposal but just stop using and never really used, to begin with. This webinar is a great presentation for recruiting leaders and recruiting pros alike.

 

This webinar is sponsored by the great folks over at Jobvite, but all the content is 100% my own! Also, I’m leaving some time at the end for some open Q & A – so bring all those questions you’ve been dying to ask! See you on Wednesday!

 

REGISTER TODAY! 

Disrupt HR Detroit! September 27th – Tickets On Sale Now!

DisruptHR is coming to Detroit!!!  

I’m pretty excited about it and I’m part of the great team that’s putting this event together. The date is September 27th with registration starting 5:30 pm and the event starting at 6 pm at the Garden Theater in midtown Detroit. The tickets are only $25! We should be done around 8 pm. Food and drinks. A ton of networking and laughs! REGISTER HERE! (we do anticipate this will sell out – we have limited seating)

What’s DisruptHR Detroit? 

It’s fun and fast 5-minute presentations/talks by HR and Talent pros. Powerpoint presentations of twenty slides where the slides automatically change every 15 seconds. It’s done in a TEDx-style format and the speakers are there to challenge how we think about HR and Talent, or maybe to just to poke some fun at the profession we all grind at every day.

Want to speak at DisruptHR Detroit?

Our goal is to have 12 speakers for this first event. We already have some folks who have applied and we welcome everyone who has the interest to apply to speak. It’s super simple! Follow this link and submit your idea! The DisruptHR Detroit team will pick 12 great ideas and save the others for our next Disrupt!

Why should I come to DisruptHR Detroit?

First, I’ll be there as the Emcee! I mean who doesn’t want more Sackett in their life!?!

Second, if you are passionate about our profession of HR and Talent Acquisition, this is the one place on the planet you should be to be around like mind professionals and leaders within SE Michigan!

Third, there’s a great chance you’ll take back to your organization some great ideas from the speakers and from the conversations everyone will be having about the topics!

What does a DisruptHR talk look like? 

Here’s me doing one so you can get a flavor:

Failure Is The New Black | Tim Sackett | DisruptHR Talks from DisruptHR on Vimeo.

So, what are you waiting for? Sign Up! 

See you there! This is going to be so great! The first 200 people who sign up get a personal hug from me!!!

T3 – @Teamableme – Recruit the Best Talent from your Employees Networks

This week on T3 I review the employee referral technology Teamable. I’ve been a big fan of employee referral technology for a few years now, so I thought I already knew what Teamable was before I demoed. What I found was Employee Referral Automation 2.0!

Jobvite kind of created the industry of employee referral automation and leveraging your employee’s social media networks. For the money and the ROI, employee referral automation is still the most underutilized technology in talent acquisition. Almost every TA leader will tell you employee referrals are their highest quality hires and one of their top sources, but the spend almost zero dollars on technology to better these stats! It’s completely insane!

So, Teamable takes employee referral automation and says, how do we make it better? What do current users of employee referral automation like, and what do they wish they had that they don’t with this tech, and what is no one doing with this tech? This is what I think will ultimately set Teamable apart from other players in the space of employee referral automation is their innovation and ability to show organizations new ways to leverage this technology.

Teamable also found a game changer when it comes to using their technology to potentially increase your organization’s diversity hiring. That’s huge!

What I like about Teamable:

– Employees in your organization have the ability to see both the referrals they’ve made and what’s going on with them, but also those they’ve requested and where those are at as well. It’s one of the major gripes employees have after making a referral, that they don’t know what going on with it.

– Gamification is integrated very well into the dashboard showing a leaderboard of most referrals, which employees are most active, which employees have the most connected network, etc.

– The ability to segment out within your organization which employees you want to send specific job postings to. Why is that important? Diversity hires more diversity. Let’s say you had an opening for a Sales Rep. Your team was top heavy with dudes and you wanted more females. Instead of sending out this posting to all the sales reps you only sent it to your other female sales reps. What would happen? More than likely the referrals that came back with other female referrals. It’s not a guarantee, but the percentages are pretty good. BTW – works with any segment of your employees!

– ATS integrations already built for Jobvite, iCims, Lever, Greenhouse, etc. and Teamable will give you a visual cue if the person being referred is already in your current ATS, which is super helpful in letting those who referred know as soon as possible.

– Great UI/UX with their dashboard and ability to pull metrics and see the full funnel.

If you don’t have employee referral automation this is a must demo. I don’t know how to make that any clearer, this technology is a game changer for hiring more employees for less money and higher quality. I’m shocked that it’s not used by 100% of organizations who rely on and desire more referrals.

T3 – Talent Tech Tuesday – is a weekly series here at The Project to educate and inform everyone who stops by on a daily/weekly basis on some great recruiting and sourcing technologies that are on the market.  None of the companies who I highlight are paying me for this promotion.  There are so many really cool things going on in the tech space and I wanted to educate myself and share what I find.  If you want to be on T3 – just send me a note – timsackett@comcast.net